Helping Founders Become Thought Leaders | Founder of Cue Studios

You’re already sitting on a goldmine (your personal brand). Let’s unlock it.

I never set out to "build a personal brand." I just started sharing what I knew.

And then, something unexpected happened. Opportunities started coming my way. Clients. Speaking invites. Partnerships.

That was my first “aha” moment. This isn’t just posting online. It’s a growth engine.

Most founders ignore their personal brand. Here’s why that’s a mistake.

Right now, you’re running a business. You’re solving problems. You’re having conversations every day that could be turned into valuable content.

But instead:

• You don’t know what to talk about
• You’re not sure how you want to come across
• You’re not leveraging your experience to attract the right people

What if I told you you don’t have to do anything extra?

Your daily insights are already content. You just need the right strategy to get it in front of the right people.

This is where I come in.

I help founders turn their expertise into authority without wasting time or chasing vanity metrics.

What I do:

• Define your personal brand. Who you are, what you stand for, and how you should show up online
• Create the right content for the right audience so you attract clients, investors, or opportunities
• Develop a system so your brand runs without taking over your life

And here’s what happens when we get it right:

• Speaking engagements on top-tier stages
• Inbound leads and investment opportunities
• Industry recognition that makes you the go-to name in your field
• A network of high-value relationships that drive your business forward

I’ve helped tech founders, Web3 builders, and executives grow their influence and I can help you do the same.

So, what’s your next move?

You can keep letting others control the narrative about who you are.

Or you can start shaping it yourself and attract the kind of opportunities that change everything.

DM me or book a call. Let’s make your brand work for you.

Byron Grealy

I hit 10k followers.

Eight days later than planned.

I know it’s just a number.
I also know people with 2k followers who make more money than people with 100k.

So no, it’s not an objective measure of success.

But to me, it means something else.

It means I’m slowly building a network of smart, capable people who are at least mildly interested in what I put out.
It means conversations, pushback, support, and the odd disagreement that forces me to think properly.

Putting your thoughts out there does two things:

• It broadens the surface area for opportunity.
• It keeps you honest by pressure testing your ideas in public.

2025 brought a lot of change for me.
I expect 2026 to do the same.

Thanks to everyone who’s been following, engaging, agreeing, disagreeing, and sticking around.

On to the next milestone.

I spent a lot of my early career second-guessing my decisions.

Waiting for certainty would have kept me stuck.

I finished university without a clear plan and took a role at a startup as the only employee. 
I learned a lot, then realised it was heading in a direction I didn’t agree with, so I moved on.

Still no plan. 

At that point, the only thing I was sure about was that I wanted to live and work abroad. 

With a fairly weak passport, that narrowed my options, so I worked backwards.
Teaching English opened the door, I applied to anywhere that would take me, and I ended up in Hong Kong.

From there, a pattern formed. 

Periods of comfort followed by the urge to stretch myself, step into discomfort, and grow. 
Each move added something, even when it didn’t feel that way at the time.

I met my wife there, and she’s pushed me at every stage since. 
When I felt drawn towards something new, I committed properly. 
Not everything lasted, but I always stayed long enough to learn before deciding what was next.

Looking back, that approach mattered more than having a perfect plan.

Most people early in their careers wait for certainty. 
They research, compare themselves to others, and look for reassurance that rarely arrives.

I was the same.

Some research helps. 
Too much of it keeps you stuck.

Clarity comes from movement, taking action. 
Experience compounds when you make the call, learn quickly, and adjust.

You don’t need all the answers upfront. 
You need action, and then you need to keep the momentum.

What's the "riskiest" career decision that you've made?

Ever notice how some things feel effortless...

While others feel like you’re constantly pushing uphill?

You can have the same ambition, the same goals, and still get completely different results depending on where you place yourself.

When progress feels hard, most people assume they are the problem and try to force change through effort alone. 

In my experience, that’s not the only solution.

What makes progress feel easier isn’t just willpower. 
It’s being pulled in the right direction.

And that's because of proximity.

If you surround yourself with people who train daily, compete, and care about performance, certain behaviours stop feeling optional. 
Skipping a workout feels strange. 
Training twice a day feels normal. 
You’re not pushing yourself, you’re matching the standard around you.

Earning works the same way.

In some countries (like where I'm from), earning $5k a month puts you well ahead of the average person. 
Life feels comfortable and stable. 

