Blake Wisz

Chasing Creative

Our agency provides swift, creative, and impactful solutions for C-suite leaders and founders of SMBs looking to scale. Operating across B2B, Ecommerce/DTC, and tech markets, we specialize in content development, high-end video production, performance marketing, and Webflow/WordPress websites.
With a proven track record in industries ranging from smart-building, lighting, data centers, and real estate to non-profit and SaaS, we approach challenges with creativity, technical expertise, and enthusiasm. 

Recent wins include scaling traffic and lead flow for WTEC, launching new websites for OSI Global and Bryte Light, and producing case-study videos for partners like Perdue Office Interiors and 1547 Critical Systems Realty.

Whether stepping in as a fractional partner or serving as a full agency extension, we bring clarity, execution, and measurable growth. Our portfolio and case studies demonstrate how we’ve helped companies improve visibility, generate qualified leads, and strengthen brand presence.

Motivated, confident, and driven, we’re committed to unlocking your business’s full potential—and doing it with speed, creativity, and impact.

Founder & CEO

Axeptio

Marketer & eCommerce Advocate 

Marketing Advisor

Ambassador

Warmly,

Advisor

Littledata

Head of Marketing

Growth Marketing Manager

Wired2Perform®

Vice President of Marketing

Tim Tebow Foundation

Marketing Manager

Our Daily Bread Ministries

Global Marketing Manager

Marketing and Brand Manager

Marketing Media Specialist

Marketing Internship

Shutterstock Custom

Content Creator - Contributing Advertising Photographer

Head of Marketing @ Littledata | Advisor | Photographer 250M views & 1M Downloads on Unsplash

I lead a boutique marketing agency for websites and video and step in as a fractional marketing leader when teams need senior execution—not theory.

Recent highlights: launched new websites that lifted organic traffic within 60 days, paired with consent‑first analytics (GA4/GTM server‑side + CMP) so sales actually sees who’s engaging. I’ve driven multi‑channel demand gen across Google, LinkedIn, and Meta, turning content and video into qualified pipeline—not just impressions.

What I’m good at
Websites: Webflow & WordPress/Elementor, CRO, landing pages, site speed, SEO foundations.
Video: short‑form customer stories, ads, UGC‑style assets to warm retargeting and sales enablement.
Performance: SEO/SEM/PPC, LinkedIn Ads, Meta Ads, UTM governance, GA4, GTM (server‑side), Looker Studio reporting.
Ops: attribution, lead scoring, HubSpot/Klaviyo automations, clean dashboards sales actually uses.
Privacy: GDPR/CCPA‑aligned consent (Axeptio CMP) without killing conversion.

Signature wins

Rebuilt a B2B site + content engine → organic traffic up in 2 months, better account visibility for sales.

Grew agency revenue triple‑digit YoY while delivering enterprise‑level reporting for SMB–mid‑market brands.

Produced 100s of brand assets; 10k+ followers and content viewed by large audiences.

Core competencies: Webflow websites, WordPress/Elementor, video production, SEO/SEM, PPC (Google/LinkedIn/Meta), CRO, A/B testing, UTM/attribution, GA4, GTM (server‑side), Looker Studio, ABM, marketing automation (HubSpot/Klaviyo), CMP/consent management (Axeptio), sales enablement, stakeholder alignment, vendor management.

Looking for Head of Marketing/Marketing Director or Fractional CMO engagements.

DM me here or tap Visit my website to see work and book a quick intro.

Founder

MARKETING SERVICES FOR B2B AND ECOMMERCE

Past Clients: 
Chronotize
FOAM-iT
smartengine wtec
Axeptio
Warmly.ai
Fractional VP of Marketing @ Flxpoint February-April 2024

And 100's of DTC brands for content and ad creation.

I’ve been seeing a wave of videographer job posts lately—and too many of them are packed with 🚩🚩🚩

A few common red flags:

🚩 “We need one video, but also 10 reels, drone footage, editing, motion graphics, and voiceovers.”
That’s not a solo project—that’s an entire media team. Be real about the scope (and budget).

🚩 Budget: $500–$5,000
This tells me you either don’t know what you need, or you’re hoping to get champagne on a beer budget. A single well-produced brand video alone can run $5K+.

🚩 “Looking for someone who can shoot, edit, and post all content weekly”
Cool, but are you supplying a brief? A shot list? Feedback loop? Or just expecting someone to magically “go viral”?

