Digioh

Writing the modern playbook to scaling a direct marketing machine for B2B SaaS. Increased closed won revenue 148.4% y/oy in 2024 bootstrapped and profitable while successfully rebranding the entire business and creating an entirely new category in marketing efficiency.

Senior Vice President Marketing

Vice President Marketing

Content Army™ 🪖

I built and sold my stake in a B2B marketing agency helping B2B entrepreneurs by helping them create, systemize and distribute world-class content in less than 1 hour per month.

Co-Founder

2% The Podcast

Creator and host of 2% The Podcast. Dive into the world of real eCommerce results with 2% - The Podcast, your one-stop shop for practical DTC strategies, transformative insights, and tangible business growth.

Founder & Host

Carro

Marketing leader & chief evangelist for the Carro mission. I am focused on running what I believe to be the modern marketing playbook for Shopify platforms which is heavily focused on world-class content, community, thought leadership, and partnerships focused on building a sustainable inbound pipeline and establishing Carro as the clear category leader.

The views expressed here on LinkedIn are mine alone and do not necessarily reflect the views of my employer.

Wonderment

Chief Evangelist, marketing leader and face of the Wonderment mission and product. 

I am a brand marketer and storyteller at heart and oversaw all content marketing, partner marketing, customer marketing, inbound marketing, demand generation, product marketing, and worked cross-functionally with sales and partnerships to help scale the business.

During my time at Wonderment I played a major role in helping the business to scale from ~200 customers to over 500, increase ACV, and 3x closed-won revenue surpassing the $1mm ARR milestone.

- Worked cross-functionally with sales and partnerships to assist the company to 3x revenue and add over 310 new customers in 10 months helping us to pass the $ 1 million ARR milestone.
- Built out and oversaw an entire marketing motion including content marketing, partner marketing, customer marketing, inbound marketing, demand generation, product marketing
- Created inbound marketing funnel from the ground up through various channels including organic search, my podcast, content, and community.

Head of Marketing

Partnership Leaders

Partnership Leaders is the industry association for Partnership/Channel/ Alliances/Business Development leaders. Our mission is to elevate the role of partnership leaders at their companies and provide a vibrant online community through virtual events, curated professional networking opportunities, and educational resources to drive success for our members.

Member

Attentive

Senior Manager, Partner Community

I was the external face and thought leader of the Attentive Partnerships team as the dedicated subject matter expert/thought leader on SMS and Ecommerce marketing. I reported directly to the VP of Partnerships and ultimately the CRO.
- I was focused on building a partner community through various programs that support our entire partner ecosystem across over 400 partners including technology partners, agency partners, and ISV partners.
- Responsible for relaunching our agency partner program, assisted in various partner marketing functions to support partner ecosystem, field marketing events, and contributed heavily to our partner enablement function.

Manager of Partnerships Community & Insights

Tone, an Attentive Mobile Company

Head of growth marketing conversational commerce start-up specializing in AI-enhanced, personalized, and human text message conversations at scale for eCommerce brands.

I helped shift the company's marketing and positioning strategy leading to an acquisition by the tech unicorn, Attentive, to expand their two-way messaging capabilities.

Growth Marketing Lead

Basis

- Responsible for all owned channels, customer acquisition, and retention for our brands to ensure best practices were implemented and optimized on platforms like Klaviyo, Attentive, Postscript, Tapcart etc... - Managed a team including copywriters, design, and implementation specialists.
- Drove over $13 million in sales through SMS and email helping to improve the average returning customer rate and decrease the time to next purchase.
- Routinely featured in case studies with technology customers like Attentive, Klaviyo, and Octane AI.

Head of Retention Marketing

Built and scaled conversational marketing programs for disruptive 7 & 8 figure Shopify brands driving over $13 million in revenue. It was during this time I developed a deep passion for retention marketing (specifically SMS and Email). I also implemented shop quizzes, loyalty programs, and tracked and managed all data from these channels into one centralized database - allowing our brands to achieve efficient scale.

Conversational Marketing Manager

ConverseSmart

- Owner/Operator of a boutique Shopify agency focused on email and SMS marketing.
- Worked with 6-7 figure D2C brands to set up and scale retention marketing including email, SMS, and loyalty programs.
- Drove over $ 3 million in email/SMS revenue

Founder

🚀 VP Marketing @Digioh | Co-Founder @ContentArmy 🪖 Helping B2B companies to find message-market-fit, build social SEO, and generate quality sales pipeline | D2C Marketer Turned B2B Marketing Leader

I’m Blake, a former DTC operator turned B2B marketer. I’ve served as the face and evangelist of Attentive partnerships and served three tours of duty the marketing leader at high growth SaaS start ups. I’m a believer the content and partner marketing are the two highest growth levers for driving predictable and qualified demand. 

B2B marketing has changed more in the last 5 years than ever before and I believe the companies that will win in the 2020s will be capable of building brand without sacrificing demand. We’re doing just that at Digioh — and we’ve grown our businesses revenue 148.48% year over year in 2024 as a result and we are on pace to double that in 2025.

I also advise other B2B companies how to scale their businesses through marketing.

