“Cash Flow Is King” | I help busy professionals upgrade their lifestyle & achieve financial independence through commercial real estate investing

In 2018, I got into real estate and thought I could create passive income all on my own. 

Boy was I wrong...

I learned that to generate passive income, you have to work with a team. So I joined one. 

I'm Brian, Director of Investor Relations at a Houston-based real estate private equity firm with over $500mm of AUM. 

We’re a rockstar team that's been trusted with over $100mm of capital from investors just like you.

I help busy, high-income professionals put their money to work in smart, risk-adjusted real estate investments.

My mission is to help others build passive income with real estate to help them leave a legacy they can be proud of.

I'm driven by one of my favorite quotes, "cash flow is king, but relationships are gold."

We first seek to understand each investor's unique story & goals… then we find cash-flowing investment opportunities that align with their goals. 

Each month, we invite new members to join our private Investor's Club exclusively for high-income, accredited professionals.

If you're interested in joining, follow the link in my "Featured" section. Once you apply, we'll schedule a quick consultation call to see if you're a good fit for our firm. 

If you're a busy, high-income W2 professional, successful business owner, or someone looking to 1031 exchange your portfolio into a passive position, let's talk! 

Happy Investing,
Brian

Brian Alfaro 🏢☕

I almost didn’t hit “post” on this.


Mostly because I haven’t posted on LinkedIn in months.

Not because nothing was happening…
but because a lot was happening.

The last few years have been a pressure season.

• Becoming a new dad
• Navigating work and responsibility
• Figuring out how to show up better where it actually matters

From the outside, things looked fine.

On the inside, I was doing a lot of thinking.

When I started opening up to other guys, I realized something:

→ Every man goes through a version of this.

Different details.
Same pressure.

In January, Cody Laughlin and I started talking about building a podcast.

Not to complain about life.
Not to pretend we have it all figured out.

Just real conversations about the seasons that test us as men.

The doubts.
The responsibility.
The pressure to get it right.

I realized the best way to grow through pressure is to bring it into the light.

A few weeks later, we stopped talking and started recording.

That’s Under Pressure.

Conversations between men who want to grow as husbands, fathers, and leaders, when it counts most.

First episode drops Wednesday 3/11.

I’m genuinely excited about what this can become!

Stay tuned...

Brian Alfaro

Capital Raising Architect | I Build the Systems Behind Successful Capital Raises | Real Estate Operators, Builders & Fund Managers | Podcast Host

If you’ve ever started a business…

you’ve probably questioned the decision more than once.

Usually it starts with the people around you.

“Why would you invest in that?”
“That sounds risky.”
“You could lose money.”

And to be fair…
those are all possible outcomes.

But something interesting happens after you actually start.

The doubt doesn’t disappear.

It just shows up differently.

Now it shows up in small moments throughout the day.

→ Did I hire the right person?
→ Did I choose the right vendor?
→ Should I pay this bill now or wait?

Every decision carries a little more weight.

Eventually you realize something most people never see from the outside.

Building something isn’t just about opportunity.

→ It’s learning to carry the weight of the decisions that come with it.

Entrepreneurs feel it.
Investors feel it.

Anyone responsible for the outcome eventually does.

The weight never really changes.

You just become someone capable of carrying more of it.

Real Estate Advisor & Capital Strategist | Helping Men Build Wealth, Lead at Home & Grow Under Pressure | Host of Under Pressure 🎙️

Today I turn 37 years old. 

You learn a lot in life every year on this earth.

What I have learned? 

Nothing matters more than family.

Not how much money you’ve made, your accomplishments, your businesses.

When you die, all of that goes away. 

The impact you leave on your family lasts forever.

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The cost of building something isn't just time or money.

It’s how much of your attention it takes.

If you break your time with your kids into 18 years…
most of us are already a lot further into it than we think.

And that hit me.

If you’re building a business, investing, chasing growth… your mind is almost never where your feet are.

You’re always thinking about the next decision, deal or move.

But the tradeoff is subtle.

You can be there with your family… and still not really be there.

And the reality is, none of this slows down.

Not the business. Not the opportunities. Not your kids growing up.

So you don’t get this clean separation where you “figure it out later.”

