The School of Blue Collar

Empowering Entrepreneurs with Dirty Hands. 

The School of Blue Collar is the #1 Community for Blue Collar Entrepreneurs Under 30.

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Founder

Hydro-Vac, Inc.

HVI has been a family-owned and operated company since 2001. In 2020, Caleb stepped in on a truck and worked part-time at night and on the weekends to learn what it took to run the company from an operational and business standpoint. Caleb has started and sold his small businesses, so his experience as a young entrepreneur transfers over to his role at HVI.

- Caleb oversees ongoing business operations within the company. 
- Jobsite crews and office staff report directly to Caleb. 
- Caleb is reporting directly to the CEO.

Currently, Caleb oversees close to 20 employees and 7 service crews.

Chief Operating Officer

- Directing the day to day operations. 
- Directing 6-7 crews, fleet vehicles, and managing 12-14 people.
- Online job bidding and estimating. Proficient in several construction softwares.
- Fielding all company / customer calls and emails.
- Assisting in recruiting new employees, fielding resumes to the CEO
- Running advertising ads across platforms. 
Google, Facebook, LinkedIn, and web platforms.
- Overseeing the Hydro Excavation division; invoicing, billing, vendors, and health & safety program.
- Daily, weekly, and quarterly reports for various organizations. Such as DOT, FMSCA, and various Unions.

—— ACHIEVEMENTS ——
- In 4 months, I have assisted in hiring, onboarding, and training 2 full-time crews. 
- Bringing in an additional 50-100k gross per month. 

- In 6 months, I completely took over bidding/estimating. 
- Largely contributing to the 400% increase in net income for the company.

Head Operations Manager and Coordinator

Framework - Construction Recruiting

Helping framework connect more people to more opportunities through online and social media initiatives.

Consultant / Contractor Role

- Creating videos
- Online campaigns 
- Assisting in the recruitment process

Marketing Outreach Consultant

Fouss Vending

Self Started a Vending Machine Company from my Dorm Room.

* Providing Vending Machines AND Micro-Markets to businesses sized Small to Medium 
* Scaling the business consistently 
* Donating a Percentage of Profits to various charities designed to help people out of crisis

—— ACHIEVEMENTS ——
Sold the company. Bought by a vending machine startup company. 
* Exited at 21 years old.

Ambassadors for Business

* Consistently served as a volunteer at AFB events
* Assisted in setting up and takedown of the event
* Assisted in maintaining the community and socializing of the events
* Engaged with numerous local professionals in their field
* Built long-term friendships with local business executives
* Spoke on the "Do Something Initiative" at an event

Ambassador

5 Things About ME ⬇️

- I’m a Christ Follower
- I’m a Husband
- I’m a Father 
- I’m a Business Owner
- I’m a Coach & Consultant 


CALEB Fouss 👷🏼‍♂️👨🏼‍💻

BuiltRise

At BuiltRise, our primary goal is to assist construction companies in meeting the future needs of the construction industry by helping them attract and engage the next generation of workers and clients. We believe that a strong brand, an impactful online presence, and compelling content are crucial elements for attracting top talent in today's digital age.

Reach out if you're interested in working with us!

CEO & Founder

Billd

Continuing to build out the marketing systems and infrastructure to support the growth of Billd to specialty contractors across the US.

Senior Marketing Operations Specialist

- Rebuilt inbound lead flow and assignment logic
- Led mass lead to account conversion in Salesforce for optimized account-based marketing efforts

Marketing Operations Specialist

- Develop messaging, positioning, and communication strategies for product categories 
- Create GTM strategies for new product launches
- Conduct competitor analysis
- Assist in producing and acquiring guests for podcast
- Perform customer insights
- Analyze industry landscape
- Assist team on content initiatives
- Manage social media channels

Product Marketing Specialist

-Create and execute Instagram content strategy. 
-Develop copy and designs for marketing collateral.
-Write blog content for advice driven and SEO optimized articles.
-Execute website initiatives. 
-Launched and Maintained Podcast.

Content Marketing Specialist

Kiewit

Assisted the materials, quality, and structures departments on a border infrastructure project. Helped manage footing pours, inspections, Corps of Engineer submittals, material procurement, and batch plant operations.

Field/Office Engineer Intern

Texas Materials

Generated bids for parking lot projects (paving, striping, signage, seal coating, and power washing), assisted in developing and updating paving maintenance crew schedules, and spent time in the field with crews learning about paving processes. I helped create systems to improve the scheduling process of paving, striping, and signage crews. 

In addition, I had the opportunity to spend time at asphalt plants, aggregate supply plants, quarries, and ready-mix plants.

Field/Office Intern

Northwest Construction & Remodeling Inc.

Assisted with interior and exterior residential remodeling projects.

Construction Laborer

Handmade by Hayden

Manage finances, website, and project scheduling for handyman work.

Company Owner

Mockingbird Domestics

Performed wood and metal finishing work, lumber milling, and furniture assembly.

Apprentice

Building buzz for the construction industry 🛠| ConTech | Subcontractors | GCs | Careers in Construction | Skilled Trades

Hey, I'm Hayden. I transitioned from working directly in the construction industry to helping with marketing in the construction industry.

Construction is incredibly unique and because of that, it needs marketers who understand the uniqueness of the industry. 

Through my freelance work, I help clients in the construction industry with branding, social media management, and web design/development. All with the goal of helping companies attract the next generation of workers and clients. 

I also post my thoughts about the industry here on LinkedIn. Follow me on my journey and if you ever have any questions about marketing or the construction industry in general shoot me a message!

Look forward to connecting with you.

taplio

The Battle

CALEB Fouss 👷🏼‍♂️👨🏼‍💻

Hayden Abrevaya

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