Blake Imperl

Bemeir LLC

Our mission is to align merchants with tailored frameworks and tools to power their online businesses. Bemeir is a group of diverse strategists, consultants, and developers with a sole focus on creating digital commerce platforms.

We holistically help merchants unlock the best out of their ecommerce platform, and how it fits into their overall business goals. We can help you with your Magento 2, Shopify, BigCommerce, Wordpress, and custom web applications, and keep you moving forward.

We provide turnkey technology solutions with our roster of experienced industry professionals. We'll build an end-to-end strategy tailored to your strengths.

We are here to work with you. We believe in optimal communication, transparency and execution. Our work speaks for itself

Mission

Our mission is to help merchants use technology to solve their business challenges. Additionally a core value of our company is to connect individuals and companies that can provide each other with beneficial services. This way our clients can benefit not only from ours and their own experiences, but also from the experiences of other merchants or service providers in the field. There are many areas where all businesses are unique, and then there are areas where businesses are similar. If everyone can align upon common goals, there would be decreased costs and increased efficiency for all parties.

Local Commitment

A second core principle that Bemeir subscribes to is that all businesses have a vested interest in maintaining and improving their local communities. Once again, by aligning with common goals, businesses contributing directly to community minded efforts will see valuable returns from their efforts.

Experienced

We have been working with Magento® for 10+ years, Shopify for 7+ Years, Wordpress for 10+ Years, and have developed many fine custom applications for retailers, b2b platforms, and marketplaces. We also are partnered with Shopware, Adobe, BigCommerce, and build next-gen apps.

Mage-OS

Mage-OS is an association whose mission is to ensure a bright future for Magento Open Source eCommerce platform.

Why? 
The Magento Community is the richest, most vibrant, and kindest community in Tech with over 300,000 members working either as an eCommerce merchant, agency, or technology vendor and generating billions not just in GMV but also in GDP.

Through the market evolution and successive acquisitions of the Magento assets, we want to ensure that that community can continue and thrive in the long term.

How? 
Mainly by maintaining and improving the core eCommerce product and nurturing the Magento Community Vibe.

By becoming a member of the Mage-OS Association, I'm honored to bring decades of experience helping companies of all sizes, as well as a diverse point of view, to a group of talented and passionate developers and entrepreneurs. 

Join me in this mission, it takes a village!

Professional Member

Cryptan Labs

Head of E-commerce development at Cryptan Labs running the team and advising on token gating, nft loyalty programs, Shopify NFTs, tokenizing web2 and more.

Head of Ecommerce

Octane AI

I am helping Octane AI scale its Quiz functionality and grow into a broader AI and SaaS tool for eCommerce merchants on Shopify and Shopify Plus.

Strategic Advisor

Magento Association

The Magento Association advances & empowers the global community and commerce ecosystem through open collaboration, education and thought leadership. 

As a Supporter & Member (with voting rights for board elections) I am invested in the future of the Magento Open Source ecosystem and in ensuring its success at large.

You should become a member too!

Supporter & Member

Nobel Biocare

Nobel Biocare is a world leader in the field of innovative implant-based dental restorations – from single-tooth to fully edentulous indications.

Nobel Biocare is part of the Danaher Corporation, a global science and technology innovator committed to helping its customers solve complex challenges and improving quality of life around the world. Its family of world class brands have unparalleled leadership positions in some of the most demanding and attractive industries, including health care, environmental and industrial. Based in Washington D.C., the company's globally diverse team of 71,000 associates is united by a common culture and operating system, the Danaher Business System (DBS).

Web Application Developer - Magento

Weedmaps

Weedmaps is an online legal marijuana community that allows users to review and discuss cannabis strains and local dispensaries. The website is similar to Yelp and contains a database with thousands medical marijuana dispensaries and over 950 strains of cannabis. The company was launched in July 2008 by Justin Hartfield and Keith Hoerling. Weedmaps is widely considered the industry leader and premier medical marijuana site on the web, catering to the entire industry from patients to businesses and continues to see substantial growth.

Magento Consulting -> Software Development -> Business Systems Analyst - eCommerce

HomePerfect.com

Implimented Magento Enterprise with Multi Store Setup, Collaborate with developers, partners, hosting providors, sysadmins. Executed business strategies and directives into technology solutions. Frontend / Backend development.

Halloween Adventure / New York Costumes

Oversaw mission critical IT infrastructure for flagship retail location. Ensured systems continuity during peak seasonal business. Managed & maintained network, POS registers, POS server (Cam Commerce Retail Star).

IT Manager

Oversaw mission critical IT infrastructure for flagship retail location Managed & maintained E-commerce store linked to POS system 2008-2009.

IT Manager / Webmaster

Magento 2 Certified Solution Specialist, Magento Certified Devloper, Magento Certified Front End Developer, Magento Certified Solution Specialist. Product, UX, CX, Business Systems Analysis 

My primary goal is to help businesses achieve the goal of joining the modern digital economy. The world is constantly evolving around us like an ever flowing river of time. To adapt and survive in this increasingly difficult landscape requires us as people to work together, with the mission of succeeding mutually, not exclusively.

taplio

The Battle

Blake Imperl

Maier Bianchi

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