If you're hiring a videographer, clarity and respect for the craft go a long way. 

Good creative starts with a solid partnership—not vague expectations and an impossible to-do list.

🎥 Pro tip: If you want strategy and execution, that’s usually two roles (or a team).

Boutique Marketing Leader | Websites • Video • Performance | 11k+ network | Content and consent-first analytics for B2B Data Centers, Smart Lighting and Spaces, Manufactures, SaaS and DTC brands.

By placing storytelling at the core of consent, Axeptio breaks away from “consent fatigue” and reimagines compliance as a new growth lever. 

What was once a regulatory obligation now becomes a stage: a new communication channel where brands can engage audiences, build trust, and convert attention into performance.

Thanks for hosting the most beautiful Christmas Party Unicorp National Developments, Inc. 🎄🍾🎅🏼

Chasing Creative is taking notes on how to throw a great party!

No alternative text description for this image

I’m an incredibly direct person.

Lately I’ve been leaning on ChatGPT to help me tailor messages, but even then… people are people.

You can do the research, read the room, run the personality tests, and still land on a phrase that rubs someone the wrong way. So I try not to beat myself up chasing the “perfect” wording.

That’s also why I still value in-person so much. Meetings, time together, real conversations—it clears up what text can’t.

In the last week nearly all of our clients have booked more work for 2026 and reaffirmed their partnership with Chasing Creative. 

WHAT A GIFT BEFORE THE HOLIDAYS! 

Thank you to all our clients and friends we appreciate you.

Hiring in Palm Coast 👋

Chasing Creative is looking for a local Marketing Associate to help us support client growth + keep ops tight.

What you’ll do:
Help execute client marketing (content, campaigns, basic reporting, follow-ups)
Keep projects moving across our boards/docs/tools
Support website + creative workflows (Webflow/WordPress a plus, not required)
Build repeatable systems (checklists, templates, SOPs)

You’re a fit if:
You’re organized, proactive, and communicate clearly
You can juggle multiple clients without dropping details
You’ve got 1–3 years in marketing/ops/agency support (or equivalent experience)
You’re based in/near Palm Coast, FL (local only)

Interested?

DM me “Marketing Associate” or email: hello@chasingcreative.io

Include a quick intro + LinkedIn/resume + 2–3 examples of work.

If you know someone great in Palm Coast, tag them 👇

In 2025 I planned on doing fractional marketing for brands or SaaS companies. And we have done that.

But what has propelled our growth is our knack for getting things done with websites and videos. 

I've personally launched several websites and visited places all over the US and one international to create video content. 

No big budgets, no big crew, and no fluff.

The results are my clients are getting 50x the content without the massive price tag. 

Is it still an investment?  Yes. A partnership, 100% we need client review and feedback to get things dialed in. 

And we can't wait to build on this in 2026. 

Video was a passion that turned into a line item. Now that is cool. 

Chasing Creative

Grand Rapids, Michigan, United States (On-site)

Life is all about collaboration—that is fuel for us at Chasing Creative. Here is a little behind the scenes of our rooftop bar scene we staged at @sipontheroof for an upcoming video produced by Grey Matter Group. Thanks to SIP Cocktail Bar, Manifest Distilling, DuBlasé Whiskey, our models and crew for bringing great energy and passion to this project. 

Stay tuned to see how Grey Matter Group uses our secret (for now) drone shots for their latest project!

#jacksonville #staytuned #videography #cocktails

One intro can change the game for a small company like Chasing Creative. 

We've had current clients this year recommend us to 1-2 partners of theirs—the result has been a mix of projects and small but powerful MRR growth for a solo agency built around contractors. 

The result is new projects launched, creatives hired by our firm, and contractors hired by our firm to complete projects on their behalf. 

No managing an outsourced or internal team. Lite agency management and easy pivoting budget to new projects if something isn't working as a campaign or tactic. 

That is because our end goal is relationships and LTV. Not, big paydays and see you again in 5 years.

I've been running and gunning this week. Time for some RnR in Willamette Valley for a couple days.

Transparency and trust are at the core of what we do at Chasing Creative. 🌟 Every pitch is unique, tailored to meet the specific needs of our clients. 

We pride ourselves on providing clear timelines and honest numbers, ensuring sustainable growth for both our agency and our clients. Recently, a major brand thanked us for our transparency, highlighting the importance of building genuine relationships over quick profits. 

