Building & Monetizing LinkedIn™ Assets

Most people treat LinkedIn like a megaphone.

I treat it like a conversation at a dinner party where everyone wants to sit next to you.

Here's the thing about LinkedIn that nobody talks about:

Your audience isn't scrolling to be sold to. They're scrolling to feel something. To learn something. To find someone who gets them.

That's where I come in.

I don't manage LinkedIn accounts. I craft presences that feel magnetic. Think of me as your LinkedIn brain, the one that's always three steps ahead, always reading the room, always knowing exactly what to say and when to say it.

What I bring to the table:

You build the business in real life. I make sure LinkedIn knows about it and talks about it.

→ I brainstorm angles that feel human, specific, and memorable.
→ I write content that sounds human, specific, and intentional.
→ I manage your posting schedule so you never miss a beat.
→ I craft comments and engagement that quietly grow reach.
→ I capture small moments and make them memorable.

What my clients experience:

Week 1: Your profile starts feeling alive
Week 4: Strangers are commenting with real perspectives.
Week 8: Your DMs shift from spam to "I need to hire you."
Week 12: LinkedIn begins sending opportunities your way.

No paid ads. No sleazy tactics. Just strategic content that positions you as the obvious choice.

The track record:

Managed 70+ professional LinkedIn accounts.
Generated 20+ million impressions without ads.
Single comments reaching 300k+ people alone.
Helped build multiple six-figure personal brands.
Created content people save, share, and reference.

I’m Top Rated Plus on Upwork and a Level 2 Seller on Fiverr, but more importantly, hundreds of people have trusted me with their voice. None of them regretted it.

This is for experienced founders, consultants, coaches, and leaders who want to be visible without trying too hard.

Most LinkedIn managers use the same formulas for everyone. I don’t. I build your presence like a custom suit or a dish made from scratch, designed specifically for you, not pulled from a template.

If this resonates, let’s talk.

Message me “LET’S DO THIS,” and I’ll walk you through how I’d approach your account.

- Bushra Nasrullah.

Bushra N.

A client messaged me on Upwork saying he was interested in my services.

I responded honestly and shared that I am not feeling well these days.

Despite that, he said:

“Let’s talk on a call before creating an offer.”

I hesitated, but I agreed.

He asked for my working days and time slots.
I shared my availability clearly.
He selected a time.

This morning, I showed up.

I waited. He joined a few minutes later.

I introduced myself.

And then he said:

“This position is not available anymore.”

I won’t lie, I felt upset.

Not because of rejection. Rejection is part of work.

But because my health is not at its best right now.

I have been avoiding meetings. Declining invitations. Protecting my energy on purpose.

And still, I showed up.

This experience reminded me of something very real:

Not every meeting deserves your energy.

Not every “interested” message deserves your health.

And not every opportunity is actually an opportunity.

Work will always exist.
Clients will come and go.

But health?
Once it declines, everything else pauses.

So I am choosing a simple rule again:

Health comes first. Always.

No project is bigger than your well-being.
No call is worth delaying recovery.

Sharing this for anyone who needs. permission to say:
“Not right now.”

Sometimes, protecting yourself is the most professional decision you can make.

No alternative text description for this image

I was the girl who wasn’t allowed to go out alone.

Now my work reaches people across the world.

That sentence still feels unreal when I type it.

People call it luck. I call it the year I finally moved.

Quietly.

From one room. → One laptop. → One belief.

Here’s what actually changed my life:

I was protected as a child, so I learned to build dreams quietly.

I used to look at the “Top Rated” badge on Upwork like it belonged to someone else. Now it’s on my profile.

I prayed for organic clients on LinkedIn. Today, my community brings work to me.

I wanted my Fiverr gigs to rank. They finally did.

I was told my CGPA would decide my future. Discipline decided it instead.

I proved to myself that you don’t need to leave your home or your values to build something global.

No shortcuts. → No pretending. → No blaming the market.

Just clarity. → Consistency. → And doing the work even when nobody was watching.

Psychology lesson I learned the hard way:

The world doesn’t respond to noise.
It responds to clarity.

When you stop chasing attention and start building assets, people find you.

I’m not at the finish line. I’m finally in rhythm.

See you at the next level.

