Bonnie Dawn

Founder

Jackrabbit Learning Experience

LX Consultant

In this role, I managed a team of 12 to implement online masters degree programs for a portfolio of 50+ top tier university partners representing over $100M in target revenue.   We served as the primary touch point between the internal delivery teams and university partner leadership, ensuring successful relationship management, effective scoping of requirements, online curriculum design, program build & budget, faculty experience, and had bottom line responsibility for quality, on-time delivery, and data-driven continuous improvement efforts.  

Main collaborator and leader in building the Curriculum Development team from 5 to 30 in 2.5 years, including setting strategy, building process, hiring, organizational design, role clarity, career pathing & competency development, and performance management.

Leader in establishing the Learning team’s value proposition & messaging for partners throughout each phase of the program lifecycle.  This included developing consistent and clear customer-facing presentations, as well as internal cross-functional training materials for a rapidly evolving portfolio of degree products, services, and platforms.

Main collaborator on 2U’s Learning Experience Framework, which distilled the company’s research -based learning design methodology.  My role was to inform development of early prototypes, lead the market testing efforts with partners, and advocate for partners to inform product launch and messaging.  

Led and pioneered the product development, messaging, market testing and pilot phases for 2U’s groundbreaking Social Work placement product, the Virtual Field Experience. I also sold the product into partner programs and managed the implementation, student feedback, development of KPIs, and drove enhancements.

Lead business sponsor for several strategic process initiatives to drive efficiency, enable continued program growth, and enhance the partner experience with existing resources.

Senior Director, Curriculum Development

Oxford University Press

-Led global cross-functional team of 5 to define and deliver new LMS interoperability digital strategy in support of $55M English Language Teaching publishing portfolio.
-Directed all aspects of solution testing with customers from global key accounts valued at over $15M.  
-Analyzed qualitative and quantitative market research to inform strategy, roadmap, and product requirements. 
-Collaborated with Content, Digital Delivery, Marketing, Sales, and Support team stakeholders to scope business impact, develop business cases, plan and ensure successful market launch.

Digital Solutions Manager

Higher Education division of John Wiley and Sons

-Led the strategic growth plan and publishing portfolio for $10M Biology & Environmental Science list.  Consistently exceeded acquisition and revenue targets. 
-Identified market opportunities through competitive analysis and executing market research activities.  --Sourced authors and SMEs to create market-leading products, and successfully drove winning go-to-market strategies to ensure revenue targets.
-Championed the portfolio of biology products at global sales meetings, collaborated with marketing to develop value proposition & messaging, and presented at high-stakes sales presentations.
-Managed Wiley’s innovative OER/publisher partnership with OpenStax College. Market-tested, sourced, and launched the first OER + adaptive learning assessment product in Introductory Biology.  Received 2015 Director's Award for Editorial Innovation.     
-Received 2014 Editorial Competitive Signing Award for acquiring prestigious Cell Biology author team.

Senior Acquistions Editor | Biology and Environmental Science

-Led team of 5 content and media editors to ensure delivery of 10-15 digital education products per year on time and within budget.    
-Developed early prototypes and workflows for new interactive e-books, new LMS platforms, and online educational products.     
-Designed and led customer focus groups and market research activities to drive effective product development and value propositions.
-Presented at global sales meetings,  yearly customer-facing marketing events, and championed products in high-stakes sales presentations.

Senior Product Designer | Biology, Nutrition, and Environmental Science

-Served as primary business lead for Wiley's question authoring tool, gathering market intelligence and customer needs to inform product requirements and enhancements
-Primary collaborator on CMS design, rollout, and migration.
-Led pilot and UAT phases for new platform implementation by overseeing the first product to be delivered through the new tool, driving enhancements to support customer needs, and providing direction and feedback to the engineering team.

Manager | Content Technology Initiatives

Bonnie Cabot

2U powers the world’s best digital higher education. When students win, universities win, and by coming together around one shared goal—delivering great student outcomes—we are transforming the future of higher education for the better.

Curriculum Management Director

IBSchoolImprovement.com

Organized a community of dedicated IB educators, collectively committed to increasing excellence and equity in advanced education programs. Aimed to empower teachers, coordinators and school leaders with a greater understanding of IB assessment criteria and results in order to support assessment and grading models leading to improved student enrollment AND greater student performance.

Educational Consultant

DCI - District of Columbia International School

The District of Columbia International School inspires inquiring, engaged, knowledgable and caring secondary students who are multilingual, culturally competent, and committed to proactively creating a socially just and sustainable world.

Chief Academic Officer

Urban Teachers

Revenue generator through successful partnership development. Directed the development program for Washington, DC operations. 
•	Rolled out initial fundraising plan for DC market to create the organization’s first-ever DC fundraising plan and roadmap to drive effective donor development. 
•	Overhauled messaging as the foundation for effective marketing; developed new communications materials focused on powerful storytelling. 
•	Made an immediate impact. Raised $300,000 to fill a funding gap in FY2018. 
•	In just over 6 months, raised $3.5M of the five-year $5.7M capital campaign, outstripping all expectation. Outperformed all previous DC fundraising efforts by leveraging the partner’s network for events and presentations that showcased the ability of Urban Teachers’ offerings to transform teaching quality.

DC Development Director 

The International Baccalaureate

International Baccalaureate (IB) is a global educational nonprofit operating in 147 countries. 

Provided strategic leadership for a three-year, $1.6 million pilot project funded by the Michael and Susan Dell Foundation to create new advanced educational opportunities for low-income students. 

Recruited highly talented education consultants across the country and guided their efforts to shape a framework for a successful reform effort. Fulfilled all grant deliverables to date.

Managed implementation of direct services, coaching and professional development for school leaders and teachers that spurred the cultural and operational transformation required to fulfill the potential of low-income students.

Programme Manager: Bridging the Equity Gap Project

Falls Church City Public Schools

IB Diploma & Middle Years Programme Coordinator

Mid-Atlantic Association of IB World Schools

President of the Board

Education Consultant

Fairfax County Public Schools

IB Diploma Programme Co-Coordinator

Social Studies Department Co-Chair

Social Studies and Theory of Knowledge Teacher

Served on a committee with three area University Professors to review, evaluate and respond to parent and school board concerns about the religious and cultural content of World History textbooks
Supervised and guided four FCPS high school teachers in developing lesson plans and resource material 
Developed three workshops on religion and scholarly concerns for over 100 Fairfax County teachers

International School of Curitiba, Brazil

Mission-driven education leader with 20+ years of experience spanning K-12, higher education, and EdTech. Expert in curriculum, professional learning transformation, and equity-centered program strategy. Proven track record of leading global teams, managing multi-million-dollar budgets, and building innovative learning ecosystems that blend digital modalities. Adept at navigating matrix organizations, cultivating strategic partnerships, and delivering measurable impact through data-driven decision-making and inclusive leadership.

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Bonnie Cabot

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