Certified Clay Expert & Agency owner | I'll help you build a scalable outbound engine that gets meetings booked on autopilot in the next 180 days | Visit Youtube: @growth-today to see how

Growth shouldn’t feel random.

Most of the B2B companies hit the same walls:
Inbound leads that don’t convert

Outbound that burns reps out without results

Partnerships that look good on paper but never drive pipeline

A CRM full of noise instead of reliable data


I’ve seen it across founders, sales leaders, and marketing teams. The problem isn’t effort, it’s the lack of a repeatable, scalable GTM system.
That’s what we build at Growth Today.

Instead of disconnected tools or random campaigns, we design and implement repeatable GTM engines across sales, marketing, and partnerships that…

✅ Enrich and qualify data
✅ Activate inbound leads into real opportunities
✅ Automate outbound prospecting
✅ Keep CRMs clean and reliable
✅ Orchestrate multi-channel campaigns
✅ Make BDR teams more effective or fully replace them
✅ Align marketing + partnerships with sales for compounding growth

Recent wins:

 → Built a clean, automated CRM that doubled conversion rates
 → Launched a content-driven demand gen engine that 3x’d inbound lead quality
 → Systematized partner outreach → pipeline from alliances grew 40% in 6 months

Growth doesn’t come from more outreach or more tools.
It comes from building the right system once and scaling it.
If you’re a B2B founder or revenue leader serious about building predictable pipeline, let’s connect.

Book your call: https://calendly.com/growth-today/intro-meeting

Brigitta Ruha

We've run 200+ GTM experiments in the last 18 months and I'm giving away the exact 30-day testing playbook that helped us start growing.

If your GTM team is treating growth like a strategy problem.

Tell them… It's a lab problem.

30 experiments, 30 days, and zero bullshit.

Here's everything what you'll get 👇

✅ System & outbound tests we use to lift reply rates

✅ Messaging experiments that show what actually resonates

✅ Enablement rituals that help your team in learning

✅ Human-first GTM moves that protect your pipeline

Some flopped and some 3x'd our results overnight

But the difference is that we actually ran them

Here's how to get it 👇

1️⃣ Like this post 

2️⃣ Comment "EXPERIMENT" 

3️⃣ Follow me so I can DM you the resource

♻️ Repost this to help other GTM leaders stop wasting time on guesswork

Co-Founder @Growth Today | We Build Repeatable GTM Engines Across Sales, Marketing & Partnerships 🚀

SDRs and GTM Engineers aren't the same role

Companies hire SDRs and expect them to also build systems

They are expected to fix broken tools and automate workflows

Or they hire GTM Engineers and wonder why meetings aren't getting booked

They're both important… just for completely different reasons 👀

SDRs are your frontline. 

They start conversations, test messages, and get buyers to say yes

GTM Engineers are your infrastructure

They build the systems, connect the tools, and make everything scalable

One focuses on people and the other focuses on process.

And when both work together? That’s when the pipeline becomes predictable

You don’t need more AI tools, you need the ones that help you fill the pipeline

These 6 made it to my ‘never launch without’ list 👇

Icypeas 
Find accurate emails fast, no more guessing games

Clay 
Hyper-targeted enrichment + AI-crafted outreach

BounceBan (Verify risky emails without sending messages)
Scale without hitting spam hell

EmailGuard
Warm up your inbox before launch

Ghost
Writes better, faster, smarter, and built for outbound

Attio
Because data > gut feelings

Instantly.ai
Where follow-ups stop slipping through the cracks

Each one saves me hours every week and together

If you’ve got an AI tool that helps you sell smarter not louder… drop it below 👇

12 months, 1 system and a Human-first GTM.

Want to build a human-first GTM system in 2026?

Here's your 12-month roadmap

Most GTM systems fail because they're built for metrics, not humans. This one's different.

We designed this as a step-by-step plan to help you build a system that actually works for your team and your buyers.