P.S. What are YOU quietly building right now that others don’t see yet?

♻️ Repost if you’re building in silence too.

I didn’t own a cell phone until I started University.

In my environment, girls were kept "protected." 

→ The belief was simple: stay focused on your studies and wait until you are mature enough for the world.

My mother, who only completed 5th grade, made our education her life’s mission. 

→ She poured everything into ensuring we had the opportunities she didn’t.

And my father? 

(He was a Government Officer who lived for us. For 25 years, I only saw him on weekends.)

He spent a quarter of a century working away just so we never had to worry about money or struggle for the best institutions.

Today, he is recently retired. After 25 years of "weekends only," we finally have him home. 

Every success I have today, from $15k months to building a 25k+ community actually belongs to them.

People ask how I stayed so focused when I finally took LinkedIn seriously in 2025.

↳ The answer is simple: I had a foundation of sacrifice behind me.

I wasn't an "average student" because I lacked potential; I was just a girl being carefully prepared for a much bigger stage. 

My parents gave me the clarity and security to dream big.

To the parents who sacrifice their presence for their children’s future, this success is yours.

I am the first girl in my family to build a digital empire, but I’m standing on the shoulders of giants. 

(Never forget the roots that watered your growth.)

Alhamdulillah for everything.

P.S. Spend time with your parents while you can. Success tastes much better when you share it with the people who actually built you.

To the girl who thinks it's impossible:

I started with: 

- Zero knowledge 
- Zero network 
- Zero experience

Today: $88,000+ earned in 2025. Alhamdulillah. 💚

Three years ago, I didn't even know what "freelancing" meant. 

I spent my first entire year just sitting at my desk, trying to understand how Upwork, Fiverr, and LinkedIn actually worked.

I was an expert at nothing. I was just a girl with a promise to herself: 

"You have to figure this out... and you can."

I didn't buy fancy courses. I didn't have a mentor. I just practiced day and night until my "storefront" was ready.

I’m the first girl in my family to do this. 

I told my FatherI wouldn't let him down, and I didn't.

The only difference between that girl and the $88k version of me today? I refused to give up when it was silent.

You're next. Trust the journey. Trust Allah's timing.

Alhamdulillah for everything. 

What's one area of your business where you need more tawakkul? 

PS: If this resonates, please say "MashaAllah" in the comments! 💫

Sometimes I look at certain people and think, 'They're still fighting with the market.'

But it's not the market that's fighting them.

You see, every day I meet someone who says:

"LinkedIn is so confusing."
"Upwork doesn't work anymore."
"The algorithm keeps changing."

And my heart breaks a little.
Because I see their talent.
I see their potential.

But they're asking the market to do their work.
To figure out their message.
To decode their value.

And that's when I quietly whisper to myself,
"The market isn't confused... You are."

No growth tips today.
Just a gentle reminder:

When you're clear:

- Who you serve becomes obvious
- What you solve becomes visible
- Why you're different becomes natural

And suddenly, the market feels like home.

For everyone feeling lost right now: 
May this post find you. 
May it be your compass.

P.S. If you could share one clarity moment that changed everything for you, what would it be? 👀

I stopped asking, “How much can I earn this month?”

I started asking, “Will this still pay me in five years?”

That question quietly changed everything.

It changed how I look at LinkedIn.
It changed how I choose clients.
It changed how I price my work.

It even changed how I show up daily.

Most people use LinkedIn to find work. They optimize for quick wins.

One post → One client → One invoice.

There’s nothing wrong with that. But it keeps you stuck in survival mode.

I don’t want to depend on:

→daily posting to stay visible
→constant pitching to stay paid
→explaining my value again and again

So I stopped building activity and started building assets.

Assets that work when I’m offline.
Assets that attract without chasing.
Assets that compound instead of reset every month.

My parents didn’t build a life for quick applause.
They built stability. Character. Foundation.

I’m doing the same, digitally.

It’s not about the next viral post. It’s about the next decade.

P.S. Are you building for a month or a decade?

♻️ Repost if you’re thinking long-term.

A few years ago, I’ll be honest, I was a very different person.

I lived inside my own bubble.

Nice clothes. Looking put together. Keeping to myself.

If someone around me was struggling, I didn’t notice.

