Certified Clay Expert & Agency owner | I'll help you build a scalable outbound engine that gets meetings booked on autopilot in the next 180 days | Visit Youtube: @growth-today to see how

Growth shouldn’t feel random.

Most of the B2B companies hit the same walls:
Inbound leads that don’t convert

Outbound that burns reps out without results

Partnerships that look good on paper but never drive pipeline

A CRM full of noise instead of reliable data


I’ve seen it across founders, sales leaders, and marketing teams. The problem isn’t effort, it’s the lack of a repeatable, scalable GTM system.
That’s what we build at Growth Today.

Instead of disconnected tools or random campaigns, we design and implement repeatable GTM engines across sales, marketing, and partnerships that…

✅ Enrich and qualify data
✅ Activate inbound leads into real opportunities
✅ Automate outbound prospecting
✅ Keep CRMs clean and reliable
✅ Orchestrate multi-channel campaigns
✅ Make BDR teams more effective or fully replace them
✅ Align marketing + partnerships with sales for compounding growth

Recent wins:

 → Built a clean, automated CRM that doubled conversion rates
 → Launched a content-driven demand gen engine that 3x’d inbound lead quality
 → Systematized partner outreach → pipeline from alliances grew 40% in 6 months

Growth doesn’t come from more outreach or more tools.
It comes from building the right system once and scaling it.
If you’re a B2B founder or revenue leader serious about building predictable pipeline, let’s connect.

Book your call: https://calendly.com/growth-today/intro-meeting

Brigitta Ruha

We've run 200+ GTM experiments in the last 18 months and I'm giving away the exact 30-day testing playbook that helped us start growing.

If your GTM team is treating growth like a strategy problem.

Tell them… It's a lab problem.

30 experiments, 30 days, and zero bullshit.

Here's everything what you'll get 👇

✅ System & outbound tests we use to lift reply rates

✅ Messaging experiments that show what actually resonates

✅ Enablement rituals that help your team in learning

✅ Human-first GTM moves that protect your pipeline

Some flopped and some 3x'd our results overnight

But the difference is that we actually ran them

Here's how to get it 👇

1️⃣ Like this post 

2️⃣ Comment "EXPERIMENT" 

3️⃣ Follow me so I can DM you the resource

♻️ Repost this to help other GTM leaders stop wasting time on guesswork

Co-Founder @Growth Today | We Build Repeatable GTM Engines Across Sales, Marketing & Partnerships 🚀

SDRs and GTM Engineers aren't the same role

Companies hire SDRs and expect them to also build systems

They are expected to fix broken tools and automate workflows

Or they hire GTM Engineers and wonder why meetings aren't getting booked

They're both important… just for completely different reasons 👀

SDRs are your frontline. 

They start conversations, test messages, and get buyers to say yes

GTM Engineers are your infrastructure

They build the systems, connect the tools, and make everything scalable

One focuses on people and the other focuses on process.

And when both work together? That’s when the pipeline becomes predictable

You don’t need more AI tools, you need the ones that help you fill the pipeline

These 6 made it to my ‘never launch without’ list 👇

Icypeas 
Find accurate emails fast, no more guessing games

Clay 
Hyper-targeted enrichment + AI-crafted outreach

BounceBan (Verify risky emails without sending messages)
Scale without hitting spam hell

EmailGuard
Warm up your inbox before launch

Ghost
Writes better, faster, smarter, and built for outbound

Attio
Because data > gut feelings

Instantly.ai
Where follow-ups stop slipping through the cracks

Each one saves me hours every week and together

If you’ve got an AI tool that helps you sell smarter not louder… drop it below 👇

12 months, 1 system and a Human-first GTM.

Want to build a human-first GTM system in 2026?

Here's your 12-month roadmap

Most GTM systems fail because they're built for metrics, not humans. This one's different.

We designed this as a step-by-step plan to help you build a system that actually works for your team and your buyers.

✅ Q1: Audit, define, design

✅ Q2: Launch experiments, automate smart, test your co-pilot 

✅ Q3: Make it sustainable, refine what works, align your team 

✅ Q4: Codify learnings, scale intelligently, review & evolve

A simple and clear plan you can actually follow.

Save it, or share it with your team. ♻️

And if you try even one month of this, let me know how it goes. I'm here for the messy progress stories. 😅

If your pipeline strategy fits into a tweet…

it’s probably not a strategy 😅

I get why we chase quick fixes.

One magic channel, or one AI tool that’ll hack your market without having to put in the work.

Sounds good, doesn’t work.

Here’s the part people usually skip:

The real pipeline gets built in the boring middle

the messy work between “send more emails” and “add another tool.”

Nobody glamorizes that part, but it’s exactly where everything changes.

So I put together a quick cheatsheet to show the real difference between:

What people think pipeline building is

vs.

What it actually looks like when it works

Is it more effort than a tweet-sized hack?

Yeah.

Does it actually build a predictable pipeline?

Also yeah.

If you’re tired of advice that sounds smart but doesn’t move the needle,

save this, it’ll make next quarter a lot easier 😉

The #1 reason top reps close more deals?

They know when to stop.

Not stop caring.

Not stop trying.

Just… stop grinding themselves into dust 😅

Here’s what I’ve noticed:

Average reps stay in hustle mode 24/7.

