Whittle Coaching

As a society, we've overcomplicated everything about how to build muscle and lose fat. I'm on a mission to change that. Using a science-based approach, I will help you build your best physique by using fitness and nutrition fundamentals to make it simple.

After gaining 20 lbs of muscle and losing 43 pounds myself, I realized how simple it truly is. Allow me to help you come to the same realization 💪

Fitness & Nutrition Coach

PrivateAuto

Chief Marketing Officer

Head of Marketing

Everyday Intrapreneurs

Created a podcast chatting with everyday employees about what makes them entrepreneurs inside of their organizations.
Started a weekly newsletter with intrapreneurship tips for employees wanting to develop their skills.

Creator

Arctic Blue Diamonds

Consulted on marketing strategy.
●	Grew website traffic by 1,000+%, starting from below 100 visitors.
●	Increased content library from 10 pieces to over 200 pieces of content.

Director of Marketing

Gibson Brands, Inc.

Worked with internal and external teams to build digital marketing activities from the ground up.
Notable achievements include:
●	Created and executed a digital marketing strategy that grew e-commerce sales by 58% YoY.
●	Kicked off social commerce and grew it by 240%
●	Developed a new way of goal tracking and reporting to assess progress and celebrate success.
●	Implemented new tools and processes that saved 100+ company hours each week.

Digital Marketing Manager

Suunto

Oversaw and defined the strategy development, implementation, and analysis for marketing within the Americas region.
Notable achievements include:
●	Worked cross-functionally to create a new brand strategy that grew top 10 accounts by 41%.
●	Grew online traffic by 20% and reach by 40% for our direct-to-consumer channel.
●	Spearheaded the creation of the global brand calendar to meet both global and local market needs.
●	Grew local marketing team and assisted in their development to exceed yearly KPIs.
●	Helped to build the Future Leaders program developing high-potential employees for future leadership roles.

Senior Marketing Manager, Americas

Regional Brand Manager, Americas

Regional Marketing Specialist

Salomon

Assisted in strategy implementation of when, where, how, and for how much to sell Salomon Footwear.
Notable achievements include:
●	Developed new tools and processes that helped grow Salomon from #4 to #2 in category market share.
●	Created a new commercial channel, boosting category sales by 20%.
●	Implemented a new reporting structure to highlight opportunities that contributed to a sales increase of 14%.

Commercial Associate

Amer Sports Corporation

In-Store Marketing for the sports brands Salomon, Suunto, Atomic, and Mavic in the Americas.

In-Store Experience Associate, Americas

Marketing Intern

The Bucket List Life

Helping make The Bucket List Life a worldwide brand, responsible for Utah, and managing the Twitter accounts

Our Mission:
"Help others create a sustainable lifestyle from their passions."

Start your journey today -> http://thebucketlistlife.com/

You’ll discover what you’re passionate about, achieve financial & time freedom, and learn how to live your bucket list life while helping others do the same.

Ambassador and Twitter Destroyer

PrivateAuto.com 🚗 | Complete the Deal Yourself

At the ripe old age of 33, I changed careers. After a journey from an overweight burnt-out runner to the bodybuilding stage, I realized we've overcomplicated fitness & nutrition as a society. Now I'm on a mission to fix that.

If you want to build muscle and/or lose fat to obtain your best physique, working with me is the best chance you have to get there.

Here's what you can expect:
💪 Initial Consultation: We’ll kick things off with a call to discuss your goals, schedule, and any other relevant details to ensure a personalized approach.
💪 Custom Workout Plan: You’ll receive a workout program specifically crafted to match your individual goals and fitness level.
💪 Ongoing Nutrition Support: I’ll provide you with macronutrient targets to attain your goals, as well as provide additional things you may need, such as high-protein meal ideas or grocery list ideas.
💪 Weekly Video Check-Ins: Live video sessions each week to track your progress and make any necessary adjustments to your plan.

