Omnisend

Sr. Director of Comms & Creative

Director of Content

Senior Content Growth Manager

CyberNews

Senior Researcher

Tesonet

Develop impactful investigative research published in leading publications; manage 4-6 freelancers to create on-brand content; set and maintain brand style guide and create content strategy

Content Marketing Specialist

Omnisend - Ecommerce Email Marketing

Deliver high-quality content, create and maintain style guide for branding tone and voice, improve organic SEO, and assist in developing highly optimized landing pages for web and PPC.

Content Marketing Manager

InvoiceBerry

Marketing and content guy over at InvoiceBerry.com. I enjoy checking up on all the newest info to help small businesses and freelancers succeed.

Head Of Marketing

Experienced Communications & Creative Director managing a team of ±20 to help with marketing, creatives, PR, social media, content creation, content strategy, marketing strategy, and much more. 

Very capable of balancing work life and personal life and completely shutting down my brain during the weekends, only to awake on Sunday night. I prefer Stephen King to Shakespeare, but appreciate the two James -- Baldwin and Joyce -- the most. 

I'm extremely competitive in one particular thing, and that's Mario Kart 64. I take myself very seriously and never use sarcasm.

Bernard Meyer

Strategist | Growth Marketing🚀 | Fill My Funnel - The LinkedIn Ads Agency | Driving Pipeline for B2B Brands Globally

Hi, I'm Brinley👋

➡️ Faith-driven and passionate about growth marketing and digital strategy

➡️ Privileged to have helped over 125+ businesses grow their revenue, from bootstrapped and funded startups to agencies and enterprise companies with global portfolios. 

➡️ Key focus on growing revenue through RevOps and integrated growth marketing programs. 

➡️ Verticals include: Professional Service Businesses | SaaS | HRTech | FinTech | RegTech | AgTech | eCommerce | PropTech | HealthTech | EdTech 

➡️ I'm a senior strategist at Fill My Funnel, an official LinkedIn Marketing Partner. 

Europe's #1 B2B LinkedIn Ads agency with over £500M+ ad spend managed. Trusted by over 150 companies. We support growth by delivering predictable, qualified leads to accelerate pipeline and increase deal opportunities for startups, scaleups, SMEs, and multinationals.

Ready to scale your sales pipeline with LinkedIn Ads?
Learn more at: https://www.fillmyfunnel.co.uk/

====

🤝 Let's Connect: Send me a message to grab a virtual coffee!
👉 Follow me for insights and thoughts about Growth Marketing, Strategy, Faith, (and Cape Town!)

Brinley William Rebstein

Everyone says LinkedIn is too expensive.

Millions of customer journeys suggest it might be the most profitable B2B channel in the mix!

The latest Dreamdata Benchmarks Report is out!
(And it confirms something I’ve believed for a while)

LinkedIn is not “too expensive” as a marketing channel,
Truth is most marketers are measuring it the wrong way. 

Yes, LinkedIn clicks often look pricey.

BUT

Cheap clicks are completely overrated. Revenue in the bank is not!

According to Dreamdata’s 2026 benchmark report, #LinkedIn delivered the strongest return on ad spend of the major ad platforms at 121%, compared with 67% for Google Search and 51% for Meta. 

Point is, nobody marries on a first date, and in B2B the same principle applies before people buy.

People read.
They compare.
They ask colleagues.
And they forget about you.

Then, six months later, they suddenly “discover” the brand that has been showing up consistently all along when the decision hits their desk one morning.

The average B2B buying journey now takes 272 days and 81% of that journey happens before sales activity.

Simply said: most of the buying decisions happen before someone ever books a call with your team.

So if you are only judging LinkedIn by:
- cost per click
- leads this week
- last-click attribution

…you are probably completely undervaluing the channel that is doing all the heavy lifting early on.

It's the game most people miss.

TLDR

LinkedIn wins when you stop treating it like a cheap lead machine and start treating it like a trust-building, demand-shaping, pipeline-driving growth channel.

Not every click converts today.
But the right impressions compound.
The right message compounds. Being remembered compounds.

And in B2B, that is often where the real ROAS comes from.

Curious how other people are seeing this... Are most teams still too obsessed with cheap leads and not focused enough on revenue?

Source: Dreamdata’s LinkedIn Ads Benchmarks Report 2026 

(Download via link in comments)

taplio

The Battle

Bernard Meyer

Brinley William Rebstein

Followers

Posts

Engagements

Likes

Performance ScoreBrinley William Rebstein's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Bernard Meyer

Brinley William Rebstein

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Brinley William Rebstein's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreBrinley William Rebstein's LinkedIn Performance