ITX Corp.

As a Senior Account Manager at ITX Corp., I help enterprises modernize legacy systems, enhance digital experiences, and turn technology into a competitive advantage. By leveraging AI-driven automation and custom software solutions, I work closely with clients to create scalable, future-ready architectures that improve efficiency, reduce technical debt, and accelerate digital transformation.

✔ Legacy System Modernization – Upgrading outdated technology with minimal risk
✔ Enterprise Digital Strategy – Aligning software solutions with business goals
✔ AI & Automation – Driving efficiency in software development and operations
✔ B2B Custom Software Solutions – Delivering tailored digital experiences
✔ User Engagement & Brand Advocacy – Enhancing customer interactions through modern technology

By focusing on strategic transformation rather than just software implementation, I ensure that businesses don’t just keep up—but stay ahead.

📩 Let’s connect to discuss how AI-driven modernization can help your enterprise scale efficiently!

Senior Account Manager

SUMO Heavy Industries

SUMO Heavy is a full-service digital commerce consulting firm made up of a team of expert engineers, product managers, strategists, and developers. SUMO works closely with companies of all sizes to understand their end-to-end eCommerce needs, documentation, cost savings, feature development, data structure, and engineering goals. We really value working with our clients long-term, facilitating important conversations across your organization that emphasize efficiency through process, and helping to make sure your roadmaps are accurate and your implementations are seamless. We would love to join a team like yours to make your digital presence meaningful and impactful.

CEO - Company has been aquired by ITX

round3media

round3media - Creative eCommerce Agency
* Responsible for over all operation of the company including contract writing, review, financial planning and overseeing subcontractors
* Business development for new projects. 
* Responsible for project management, documentation of business requirements, and functionality specifications for the development process
* Magento and Wordpress

Partner

ChefAMe, LLC

Open Mic for Aspiring Chefs
* Bring in new aspiring chefs to develop their menu for each event
* Work with chefs, vendors, and restaurants on logistics of each event
* Manage all of the back operations during the event

Founding Partner

SimplyHelp

Technology Support Service
* Business development for present and future offerings and projects
* Operations for IT solutions and help desk support provider
* Responsible for both management and deployment of infrastructure projects. These included server migrations, application development, email migrations to Zimbra, Microsoft Exchange and Google Apps Premier Edition.

- Simply Help is a service of Bartek Management

Owner & Managing Director

Bartek Management

Strategic technology and business consulting
* Provide an extremely diverse list of clients with technology solutions that fit their needs and budgets. 
* Integrating SaaS products like Salesforce, Highrise, Basecamp etc. in to client environment to decrease clients operational expenses and increase their productivity. 
* Coordinate deliverable and communicate project specifications with clients, staff, and contractors
* Assemble optimum teams for project execution and delivery

Owner

Innovation Philadelphia

Public/private partnership supported by the City of Philadelphia and the Commonwealth of Pennsylvania
* Management of IT staff, day to day technology operations, and long term projects. 
* Responsible for project management, documentation of business requirements, and functionality specifications for the development of a student career website and corporate website. 
* Technical project manager for network expansion to a corresponding facility and remote locations including network infrastructure, VPN, voice services, email server, and system integration. 
* Provided technical experience to all investment activities

Manager of Technology Innovation

Davis Management Company

Meeting Planning and Travel Services
* Managed and maintained a full web based Enterprise Registration System, that was used for all meeting management business.
* Project Manager for new web initiatives.
* Responsible for network management and administration as well as the help desk for thirty users. 
* Technical project manager for network expansion to remote locations which included VPN, voice services, network infrastructure, and system integration.

Manager of Information Systems

iBeast Business Solutions

Credit Union Network Solutions
* Technical project manager and developer of a cost effective Intrusion Detection System that was used on-site as well as at customer sites. 
*The system was part of the overall Enterprise Security service.
* Responsible for documentation of business requirements and functionality specifications for the development team to code new functionality for the Intrusion Detection System
* Provided 24/7 customer support for the Intrusion Detection System
* Designed and optimized original site graphics and navigation elements reflecting marketing messages while clearly and logically guiding site users. 
* Defined client and system requirements for existing and proposed web development initiatives using predefined business rules

Business Analyst, Advanced Network Group

rfa|boris

Custom Web Development
* Evaluated, designed, implemented, and tested network for the proprietary light rail information system (ONTIME) for Port Authority of New York/New Jersey (PATH Vision) for improved efficiency
* Assisted in development, implementation, user training, and documentation of the ONTIME system. 
* Technical project manager and developer responsible for creation of a full network for large nonprofit. 
* Defined client and system requirements including development for existing and proposed web development initiatives using predefined business rules.