You’re either present for it now… or you miss parts of it.

That’s the part that sticks with me. 

Don't miss one of those 18 circles.

We discuss this on our latest episode of Under Pressure. Link in the comments.

When I first got into real estate…

I was chasing the wrong things.

→ AUM
→ Door count
→ Deals done

That’s what I saw online.

That’s what I thought success looked like.

And to be honest…

it’s what I wanted.

What I didn’t think about was the cost of getting there.

The pressure that comes with scaling fast.

The constant decisions.
The weight of it all.
The uncertainty.

And how that doesn’t just stay in your business.

It follows you home.

Into your marriage.
Into how you show up as a dad.
Into the energy you bring into your house.

Something I’ve realized over time…

A lot of the people we admire online look successful on the outside.

But you don’t always see what’s happening behind the scenes.

Building something meaningful comes with a cost.

And if you’re not careful, it’s easy to pay for it in the wrong places.

Cody Laughlin and I talk about this in Ep 2 of Under Pressure.

It’s a conversation more people need to hear.

Link in the comments.

Entrepreneurship is harder when you have a family.

When you’re younger, the risk feels different.

You can live in a cheap apartment.
Have a roommate.
Drive an old car.

Your cost of living is low.

Which means the pressure is low.

→ But things change when you have a family.

Suddenly there’s a mortgage.
Daycare (which is not cheap).
Bills that don’t go away.

And it’s not about trying to keep up with anyone else.

It’s just responsibility.

What surprised me most wasn’t just the amount of pressure.

It’s where you feel it.

When you’re single, the pressure mostly lands on you.

When you have a family, it feels different.

Because now other people depend on the decisions you make.

That’s a conversation we get into on the first episode of Under Pressure.

The episode is officially live.

I’ll drop the link in the comments.

“Give me your money for my real estate deals.”
↓

“I’m currently opening up exclusive opportunities for strategic partners to scale their capital…”

We’ve all seen it.

Different words.
Same ask.

And to be fair… I get it.

When you’re raising capital, you feel like you need to sound polished.
Professional.
Put together.

Like the right wording is what gets someone to invest.

It’s not.

No one wires money because you used the word “strategic.”

Or “exclusive.”
Or “high-yield.”

People invest because they trust you.

Not your pitch.

You.

Your track record.
Your communication.
How you show up when things don’t go perfectly.

That’s what actually moves capital.

I’ve had conversations where everything “sounded right”…

and nothing happened.

And I’ve had simple, straightforward conversations…

that turned into real relationships and real investments.

No fancy language.

No overthinking.

Just clarity and trust.

The longer I’ve been around this space, the more obvious it becomes:

Capital follows relationships.

Not LinkedIn vocabulary.

P.S. - That LinkedIn Translator is dangerously accurate 😂 . Comment “translate” and I’ll send it to you.

Most people think raising capital is about finding a good deal.

It’s not.

When I first started trying to raise money for real estate, I thought investors cared most about:

→ IRR
→ equity splits
→ deal structure

I was wrong.

Those things matter.

But they’re not the reason people wire money.

People invest when they trust the person behind the deal.

And trust usually has very little to do with the spreadsheet.

It gets built through:
• clarity
• consistency
• communication
• how you handle things when they don’t go perfectly

That took me years to really understand.

The people who raise capital consistently usually aren’t the ones with the flashiest deals.

They’re the ones who’ve built the strongest relationships.

Tomorrow is a big day.

After months of conversations, planning, and recordings...
we’re finally releasing the first episode of a new podcast.

It’s called Under Pressure.

The idea for this show came up when I found myself having conversations with other fathers like Cody Laughlin about things like:

• responsibility
• work pressure
• becoming a father
• trying to show up well for your family
• figuring out how to be the best version of yourself

What surprised me most was how many men were going through the same kinds of moments.

→ Different stories.
→ Same pressure.

That’s really what this podcast is about.

Not pretending we have everything figured out.

Real conversations about the seasons that shape us as men.

The first episode drops tomorrow.

I’m genuinely excited to get it out into the world.

If something important doesn’t exist…

build it.

Recently, Cody and I started recording the Under Pressure podcast.

The studio we’ve been using has been great.

But we realized something pretty quickly.

