Staceefy

I specialize in catalyzing business growth through a blend of strategic mindset, creative tactics, and an arsenal of powerful tools. I'm the driving force behind Staceefy, and they gave me this nickname because I always carry more than one bag of tricks.

🎯 What I Do:

🔹 Interim or Fractional Chief Marketing Officer / Head of Growth: I step in as your strategic partner to lay the foundations for sustainable company growth.

🔹 Growth Experiments: Execution is key. I design, plan, and execute growth experiments. 
With a player-coach style, I can also lead and collaborate with your team to execute growth marketing experiments.

🔹 Tool Stack Optimization: I'm a tool enthusiast! Let me help you unleash the full potential of your growth and digital tool stack for unparalleled results.

🔹 Marketing Automation Systems: Seamlessly streamline your marketing efforts with my expertise in building robust marketing automation systems.

💡 Expertise Areas:

✨ Marketing Automation

✨ CRO (Conversion Rate Optimization): Transform website visitors into loyal customers by optimizing your conversion funnel.

✨ Growth Marketing: My passion lies in crafting and executing strategies that fuel your business growth.

✨ UX (User Experience): Elevate your brand experience with a focus on user-centric design.

✨ Digital Marketing: Harness the power of digital channels to amplify your brand presence and engagement.

✨ B2B Growth: Tailored solutions for driving growth in the B2B landscape.

Let's embark on a journey to elevate your business to new heights.

Freelance Growth & Fractional CMO

Digital Ladies

We guide you on the road to success thanks to our complete digital caretaking offer. 

What I do:
- Growth strategy & Execution 
- Digital Due Diligence / Audit
- Website development 
- Social Media & E-reputation Management 
- Conversion Rate Optimization (CRO) 
- Coaching (Digital Maturity, Marketing, Growth Sprint, How to build your tool stack)
- Lead generation 
- Business Idea (un)validation using growth marketing tactics
- Social Media

CMO / Digital Strategist

ISCOM

Information Communication Technology lecturer

HEC Paris

Mission pour la 3e année consécutive pour le programme entrepreneurs HEC Startup Launchpad

Instructor / Coach

International Institute for Learning

Course material development and workshop facilitation : "Maximizing Content Impact: Content Creation and Repurposing Strategies for Social Media, SEO, Podcasts, and More" for IIL's client, Axa Partners

Corporate Trainer - Digital Marketing

Growth Tribe

Lead Corporate Trainer

Growth Marketing Trainer

Sendcloud

Growth Marketing Manager

Marketing manager France 

MapCreator

At MapCreator, we’re a family of map fanatics working together to make map-making easy, fast and accessible for everyone.
We are helping our clients to define their visual and stylistic map design to provide them with the perfect mapping tool to publish their maps through printed media, websites, products and more. 
We are proud of our long-standing relationships with clients all over the world ranging from news media companies to all kinds of publishers and direct marketing companies.

MapCreator develops a cartographic production software for:
- Cartographic publishing/Production companies
- Directory companies (Yellow Pages)
- Direct mail purposes
- Newsrooms

Nomadia

Founded in 1990, GEOCONCEPT Group is a company specialized in design and implementation of cartographic optimization technologies for professional use.

With its own proprietary Geographical Information System (GIS), the GEOCONCEPT Group now ranks among the world leaders in cartographical information and optimization applications for corporations and public organizations.

Always at the cutting-edge, the GEOCONCEPT Group is the only “designer” of innovative solutions aiming to transform companies’ and organizations’ efficiency. By combining geographical information with optimization tools, the GEOCONCEPT Group invented "geo-optimization"; optimizing activities by intelligently integrating geographical information with systems.

Digital Marketing Manager

YouLoveWords

While brands and companies are still adapting to the demands of dispersed communication, while we live in a world saturated with messages, the content revolution is underway. This revolution is about quality and relevance. This revolution is ours. We work every day to produce customized and quality content. YouLoveWords offers a new model of content production (writing, computer graphics, video ...). Its strength: to solicit a community of 25,000 international writers and writers, able by their great diversity, their expertise and their talent, to meet all the needs of its clients. YouLoveWords collaborates with many brands including: Deliveroo, L'Occitane en Provence, Volkswagen, Cartier, Beats By Dre, Spotify, Universal Music, Flammarion, Danone, Les Echos, Amazon Web Services

Freelance Consultant & Corporate Trainer @Growth Tribe ✴️ | Digital Strategist & Interim CMO @Digital Ladies Agency | B2B SaaS | Product-Led Growth Enthusiast

I am a freelance Growth/fractional CMO specialising in critical phases or Year 0.
I step in to structure or accelerate business transformations, and I generally have fun laying marketing foundations, empowering teams or optimising tools stacks. 

I am analytical, creative, pragmatic and I give my best to blend strategic vision with operational execution.

Key expertise : Growth Marketing, UX, CRO, Digital Marketing & Strategy, Tool Stack Optimisation.

When I am not freelancing or teaching, I do Muay Thai 🥊 and dedicate time to providing socio-professional guidance to young people from underprivileged backgrounds, helping them navigate their careers.

Stacy Ozier-Lafontaine

EDF (UK)

Communication Strategy
- Developing and implementing internal and external communication plans to promote EDF UK's projects
- Defining key messages aligned with energy transition goals and corporate commitments
- Coordinating internal and external stakeholders to ensure consistency in communication efforts

Event Management
- Organizing corporate and institutional events such as conferences, seminars, site visits, and stakeholder meetings
- Handling logistics (venues, speakers, communication materials, invitations)
- Managing relationships with service providers and overseeing event budgets
Hosting events and managing interactions with the public and media.