✅ Q1: Audit, define, design

✅ Q2: Launch experiments, automate smart, test your co-pilot 

✅ Q3: Make it sustainable, refine what works, align your team 

✅ Q4: Codify learnings, scale intelligently, review & evolve

A simple and clear plan you can actually follow.

Save it, or share it with your team. ♻️

And if you try even one month of this, let me know how it goes. I'm here for the messy progress stories. 😅

If your pipeline strategy fits into a tweet…

it’s probably not a strategy 😅

I get why we chase quick fixes.

One magic channel, or one AI tool that’ll hack your market without having to put in the work.

Sounds good, doesn’t work.

Here’s the part people usually skip:

The real pipeline gets built in the boring middle

the messy work between “send more emails” and “add another tool.”

Nobody glamorizes that part, but it’s exactly where everything changes.

So I put together a quick cheatsheet to show the real difference between:

What people think pipeline building is

vs.

What it actually looks like when it works

Is it more effort than a tweet-sized hack?

Yeah.

Does it actually build a predictable pipeline?

Also yeah.

If you’re tired of advice that sounds smart but doesn’t move the needle,

save this, it’ll make next quarter a lot easier 😉

The #1 reason top reps close more deals?

They know when to stop.

Not stop caring.

Not stop trying.

Just… stop grinding themselves into dust 😅

Here’s what I’ve noticed:

Average reps stay in hustle mode 24/7.

Top reps go hard when it matters —

and then they actually unplug.

Because in sales, your energy is your edge.

You can’t run sharp discovery calls when you’re running on fumes.

Top reps protect their energy the same way they protect their quota.

They show up fully - then they close the laptop, touch some grass, and recharge so they can do it again tomorrow.

Hustle matters.

But knowing when to stop?

That’s a real competitive advantage.

If your sales content isn't working on LinkedIn, it's probably not your fault.

Most of us create content the way we are taught:

- Share insights
- post case studies
- Talk about the product

Sounds right, doesn’t it?

Except... prospects aren't engaging. and the pipeline isn't moving.

The thing is that… instead of posting more, we need to post in a smarter way

Different content types drive different outcomes: →

- Some build awareness but won't book meetings) 
- Some spark conversations (hello, pipeline 👋
- Some establish credibility

So, what do we do now?

Stop creating content that looks good and start creating content that starts conversations

Your prospects are on LinkedIn, they're scrolling, learning, and looking for solutions

The question is… are you showing up in a way that makes them want to talk to you?

Hope it helps 💪

Arpit Singh

GTM, AI & Outbound | LinkedIn Content & Social Selling for high-growth agencies, AI/SaaS startups & consulting businesses | Open for collaborations

Hi, I’m Arpit. I build growth systems by combining LinkedIn content, social selling, and GTM workflows.

I’ve been in marketing, ops, and GTM for 6+ years, with the last 2.5 years deep in outbound and social selling. 

In that time I’ve:
→ Worked with 50+ B2B clients across SaaS, fintech, and services
→ Scaled GTM engines inside agencies
→ Reported directly to 15+ founders and CMOs
→ Built outreach systems delivering 300+ replies per month
→ Fixed inbox placement from 20% to 90% in 10 days
→ Automated more than 10,000 touchpoints each month

Who I work with:
→ Founders making $20K to $100K per month who need predictable growth
→ GTM teams scaling sales and content but lacking systems
→ Agencies that want inbound and outbound working together

What I do:
→ LinkedIn content and social selling playbooks
→ Cold outreach and deliverability fixes
→ Trigger-based workflows across LinkedIn and email
→ Full GTM systems including automation, dashboards and SOPs

Currently, I’m a GTM Engineer at Content Path helping B2B brands turn content and outbound into one scalable growth engine.

If you’re looking to align content, outbound, and systems into a GTM engine that compounds over time, DM me.

Growth Strategist

At Huemor we build memorable websites for brands like yours that earn more customers, outshine competitors, and help recruit top talent.