But place yourself in a room where people earn $200k a month, and your perspective completely changes. 
Your ceiling breaks, and your thinking changes without conscious effort.

Nothing about you changed. 
Your environment did.

This is why pushing can work long-term, but changing your surroundings works faster.

It’s also why I moved to Dubai. 
It completely shifted how I think about business and what I believe is possible.

If you want growth to feel less forced, don’t push harder. 
Put yourself somewhere that pulls you forward.

It doesn't have to be moving country, but it does mean actively finding your tribe. 

What change in proximity had the biggest impact on you?

Founders are starting to realise that the only real moat left is you.

It's about how people connect with you before they ever touch your product.
With your personality and how you think.

And the only way to build that connection at scale is content.

The mistake most founders make is thinking content means starting from scratch every time.
A new post. A new idea. Expending lots of energy for each platform.

That’s why it feels exhausting.
And why so many founders give up.

In reality, you only need one source of truth.
One piece of content where you do the heavy lifting once.

That could be:

• A podcast episode
• A YouTube video
• A long-form article

You’ve already done the work, so letting it live once and disappear makes no sense.

That single piece can become multiple:

• LinkedIn posts
• X posts
• Shorts, Instagram or TikTok videos
• A blog
• A newsletter

Same idea. Different formats.

There are plenty of ways to break it down, but the principle is simple.
When you have a system, the effort is front-loaded.
The thinking happens once, and everything else gets easier.

Do the heavy lifting once.
And use it to connect with people at scale.

Perception isn’t about tricking people into thinking you’re someone you’re not.

It’s about becoming the person you say you are.

I see a lot of people doing content like it’s a chore. 
Doing the bare minimum with their posts.
Leaving low-effort AI comments.

Yes, you’re “showing up”, but the signal you’re sending isn’t competence or credibility.

It’s laziness.

And that’s a problem, because the whole point of building a personal brand is to create better opportunities, not repel them.

Perception doesn’t change because you say the right things.
It changes when your behaviour does.

When you actually take the time.
When the effort is obvious.
When you give a shit.

You don’t fake your way into a better reputation.
You earn it by becoming the person you want to be seen as.

Most founders say they don’t post because they don’t have time.

The real cost is not time.
It’s not starting.

Here’s what waiting actually does:

1. You postpone connection.
People don't connect with finished brands as much as they connect with people figuring things out.

2. You hide the part that builds trust.
The building is the proof. People don't expect polished outcomes anymore. 
The process is what earns belief.

3. You let others define the space.
While you wait to be “ready,” someone else becomes the familiar voice in your market.

4. You misunderstand what a brand really is.
A brand is not visuals or messaging. It's repeated exposure to how you think.

5. You delay your only real moat.
Products are now easy to copy with AI and markets shift. 
But your point of view compounds.

Building a business is never perfect.
Everyone already knows that.

The sooner you start posting, the sooner people can grow with you.

What are you waiting for?

Most of the lessons that actually shape you can’t be taught.

They have to be lived.

Chris Williamson wrote an essay on unteachable lessons, and it’s the reason I’m writing this.

It made me reflect on how my relationship with advice has changed over time.
Both receiving it and giving it.

When you’re late teens or early 20s, you think you know everything.
Advice gets brushed off because you assume you’re different.
Your situation is always the exception.
So you learn the hard way anyway.

I was exactly like that.

I got plenty of good advice and ignored most of it.
Then years later, I learned the same lessons through experience and realised they were right all along.

That’s changed how I give advice now.

When I speak to people in that age bracket, I don’t expect them to listen just because I’ve been there.
It's obvious now that unteachable lessons don’t land through words.
They have to land through action, failure, and consequence.

So instead of trying to convince them, I’m experimenting with a different approach:

• Call out inaction
• Push them to take the first step
• If they're ready, hold them accountable
• Let them learn by doing
• Encourage faster failure
• Shorten the feedback loop

The goal isn’t to be right.
It’s to help them reach the lesson sooner.

Learning by doing and failing has become a core part of my life.
I just wish I embraced it earlier.

I’ll drop Chris’s essay in the comments.

Galino Labs

As founder of Galino Labs, I am building what the industry lacked: a strategic nerve center where behavioral science meets deal-making muscle. 