Business Analyst / Senior Technician

CEO | Building High Performing eCommerce Teams | Co-Host of eCommerce Minute Podcast

Hey there! I’m Bart Mroz, a legacy system modernization strategist helping enterprises future-proof their technology with AI-driven solutions. As Engagement Lead (Senior Account Manager) at ITX, I work with CTOs and technology leaders to modernize legacy systems, reduce risk, and maximize ROI—all while ensuring smooth digital transformation.

For over 13 years as CEO of SUMO Heavy Industries, I helped businesses build scalable, high-performing eCommerce and technology solutions. Now, at ITX, I bring that same passion for problem-solving and transformation to enterprises looking to move beyond outdated systems and embrace modern, AI-powered architectures.

What We Do at ITX:

✔ AI-Driven Modernization – Upgrading legacy systems without disrupting operations
✔ Digital Transformation Strategy – Turning technical debt into business opportunities
✔ Enterprise Software Innovation – Helping businesses scale efficiently and securely
✔ Risk Mitigation & Cost Optimization – Ensuring a smooth, cost-effective transition

I’m also passionate about helping smaller agencies productize their services and navigating the evolving technology landscape.

📩 Let’s connect! Whether you’re exploring legacy system modernization or just want to chat about the future of AI in enterprise tech, I’d love to hear from you.

Bart Mroz

Strategy for Hire

I provide senior-level strategic counsel on a fractional, interim or contract basis for select clients, offering deep expertise in strategy, branding, marketing and business development, with particular experience working with all types of healthcare organizations and associations. 

With more than 35 years of experience in both agency and client-side roles, I spot patterns, offer strategic recommendations and practical solutions, and help you create a roadmap as you navigate toward your business goals. 

It might make sense to chat if you need help to: 

•  Provide interim/fractional strategic marketing leadership while you identify and/or search for the right role or team member.
•  Secure supplemental, episodic strategic marketing support on an as-needed basis without investing in an FTE.
• Take a look at your data, figure out what kind of market research you actually need, identify and manage quantitative and qualitative research resources and sort through all your findings to make sense of it.
•  Collaborate/interface with service line leaders to assess go-to-market readiness and establish appropriate go-to-market strategies.
•  Develop a strategic marketing plan or drive a key short-term or long-term project without adding to your FTE’s or asking your team to fragment their focus. 
•  Employ a framework to establish priorities aligned with your strategic plan (so you can say “no” to nonstop requests for “marketing support,” and stay focused on the initiatives that will achieve your business goals). 
•  Facilitate alignment of your sales and marketing teams for synergistic growth. Especially post-merger or acquisition.
•  Align your philanthropic/development goals with your organization’s strategic priorities and donor interests for maximum impact.  
•  Provide strengths-based strategy and marketing leadership and mentorship to your team.
•  Manage external agency partners for alignment.

Top 5 Strengths: Strategic, Learner, Maximizer, Relator, Responsibility

Chief Dot Connector

Core Health

Vice President Strategic Partnerships

Prior to joining Core Health, Core Creative's specialized healthcare marketing practice, my experience included both agency and direct client-side marketing roles. My background provides me with unique insights and a keen understanding of the critical opportunities to align marketing strategies and business goals to achieve meaningful results.

I was proud to be part of Core and working alongside other talented, passionate, experienced marketing professionals. Core helps its clients overcome both external and internal marketing challenges to thrive in their increasingly competitive markets. The team puts the audience at the center of marketing, using its research and insights-based approach to develop breakthrough creative that drives business impact.

🔹 OUTCOMES 🔹
Results that Core has generated for its clients include:
☑ Arkansas Children’s Hospital: Doubled the brand’s unaided awareness and percentage of total healthcare experiences in a target market within one year. 
☑ Valley Health System: Defended its position as market leader in top-of-mind awareness and overall preference, and ad recall levels were 32% higher for Valley than its next closest competitor despite spending significantly less in the market. 
☑ Numotion (nation’s leading provider of complex rehab technology): Redefined the brand, website, and video advertising after an important acquisition, leading to increasing year-over-year traffic by 20%.  
☑ Thedacare: Secured 32.6 million total impressions for a 13-week campaign, exceeding the goal of visits to the campaign landing page — the main driver of appointment scheduling — by more than 5%. This drove an upward trend in appointments that brought patients back in for the care they needed during Covid.

