Shikenso Analytics

Leading Shikenso’s global marketing strategy to drive expansion, brand positioning, and revenue growth. 

Responsible for scaling marketing initiatives, strengthening industry partnerships, and leveraging AI-driven insights to enhance sponsorship analytics.

Vice President Marketing

🎯 Sponsorship Success is a Measurable Fact! 
When it comes to sports, esports and entertainment, do you think accurate measurement of your sponsorship impact is a myth? 

Often, I hear:

- "Sponsorship success can't be measured!"
- "Sponsorship ROI cannot be quantified!"
- "Sponsorships are all about gut feel!"

But what if I told you your sponsorship success could be measured in real-time?

Here's the real deal:

- Granular assessments of the KPIs that matter.
- Leveraging advanced AI technology.
- Measuring accurate Media Values.
- Maximizing Sponsorship ROI.

This is where Shikenso Analytics steps in. Since 2017, we've transformed intuition-based decision-making into data-backed strategies, analyzing sponsorships in real-time across OTT content, Live Streams, and Social Media. 

So, forget those myths. Sponsorships can be measured.

And yes. With the right tools, things are way easier than you think.

Let's have a chat!

Marketing Director

European Sponsorship Association (ESA)

Member at European Sponsorship Association (ESA)

eGENTIC Asia Pacific Pte Ltd

eGENTIC is a global leader in consumer leads generation. The company is committed to consistently delivering high volume, quality leads for direct marketing, focusing on financial, insurance, beauty, charity and the education segments. eGENTIC APAC is located in Singapore and generating leads in South East Asia, Taiwan, Hong Kong, New Zealand, Australia and South Africa for over 10 years.

Country Manager Singapore & Malaysia

Audience Serv

AudienceServ, formerly known as evania MEDIA and founded in 2008, is an international digital media agency with offices in Berlin, Munich, Amsterdam, Barcelona, Hanoi and Singapore.

The range of services includes EDM, Programmatic RTB Display Advertising, SEM/PPC, Mobile Marketing and Social Media Advertising.

SALES PERFORMANCE
- Sales Quota 2020 1H 105% @ Audience Serv
- Sales Quota 2019: 108% @ Audience Serv

Head of Sales APAC

Rockland Radio

- Sales Quota 2016/2017: 118% Rockland Radio
- Selling radio ads on 32 different channel frequencies
- Representing the company at events 
- Key account management
- Leading and developing the team focusing on NRW/RLP area
- Radio media planning
- Planning and operating events (Keno Rockt Koblenz/Mainz, Silvaner live Mainz, Johannis Fest Mainz, Rockfels Loreley ...)

Regional Sales Manager

Universal Music Group

- Marketing Assistant for Team International Rock
- Product Management: Planning, budgeting and operating marketing activities for international bands in Germany
- Promotion and Coordination of international bands in the German market (@ Flux, Fritz, Radio1, Joiz...)

Marketing Team

Director of Sales and Marketing | Empowering sponsors to make informed decisions and achieve maximum ROI | Marketing Enthusiast | Drummer

From pursuing the dream to be a rockstar drummer 🥁, to working in the music industry, to becoming a sales and marketing leader in South East Asia (Vietnam, Singapore, Malaysia). It has been a hell of a ride, and I enjoy every moment! 

There's something special about early-stage startups. It is like being in a rock band - it's all about the passion, the energy and the drive to make something great. 🤘

I believe in storytelling with a smart media placement.

Benedikt Becker

Product Manager

Junior Data Analyst

CANACOMP SYSTEMS INC.

Development and writing of technical documentation for new gen software (backend retail order management); front- & backend testing; Performing quantitative market research to analyse regional and global markets, gathering relative customer and partner information to identify market opportunities, potential business partner collaboration and market penetration feasibility.

Business Development Manager

DEPOT - Gries Deco Company GmbH

Seasonal sales support advising customers, handling cash register duties, warehouse stocking, displaying & (re)stocking of products on store floor

Parttime Employee

Better Healthcare GmbH

Writing of webtexts and promotional blurbs for the company homepage

Working Student

logventus

Management of the website and social media accounts, including layout & images; Developed customer success promotional decks and customer success blurbs

Working Student | Social Media Manager

Daimler AG

Internship on the Manufacturing Engineering & Industrialization Powertrain Algeria project at the Daimler AG plant in Mannheim: Wrote the technical manual on a specific engine series for said project.

Engineer Intern

Novigo

Backend & Frontend testing of SAP Event Management (SAP EM); Testing of in-house developed interfaces between SAP applications; Supported the implementation of internal timesheet software

Daimler Truck AG

Used SAP LE (Logistics Execution & Warehouse Management) application for the allocation and distribution of parts within the warehouse; Licensed forklift driver to handle warehouse tasks; Logistics goods receiving disposition: SAP MM (Materials Management) data entry user.

Summer Student

Internship: Assistant to the project manager in the surface treatment department
within the production area at the Daimler AG plant in Rastatt.
Appointment and meeting prep (in English and German) for a project aiming to centralise the surface treatment process between 6 plants across 4 countries. Development of templates for the collection, preparation and sorting of technical data; Preparation, documentation and follow-up of workshops, meetings and video conferences; Project controlling via a milestone plan; Compilation of complex data, calculations & information, and documenting these in a comprehensive manner.

Verification and confirmation of order receipts against actual orders, and processing these orders within SAP LE (SAP Logistics Execution) for all incoming deliveries.

taplio

The Battle

Benedikt Becker

Brett Castell Morley

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