Top reps go hard when it matters —

and then they actually unplug.

Because in sales, your energy is your edge.

You can’t run sharp discovery calls when you’re running on fumes.

Top reps protect their energy the same way they protect their quota.

They show up fully - then they close the laptop, touch some grass, and recharge so they can do it again tomorrow.

Hustle matters.

But knowing when to stop?

That’s a real competitive advantage.

If your sales content isn't working on LinkedIn, it's probably not your fault.

Most of us create content the way we are taught:

- Share insights
- post case studies
- Talk about the product

Sounds right, doesn’t it?

Except... prospects aren't engaging. and the pipeline isn't moving.

The thing is that… instead of posting more, we need to post in a smarter way

Different content types drive different outcomes: →

- Some build awareness but won't book meetings) 
- Some spark conversations (hello, pipeline 👋
- Some establish credibility

So, what do we do now?

Stop creating content that looks good and start creating content that starts conversations

Your prospects are on LinkedIn, they're scrolling, learning, and looking for solutions

The question is… are you showing up in a way that makes them want to talk to you?

Hope it helps 💪

Oracle

As an Account Cloud Engineer at Oracle, I have been actively engaged in presales and solution engineering activities across South EMEA. My primary focus revolves around Oracle Cloud Infrastructure IaaS and PaaS pillars, aimed at maximizing customer satisfaction and efficiency in Oracle Cloud solution implementation.

♦ Conducted presales engagements to identify tailored solutions for clients.

♦ Designed and architected Oracle Cloud solutions for optimal performance.

♦ Collaborated closely with clients to understand their unique requirements.

♦ Advised clients on cost-effective implementation strategies.

♦ Assisted clients in optimizing their cloud resource consumption.

♦ Delivered comprehensive technical presentations to clients.

♦ Played a pivotal role in driving cloud adoption and revenue growth.

♦ Maintained up-to-date knowledge of Oracle Cloud products and services.

Account Cloud Engineer - Presales

NTT DATA

In my role as a Consulting IT & Outsourcing Professional at NTT DATA, I provided critical support to  Automotive company in their IoT Business Unit for seven months. Here's a concise summary of my contributions and skills:

♦ Managed Incident & Problem resolution, ensuring operational continuity.

♦ Automated manual processes via Unix scheduling, enhancing efficiency.

♦ Oversaw Microsoft Dynamics NAV ERP system, optimizing operations.

♦ Maintained alarm systems and monitoring for performance reliability.

♦ Excellently handled international client and stakeholder relationships.

♦ Leveraged Unix shell scripting for streamlined operations.

♦ Managed Fleet Management (Front/Back end) responsibilities.

♦ Utilized a diverse tech stack including Microsoft Suite, Cloudera, Oracle SQL, Bash, and Linux.

Consulting IT & Outsourcing Professional Services

MEDEACUP

As an International Marketing Executive at Medeacup, my three-month remote role with this global Indian company involved diverse responsibilities in support of their EMEA expansion:

♦ Facilitated social media management, elevating brand presence and engagement.

♦ Executed social sales strategies to drive revenue growth effectively.

♦ Crafted compelling and relevant content to bolster marketing campaigns.

♦ Provided dedicated European customer service and ensured client success.

♦ Contributed significantly to Medeacup's international expansion in the EMEA region.

International Marketing Executive

Hi, I'm Luca Giorlando, a fervent advocate for Technology, Innovation, and IT Consulting. My journey in this dynamic field has been shaped by my academic background and diverse professional experiences, making me well-versed in navigating the complexities of the digital world.

Educationally, I graduated in Innovational Engineering for digital companies at the University of Palermo, where I immersed myself in Digital Enterprise Innovation Engineering. This program honed my ability to apply engineering principles to spur innovation within digital companies, equipping them to swiftly adapt to changing market conditions. Further enriching my academic journey, I spent an exchange semester at the University of Pardubice, focusing on Information Technology. This experience not only broadened my technical expertise but also cultivated my adaptability and global perspective.

Professionally, my career began with a significant role at Medeacup, an international Indian company, where I was involved in executing a Marketing Plan and facilitating international expansion in EMEA. My responsibilities included Social Media Management, Content Creation, and European Customer Service, all of which enhanced my skills in international marketing and customer engagement.

Subsequently, I joined NTT Data, contributing as a support engineer (L2) for Automotive company. Here, I delved into Incident & Problem Management, automated manual procedures, and managed various systems like Microsoft Dynamics NAV and alarm monitoring. My role also encompassed client and stakeholder management, enhancing my abilities in Unix shell scripting, Oracle SQL developer, and analytics.

Currently, I am an Account Cloud Engineer (ACE) at Oracle, focusing on presales and solution engineering for Oracle Cloud Infrastructure IaaS and PaaS pillars in South EMEA. This role involves driving consumption and assisting customers in implementing Oracle Cloud solutions in the most efficient manner possible.

In addition to my educational and professional journey, I have earned several certifications, including Oracle Cloud Infrastructure Certified Foundations Associate and Architect Associate, enhancing my expertise in IT Infrastructure Management, Data Management, and Oracle Cloud.

Feel free to connect and discuss how we can leverage technology to drive business innovation and success!

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Brigitta Ruha

Luca Giorlando

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The Battle

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