Not because I was heartless.
Because I was immature.

That version of me existed 3–4 years ago.

Life didn’t change me overnight. Independence did it slowly.

Responsibility has a way of sharpening you.

Today, my prayers start differently.

I don’t rush to ask for myself.
I ask for people who are trying quietly.
People doing the work without applause.
People who feel stuck but haven’t given up.

Pain doesn’t pass me by anymore.
I notice it. I respect it.

And the truth is many doors opened in my life for one simple reason:

I believed. Fully. Without hesitation.

I was raised protected. Always treated like the “little one” at home.

But my dreams were never small.

I didn’t fight the system.
I didn’t rush the process.

I grew into myself.

Slowly.
Silently.
Seriously.

Growth isn’t about becoming louder.
It’s about becoming steadier.

And that’s the part most people miss.

P.S. What changed you more time, responsibility, or independence?

(♻️)Repost if you believe real growth happens quietly.

The most exhausting thing on LinkedIn right now?

Pods.

You know exactly what I mean.

They like every post first.

Then share their own post with:
“please support 🙏 like + comment.”

Then another message.
“Client post, like and comment.”

And I’m sitting there thinking…are we building careers or running a support group?

Here’s my honest take:

The time we spend forcing likes on random posts, could be used to make our own content better.

I know organic likes are slow. Sometimes you post and nothing happens. It hurts the ego a little.

But honestly?

That still feels better than typing “amazing insight 🔥” on a post you barely scrolled.

I’d rather grow quietly than fake excitement loudly.

If likes aren’t coming yet, fine.

Improve the post. Say it clearer. Post again.

Trying again is easier, than acting impressed all day.

Hard truth: The hardest job on LinkedIn isn’t growth.

It’s pretending in pods 😒.

Build your personal brand + get clients on LinkedIn in 90 days | DM “90 DAYS” for details

Most decision makers on LinkedIn face 4 big struggles:

1. Content design that actually converts
2. Writing posts that get responses
3. Growing their profile strategically
4. And ultimately, conversions.

I solve all these with one streamlined system. So, you don't need hiring separate people for each task.

As a LinkedIn Growth Strategist, I:

→ Rebrand your profile for clarity and authority
→ Write daily content that builds inbound demand
→ Manage your profile without pods or gimmicks

If you’re tired of the chaos and want one expert to do it all, you can reach out to me via DM.

Syed Attaullah Shah

Another day another BIG thing (credits: LinkedIn 🧡)

I bought my first MacBook (M4 Air).
Alhamdulillah

This wouldn’t have been possible if I hadn’t started on LinkedIn.

The first few months were tough.
But after 5-6 months, everything slowly started to feel BEAUTIFUL.

(It’s really super hard to start on LinkedIn, btw.)

When I started, this wasn’t even a dream. (Never thought about that)
Now… Alhamdulillah for everything!!

Back then, I only had a basic phone and a basic laptop which I used in the best way possible to start my journey.

This wasn’t as easy as it may seem now.
↳ Pain, struggles, sleepless nights and whatnot!!

But all that was worth it.

Yes, I worked 15+ hours a day for 4-6 months, and it was absolutely insane!!

Zero clients and $0 for so many weeks and so many months…

I’m so grateful to Allah for this beautiful piece 💻 and for many more blessings He has poured into my life.

You, yes YOU, just keep going, mate…

Everything will work out for you in ways you’ve never imagined. 🧡

Best of luck

P.S. I probably shouldn’t have posted this. Seems childish to me.. but it will be a testimony of my "step by step journey" whenever I go thru my older posts... InshaAllah.

I've completed 15,000 followers today.

That's a BIG BIG achievement for me on LinkedIn.

Alhamdulillah!!

Yes, this may be a small number but I can proudly say: 

I genuinely built every second on this platform authentically. No AI bs... No pods... pure human struggle behind it.

Nothing looked good for the first 6 months here.

I was like.. I'm wasting my time here.
Imagine: Working 15+ hours a day just to post and comment.

Zero clients... Zero money. But I kept going despite THAT.

Consistency + patience ARE the pillars I'm building this roof upon.

Still, a lot of things to achieve (InshaAllah)... a lot to celebrate but this isn't something small.

Thank you to all my friends who kept motivating and supporting me in this long journey.

