Axel Sukianto

I partner with early-stage B2B SaaS companies with growth marketing strategy and execution.

Specifically, I help early-stage startups work on:
• Setting up the "infrastructure" for marketing and growth, including the marketing funnel, demand generation, and inbound processes.
• Identifying your best growth marketing channels via experimentation
• Gap analysis of your current marketing processes for sales-led and product-led companies

I am working with (or have worked with) early stage companies, including:
• Bootstrapped B2B SaaS financial tech startup in Australia
• Seed stage B2B SaaS medical tech startup in Australia
• Seed stage B2B SaaS construction tech startup in Australia 
• Seed stage B2B SaaS communications tech startup in Australia
• Series A B2B SaaS marketing tech startup in Australia

Fractional Growth Marketing Director

Generate

Generate is the #1 B2B marketing community in Australia and New Zealand.

If you are an in-house marketer based in ANZ, check out our website here: https://www.generate.community

Founder

UpGuard

In my role, I am responsible for growth marketing, demand generation, content marketing, SEO, and marketing operations.

Marketing Director, Demand Generation

About UpGuard
UpGuard is a cybersecurity platform that helps global organizations prevent data breaches, monitor third-party vendors, and improve their security posture. UpGuard uses proprietary security ratings, world-class data leak detection capabilities, and powerful remediation workflows to proactively identify security exposures for companies of all sizes.

Marketing Manager

Horangi Cyber Security - a Bitdefender company

In my role, I led the marketing team at Horangi, which includes demand generation, digital marketing, SEO, marketing operations, and PR activities.

Horangi Cyber Security is a Singapore-based CREST-accredited company backed by a team of global cyber security experts in Asia and trusted by Industry leaders such as GOJEK, MoneySmart, PropertyGuru and Tiket.com.

Cisco

In my role, I was responsible for partner marketing activities (including marketing-to, marketing-with, and marketing-through all Cisco channel partners in Asia Pacific). 

Cisco helps seize the opportunities of tomorrow by proving that amazing things can happen when you connect the unconnected.

Partner Marketing Manager

Cisco Meraki

In my role, I am responsible for all things marketing, including demand generation activities and channel marketing campaigns in the Asia Pacific region.

Cisco Meraki offers a comprehensive portfolio of cloud-managed IT solutions designed
to work together to help deliver a modern network that is powerful, reliable, and easy
to manage.

Dropbox

In my role, I was responsible for various aspects of the small & medium business market in Asia Pacific, including:
- Growth of the SMB market of Dropbox and Dropbox Business in Asia Pacific through marketing campaigns, scaled initiatives, and data-driven projects
- Manage inbound leads for the SMB market of Dropbox and Dropbox Business in Asia Pacific
- Reporting on various the sales operational levers of the business, including via Salesforce reporting

Dropbox is a home for all your photos, docs, videos, and files. With 500 million signups under our belt, it’s exciting to see Dropbox connecting people around the world with everything that’s important to them.

APAC Marketing

Clayton Utz

I was a Lawyer in the Corporate / M&A group, with a primary focus on Private Equity transactions. I represented both local and international private equity funds in Australian transactions including fund structuring, mergers, acquisitions, corporate restructuring and IPOs. 

During the 3 years in my role, I worked on some of Australia’s largest and most complex legal transactions, which included:
- MYOB and Bain Capital on the IPO of MYOB, an AUD800 million IPO;
- Pacific Equity Partners in block trades of publicly traded companies Spotless and Veda.

Clayton Utz is a top-tier Australian commercial law firm. As a full-service commercial law firm, Clayton Utz has lawyers around the country with diverse and broad-ranging legal experience, across a range of industry sectors.

Lawyer

Paralegal in the Workplace Relations & Safety group of Clayton Utz, Sydney.

Paralegal

Summer clerkship rotations in the following groups of Clayton Utz, Sydney:
- Intellectual Property Litigation, and 
- Corporate M&A (Equity Capital Markets)

Summer Clerk

b2b saas marketer in australia | marketingcareers.com.au

over the past decade, I have worked with marketing and growth teams in b2b saas in australia 🇦🇺 and apac 🇸🇬 🇮🇩 to drive revenue with customer-focused marketing campaigns.

axel sukianto

Custimy.io

This update is going to come later.

It was a wild ride, with all the ups and downs you can imagine.

One thing is sure. It did not kill me. 

I will be back - stronger and more powerful than ever.

We filled for bankruptcy ourselves do to a deadlock in April 2024.

CPO & Co-Founder

CCO & Co-Founder

Make Influence

Helping creators being the CEO’s of tomorrow while helping brands being able to pay there bills with influencer marketing.

Co-Owner

Bluementor.dk

"You can always afford to give"

Helping other people with sharing my knowledge and the progression I have been through in my work life.

Business Mentor

chefmade

Became the CEO the day Denmark closed down due to COVID-19

All bookings became illegal and therefore canceled.
Without being able to know how long it would be like that, the board and I, decided to split with over +15 employees a week after.

Chefmade is a company in rapidly scaling, with a handful of talented investors, including Ditlev Bredahl (owner of OnApp and a large part of the JustEat journey), Morten Larsen (owner of Hungry Group, and former CEO of Miinto and Nordic director of JustEat ) Rune Risom (owner and CEO of Hungry).

Chefmade is an online platform that connects restaurants with customers, then sends a restaurant home to you and gives you a restaurant experience at home.

I work with all areas of marketing and sit on a daily basis with the responsibility for developing strategies and executing them. In addition, there is a composition of the budget for the marketing and setting of KPI goals.

We have been around since the end of 2017.

Firtal

I’m a person with a huge drive, working as E-Commerce Manager at Firtal Web A/S. 

The codex i am living by is to be a winner. A winner never lose. A winner will always push harder to archive the goals. We will never quit. 

In my daily work, i am in charge of our business unit Made4men (in Denmark, Norway and Sweden).

I work with a team consist of 5 people and a total turnover at +30 million DKK equal to 5 million USD.

Made4men is the Market Leader on its mane focus, which is Male Grooming.

I work with e-commerce in all it’s aspects, on a daily basis.

E-Commerce Manager - Made4men & InCover

Trainee

Online Project Assistant

Built my first venture-backed startup with all the ups and downs.

Lots of mistakes and learnings that I am determined to make use of in my next chapter.

Right now I am working on a new project, where the purpose is to help millions of people live their dream.

Hopefully, the 'second-time founder' syndrome is going to be the game changer here.

taplio

The Battle

axel sukianto

Kristoffer Fløjstrup Degn

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