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Brian Heemstra

Outlier AI

Evaluate prompts, system instructions, and responses to train AI models
Write clear prompts, system instructions, and responses to train AI models

AI Writing Evaluator

Freelance Curriculum Designer, Writer

McDonogh School

Founder/Director McDonogh Academy

Social Studies Teacher

Team Lead

PBS NewsHour

Curriculum Contributor

Educator | Author of Amazon's #1 New Release in School Management

Welcome, I'm Jennifer.

I'm a career educator and collaborative innovator with a broad background including writing, course design, public speaking, and product development. 

After decades in classrooms and leadership roles, I’m now focused on one big question:
 
What if we redesigned the teaching profession—on purpose, with purpose?

I’ve written four books (including an Amazon #1 New Release), managed projects from inception to launch, and sold big ideas to a variety of stakeholders. 

Now, I’m building a collection of digital resources, coaching, and speaking to help elevate the profession of teaching.

Everything I do is rooted in belief—belief in education, belief in possibility, and belief that we can build something better without burning out the people who make school work.

My work lives at the intersection of innovation, imagination, and action. I:

🔹️Design digital products and frameworks that move bold ideas forward

🔹️Support schools and leaders ready to reimagine how things could work

🔹️Speak, write, and coach about change with clarity, inspiration, and a touch of fire

🌴And yes—I competed in an open water swim race in Turks and Caicos. That same determination shows up in everything I do.

If you're dreaming about a better way forward for our profession, let’s talk. I’m building it—and you’re invited.

Jennifer Smith

taplio

The Battle

Brian Heemstra

Jennifer Smith

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