We don't just advise - we rewire decision-making for biotech CEOs, investors and scientific leaders drowning in uncertainty.

Why 93% of strategic initiatives fail (and how we fix it):

- We implant behavioral science frameworks (prospect theory, pre-mortem analysis) that:
• Turn analysis paralysis into decisive M&A moves
• Convert risk aversion into calculated aggression
• Transform boardroom debates into aligned action within 3 meetings


Our proprietary intelligence engine, the "Signal House™", tracks what others miss:
• Hidden leverage points in R&D commercialization
• Clinical trial cost budgeting and design
• Portfolio blind spots distorting billion-dollar decisions

I am building Galino Labs, as the next business powerhouse in the life sciences industry with my expert collaborators, to deliver what leaders actually need:

• For founders, it is the "alchemy" that will turn science into irresistible investment narratives
• For investors, the "A Lens" to spot the 10X outliers before term sheets arrive
• For scientific leaders, the boardroom playbook to transition from lab genius to a commercial strategist

Our 3 brand pillars are:

Signal Intelligence → We see first, act fastest
Decision Engineering → Behavioral science meets dealmaking
Founder DNA → Built by operators, for operators

Are you building the strategic infrastructure for biotech's next decade?

Claim your edge and shoot me a DM!

Founder & Decision Architect

freelancer

Small pipettes shouldn’t mean small thinking. 

Beyond Galino Labs, I arm emerging bioscience founders with Fortune 500-caliber strategies.

Why?
 

Because breakthrough science deserves breakthrough commercial thinking.

Here’s where I change the game and the 3 high-impact solutions that come with it:

Market-focused due diligence - My scientific assessments don’t just evaluate technology, they blueprint commercialization pathways before your first funding round.

"Forward-look" business architecture -  My goal is to design business models that convert scientific promise into irresistible investment propositions.

Precision market navigation - No more wandering the "valley of death." I plot your route to market with the certainty of a Phase III clinical trial endpoint.

What makes this work? 

I’m fluent in both the language of peer review and the dialect of investor pitches. 

My frameworks help innovators anticipate market shifts before they appear on competitors’ radars. 

Most importantly:

I transform your data into strategic decisions so compelling they feel inevitable.

This isn’t consulting. This is strategic enablement for science pioneers.

Life Sciences Business Analyst

Genopole

The SHAKER program by Genopole, France's leading biocluster, is an innovative incubator designed for early-stage biotech entrepreneurs.

As a mentor in this program, my major role is to provide entrepreneurial insights to the biotech projects involved.

On top of that, bi-monthly I will be giving presentations to the student-founders on topics related to:

- Identifying the Biotech Market Needs
- Life Sciences Business Scaling-Up
- Conceptualizing Business Models
- Bringing Forward Their Value Proposition

My whole experience so far has been very rewarding, as I find great fulfilment by mentoring the founders that are part of the program.

Startup Mentor

SweetBlocks

As a Co-Founder at SweetBlocks, I was the second go-to-mastermind working behind the scenes, orchestrating every quirky detail of our revolutionary protocol that focuses on gamified web3 tokenomics, a concept that is exciting and still nascent in the space.

With a daring entrepreneurial  spirit and a passion for cutting-edge technology, I worked closely with our talented cross-functional team to ensure that our internal processes are delivered with ingenuity.

From inception to delivery, together with my colleague Marco Piccioli, we were setting our sights high and leading the charge to bring our bold vision to life. 

I thrive on the challenge of delivering unparalleled ideas in every aspect of our projects.

With a keen eye for detail and a sharp mind for risk management, I stayed one step ahead of the game, identifying potential issues and devising solutions before they become roadblocks.

Unfortunately, tough market times and our strong conviction in bootstrapping the project did not work out and the project has been deceased, hence I learnt tons on product ideation, design and project management.

Co-Founder

Nous Systems

Business Development (Partnerships)

Zoetis UK

I had the opportunity to work at PetMedix, an Animal Health company, that was successfully acquired by Zoetis (the world's leading animal health company).

At PetMedix, under the supervision of Dr. Marco Bardelli, I was involved in the R&D department, where the aim was the ideation of therapeutic mAbs (design and bioengineering) for companion animals, where my work included:

-CHO culture preparation for mAbs expression
-Antibody design bioengineering
-Transfection
-Protein Purification and Characterization (Chromatographic Techniques - HPLC & IEX)
-Protein Stress Tests 
-ELISA and SDS-PAGE assays

Research Associate

Cignpost Diagnostics Ltd.

