NetSuite

Account Executive

BLACKHYVE

Advisor

Deloitte

Sr. Technology Advisor

Salesforce

Account Executive - Enterprise

FinancialForce

Regional Sales Manager

President's Club FY21
President's Club FY20

National Account Executive

Account Executive - Mid Market

Account Executive - Small, Medium Business

Account Executive - Strategic Growth Business

Senior Account Executive - Emerging Small Business

Business Development Representative

WIND Mobile

Store Manager

TELUS

Sales Representative

Even as a serial sales rep throughout school, I never considered a career in sales as a viable option.

I had resigned myself to the reality that teaching was my calling and that sales was just a means to pay the rent until I graduated.

That all changed when I attended a dinner my brother was hosting for his closest friends.

The topic of what I planned to do came up and there was an overwhelming amount of support to seriously consider the field of sales.

That night, without a business degree, I worked up the courage to apply to some of the perceived best sales organizations we had discussed.

To my surprise, companies began to reach out and I haven't looked back since.

Now, I am here to help others, in a similar position find their calling.

Working in the trenches, leading teams, or advising companies on their growth objectives.

I'm excited to give back and help those who may look to forge a similar path.

Ian Barker 👨‍🍳

👋 Hey, I'm Nick and I lead Growth Marketing at Profound. We help you win AI search. 

I was Loom's Head of Growth Marketing before going on a 2-year consulting journey, helping brands like Glean, AngelList, Watershed, Air, Teleport, Typeface, Float Financial, and more open tens of millions of dollars of pipeline from paid ads.

I also ran a newsletter called the Early Exit Club which chronicled my journey from $0 to $30k/month in consulting revenue to over 2,000 subscribers. 

Now my only focus is growing Profound into becoming a new age marketing platform for superintelligence.

Nick Lafferty

What a joy it's been to help Profound announce our Series A, our series B, and now our Series C at $1B valuation!  

When I joined almost a year ago, I was humbly the only marketer. Our Series A launch was a scrappy combination of me, James, a PR contractor, and a hodge podge of other folks. 

For our Series B, we were a team of four! Me, Trevor, Layla, and Garrett. That week holds the record for our best week ever in 2025. 

Fast forward 10 months and we have a marketing team of 9 who did a freaking massive job pulling this thing together. I could not be more thrilled to work with this team! 

Now back to work. 

https://lnkd.in/e2tG5v2y

Growth Marketing @ Profound | Helping You Win AI Search

Working at Profound and sharing moments like these with people I consider friends has been the highlight of my career so far. 

It might be easy to look at photos like these and our $1B Series C and think "wow they're so lucky". There is always luck involved, but what never makes it on LinkedIn is all the hard fucking work that makes this happen. 

I can confidently tell you that I have never worked this hard in my life. We don't post about the many, many late nights in the office or how there is always some last-minute scramble or how we pivoted our ideas 50 times and had to completely reset. 

No one at Profound takes this opportunity for granted. We are all working extremely hard together. The culture here is world-class and I *promise* that is not some pithy LinkedIn statement. Anyone who spends time in our office feels that immediately. This place is special.

Our marketing team is now 8 people (with our 9th to start soon!). Love you guys Trevor Pyle Layla Baradaran Garrett Gomez Katherine Underwood Helen Martin Matthew Huo Karina Popovich

This is a once in a lifetime opportunity and I'm so grateful for it. 

Time to get back to work :)

taplio

The Battle

Ian Barker 👨‍🍳

Nick Lafferty

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Performance ScoreNick Lafferty's LinkedIn Performance

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taplio

The Battle

Ian Barker 👨‍🍳

Nick Lafferty

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Nick Lafferty's LinkedIn Performance

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Performance ScoreNick Lafferty's LinkedIn Performance