Let's continue to redefine what it means to be a marketing agency, Chasing Creative. 

#Transparency #SustainableGrowth #ChasingCreative

Let’s get creative—but that also means keeping things simple. A clear message travels farther. Most marketing is repeating the same offer and the same promise again and again. The style can shift and the format can change, but the core value should always be unmistakable. 

Follow Chasing Creative for more insights like this.

I've been working with and installing Axeptio's privacy compliance tool on my clients websites over the last two years. It's easy to install, has loads of built in options and stylization, and most of all its compliant in the regions that matter most. #cookie #privacy #consent

If you create content you are used to people taring a page from your strategy—this means you are doing it right. 

But you have to continue to create new ways to engage as old methods will be repeated and overdone. 

Finding new ways to engage with your current audience and network is key to business growth today. 

In 2026 you will see more transparency on LinkedIn—still professional in tone but drawing back the curtain a bit more. 

Just wait.

An update on Chasing Creative and how travel 🧳 has impacted our projects and growth over the years from the Vintages Trailer Park in Oregon! Chasing Creative

Momentum beats motivation. 🚀 

In my work with various clients, I've seen how overwhelming tasks and approval processes can dampen motivation. 

But when you build momentum through consistency, you achieve small wins and collaborate more effectively. 

Set a roadmap for your business, and watch motivation follow. #Momentum #BusinessGrowth #Leadership

Life feels different lately.
Less stress. More momentum. I’m genuinely excited about the work again. 

Some clients even say, “Why are you so fired up all the time?”

Easy answer: this is the dream.

Doing your own thing isn’t easy. I still delegate, still stay scrappy, and still get my hands dirty every day.

What has changed is clarity. Speed. And a real knack for finding solutions that actually move the needle for clients.

In 2025, we had one client that didn’t pan out. One. And that happens.

Everything else has been about alignment, execution, and building something sustainable—for us and the people we work with.

Momentum is a powerful thing when you’re clear on where you’re going.

Agency life isn’t about balance—and honestly, that fits me.

If you’ve worked with me, you know I move fast, have a lot of energy, and over-communicate by default.

When I took Chasing Creative full-time, it started with just a handful of clients and projects—enough to build a foundation, but not without pressure.

Going from a six-figure salary with benefits and equity to building from zero was wild.

What made it intense? A couple of retainers.

 What if one churned? How many months could we float?

That’s where planning mattered.

I knew one of my largest clients might shift budget. It made sense. And they did—cut the retainer in half.

But I saw it as a win.

They chose to keep working together, even at a smaller scope. And I felt the same—some clients feel like family. Budgets change. That’s real.

Over the last year, I focused on stacking smaller retainers—especially around website management.

 Affordable for startups and mid-sized teams, but meaningful when they compound.

That shift made losing 50% of one retainer far less painful.

And it works. One client saved $12K a year by leaving an agency charging double for similar work.

Why share this?

If you’re starting out: build a foundation first.

 Then add supporting pillars—services or offers that stack over time.

That’s how things stabilize.

 That’s how you grow without panic.

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Leading real estate marketing agency specialising in lead generation.

Head of Sales

Danny Mallinder

Strategist & content creator sharing insights to help founders w/ growth.

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Helping B2B businesses to build inbound client acquisition machines.

Contract Eagle

Implements best-practice setup for contract management processes

IIFYM.com

World leading membership website & SaaS platform for macro dieting.

Head of Business Growth

Salesprocess.io

Helping SaaS, online high-ticket service businesses & consulting firms.

Senior Growth Consultant

Brands Nova

Brand management, e-commerce and integrated marketing campaigns.

Founder, Director

Whanganui & Partners

Economic development unit for the business sector of Wanganui.

Member Of The Board Of Advisors

Whanganui Chamber of Commerce and Industry

Business support organisation for business owners in Wanganui.

Member Of The Management Board

Helping professionals launch another income stream in 2024. Click + Follow for posts and articles on business.

Most founders obsess over more calls booked.

But almost no one optimises what happens after the call is booked.

And that’s the most expensive gap in the entire sales process.

Last quarter:
87% show-up rate.
40%+ close rate.
$500,000 closed.

Not because of more ads.
Not because of better scripts.
Not because of more automation.