Previously Scientist for onsight COVID-19 testing at Cignpost Diagnostics Ltd  (Heathrow Airport). 

It was fun (at times) and hectic, but definitely learnt a lot from my colleagues during the pandemic times by seeing their work ethos.

Scientist

National Food Institute, Technical University of Denmark

Student research assistant in the lab of Prof. Egon Bech Hansen, where my work was two fold:

1)  The computational discovery of proteases that can hydrolyse a specific region of potato's total proteasome.

This task has been followed by:

-Using already established bioinformatics tools that are readily available on the web
-Identification of interesting peptides from potato  protein that have potential food applications, and not only.
-In silico investigation of the features that potato protein possesses and how those can be exploited further downstream in the process.

2) The promoter expression level assaying of several Lactococcus strains, with a focus on the expression of a particular outer-membrane protease, named PrtP. 

The focus was on:

-Developing fastidious minimal media for the growth of L. lactis. This objective will support the main goal which is to create a growth substrate that can support the discovery of novel L. lactis mutants that acommodate mutations prefereably on the PrtP protease.
-Potato protein hydrolyzation through the mutants and identification of their specific characteristics ( 
through sequencing, checking the proteolysis pattern  and the optimal protease functioning conditions ).

Research Assistant

International Hellenic University

My thesis' project had as a major aim to identify the potential antimicrobial activity of several newly synthesized chemical compounds that could target the DNA gyrase of Escherichia coli. 

As Molecular Docking was our virtual screening method for identifying the most promising candidate compounds, diverse open-source bioinformatics tools have been used in order to succeed in discovering those that could be further studied not only in silico but also in vitro.

Noteworthy is that fact that the library of our tested ligands had been given for virtual screening through our collaborators at the Aristostle University of Thessaloniki, precisely from the School of Pharmacy of the same institution.

Supervisor: Associate Professor Phaedra Eleftheriou

Grade: 10/10

Research Thesis

Weizmann Institute of Science

I won a scholarship from the Kupcinet-Getz International Summer Science School Program of
Weizmann’s Institute in Israel, to conduct research at the lab of Dr. Ilana Kolodkin-Gal’s, in the Department of Molecular Genetics. 

My project had to do with the expression level assessment of SKF, an allelopath cannibalism toxin in Bacillus subtilis. To assess SKF’s expression level, B. subtilis during growth was treated with the root exudates of various plants.

Kupcinet-Getz International Summer Science School Fellow

Web3 Research and Insights Analyst | We're Building a DeFi Game-of-Luck | Blockchain Design Thinker

I am a Life Sciences business analyst who has a big passion for bioentrepreneurship and understanding the biotech market's dynamics in a holistic manner.

I am focusing on bringing value to founders and operators of mainly small-medium bioentreprises that request my work.

I have a knack for:

- Investigating and extrapolating biotech business data for identifying your needs
- Unlocking the full potential of possible bio-assets that can be commercialized
- Understanding in depth the decision-making process of bio-companies
- Sourcing targeted data through systematic research

My passion for technology and science leads my life into exploring what is possible to achieve by combining principles from biotechnology, business, behavioural psychology and the philosophy of science.

Seeking the missing link between your biotech innovation and market success? 

Follow and connect with me here, and find out how I connect these crucial "industry dots" by bringing front-stage the best of what you can and need to do to achieve an edge in your niche market in the biotech industry.

I am available to do analysis work for bigger established biotech (& pharma) companies, VC/PE firms that invest in the life sciences industry, and consultancy firms.

Do you want to contact me?

Either easily send me a DM here, or send an email at athanasios.tsagkadouras@gmail.com by explaining what you are interested in from a partnership with me and how my analysis skillset can be useful to you and your project's needs.

Casual virtual coffee chats to discuss the latest industry news or even better to learn from your past experiences in the industry are greatly appreciated, too.

So, what are you waiting for?

Shoot that DM (or email)!

taplio

The Battle

Byron Grealy

Thanos Tsagkadouras⚡

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taplio

The Battle

Byron Grealy

Thanos Tsagkadouras⚡

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Byron Grealy's LinkedIn Performance

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