Bjoern W. Schaefer

De-risking GTM Acceleration 📈 - B2B SaaS only

Most B2B founders can sell their way to 1M ARR.
Scaling to 5M+? That’s where it breaks.

Why?
Because founder sales don’t scale. 

And hiring a Head of Sales too early is like hiring a DJ to fix your Wi-Fi.

You don’t have a hiring problem.
You have a system problem.

𝗛𝗶, 𝗜’𝗺 𝗕𝗷ö𝗿𝗻 𝗪. 𝗦𝗰𝗵ä𝗳𝗲𝗿 – 𝗲𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿, 𝗯𝗲𝘀𝘁-𝘀𝗲𝗹𝗹𝗶𝗻𝗴 𝗮𝘂𝘁𝗵𝗼𝗿, 𝗮𝗻𝗴𝗲𝗹 𝗶𝗻𝘃𝗲𝘀𝘁𝗼𝗿 𝗮𝗻𝗱 𝗽𝗼𝗱𝗰𝗮𝘀𝘁 𝗵𝗼𝘀𝘁.

For the past 10+ years, I’ve helped 150+ B2B SaaS startups across Europe scale from early traction to real revenue engines – as a founder, sales leader, advisor, and operator.

I led Urban Sports Club’s B2B business to 20x growth and €20M+ revenue, scaled my own startups, and now focus exclusively on helping founders master the messy middle:
𝗚𝗼𝗶𝗻𝗴 𝗳𝗿𝗼𝗺 𝗳𝗼𝘂𝗻𝗱𝗲𝗿-𝗹𝗲𝗱 𝗵𝘂𝘀𝘁𝗹𝗲 𝘁𝗼 𝗮 𝗿𝗲𝗽𝗲𝗮𝘁𝗮𝗯𝗹𝗲, 𝘀𝗰𝗮𝗹𝗮𝗯𝗹𝗲 𝗚𝗧𝗠 𝘀𝘆𝘀𝘁𝗲𝗺.

I work hands-on with B2B SaaS & AI startups in the DACH region and across Europe that are serious about reaching the next level.

🧠 My signature program helps founders build an unshakeable revenue engine in 8 weeks

💸 As an angel, I back ambitious B2B founders building the next category leaders

📚 My book 𝗙𝘂𝗻𝗸𝘆 𝗙𝗹𝘆𝘄𝗵𝗲𝗲𝗹𝘀 is a field guide to modern GTM thinking - https://amzn.to/4huAA8E

🎙️ My podcast 𝗙𝘂𝗻𝗸𝘆 𝗙𝗹𝘆𝘄𝗵𝗲𝗲𝗹𝘀 𝗦𝗵𝗼𝘄 explores the secrets behind the scenes - bit.ly/3OIKtVc

This isn’t about hacks, hustle, or hiring silver bullets.

It’s about building systems that work — with or without you.

If you’re at 1M+ ARR and ready to build a sales org that scales itself, we should talk.

Founder | Chief Revenue Officer (CRO)

Scaling your B2B revenue organization is tough. We have been there multiple times. The good news is that we know exactly what it takes to master your upcoming challenges on your journey between Sees and Series B. We are thrilled to support B2B startups and scaleups with a holistic view on performance.

Björn W. Schäfer

unlimited sky consulting GmbH

As wing man, I help startup founders leap from early gains to sustainable growth. 
We design tailored strategies to stabilize commercial operations, sharpen your market fit and execute.
My goal: guide you from €1M to €5M ARR with precision and confidence.

Wing Man for Startup Founders

Transforming innovation into success, I specialize in scaling startups. 
Focused on Energy, New Space, and Sensor tech, I stabilize commercial operations, support in managing shareholder relations, and ready you for your next investment round. 
Let's push your revenues beyond limits.

Managing Director

Solopreneur's Club

* Exclusive membership in a 20-strong B2B service solopreneur cohort
* Deep-dive workshops on Sales, Marketing, AI, Automation, SEO and mindset
* Peer accountability for more time, income, independence and freedom
* Contributing experience on building sales processes and strategies in fast moving environments

Member as Startup and Sales specialist

EOLOGIX-PING

Advisor to the C-level

LOFINO

Interim Head of Operations

Interim Head of Sales

OroraTech

* supporting the C-level
* training the sales team

* Maturing the commercial activities on the growth journey
* Leading marketing, business development, sales and customer success

Interim Chief Commercial Officer

Polytech

Business Development Manager

Post-merger integration of sales activities
Point of contact for business development activities in China
Successful development of key accounts
Commercial contributions to strategic road maps

fos4X GmbH - rotor blade sensing - acquired by Polytech A/S

Executive Director of fos4X wind power technology (Beijing) Co. Ltd. 
Development of strategy for market entry, business plan and execution
Series integration with Chinese wind turbine manufacturers to drive smart wind energy
📈 Overachieving targets since foundation of the subsidiary

Executive Director (China branch)

Developing the market of as a service solution for end customers in the wind industry
Business development of fiber optics for rail, wind and other applications
Heading the departments of end-customer sales, internal sales and marketing

Chief Sales Officer - Member of the executive board

Market development of rotor blade sensing in the wind energy branch, business development of fiber optics for rail, wind and other applications
Growth of sales organization and team 
 🏆 Deloitte Technology Fast 50 (fastest growing companies) in 2018

Chief Customer Officer - Member of the executive board

Sales engineer - Wind
Responsible for our customers for innovations in rotor blade sensing in next generation wind turbines

Sales Engineer

Carl von Ossietzky Universität Oldenburg

Research in the fields of wind turbine loads, structural control and load mitigation, wakes and effects on downwind turbines. 

Supporting lectures: Mechanics, Aeroelastic Simulation of Wind Turbines, Design of Wind Energy Systems.

Research Assistant

REpower Systems SE

Research topic:
"Aerodynamic damping of offshore wind turbines by
means of pitch regulation during idling state"

Diplomand

Alstom Wind

Internship report: 
"Design Optimization of the Alstom ECO100 3 MW wind turbine by using Structural Control Devices"

Internship

You’ve built something great.
Investors believe in your team and your product - and they’ve backed you.

Now, you're under pressure to deliver commercially. Growth has stalled. 
Sales feels unpredictable. Your dream of scaling to €5M ARR (and beyond) is clashing with the reality of investor expectations, patchy sales processes, and uncertainty around product-market fit.

Sounds familiar? You're not alone.

Many founders hit this wall around €1M ARR.
The early traction is there, but turning it into predictable, scalable growth? That’s a whole different game.

That’s where I come in.

I work with founders and revenue leaders of scale-ups in Energy, New Space, and Sensor-driven tech to:
✅ Stabilize commercial operations
✅ Implement a tailored sales playbook
✅ Prove and sharpen product-market fit
✅ Build and coach your team
✅ Scale revenue to €5M+ ARR and get investor-ready for your next round

You’ve made it this far.
Let’s turn your innovation into commercial success.
📬 Drop me a message if you’re ready to grow with confidence.


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What my clients achieve:
📈 Scaling revenue from < €1M to > €5M
💎 10x-ing ACVs
🎯 Redefining ICPs to win the right customers
🔁 Building repeatable sales processes and rolling out the right tools

My genius zone:
🔹 B2B startups between €1–5M ARR
🔹 First sellers already onboard
🔹 Selling to large/enterprise clients
🔹 Operating in Sustainability, Space or Sensing
🔹 Commercial traction not yet matching investor expectations

taplio

The Battle

Björn W. Schäfer

Bernd Kuhnle

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