My DMs are open to any questions you have about fitness & nutrition. I'm here to help 😊

Caleb Whittle 💭

Tried it. 
Realized the serving size was only 1.25 cups.
Had 2.5 cups. 
Protein goal destroyed for the morning. 

I’d give this a 7.2/10. 

The initial taste is actually pretty good. 
Especially the marshmallows. 

But once you get about 90% of the way through chewing, the cereal gets super dry and does not dissolve well. 

But honestly, that’s what I would expect with a cereal made out of protein concentrate and soy protein isolate.

Went into this will low expectations. 
This slightly beat those expectations. 

But only slightly. 

And it’s pretty pricey for the protein you get, so would I prefer it over my standard protein yogurt bowl?

Nah.

I will say- it does make me excited for the future of protein products. This is a big step towards a good tasting protein version of a staple in your typical diet. There just needs to be a breakthrough in getting the texture right and we’ll be there. 

Have you tried this yet?
What did you think?

Caleb Whittle

💪 Come for the stache. Stay for the fitness tips. | CMO 👉 Fitness Coach | Coaching high-performers how to lose weight & build muscle sustainably | Bodybuilder | Girl Dad

If I could only choose one exercise per muscle group, this is what I’d choose:

(Save this to come back and check against your own program)

Shoulders: Cable Lateral Raises
Biceps: Bayesian Curls
Triceps: Overhead Cable Extensions
Chest: Decline Cable Flys
Upper Back: Chest Supported Rows (wide grip)
Lats: Pullovers
Glutes: Hips Trusts (machine or at smith machine)
Quads: Sested Leg Extensions
Hamstrings: Seated Leg Curls
Calves: Standing Calf Raises
Abs: Cable Crunches

Note: this is a hypertrophy-specific list. Means most optimal (in my opinion) for targeting that muscle group for growth. 

Which exercises are your favorite to do??

No alternative text description for this image

Contrary to popular belief, there is a singular approach to fitness that works for everyone.

Every. Single. Person.

No matter your hormones, your size, your age, your genetics, etc.

It is the same.

For everybody.


This is what you need to do:

- Get enough sleep
- Drink enough water
- Control your calories
- Eat 80% whole foods
- Train hard in the gym consistently
- Move around an hour a day (easiest is walking)


There you go - you don't need me as your coach.
You don't need anyone as a coach.
You don't need to buy some magical potion that fixes your hormones.
You don't need a fancy diet that only one influencer knows about and charges you hundreds of dollars.

You just need to stick to the fundamentals.

Now, those variable factors may influence the difficulty or starting point for you, but they are not an excuse for why the fundamentals don't work for you.

They do work for you.

They work for everyone.

Because everyone is a human being.

Put in the work to nail down those actions and you WILL see results.
- Coach Caleb

I lost 10 lbs over the last month and a half without tracking a single macro 🤯

Here's how I did it:

(My clients will hate me for this post because I have them track macros...)

I ate the same thing for breakfast and lunch.

Every. Single. Day.

Breakfast was my greek yogurt protein bowl with berries.

Lunch was the salad kits from Walmart with the chicken bites from Costco.

Meal 3 adjusted based on what we had for dinner, but rotated with these:
- A few low-fat cheese sticks & some beef jerky
- Dave's Killer Bread toast with eggs (or butter/jam depending)
- A sparkling protein drink if dinner was going to be calorie heavy


Now, a huge caveat, and why most people can't do this:

I spent 2 years straight tracking every little thing I ate down to the gram. So I know where I'm at and how to adjust throughout the day because I spent so long in the data.

Most people don't.

But also, this worked because of those staples in my diet each day. I found the things I enjoyed eating and helped get me to the macro level I needed to be, but also never get tired of eating. Without those, it would be much more of a guessing game.

The key here is to find meals & snacks you could eat every single day of your life that are also conducive to your macros targets and it becomes much easier to hit your goals without much effort.