After a website redesign, our clients typically experience:
+ 83% monthly website visits
+ 94% increased conversions
+ 91% leads generated

📞𝙉𝙚𝙚𝙙 𝙤𝙪𝙧 𝙝𝙚𝙡𝙥? 🗓
If you need help improving your current website, building a new one, or generating more organic traffic, we'd love to talk about it.

Get in touch by either...
Messaging me here on LinkedIn
Booking a free strategy session: https://bit.ly/4cHNIGc

Last month, I audited a client's GTM tool stack.

They were sending hundreds of messages a week.

Results? Meh.

The issue wasn’t effort. It was their stack.

Too many tools.
Disconnected workflows.
Manual data cleanup.

Here’s the stack I recommend for efficient GTM:

1️⃣ Find & Scrape Leads
→ Clay
→ Ocean.io
→ Store Leads
→ Apify
→ BuiltWith
→ Apollo
→ Google Maps
→ LinkedIn Sales Navigator

2️⃣ Identify Buying Intent
→ RB2B
→ Trigify.io
→ Vector 👻
→ Common Room
→ Teamfluence™
→ PhantomBuster
→ Unify
→ TrustRadius

3️⃣ Automate Outreach
→ Saleshandy
→ Instantly.ai
→ Smartlead
→ Aimfox
→ HeyReach.io
→ Woodpecker.co
→ lemlist

4️⃣ Write Better, Faster

→ Twain
→ Anthropic
→ Lavender
→ Grammarly
→ Octave

5️⃣ Clean & Enrich Data
→ Clay
→ Icypeas
→ Prospeo.io
→ Hunter.io
→ Snov.io
→ CompanyEnrich
→ Capterra

This isn’t about stacking 20+ tools.

It’s about picking 5–10 that work together.

A system that’s predictable, aligned, and efficient.

Good GTM teams send more emails.

Great GTM teams build better systems.

Which tool would you never run a GTM campaign without?

GTM Tool Stack for 2025. GTME, Signals, Outbound, Outreach, etc.

When someone says, “I’ve been posting but not getting leads.”

They don’t have a LinkedIn strategy.

They have a posting habit.

There’s a difference. And it costs you deals.


Here’s the system that turns content into pipeline 👇

1️⃣ Build Your Content Foundation

Your strategy starts before you write a single post.

⤷ Define your offer with clarity, one problem, one audience
⤷ Create 3–4 content pillars that reinforce what you sell
⤷ Establish a voice that attracts your ICP, not everyone
⤷ Study 10–15 creators who share your audience, different solution, same buyer

Direction beats volume every time.


2️⃣ Create Content That Converts

Write for skimmers, not readers.

⤷ Use your ICP’s language, not yours
⤷ Add clean visuals, screenshots, carousels, simple graphics
⤷ Keep your format and cadence consistent
⤷ Optimize for mobile with short lines and clear breaks

You’re not building a portfolio.
You’re building a brand.


3️⃣ Engage Like You Mean It

Posting without engaging is shouting into the void.

⤷ Comment where your ICP hangs out
⤷ Add real value, not “great post 🔥”
⤷ Show up consistently on peer content
⤷ Build recognition before you ever pitch

Visibility comes from showing up, not showing off.


4️⃣ Track Who’s Paying Attention

Content without data is just noise.

⤷ Monitor who engages repeatedly
⤷ Enrich profiles to confirm fit, role, company, pain
⤷ Separate real prospects from casual scrollers
⤷ Maintain a living list for warm outreach

If you don’t track it, you can’t act on it.


5️⃣ Amplify Through Associations

Your network is your distribution engine.

⤷ Connect with engaged ICPs so your content stays in their feed
⤷ Engage with complementary creators, same audience, different offer
⤷ When they interact with you, their network sees you too
⤷ That’s how reach compounds

Social selling isn’t cold outreach with a DM.
It’s becoming the obvious choice before the conversation starts.


Follow this system for 90 days. 

