Brian Solis

Brian Solis is Head of Global Innovation at ServiceNow . He's also an 9x best-selling author, international keynote speaker, and futurist. Forbes has called him “one of the more creative and brilliant business minds of our time" and ZDNet has said that Brian is “one of the 21st century business world’s leading thinkers.”

For over 20 years, Brian has studied Digital Darwinism to understand the impact of disruption on businesses, markets and society. In his work, he humanizes technologies and trends to help leaders gain new perspectives and insights and inspire new ideas to thrive in the future.

Brian’s research explores business transformation,innovation, the agentic enterprise, and "the future of" industries, trends and markets.  

His insights on the future of technology and business trends have made him a go to resource among executives, media and market experts. He has published over 60 research papers and also actively shares his work in industry-leading publications including Forbes, ZDNet, CIO, eWeek, Fast Company, Adweek, and Singularity University.

As a keynote speaker, Brian travels the world to help audiences embrace change, learn what’s coming next and why, and to take a leading role in shaping the future they want to see.

Brian’s latest book, Mindshift: Transform Leadership, Drive Innovation, and Reshape the Future was written inspire a new generation of leaders in an era of AI disruption. Mindshift shifts mindsets to challenge the status quo, anticipate the future, inspire teams, and innovate forward.

His earlier best-sellers include...

X: The Experience When Business Meets Design, explores the importance of experiences and how to design them for customers, employees and human beings everywhere. www.xthebook.com.

What's the Future of Business (WTF), which explores the landscape of connected consumerism and how business and customer relationships unfold and flourish in four distinct moments of truth. 

The End of Business as Usual explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. 

Engage! is regarded as the industry reference guide for businesses to market, sell and service in the social web.

To learn more about Brian, please visit: BrianSolis.com
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"Top futurist speaker." - ReadWrite

“One of the 21st century business world’s leading thinkers” – ZDNet

“One of the greatest digital analysts of our time.” - Antonio Lucio, CMO, HP, Facebook

Head of Global Innovation

Leads vision, strategy, and programming of ServiceNow's global Innovation and Executive Briefing Centers. He also engages with marquee customers and partners on innovation and transformation strategies. Studies disruptive technology and market trends to advise executives on leadership initiatives. Publishes business and technology thought leadership in leading publications to inspire executives to become leaders and innovators. Translates trends into go-to-market strategies for ServiceNow and its customers.

With AI slop becoming the norm, and Google at the front of the line pushing AI at the top of search results, the question becomes, who or what is the web meant to serve? As agents become more and more prevalent, we might be creating a vicious cycle of AI serving, not humans, but AI.

This Bloomberg story explores how food bloggers are warning that Google's AI Overviews and AI food pictures are burying their real, tested recipes. 😱

https://lnkd.in/g3Bfi8DX

Microsoft

Accelerating partner success in retail and CPG markets through people, programs, investments, and campaigns across the partner lifecycle. As a key member of the Go-To-Market team, my role is to strengthen our industry partner community as their Chief Growth Officer via strategic thought leadership and scalable and impactful integrated industry campaigns targeting the retail and consumer goods industries.

Director Partner Marketing Advisor for Retail & Consumer Goods

Retail Razor 

Founder & Podcaster, Retail Razor media and advisory platform.
Cutting through the clutter in retail & retail technology. 

Advising retailers and retail tech solution providers on marketing strategy, store transformation, omnichannel operations and customer experiences on The Retail Razor Show podcast.

Retail Tech Advisor & Podcaster

GMU Center for Retail Transformation

The Center aspires to be a go-to resource for retail tech startups, small & medium-sized retailers and other members of the retail ecosystem, focusing on industry-relevant research, developing workforce-ready talent and providing value-driven, real-world solutions. The Center is developing strategic partnerships and alliances with retail sector leaders, trade associations, and key government entities to educate retail leaders and practitioners.

Advisory Council Member

RETHINK Retail

The RETHINK Retail Advisory Council is comprised of senior retail executives, industry thought leaders and academics with decades worth of knowledge and insight spanning consumer marketing, connected commerce and more. The advisory council helps curate thought leadership across mediums such as podcasts, periodicals, and digital media.

As an Advisory Council member, I am a recurring guest speaker on the RETHINK Retail Rundown weekly podcast providing insights and opinions on weekly retail news. I also provide contributed articles and provide insights for video recaps and podcast summaries of retail industry events.
https://www.rethink.industries/advisory-council/

RetailWire

Featured Member of the RetailWire BrainTrust panel of retail industry experts. Each business morning, RetailWire editors pick news topics worthy of commentary by its “BrainTrust” panel of industry experts, and the general RetailWire membership. The results are virtual round tables of industry opinion and insights covering key dynamics and issues affecting the retailing industry. 

As a Braintrust panelist, I also co-host RetailWire Live broadcasts - short video discussions on a single topic or industry event. These are available on the RetailWire company showcase page. 

View my discussion comments and contributed articles at the link below.
https://www.retailwire.com/author/ricardo-belmar/

BrainTrust Featured Panelist

The Robin Report

Freelance contributor to The Robin Report, focusing on the impacts of technology on customer experience and retailer operations.