But also, track your dang macros.
- Coach Caleb

Going into winter means going into bulking season for most lifters.
Allow me to tell you why you probably shouldn't.

You aren't lean enough.

Until you get to under 12%-14%ish BF (reference my post last week on Jeff Nippard's video to get an idea), there's not really a reason to go into bulking mode.

At least, not the way it's traditionally been viewed.

This is because you most likely have enough excess energy already in your system to sustain muscle growth at a maintenance calorie level.

You don't need to gain a pound per week when most of it is body fat. 
You don't need 300+ calories over your maintenance to grow muscle.
You don't need an excuse to pig out all the time in the name of bulking.

You simply need to hit your protein goal, bring the intensity to your lifts, progressively overload (via reps or weight), and the excess calories already in your system will fuel the energy needed for growth.

If you're around that BF level and feel you need a bit more energy to push it, don't go more than 100 over maintenance.

Don't overthink it.
- Coach Caleb

Have a 9 hour road trip this week with a 5 month old…

Please send your thoughts and prayers. 

But also your tips for roadtripping with a baby. 

TIA 😬

Two quotes that have been occupying my mind recently:


“The answers you’re looking for are in the silence you’re avoiding.”

and

“The magic you’re looking for is in the work you’re avoiding.”


Avoidance is the common theme here. We avoid hard things. We avoid discomfort. We avoid decisions. We avoid high effort. We avoid rest. 

And in so doing, we also avoid the things we want in life. We avoid self-discovery. We avoid quality time with ourselves and those we love. We avoid new experiences. We avoid a healthy lifestyle. We avoid attaining our dreams. 

So, I’m writing this as a reminder to myself:

Stop avoiding.

So there I was, perusing through Disney+ live sports and I stumbled upon this gem. 

Yes- that says Mailboat Jumping. 

It is a real sport that is broadcasted live on ESPN. 

Basically, the “jumpers” are on a moving boat, jump off onto the dock of a home, run to the mailbox, deliver the mail, run back, and jump back on the boat before they miss it. 

The boat never stops!


Who would’ve thunk we could turn delivering mail into a televised sport!

You ever have a brand so popular that the website crashes as soon as your Black Friday deals go live?

Gymshark does 👀

Their app didn’t crash though, so I guess that’s one way to get people to download your app!

I may or may not have just dropped way more money than I needed to on gym clothes… but this “winter arc” is going to be done in style now 💪

unemployed

Hey LinkedIn I’ve been unemployed since the end of August 2020 due to the covid pandemic. Been looking for work since and am still open to work.

Unemployed

Nisbets

Retail Assistant

John Lewis & Partners

Catering Assistant

On A Mission To Help Jobseekers By Networking.

Julia Mc

I’ve been applying to jobs for 5+ years.

It’s so disheartening and has left me doubting myself more times than I’d like to admit.

I know I’m not the only one in this situation. 

I’ve tried so hard and have had no success.

It’s time to change things up. 

I’m working on ideas for my own online creative business, which I’m really excited (and SO nervous!) about, but I’m still hoping to find a WFH role alongside - as I know success doesn’t happen overnight.

So I’m reaching out, with a polite ask to my network: If anyone knows any legitimate, creative small company or similar that could use some part time (paid) remote help (admin, organisation, creative support, social media, content creation help etc.) 

I’d love the chance to be considered.

Thank you so much for reading and for any shares, connections or kindness you can offer.

NB: MUST be a legitimate business, I’ll be doing my research!! I have to say this on here just to be clear - If it seems like a scam I will not be moving forward with it. Thank you. 

#Creative #Help #PleaseShare #SocialMedia #LookingForPaidWork #ThankYou

Helping Jobseekers Build Community On LinkedIn | Coffee Enthusiast!

Please can you help? 

It takes 2 seconds to engage with this post. 

It can be hard to ask for help when you’re in this situation- so I’m asking on behalf of all jobseekers.

There’s an amazing community here.
We can pull this off together. 
I know we can.
Let’s do it! 