Let's celebrate together.... more good things coming ahead InshaAllah.

Thank you all 🧡

I'm hiring. Remote. Part-time with a competitive salary

Here are the details:

I get a lot of requests to work together and collaborate so announcing a BIG opportunity to work closely with me and get paid.

Who I'm looking for:

A lead generation expert who can consistently bring qualified leads through LinkedIn outreach. 

You need to know how to:

→ Use Sales Navigator
→ Find the right people (right targeting)
→ Write DMs that get positive responses 
→ Book calls from chat (we'll handle the rest)
→ Track all the data in a Notion CRM

What you'll get:

→ Flexible hours and work location 
→ Competitive Salary, and...
→ Performance-based commission
→ Local and International client exposure 

What I DON'T want:

→ Generic copy-paste / AI outreach strategies
→ People who think more messages = better results
→ Anyone who can't prove they've done this before

If you can bring 7-10 (qualified) leads/month consistently, there is a big SURPRISE 🥳. And trust me, it'll be worth your time.

If you've done LinkedIn lead gen before and have proof, email me your results and your LinkedIn profile link at hiring@syedattaullahshah.com

P.S. DMs will be strictly IGNORED!

(This is a long-term partnership. That's why, we'll start with a paid trial to test results. If you deliver that, we'll continue working together.)

I hired 2 people this month without seeing their CVs or asking questions.

Sounds reckless, right?

Here's what I did instead:

Scrolled through their LinkedIn profiles... read their posts... checked their comments... read their minds. blah blah :)

That told me more than any CV could.

Because I'd been watching them build for months. 

↳ By the time I needed someone, I already knew they were good.

That's the thing about LinkedIn:
→ You're auditioning for opportunities you don't even know EXIST yet.

Every post is a work sample. Every comment shows how you think.

(You ONLY need to stay consistent and keep doing what you're best know for.)

By the time someone needs you, they already trust you can deliver.

POWER OF PERSONAL BRANDING 🔥

Most of you reading this will quit LinkedIn in the next 45 days.

There's a reason I can say this with confidence about most of you.

I posted for 5 months straight without closing a single client. 

(Mental health that time = 0 x 100)

No DMs, zero inbounds and nothing moved forward on the business side.

WHAT STILL MOTOVATED ME TO KEEP POSTING?

(Somehow) I knew:

➞ LinkedIn rewards the people who refuse to leave and stay for long.

Because, LinkedIn is less about "getting clients" and more about "building your brand and authority".

And THIS thing always takes time.

To simply put: The algorithm rewards "familiarity":
↳ Your audience needs to see your name 15-20 times before they notice you EXIST (and decide to HIRE you).

Quitting at day 60 means your 2 months of work goes straight to waste.

All the strategy in the world means NOTHING if you're gone by month 3. Period.

♻️ REPOST FOR YOUR NETWORK 

P.S. How long have you been posting consistently?

I wrote 400+ LinkedIn posts for myself and clients in 2025.

(and the ones that made me nervous to "post" performed best)

So let me give you 3 patterns that worked for us in terms of revenue:

1. The simpler you write, the more people read: People love to read and understand your viewpoint instantly. Follow Jasmin's "Dear Son... Love, Dad" formula. (See pinned comments)

2. The first 2 lines make or break everything: I've tested this so many times. And every time, it worked amazingly. Speak to human emotions. If you can grab their attention in the first 5 seconds, they'll definitely give you their next 5 minutes.

3. Align your content with your profile: Your posts should match what your profile says you do. This is very important when you want to: (a) build trust with your content (b) move people from reading your posts to DMing you

Simply put:

1. Simple language > fancy words 
2. Hook emotions in 5 seconds or lose them forever
3. Match your content to what your profile promises

(♻️ Repost for others)

If you're putting all your efforts into LinkedIn and you're still struggling to get clients...

...that may be due to one of these reasons (or all of them):

1. Your offer is weak

You can post for years here but if your offer isn't CLEAR, no one will buy from you.

2. Your pitch isn’t structured the right way

Most people send DMs that sound either too salesy or too vague and generic to care about or grab attention.

3. Your connection list is full of random people

Your 1st Degree connections is your biggwst asset. If you're not connected with the RIGHT poeple, your content will land nowhere and that means zero wins.