LinkedIn stops being a time sink.

It becomes your strongest sales channel.

Every week, a new AI model drops.
Every company claims it’s the biggest update yet.

OpenAI launches.
Anthropic replies.
Google joins in two days later.
Then someone posts a “game-changing” demo on X.

The AI world is starting to feel like a group project
where everyone is racing to turn in their version first.

And the rest of us?
We’re just trying to figure out what actually changed.

The pace is insane.
The noise is louder than the progress.

But the real advantage now isn’t speed.
It’s adaptability.

Because in a world that updates every week,
the winners aren’t the first to react.
They’re the fastest to integrate.

Most teams talk about being customer obsessed. 

Format is actually making it possible.

They turn real conversations into simple weekly reports that any team can act on.

It feels fresh, practical, and built for how modern companies really work.

Finally, a way to keep growing without losing touch with the people who matter most, your customers.

Customer conversation reports, personalized for you.

90% of people inside companies have no idea what customers are saying. 

I'm so excited to launch Format today to solve that: 15-minute weekly customer conversation reports. Personalised just for you.

Over the last year, I’ve personally had 600+ conversations with software companies at every stage of growth. Every - single - one shared how brutally hard it is to stay close to customers as they grow. 

This is a problem experienced by any business with more than 10 employees, making it the largest unsolved problem in software. We’re building Format to fix that.

Our first product, Reports, is incredibly simple: you can read, watch, or listen to your report – right in your inbox. 

Sign up for early access and I’ll reach out to set up a demo with you. Link in the comments. https://useformat.ai/

~ 15-minutes to set up, 15-minute weekly reports. ~

While our team stays small, it takes a village to start a new company. Thanks to those that have joined our team, given us product feedback, helped us find more customers, and given us advice throughout: Martin, David, Utkarsh, Gennadiy, Pramodith B., Jonas, Alexander, Line, Darragh, Ben McRedmond, Stephen, Tom, Daragh, Peadar, Will, Tyler, Jake, Jason, Kieran, Barry, Anna.

We’ve spent decades teaching machines to think like us.

But we never taught them to feel like us.

Tavus might be the first to truly try.

A new interface that sees, hears,
and responds like someone who actually knows you.

It doesn’t just follow commands,
It understands context and emotion.

Feels like a quiet shift in how we’ll use tech next.

Definitely worth watching 👇

The interface of the future is human.

We’ve raised a $40M Series B from CRV, Scale Venture Partners, Sequoia Capital, and Y Combinator to teach machines the art of being human, so that using a computer feels like talking to a friend or a coworker.

And today, I’m excited for y’all to meet the Tavus PALs: a new human-computing interface.

PALs are emotionally intelligent, multimodal, and capable of understanding and perceiving. They can see, hear, reason, and even look like us.

We’re releasing our 5 favorite PALs to start. Each PAL has its own distinct personality- from AI assistants to best friends.

PALs:
- Meet us where we are. Face-to-face over video call, on the phone, or even by text.
- Are always thinking. They’re proactive, reach out first, remind you about what you forgot, or might just check in on you.
- Understand us, finally. PALs can see us, understand our tone, emotion, and intent, and communicate in ways that feel more human.
- Evolve with you. PALs have advanced memory, remember your preferences and needs, and adapt themselves over time.
- Are capable. PALs can handle complex tasks — from responding to your emails to moving your schedule around to creating docs and doing research for you.

Science fiction promised us a new human-computer interface, beyond the GUIs of yesterday, a human-like interface that would feel second-nature to use. That future never came, until now.

Charlie’s story brings this idea to life.

We’re excited for you to meet Charlie and his PALs for free at tavus.io

Enjoy the film 👇

taplio

The Battle

Brigitta Ruha

Arpit Singh

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taplio

The Battle

Brigitta Ruha

Arpit Singh

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Brigitta Ruha's LinkedIn Performance

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Performance ScoreBrigitta Ruha's LinkedIn Performance