Want to see more of the outcomes Core has helped clients achieve? Check out more stories and details at https://corecreative.health/success-stories

Senior Healthcare Strategist

Impact Collaborative

Impact Collaborative is a purpose-driven consulting firm that helps companies, nonprofits, foundations, and academic institutions achieve business and social impact. As both a company and the core of a collaborative, they seamlessly bring varied lenses and the right mix of expertise to every project — accelerating positive change for their clients and society.

Impact Collaborative works with companies that believe they have a responsibility to lead and actively engage communities to the mutual benefit of all stakeholders; nonprofits, foundations, and others who are in the trenches, tackling society’s most pressing issues; and academic institutions determined to incubate and drive community-based social change.

Strategic Advisor & Consultant

Bon Secours Mercy Health

Bon Secours Mercy Health is one of the nation’s 20 largest healthcare systems, serving 50 hospitals across seven states and Ireland. My time at Bon Secours Mercy Health was integral to informing the perspective I take working with healthcare marketing clients, as I have literally sat in their seat. 

At each of their more than 600 points of care, Bon Secours Mercy Health delivers high-quality, compassionate care with one united purpose: to help patients be well in mind, body and spirit.

My responsibilities and accomplishments as the Group Marketing Director included: 
🔹 Recommending and implementing an omnichannel marketing strategy focused on enhancing revenue growth for key service lines and markets. Resulted in delivering on Bon Secours Mercy Health's value proposition within the Great Lakes Group (four markets: Lima, Lorain, Toledo Youngstown; 15 acute-care facilities)
🔹 Creating and enhancing consumer engagement through local market initiatives, sponsorship and social media
🔹 Researching and understanding local and group marketing landscapes, then recommending strategic marketing plans
🔹 Collaborating with centralized digital and clinical marketing teams and Group Strategy teams, along with market-level operations and service line leaders to align objectives and optimize resources
🔹 Championing and growing business streams through marketing, aligning all objectives to a defined, organization-wide strategy
🔹 Evaluating and recommending local market media usage, planning, and buying to be effective for assigned geographical area
🔹 Managing an operational budget that supports marketing objectives
🔹 Leading a team of managerial and professional staff responsible for Marketing
🔹 Acting as client services relationship manager to operational partners at group and market levels
🔹 Channeling the voice of the customer to internal constituents
🔹 Serving on Leadership Council for Diversity and Inclusion for multiple markets and leading marketplace work groups

Marketing Director - Great Lakes Group

Director of Marketing - Mercy Health: Toledo/Lima

Shelton Group, Inc.

Shelton Group is the nation's leading marketing communications firm focused exclusively in the sustainability and energy efficiency space. For more than a decade, they conducted regular surveys to track shifting attitudes, purchases and behavior changes around energy efficiency and green products. They then leveraged those insights to help progressive companies define, articulate and communicate their position to gain a market advantage.

In this role, my responsibilities included:  
🔹 Providing strategic direction for clients and the agency
🔹 Leading organic growth and provided valuable counsel to guide client investment in
sustainability as a means to establish market advantage
🔹 Directing, building and mentoring account and project management team
🔹Championing strengths-based management approach

VP Client Engagement

Owens Corning

Owens Corning is a Leading global manufacturer of products recognized for its commitment to safety and sustainability. During my time at OC, it was a $6.4B Fortune 500 company with 17,000 employees in 25 countries.

I led the strategic marketing team for one of Owens Corning’s largest business units, Insulation, and oversaw national trade shows for both Roofing and Insulation. My responsibilities and accomplishments included:

🔹 Direct responsibility for all aspects of planning and implementing integrated strategic marketing communications for multiple channels
🔹 Supporting product, marketing and sales teams through direction of content marketing strategy and engagement, trade shows and events and customer programs.
🔹 Breaking silos and leading collaboration to align product, sales, business development and marketing plans to business objectives.
🔹 Transforming marketing messaging from focus on product features to market-driven benefits, positioning the business with key targets to establish competitive advantage and margin enhancement opportunities for the brand.
🔹 Initiating and leading evolution from traditional, image-based advertising and marketing efforts to integrated, results-focused, measurable database management and marketing automation/lead nurturing and sales-driven marketing activities to drive growth.
🔹 Inspiring, directing, optimizing and managing internal teams and external resources to achieve efficient processes, clear, consistent communication of brand/value proposition and creative, effective approaches and campaigns.
🔹 Leveraging investment and participation in trade associations to carry industry/category messaging.

