Most managers in scaling tech companies (100–1,000 FTEs) hit the same wall:
Your team doesn’t take real ownership – not consistently, and not at the level you need. Decisions escalate to your inbox that shouldn’t. Meetings multiply just to clarify what should already be clear. You spend your week refereeing instead of leading.

You know something in how your team operates is broken. You just don’t have the time, or headspace, to diagnose it.

The Real Cost
This isn’t a motivation or personality issue.
It’s an infrastructure gap.
Without clear decision architecture, ownership frameworks, and feedback loops, even strong teams default to:
- Vague commitments that create rework
- Decisions escalating instead of resolving downstream
- Hard conversations avoided until they reach you

The math adds up quickly: 10-15 hours per week lost to preventable escalations and clarification meetings, plus the strategic work that slips because you’re stuck in reactive mode.

This is the growth alignment tax.

Why I Built This Work
I’ve spent 20+ years designing execution systems, first as Manager of Worldwide Training at Apple, then with 200+ tech companies across SaaS, healthcare, and enterprise software.

My background includes computer science (RPI), technical communications (Drexel), and executive education (Wharton). More importantly, I’ve lived these problems firsthand: leading teams through scale, navigating M&A transitions, and watching decision bottlenecks derail critical initiatives.

I built these systems because I needed them first.
Leadership without systems requires constant heroics.
Leadership with systems produces repeatable results.

Where Is Your System Breaking?
I built an 8‑minute diagnostic that shows exactly where leadership alignment is leaking time and leverage:
Decision Placement: Are decisions happening at the right level?
Ownership Architecture: Do commitments translate into execution?
Feedback Effectiveness: Does behavior actually change?
Strategic Bandwidth: Are you reactive or proactive?
Alignment Quality: Does the team know what matters most now?

Nearly 100 tech managers have taken it. The pattern is consistent:
> Below 65/100 on Strategic Bandwidth, leaders are drowning.
> Above 80, teams scale with far less friction.

Take the Executive Escalation Assessment
 → 8 minutes
 → Personalized peer benchmarks
 → Your top 2 systemic gaps
 → Immediate results
 https://learnwell.com/eea-leader

Ready to pilot with 3–5 managers? I can install the decision, ownership, and feedback systems that eliminate constant escalation – typically within 90 days.

Bill Ringle

Deborrah Ashley, MBA

After 10 years at Ideal Image, where I helped build the customer experience infrastructure across 100+ locations, I learned one thing with certainty:

The first 30 days determine whether a customer stays for years or quietly disappears.

Right now there is a heavy focus on acquisition.

Companies refine their sales process, optimize marketing, close the deal, and then the system goes quiet.

That’s where revenue starts leaking.

Customers aren’t sure what to do next.
Follow-up is inconsistent.
Value isn’t reinforced.
Engagement fades long before cancellation ever happens.

By the time the business notices, the customer has already checked out.

I’ve seen this pattern play out repeatedly across multi-location and service-based organizations.

The issue is rarely effort.
It’s visibility.

Most businesses don’t actually know what the customer experience feels like after someone says yes.

What I do

I go into organizations and evaluate the customer experience during the critical early lifecycle, the period that determines retention, engagement, and repeat revenue.

I identify:

- Where customers disengage

- Where the experience creates hesitation instead of confidence

- Where follow-up and guidance are missing

- Where revenue is being lost after the sale

Then I show leadership what to change first.

Most engagements lead to measurable improvement within 60–90 days.

Reach out at dashley@thrivoo.com or message me here.

Founder: LinkedIn Content Development, Executive Branding, Executive Ghostwriting, Personal Branding

Level Up Executive Branding is a global consultancy that helps founders, companies, and leaders transform how prospective clients, talent, and partners think about and experience their company online.

We have worked with companies from series C start-ups to Fortune 500s in many industries, including CPG, professional services, technology, and healthcare.

We create content strategies for fast-growing startups and executives who want to grow their audience, brand, pipeline, revenue, and income. 

-Content strategy
-LinkedIn Strategy 
-Content marketing
-Outbound sales messaging
-Keynotes for industry and internal events

Specialty: LinkedIn Content Development ▪️ Executive Branding ▪️ Executive Ghostwriting ▪️ LinkedIn Ghostwriting▪️ Content Marketing ▪️ Personal Branding

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The Battle

Bill Ringle

Deborrah Ashley, MBA

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