Freelance Contributor

Retail Customer Experience

RetailCustomerExperience.com is a Web portal devoted to helping retailers differentiate on experience, rather than on price. I write about how retailers can best leverage technology investments to enhance their in-store customer experience and improve associate enablement by bringing digital into the store while highlighting the hidden implications for systems infrastructure and operational processes. 
https://www.retailcustomerexperience.com/editors/ricardobelmar/

Contributing Blogger

The Interactive Customer Experience Association's (ICX) mission is to connect B2C brands to technology that elevates the customer experience. Advisory Board Member bringing technology solutions to brands seeking to elevate their in-store customer experience and enhance employee enablement and satisfaction.
https://www.icxa.org/advisory-board/

Advisory Board Member

Business Beat Media

Strategic advisor for integrated marketing programs and strategies for persona-based targeting and product messaging. Business Beat Media delivers news and business intelligence for decision-makers in highly competitive industries and offers marketers lead generation at scale across an artificial intelligence-enabled network of business information properties. Business Beat Media leverages AI-powered content marketing for lead generation targeting CIOs, CFOs, and other business and IT leaders in Supply Chain, Manufacturing, Utilities, and Global Trade industries.

Strategic Advisor

Infovista

Led enterprise marketing organization to develop & execute content strategy, analyst & influencer relations, PR, and external communications. Create and scale integrated demand generation campaigns for new enterprise business for on-premises and SaaS-based network software solutions targeting retail, CPG, banking, and supply chain industries focusing on digital marketing tactics.

Retail thought leader in customer experience, digital transformation, supply chain, and associate enablement achieving Top 10 social media influencer status at the National Retail Federation Big Show in 2020 for the 5th consecutive year. A frequent contributor to RetailWire, RETHINK Retail, RIS News, Retail TouchPoints, Retail Customer Experience, and Mobile Payments Today. Regularly quoted in retail articles on Forbes.com and The Motley Fool.

• Top 10 social media retail influencer at NRF Big Show since 2016
• Manage media, influencer & analyst relations, and outbound PR; increased PR coverage by 133% YoY
• Increased annual lead generation by 20% via digital marketing
• Initiated nurture campaigns resulting in MQL to SQL conversion rate of 20% overall, 32% in H1 of previous FY (pre-COVID)
• Increased marketing contribution to sales pipeline from 13% to 24% of total 
• Won 7 industry awards for SD-WAN product from 2019 to 2020, including Top 10 Retail Tech Vendor-Europe from Retail CIO Outlook and “Best Kept Secret in Retail” by Vendors in Partnership at NRF 2020
• Drove social media advocacy; produced +25% Twitter & +133% LinkedIn engagement
• Earned positive mentions in multiple analyst reports (Gartner, Forrester, Ovum, IDC, IHS Markit, Frost & Sullivan, Appledore, & more)

Senior Director, Global Marketing & Communications

Hired to transform positioning, messaging, & customer profile for target enterprises in retail, CPG, supply chain, & banking industries across global markets for new SD-WAN & APM on-premises & SaaS products. Defined go-to-market strategy and strategic partnerships.

• Managed product launch for next-generation cloud-delivered SD-WAN solution replacing the company’s primary enterprise solution and produced the company’s highest media covered launch in its history.
• Raised brand and product awareness achieving a Top 6 revenue ranking in industry analyst quarterly market share tracker for SD-WAN.
• Created vertical marketing messaging strategy via persona-based content marketing and value-selling solution sales approach resulting in increased sales pipeline.
• Achieved Top 10 social media influencer status at consecutive National Retail Federation events.
• Managed PR agency and analyst relations for enterprise business.

Quoted in retail publications including Forbes, Retail Customer Experience, Retail TouchPoints, Retail Dive, RIS News, RetailWire, and many more.

Senior Director - Worldwide Enterprise Product Marketing

The Fast Mode

The Fast Mode is a leading independent research and publishing company, providing breaking news, analysis, insights, and growth for the global telecoms industry. Contributor to Expert Opinions forum discussing various topics relating to telecom technologies in mobile wireless.
https://www.thefastmode.com/author/1958-ricardobelmar

Expert Contributor

With over 25 years of experience in the tech industry, Ricardo is a trusted advisor and influencer for retail and consumer goods organizations. Named a top retail industry influencer each year since 2021 by RETHINK Retail, and a Top 10 Retail Influentials in 2021 by RIS News, Ricardo is currently leading partner go-to-market for retail & consumer goods at Microsoft. In this role as the Director Partner Marketing for Retail & Consumer Goods he enables and empowers Microsoft's retail tech partners to grow and thrive in the dynamic and competitive retail market. He leverages his deep industry knowledge, strategic vision, and integrated marketing skills to create and execute impactful campaigns, programs, and investments across the partner lifecycle.

Ricardo is also the founder and podcast producer of Retail Razor, a media and advisory platform that cuts through the clutter in retail and retail technology. He shares his insights and perspectives on the latest trends, challenges, and opportunities in the retail sector, and advises retailers and retail tech solution providers on how to build and scale transformational customer experiences. He is a member of several retail industry advisory councils, a featured panelist at RetailWire, and a contributor to RETHINK Retail, RIS News and other publications. He is passionate about helping retail and tech leaders innovate and succeed in the digital era.

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Brian Solis

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The Battle

Brian Solis

🏷 Ricardo Belmar

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Brian Solis's LinkedIn Performance

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