Strategic Marketing Director

R/P Marketing Public Relations/Transcend Hospice Marketing Group

R/P Marketing Public Relations/Transcend Hospice Marketing Group was a 30-person, $10 million, privately held firm consistently ranked in top 1% of ad agencies and PR firms by Ad Age and PR Week. Their focus is acting as a strategic, integrated marketing communications counsel for the planning and execution of marketing for healthcare, building products, non-profits, B2B and B2B2C.

During my time with R/P, my responsibilities included: 

🔹 Championing agency and client brand strategy, client relationships, cross-functional teams, strengths-focused talent development and company culture. 
🔹 Leading strategic planning, operations, research, media, public relations and account service teams.
🔹 Providing strategic guidance to clients and agency; assembled, led, developed and inspired cross-functional teams to drive creative thinking and achieve results through positioning brand as a competitive advantage
🔹 P&L responsibility for accounts representing more than 50% of agency income, including healthcare division.
🔹 Pioneering development of research, insights and strategy offerings, including proprietary Opportunity Maps™ designed to translate research findings into actionable insights and winning strategies for diverse clients, from building products to associations to healthcare.
🔹 Leading clients and teams to develop and implement strategic plans that supported institutional business objectives and engaged administration, board, physician leadership and employees in strategy. 
🔹 Directing initiatives such as brand repositioning, public relations/public affairs, market research and analysis, service line/quality promotions, physician relations/marketing, channel strategies to improve payer mix, managed care and major employer strategies, community relations, internal/external communications and employee engagement programs.

Partner/Chief Strategy Officer

COSI - Center of Science and Industry

Served on leadership team to help launch $37 million interactive science center, leading marketing, membership, development, merchandising and special events.

Marketing Director

Vice President, Strategic Partnerships. Specializes in 🔹 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗛𝗲𝗮𝗹𝘁𝗵𝗰𝗮𝗿𝗲 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 🔹 Consumer-Driven Perspectives 🔹 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝗶𝗻𝗴 𝗼𝗻 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗢𝘂𝘁𝗰𝗼𝗺𝗲𝘀

Curious dot connector. Energized by aligning teams, strategic partners, goals and efforts to maximize results. Passionate about helping organizations understand their purpose and markets, identify opportunities, overcome challenges and align strategic objectives. Collaborates to discover, cultivate, articulate and communicate core purpose and value to employees, customers, stakeholders and partners to inspire action.

I provide senior-level strategic counsel on a fractional, interim or contract basis for select clients, offering deep expertise in strategy, branding, marketing and business development, with particular experience working with all types of healthcare organizations and associations. 

With more than 35 years of experience in both agency and client-side roles, I spot patterns, offer strategic recommendations and practical solutions, and help you create a roadmap as you navigate toward your business goals. 

It might make sense to chat if you need expert assistance to:  

Provide interim/fractional strategic marketing leadership while you identify and/or search for the right role or team member.

Secure supplemental, episodic strategic marketing support on an as-needed basis without investing in an FTE.

Develop a strategic marketing plan or drive a key short-term or long-term project without adding to your FTE’s or asking your team to fragment their focus. 

Employ a framework to establish priorities aligned with your strategic plan (so you can say “no” to nonstop requests for “marketing support,” and stay focused on the initiatives that will achieve your business goals). 
 
Collaborate with sales, service line or product management leaders in your organization to assess go-to-market readiness and establish appropriate go-to-market strategies.

Take a look at your data, figure out what kind of market research you actually need, identify and manage quantitative and qualitative research resources and sort through all your findings to make sense of it.

Facilitate alignment of your sales and marketing teams for synergistic growth. Especially post-merger or acquisition.

Align your philanthropic/development goals with your organization’s strategic priorities and donor interests for maximum impact.

Provide strengths-based strategy and marketing leadership and mentorship to your team.

Manage external agency partners for alignment.



Top 5 Strengths: Strategic, Learner, Maximizer, Relator, Responsibility

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Bart Mroz

Laila Waggoner

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