4. Your content has a problem

You're either talking about yourself, sharing informational content OR not showing "how you solve real human problems."

So what should you do instead?

→ Create an offer that solves a real human problem
→ Write your pitch in a way that is UNIQUELY you
→ Add your ICPs + fellow creators to ur connection list
→ Post with INTENT only

The only way you win on this platform is this:

↳ Be intentional in your approach.

Without intention: You post for 12 months & get 0 clients.
With intention:You post for 5 months and can get 15 clients.

♻️ Repost for your network

P.S. Pinned comments ⤵️

I swear, no one is going to tell you this...

Because they don't want to EXPOSE themselves. 🙂

If I had to audit content for AI voice...
These are the 9 patterns I'll eliminate EVERY TIME:

(📥 Save this before your next post)

1. "Delve" and "Insight" (blah blah)
→ No human talks like this. Remove it immediately.

2. "Most people don't need X. They need Y." 
→ This is everyone's favorite. Lot of gurus included, you know them ;). Just say like you're talking to a friend.

3. "It's not about X, it's about Y" 
→ AI loves this formula . Many posts start with this pattern. Say what it is about, directly.

4. Opening with metaphors
→ "Think of it like a garden..." Every AI does this. Start with the real story and numbers.

5. Emoji bullet points
→ 🔥💡✨ Sorry but these aren't bullet symbols. It's clearly a red flag you didn't write it.

6. Overuse of periods  
→ More than one per line = AI confession. Use semi-colon.

7. Triple adjectives (not always)
→ "Robust, comprehensive, and strategic" = AI. Pick ONE strong word.

8. Zero specific details
→ AI talks in concepts. Humans talk in stories, numbers and Tuesday afternoon panic calls.

9. "Most [things] aren't X. They're Y." 
→ Another AI go-to pattern for fake information. Real writers skip the setup and prove the point with examples.

Gut it and start from the real story: What happened? What surprised you? What did the client say on the call?

Most people copy-paste AI output straight to LinkedIn. Then complain "the engagement is dead".

You can spot AI content from miles away. :)

♻️ Repost if this helps you spot the patterns.

P.S. Which of these do you see most often in your feed?

I tell every new client this same thing on our first call: 

"You won't get clients in 3 months."

WHY?

Long-term LinkedIn success is built on 3 pillars working together:

Pillar 1: CONSISTENCY

This means showing up 3-5 per week whatever happens.

↳ You can't wait for inspiration to post consistently. The regular rhythm itself builds the momentum you need.

Pillar 2: PATIENCE 

Means accepting that 90 days is the bare minimum before you see any real traction on your profile.

↳ It works differently for different profiles though.

Pillar 3: STRATEGY 

You should follow the right sequence: profile optimization → content planning → network building → outreach + others

⚠️ IMPORTANT: The brutal truth is that removing any single pillar collapses everything else:

1. Consistency without strategy = fluff and noise
2. Strategy without patience = burnout w/o results
3. Patience without consistency = procrastination = nothing

I kept all 3 pillars intact for 5-6 months straight (when I started)...

THAT made the whole thing easy to understand. 

Notice this! Most people quit around month 2 because they're working with only one or two pillars instead of all three.

♻️ REPOST FOR YOUR NETWORK

P.S. Which pillar are YOU struggling with right now?

Everyone's congratulating you on your growing followers but ask yourself this:

How many of those people are reaching out ready to work with you?

That's the REAL MEASURE of whether your LinkedIn presence is working or not.

These days, most people obsess over followers and impressions because they're visible and easy to track.

The problem is, those numbers don't pay the bills.

When you create content, you shouldn't just be putting words out there for attention...

Every profile optimization, every content calendar, every system you set up should be built with one outcome in mind:

"Does this bring me closer to the clients I actually want?"

That's why the best-performing accounts consistently attract decision makers who reach out first.

You don't need to chase and you don't need to rely on outbound alone.

Instead, you can set things up so your content does most of the work for you.

If you're serious about LinkedIn, measure success not by who follows you, rather by how many reach out ready to work with you.

P.S. How many inbound clients have you signed so far? ;)

Going from 1.4K to 15K followers in 2025 confirmed what I've suspected for years: most LinkedIn advice is fundamentally flawed.