Media Relations & Digital Communication
- Writing press releases and managing relationships with UK-based energy journalists 
- Creating content for EDF UK’s social media platforms and website
- Monitoring communication campaign performance and analyzing media coverage
- Implementing communication strategies aligned with renewable and nuclear energy projects

Employee Engagement & Internal Communication
- Creating internal newsletters and fostering effective communication among employees
- Rolling out awareness campaigns on EDF UK's values and strategic objectives
- Organizing team-building activities and internal events to strengthen corporate culture

Market Research & Reporting
- Monitoring energy market trends and identifying key communication challenges
- Analyzing KPIs of communication initiatives and providing optimization recommendations

Communications & Event Project Manager

Citeo

Communication stratégique
- Mise en œuvre de campagnes nationales impactant plus de 1 million de personnes
- Adaptation des stratégies pour 13 régions en France et 5 DROM COM
- Développement de campagnes ciblées touchant 50 000 jeunes via réseaux sociaux et événements

Communication externe
- Développement de relations avec 30 journalistes pour augmenter la couverture médiatique
- Gestion de partenariats avec 15+ influenceurs et briefing de 5 agences pour des campagnes à forte visibilité
Création de partenariats locaux avec 10+ acteurs pour renforcer la présence de l'organisation

Communication digitale
- Gestion de newsletters mensuelles envoyées à 29 000 abonnés, avec des taux d'ouverture supérieurs à 25%
- Benchmark de 20+ salons et tendances pour capter les attentes des jeunes

Chargée de projets éducation à l'environnement

ZEISS Industrial Metrology

Communication externe
- Pilotage annuel de 10 salons et 8 congrès régionaux et/ou nationaux de 6 à 120m² pour un budget de 3K€ à 100K€
- Supports promotionnels (traduction, rédaction, graphisme, vidéos, diffusion)
- Organisation de 8 webinars par an
- Rédaction de communiqués de presse

Communication interne
- Evénements / séminaire annuel (130 personnes)
- Mise en place et déploiement d'une newsletter trimestrielle via Mailchimp
- Animation du réseau social interne Yammer
- Enquêtes de satisfaction
- Accompagnement des équipes lors du déploiement de nouveaux outils

Communication digitale
- Sites internet (AEM et Wordpress)
- SEO & SEA (Google adwords
- Campagnes emailing via Marketo & Mailchimp
- Gestion de contenu sur les réseaux sociaux
- Reporting et analyse des KPI
- Déploiement de plans marketing
- Lancements de produits
- Campagnes de communication
- Outils d'aide à la vente (brochures, fiches techniques, guides d'utilisation rapide...)

Marketing
- Veille concurrentielle / analyse et suivi de la génération de leads

Chef de projet communication & marketing IQR

Direction générale des outre-mer (DGOM)

Création de contenus et gestion des supports de communication 
- Rédaction et publication d'articles sur l'intranet et le site web de la DGOM
- Conception de supports de communication (infographies, brochures, présentations) pour valoriser les actions de la DGOM
- Création de contenus visuels et rédactionnels pour les réseaux sociaux institutionnels

Organisation d’événements institutionnels
- Participation à la préparation et à la communication autour d'événements (conférences, webinaires, colloques sur les Outre-mer)
- Rédaction d'invitations, de communiqués de presse et de dossiers de présentation
- Coordination avec les prestataires pour la logistique et la captation des événements

Veille et analyse médiatique
- Réalisation d’une veille stratégique sur les actualités concernant les Outre-mer et la politique publique liée à ces territoires
- Rédaction de notes de synthèse et de rapports sur l’image et la perception des actions de la DGOM dans les médias

Suivi des relations presse et partenariats
- Participation à la gestion des relations avec les médias : rédaction de communiqués, mise à jour de fichiers presse
- Appui à la coordination entre la DGOM et d'autres institutions publiques ou partenaires pour la communication

Amélioration de la communication interne
- Mise en place de newsletters internes pour informer les agents sur les actions et initiatives en cours
- Création de kits de communication pour uniformiser la prise de parole de la DGOM en interne et en externe

Chargée de communication junior

Ministère de la Justice

Court officer

StandUp !

Communication digitale
- Création et développement d'un compte Instagram : +1 000 abonnés en 3 mois
- Création de contenu : production de 20+ posts mensuels (visuels, stories, vidéos) sur Instagram, Twitter, LinkedIn, Facebook

Veille et stratégie
- Benchmark des nouvelles tendances : analyse de 5 à 10 tendances pour ajuster les stratégies de contenu

Social Media Assistant

Outremers 360°

Communication digitale
- Création et développement d'un compte Instagram : +800 abonnés en 4 mois
- Création de contenu : publication de 15+ posts mensuels sur Instagram, Twitter, LinkedIn, Facebook
- Rédaction d’articles de presse

Mise à jour du site internet
- Optimisation du contenu : actualisation des pages pour améliorer l'expérience utilisateur et le référencement

Community Manager

Cabinet Maître TIRAULT

- Assister à plusieurs affaires passées dans les différentes juridictions
- Rédiger les comptes rendus des affaires
- Numéroter les pièces à conviction
- Archiver les dossiers

Trainee lawyer

Passionnée par la communication et les relations humaines, j’ai eu la chance de piloter des projets d’envergure nationale et internationale, toujours avec un objectif : créer du lien et donner du sens.

💡 Ce qui m’anime : bâtir des stratégies de communication authentiques, porteuses de sens, qui favorisent des relations durables et contribuent à un impact positif sur la société.

taplio

The Battle

Stacy Ozier-Lafontaine

Coralie Cadet-Petit

Followers

Posts

Engagements

Likes

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