The biggest constraint wasn’t the studio.

It was time.

Scheduling.
Driving across town.
Trying to line up calendars.

If we wanted to have more of these conversations, we needed to remove friction.

So I started building a small studio at home.

Nothing elaborate.

Just a space where we can sit down, turn on the cameras, and record. 

And it made me realize something.

Sometimes the real constraint isn’t the opportunity.

It’s the friction around it.

The same thing shows up in investing.

The investors who win long term don’t just chase opportunities.

They build the relationships, trust, and conversations that make opportunities show up.

One thing no one tells you about becoming a dad:

You start asking yourself hard questions, like:

Am I actually showing up the way I should be?

Not at work.

Most of us perform there.

But at home.

As a father.
As a husband.
As the man your family depends on.

Last year, I had moments where I realized:

You’re busy…
But not always present.

Working hard…
But not focused on what matters most.

Providing…
But sometimes running on autopilot.

No big failure.

No dramatic moment.

Just a quiet realization:

I could be better.

Those moments forced me to take a look at:
• my habits
• my priorities
• where my attention actually goes

It wasn’t comfortable.

But it was necessary.

Those conversations, with myself and my network, eventually turned into something bigger.

That’s what led to the Under Pressure podcast.

Because most men are asking themselves the same questions…

We just don’t talk about them very often.

The hardest part isn’t the workout.

It’s the conversation you have with yourself before it.

The part where you try to talk yourself out of it.

“I’ll go later.”
“I’ll skip today.”
“I’ve got more important things to do.”

Nothing dramatic.

Just enough to make it easy not to show up.

I’ve noticed that same pattern in business, investing, and at home.

It’s the small decisions you delay.

The things you know you should handle, but push off.

Individually, they don’t feel like much.

But stacked over time, they change how you operate.

Most people think discipline shows up when things get serious.

In reality, it’s built way before that.

In moments like this… 
where it would be completely acceptable not to follow through.

Not when it’s hard, but when it would be easy to let it slide.

How often are you choosing the easy out without realizing it?

Johnny Nelson

Growing YOUR Wealth Through Real Estate Investing | Fund Manager | Investor | Founder | Podcast Host -INVESTING STUFF YOU SHOULD KNOW -

Hi, I’m Johnny—founder of Findgrows.

We help businesses grow through strategic branding, targeted lead generation, and systems that drive sales.

From Local SEO and sales-focused website design to AI-powered follow-up and CRM integration, our work is built to do one thing: help you grow smarter, faster, and more predictably.

You don’t need fluff. You need a brand that builds trust, a site that converts, and automation that saves you time.

If you're tired of inconsistent leads, weak follow-up, or a brand that doesn't reflect your value—we can fix that.

Let’s build something that drives results.

Founder

Johnny's professional journey is a compelling narrative of continuous growth, adaptability, and leadership. His career trajectory has spanned construction, mechanical engineering, process development, and real estate investment, demonstrating his versatility and dynamic approach to problem-solving.

Johnny's roots are in the construction industry, where he honed his skills in all aspects of the trade at Beachy Construction. This hands-on experience laid a solid foundation for his subsequent roles in engineering.

His engineering expertise evolved at Eaton and Heraeus Medical, where he led new product lines, improved production processes, and implemented lean operations. His broad familiarity with manufacturing processes and materials drove business process improvements.

Johnny's tenure as a Senior Mechanical Engineer at Evolve Additive Solutions, an innovative 3D polymer printing startup, was a testament to his ability to lead in a high-tech, fast-paced environment. He honed engineering standards, managed technical suppliers, and selected engineering tools and infrastructure. His proficiency in SolidWorks was evident as he designed parts and assemblies, stepping in for hands-on assembly and testing when necessary.

His entrepreneurial spirit led him to establish Arctos Capital, a commercial real estate firm. As the Principal Founder, he manages assets and investments, educates investors, and oversees syndication and investor relations. His firm handles deals ranging from $1m to $50m, focusing on Class A/B assets, and targets growth markets throughout the US.

Johnny's career is a testament to his adaptability, technical acumen, and leadership skills. His journey from construction to engineering and then to real estate investment illustrates his ability to navigate complex industries and deliver exceptional results.

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