Here are 6 strategic shifts that worked for me in 2025:

1. I STOPPED CHASING VIRALITY

↳ I optimized for 50 high-intent prospects who could actually convert, not thousands of passive scrollers. Yes, my engagement dropped at first but conversation and DMs quaity improved dramatically.

2. DELETED MY CONTENT CALENDAR (Back to it in 2026)

↳ Sounds crazy but rigid posting schedules kills authenticity. I posted when I actually had sth worth saying. Real, human + authentic advice that come from my experience and exposure.

3. COMMENT SECTION AS A CONVERSION & NETWORKING FUNNEL

↳ Less volume than 2024, but higher intent. I designed my comments to BUILD relationships and move prospects + peers through a clear path: Comments → DMs → WhatsApp → Calls

4. I SHARED RAW MOMENTS & CLIENT WINS

↳ The messy stuff. A post about losing a $21K client got more responses than any "how to" guide I ever wrote.

5. ELIMINATED LOW-ROI ENGAGEMENT 

↳ No more performative comments on out-of-niche BIG CREATORS posts. I concentrated entirely on my specific market vertical. 10 strategic comments in the right places > 100 generic and superficial ones

6. AND MOVED MY AUDIENCE OFF LINKEDIN 

↳ We can't blindly trust one platform. It's always a better option to split your audience across different platforms. And so... I did.

P.S. What about your year? Did 2025 give you what you were working toward?

Currently going through some of the most intense decisions of my life.

We don't have control over everything in life.

And sometimes, we're emotionally connected to things that make those decisions even harder.

...a stage where you can do everything but also nothing.

Need your prayers... that would mean a lot.

(will delete this one)

These prompts write AI post exactly the way you want.

This is my first and biggest freebie for everyone.

5 prompts for 5 different post types... written the human way (your tone of voice).

Why this?? 

Everyone is using AI for LinkedIn now. And to be honest, most of it sounds terrible.

You can tell in 2 seconds someone used ChatGPT. BUT these prompts are DIFFERENT.

They teach AI your voice first. Then they write in THAT voice.

What's inside this PACK:

1. One prompt analyzes how you (want to) write.
2. One prompt write story posts people want to read.
3. One shares what YOU KNOW without sounding preachy.
4. One is for challenging opinion that grabs more comments.
5. One writes a quick, quality post when you're short on time.

I've built this after months of testing and honestly, the difference is obvious:

What used to take 30 minutes now takes 5 and the best part is that it reads like YOU actually wrote it, not some AI bot trying to be professional.

These are packed into a clean Notion page with guidelines.

Comment "PROMPTS" below and I'll send them your way.

♻️ Repost for others

Every successful person I work with has one thing in common.

And it has nothing to do with LinkedIn, their industry or how smart they are.

I've worked with multinational CEOs, founders and professionals across different markets. 

They all have different personalities, styles and different approaches to everything.

But when I look at those who are winning VERSUS those still struggling, there's this BIG pattern I can't unsee anymore:

They all have clarity about "what they're NOT doing".

→ Actual boundaries!

They know which opportunities to ignore. Which clients aren't worth the revenue. They in fact ignore trends everyone else is jumping on.

On the other side: The struggling ones are everywhere. Chasing everything and afraid to close doors.

The successful ones have fewer projects, fewer clients, fewer "strategies", (and fewer problems 😀)

They go DEEPER instead of wider.

(Dare to listen?): LinkedIn will never tell you this because it doesn't fit the growth narrative everyone's selling.

Success is all about stopping the WRONG things entirely.

Success gets easier once you stop repeating the same mistakes.

Maybe the question isn't "what should I be doing?"
Maybe it's "what should I stop doing".

P.S. Can you name one thing you’re intentionally not doing?

taplio

The Battle

Bushra N.

Syed Attaullah Shah

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Performance ScoreBushra N.'s LinkedIn Performance

Performance ScoreSyed Attaullah Shah's LinkedIn Performance

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taplio

The Battle

Bushra N.

Syed Attaullah Shah

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Bushra N.'s LinkedIn Performance

Performance ScoreSyed Attaullah Shah's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreBushra N.'s LinkedIn Performance