The School of Blue Collar

Empowering Entrepreneurs with Dirty Hands. 

The School of Blue Collar is the #1 Community for Blue Collar Entrepreneurs Under 30.

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Founder

Hydro-Vac, Inc.

HVI has been a family-owned and operated company since 2001. In 2020, Caleb stepped in on a truck and worked part-time at night and on the weekends to learn what it took to run the company from an operational and business standpoint. Caleb has started and sold his small businesses, so his experience as a young entrepreneur transfers over to his role at HVI.

- Caleb oversees ongoing business operations within the company. 
- Jobsite crews and office staff report directly to Caleb. 
- Caleb is reporting directly to the CEO.

Currently, Caleb oversees close to 20 employees and 7 service crews.

Chief Operating Officer

- Directing the day to day operations. 
- Directing 6-7 crews, fleet vehicles, and managing 12-14 people.
- Online job bidding and estimating. Proficient in several construction softwares.
- Fielding all company / customer calls and emails.
- Assisting in recruiting new employees, fielding resumes to the CEO
- Running advertising ads across platforms. 
Google, Facebook, LinkedIn, and web platforms.
- Overseeing the Hydro Excavation division; invoicing, billing, vendors, and health & safety program.
- Daily, weekly, and quarterly reports for various organizations. Such as DOT, FMSCA, and various Unions.

—— ACHIEVEMENTS ——
- In 4 months, I have assisted in hiring, onboarding, and training 2 full-time crews. 
- Bringing in an additional 50-100k gross per month. 

- In 6 months, I completely took over bidding/estimating. 
- Largely contributing to the 400% increase in net income for the company.

Head Operations Manager and Coordinator

Framework - Construction Recruiting

Helping framework connect more people to more opportunities through online and social media initiatives.

Consultant / Contractor Role

- Creating videos
- Online campaigns 
- Assisting in the recruitment process

Marketing Outreach Consultant

Fouss Vending

Self Started a Vending Machine Company from my Dorm Room.

* Providing Vending Machines AND Micro-Markets to businesses sized Small to Medium 
* Scaling the business consistently 
* Donating a Percentage of Profits to various charities designed to help people out of crisis

—— ACHIEVEMENTS ——
Sold the company. Bought by a vending machine startup company. 
* Exited at 21 years old.

Ambassadors for Business

* Consistently served as a volunteer at AFB events
* Assisted in setting up and takedown of the event
* Assisted in maintaining the community and socializing of the events
* Engaged with numerous local professionals in their field
* Built long-term friendships with local business executives
* Spoke on the "Do Something Initiative" at an event

Ambassador

5 Things About ME ⬇️

- I’m a Christ Follower
- I’m a Husband
- I’m a Father 
- I’m a Business Owner
- I’m a Coach & Consultant 


CALEB Fouss 👷🏼‍♂️👨🏼‍💻

PermitFlow

Demand Generation Manager

Billd

Currently leading pipeline marketing for one of Austin's fastest growing companies. I was the company's second marketing hire, and among its first 20 employees. During my time at the company, we've raised multiple rounds of capital and grown 100%+ year-over-year.

Day-to-day responsibilities vary, but I own a combination of strategic initiatives and hands-on execution.

☞ Hired and lead a team of three full time employees, assisting the team along paths to promotion
☞ Owned the pilot and execution of org-level initiatives including account-based marketing (ABM), field sales, and industry-first data enrichment
☞ Accountable for components of department-level budget
☞ Manage relationships with multiple external agency partners (paid social, design, direct mail, and more)
☞ Driving full customer acquisition pipeline through multiple channels: ABM, paid and organic social, direct mail, events, field sales, and outbound sales (alongside our fantastic sales development and in-territory teams)

Senior Campaign Manager

Campaign Manager

Senior Performance Marketing Specialist

Performance Marketing Specialist

Hard Hittin' Podcast

Creator & Host (this was a passion project)

Startupbootcamp

Program-managed Digital Health CT, Startupbootcamp's US-based accelerator program for early/mid-stage HealthTech startups.

Areas of focus included:
☞ Demand: build pipeline of startup applicants for the program
☞ Communications: all social- and public-facing comms
☞ Event Planning: plan and execute program capstone "Demo Day" (we filled every seat)
☞ Partner Ops: manage relationships and execute deliverables as defined by program-funding partners (more details below)

Collaborated with and managed to the expectations of program partners including:
☞ CTNext (The State of Connecticut's quasi-public venture arm)
☞ Hartford HealthCare (leading health system in the northeast)
☞ UCONN
☞ Trinity College

Check out the program's Demo Day here:
https://www.youtube.com/watch?v=42e_QYOYNDk

Marketing Manager

Tallan

Led GTM for Tallan's HQ region in the northeast alongside our Managing Director and SVP of Sales. This role was a hybrid of sales and marketing, including elements of:

☞ ABM: defined and targeted named accounts with combinations of direct mail, in-person events, virtual events, and digital marketing
☞ Partnership Sales: worked hand-in-hand with Microsoft's northeast Azure teams to land-and-expand cloud services/usage with target accounts
☞ Contract Scoping: drafted and submitted RFPs + SOWs (both net-new opportunities and re-engagements)

This opportunity allowed me to be creative in rolling out regional marketing, with frequent national follow-on. It also provided the opportunity to execute innovative initiatives with public- and private-sector clients.

Channel Manager

Market Coordinator

Jacksonville Jaguars

Inside Sales Representative

I drive net-new acquisitions and revenue pipeline with marketing. Different responsibilities include: 

☞ Building an ABM program from the ground up
☞ Executing new go-to-market movements alongside sales leadership
☞ Running demand generation programs through internal motions and agency partnerships
☞ C-suite-level departmental reporting (performance and budget)
☞ New channel experimentation
☞ General "roll your sleeves up" execution to get the important s&*t done

Personal interests: my pets/fur companions, devouring and podcasts (forever a fan of How I Built This), and discovering new music - a current fav is Rainbow Kitten Surprise (a top 10 all-time band name, with a sound that doesn't quite match whatever the name made you think).

taplio

The Battle

CALEB Fouss 👷🏼‍♂️👨🏼‍💻

Ben Fischbein

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