But because we rebuilt the 10 minutes between booking and the call.

Here is the truth:
Your close rate isn’t determined on the call.
It’s determined before the call.

So here’s what we used:
• a short “pre-call film”
• founder thesis
• case studies
• expectations
• decision-maker rules
• trackable engagement
• AI-assisted Q&A
• SDR → closer handoff script

Buyers show up informed, warmed up, aligned, and ready.

It’s the easiest win in founder-led sales.

And yet…
almost no one is doing it.

What part of your sales process has the most friction right now?

 (Asking because this one change fixed most of ours.)

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#founderled
#salesstrategy
#strategy

Writer exploring story, meaning, and identity.

Sales should feel calm.

But most treat it like combat.

Most people think sales is about pressure.
Scripts. Objections. Manufactured urgency.

I have never sold that way.
I close deals without being a closer.

Because people do not buy pressure. They buy a thesis.

When a founder understands the thesis behind the offer, the decision becomes obvious.
 
Once the narrative clicks, the call is simply confirmation, not persuasion.

Here is what I do instead:
- async VSLs that teach the thesis
- narrative clarity before the call
- trust built through evidence
- calm conversations

The surprising result?
 Better close rates.
 Better clients.
 Zero pressure.

Founders can adopt the same model.

Lead with the thesis.
Show the narrative.
 
Let clarity do the heavy lifting.

People do not need you to act like a closer.
They need you to help them see the thesis.
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#founders
#remotesales
#clarityfirst

Most founders think they need capital.

Most really need clarity first.

After many origination conversations, one pattern appears.

Founders jump straight to the number.

But investors do not invest in numbers. 
They invest in logic.

Good opportunities fall apart not because of economics,
but because the narrative is incomplete.

Here is what serious capital looks for before anything else:

- what the capital will achieve
- why the opportunity exists
- what evidence supports it
- how execution will unfold
- how the founder thinks
- why the timing matters

Capital moves toward clarity.
Clarity builds confidence.

If you are preparing a significant project in infrastructure, energy, or AI, make your story as strong as the opportunity itself.

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#infrastructure #energytransition #capitalorigination

Most pivots burn capital.

But it’s not the product.

Most founders treat a pivot like an engineering problem.

New features. New funnels. New hires.

None of that solves the real issue.

The real failure point is narrative clarity.
 
If your market hypothesis is wrong, everything built on it collapses.
 
I just wrote a full thesis showing how founders can validate a new market in 30 days and avoid $150k in wasted engineering time.

Here’s the core:
 → Pivots fail from unclear coordinates
 → Sales letters set engineering constraints
 → VSLs validate demand faster than code
 → Alignment beats iteration every time

A founder who applied this jumped from 23% to 47% close rate and added $500k from one narrative shift.

If you want the full Founder Thesis doc, comment “Thesis” and I’ll send it.

#founders #gtmstrategy #startups

Just closed $500k using this.

87% show up, 40% + close rate

Do you use a pre-call video?

You should.

A simple pre-sale video that introduces you or your sales rep, covers the thesis, shows case studies. 

And it needs to be fully trackable so you know if they engaged and are ready.

Prospects watch it, they interact with AI, ask questions, and arrive to the sales call pre-sold ready to buy.

It is the easiest way to lift trust, qualify intent, and increase conversions.

So be honest.

Do you have a pre-call video in your sales process?

Let me know in the comments.

#founders
#salesstrategy
#gtm

$100B+ in Transactions | VP Origination Lesiuk Capital

I don’t coach sales.

I sit inside the sales call.

The founder runs the conversation.
I stay in shadow mode.

Listening.
Watching for risk.
Feeding guidance in real time.

How to frame the objection.
When to slow down.
When to ask for the decision.

This isn’t training.
It’s decision-moment support.

In 2026, I am opening a small advisory lane for founders who:

• are already taking sales calls
• sell high-ticket offers
• want a second brain live on deals

Structure is simple:
– upfront advisory retainer
– feedback on calls & sales assets
– optional ongoing live shadow support
– small success fee when a deal closes

If this would meaningfully improve your close rate, look comment “shadow” or DM me.
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#founders
#salesstrategy
#advisory

Creative strategist | helping founders clarify their offer and improve sales conversion | thesis-led sales letters & VSL (video sales letter)

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Blake Wisz

Danny Mallinder

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The Battle

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Danny Mallinder

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