Bjoern W. Schaefer

De-risking GTM Acceleration 📈 - B2B SaaS only

Most B2B founders can sell their way to 1M ARR.
Scaling to 5M+? That’s where it breaks.

Why?
Because founder sales don’t scale. 

And hiring a Head of Sales too early is like hiring a DJ to fix your Wi-Fi.

You don’t have a hiring problem.
You have a system problem.

𝗛𝗶, 𝗜’𝗺 𝗕𝗷ö𝗿𝗻 𝗪. 𝗦𝗰𝗵ä𝗳𝗲𝗿 – 𝗲𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿, 𝗯𝗲𝘀𝘁-𝘀𝗲𝗹𝗹𝗶𝗻𝗴 𝗮𝘂𝘁𝗵𝗼𝗿, 𝗮𝗻𝗴𝗲𝗹 𝗶𝗻𝘃𝗲𝘀𝘁𝗼𝗿 𝗮𝗻𝗱 𝗽𝗼𝗱𝗰𝗮𝘀𝘁 𝗵𝗼𝘀𝘁.

For the past 10+ years, I’ve helped 150+ B2B SaaS startups across Europe scale from early traction to real revenue engines – as a founder, sales leader, advisor, and operator.

I led Urban Sports Club’s B2B business to 20x growth and €20M+ revenue, scaled my own startups, and now focus exclusively on helping founders master the messy middle:
𝗚𝗼𝗶𝗻𝗴 𝗳𝗿𝗼𝗺 𝗳𝗼𝘂𝗻𝗱𝗲𝗿-𝗹𝗲𝗱 𝗵𝘂𝘀𝘁𝗹𝗲 𝘁𝗼 𝗮 𝗿𝗲𝗽𝗲𝗮𝘁𝗮𝗯𝗹𝗲, 𝘀𝗰𝗮𝗹𝗮𝗯𝗹𝗲 𝗚𝗧𝗠 𝘀𝘆𝘀𝘁𝗲𝗺.

I work hands-on with B2B SaaS & AI startups in the DACH region and across Europe that are serious about reaching the next level.

🧠 My signature program helps founders build an unshakeable revenue engine in 8 weeks

💸 As an angel, I back ambitious B2B founders building the next category leaders

📚 My book 𝗙𝘂𝗻𝗸𝘆 𝗙𝗹𝘆𝘄𝗵𝗲𝗲𝗹𝘀 is a field guide to modern GTM thinking - https://amzn.to/4huAA8E

🎙️ My podcast 𝗙𝘂𝗻𝗸𝘆 𝗙𝗹𝘆𝘄𝗵𝗲𝗲𝗹𝘀 𝗦𝗵𝗼𝘄 explores the secrets behind the scenes - bit.ly/3OIKtVc

This isn’t about hacks, hustle, or hiring silver bullets.

It’s about building systems that work — with or without you.

If you’re at 1M+ ARR and ready to build a sales org that scales itself, we should talk.

Founder | Chief Revenue Officer (CRO)

Scaling your B2B revenue organization is tough. We have been there multiple times. The good news is that we know exactly what it takes to master your upcoming challenges on your journey between Sees and Series B. We are thrilled to support B2B startups and scaleups with a holistic view on performance.

Björn W. Schäfer

demandgen.me

Wo ich dich unterstützen kann:

🫰 B2B Tech Marketing & Strategie
🫰 Content- und Social Media Strategie
🫰 Kampagnenplanung & Umsetzung
🫰 Marketing Automation & Prozesse optimieren
🫰 Beratung & Workshops für dein Team

Wenn du Lust auf ’ne Zusammenarbeit hast, dann schick mir eine DM oder ruf durch +49 173 4892721. Ich freu mich auf deinen Case.

Founder

Growth Consultants Germany

Executive Partner

Exit Five

Member

SalesPlaybook

Creating tailored strategies for our customer products, market, and revenue model to build and operate an Allbound Engine—a system that drives awareness, builds trust, captures demand, and fills your sales pipeline with qualified leads.

B2B Pipeline Generation Consultant

Frends Enterprise iPaaS

Was ist eine iPaaS Platform? Mit der Frends Integration Platform as a Service (iPaaS) können alle APIs, Integrationen und die Prozessautomatisierung mit einer codearmen und intuitiven Plattform entwickelt, verwaltet und gesichert werden.

Als Senior Marketing Manager bin ich für die Positionierung von frends sowie für Ausführung und Monitoring aller Marketingkampagnen und -inhalte im DACH verantwortlich. 

• Marktforschung und Zielsetzung – Positionierung von frends im DACH-Markt in enger Koordination mit dem Global Team.

• Implementierung eines B2B Marketing Playbooks und entsprechender Taktiken u.a. Content Marketing, Social Selling, Paid Ads, Account-based Outbound 

• Projektmanagement – ​​Verbesserung von Produktivität, Timelines und Zusammenarbeit mit internen und externen Partner_innen

• Content Strategy & Creation – Education und Engagement von Buyer_innen

Senior Marketing Manager

JOBSMART

Bei JOBSMART bauen wir die erste interaktive Jobbörse für Jobsuchende in ganz Europa und smarte Jobbietende in Deutschland.
Suchen und Finden revolutionär einfach, weil beide Seiten in direkten Kontakt miteinandertreten. Schneller und besser. Fair und lohnenswert, für beide Seiten.

Fractional CMO

ComX.io AI for Sales

Serious about sustainable growth and profits in your b2b market?

1. figure out your MESSAGE MARKET FIT
2. dwarf your DEAL CYCLES

Start your journey now at https://www.comx.io/quiz

Marketing Manager

Deutsche Post und DHL

Mailman

andreasbrinck.de

Digital Strategist

primaru language services

Offering highly-customized translation services specialized for the needs of start-ups, artists, social entrepreneurs.
www.primaru.de

Business Development

🦾 B2B Marketing Allrounder 🪧 Demand Generation Evangelist 📢 B2B brands von 7 auf 8 stellig bringen 🎙️Podcast Host bei “D IST FÜR DEMAND GEN” 👨‍👩‍👧‍👧 Dad🏃‍♂️ Marathon-Läufer 🤙 I believe in Coffee Chats!

As a demand gen marketer, I apply my passion for demand generation and my obsession for funnel optimization to help B2B companies achieve sustainable growth and profits. With over 10 years of experience in marketing communications, content creation, and channel development, I have a proven track record of delivering high-quality and high-velocity results for SaaS scale-ups.

I am a versatile and data-driven project manager who oversees all marketing collateral, ensuring alignment with the company's value proposition and message market fit. 

I love to collaborate with sales, product, and customer success teams to shorten deal cycles and increase customer retention.

taplio

The Battle

Björn W. Schäfer

Andreas Brinck

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