Jobseekers: 

Networking may help you find and be accepted for employment. 

You might be 1 connection away from a job
opportunity that’s perfect.

I’m inviting you to join these posts in an attempt to try and help as many jobseekers as possible, find and be accepted for employment by the end of 2025.

But I can’t achieve this alone!

If you’re not a jobseeker, please interact with this post to help it to reach those who need it.

If you are a jobseeker, you can use the template below, just fill in the gaps. 

My dream job is: 
I’m also interested in:
I’d love to work from: 
A bit about me: 

I hope these posts help you.

***Remember: Always be aware of scams and research any job opportunities BEFORE applying.***

PS: How are you? 

#Help #Layoffs #Networking #Hiring

You’ve been hired after unemployment! 

First of all, congratulations. 

I sincerely hope you’ll be happy in your new role. 

But please don’t feel guilty. 

You deserve to be happy just as much as those in the middle of their job hunt. 

You feel bad because there’s many who have been jobless for far longer.

This shows you have empathy, kindness and compassion: qualities of an amazing employee. 

I’d love to hear how your first week goes! 

(This post is a reply to a DM I received.)

#Kindness #Empathy #Jobseekers #Employees

How it feels to be a job seeker: 2k+ job applications later… 


I know I’m not the only one, but the truth is, as a job seeker of 5+ years I’m exhausted from spending hours upon hours: 

• filling in applications-never hearing back. 

• looking for jobs to apply to-only to be rejected.

• getting hopes up when interviewed-to be told 2 weeks later by email they hired someone else. 

It honestly seems like no matter what I do, this job market is against me. 

I’ve spent a long time over the past 5 years applying for all sorts of jobs but since some months ago my perspective changed: I will now only apply for or reach out to the companies I’d actually like or love to work for. 

You may think I’m being too picky, but applying for 1000s of roles (many of which I probably would have been unhappy in after a while) hasn’t helped either. 

And if you think I should “just take any job” have you tried getting ‘any’ job these days? 

This is not your average job market. 

It’s literally like trying to cross a chocolate bridge in a heatwave - because I never seem to make it to the other side (opposite) of unemployed anymore. 

I’ve tried so hard over the past 5+ years. Now I’m reaching a point where I’m really, really worried. 

I cannot go on having £0 coming in. 

I’ve been searching for a WFH part or full time position, in which I am treated with respect. 

The only one I’ve been offered so far, (this was in 2022) is one that had pages of reviews online about how badly staff are bullied. (So I said thanks, but no thanks and explained why.) 

I was bullied in primary school, secondary school, college and some (not all, luckily) jobs I’ve had so far. 

I don’t care what the “take any job” crowd say: I know I deserve better than that. 

I’ve been politely reaching out to places I would like to work with and they’ve been so kind in their replies, but I’m still in this situation currently.

I understand not everywhere can just take on new people if there are no positions open but I don’t know what to do anymore and am really worried about everything.

I was trying to have a job in place alongside starting my own online business but it’s looking like that won’t be possible… 

Who rekons I should start my own thing anyway? 

I rarely post here asking for help for myself, usually I’m posting to try and help others, but I can’t carry on being in this predicament.

If you know of any WFH part or full time admin/ creative jobs please let me know. 

PS: If you’d consider sharing this post I’d be most grateful. Thank you for all your support.

PPS: I’ll be back soon with my networking posts that aim to help other job seekers.

#Unemployed #LookingForWork #HireMe

1,903 days ago: I was made redundant from my full time job of 3+ years, due to the pandemic.

Since then I’ve:

- sent 2k+ applications.
- completed interviews for about 5%.
- been ignored or rejected from about 95%.

I literally don’t know what to do anymore. 

I spent agges looking at job websites again earlier and applying - for roles I’m extremely unlikely to actually get. 

I’m looking for an admin or creative wfh position that I’d be able to do alongside starting my own online business. 

Thank you for reading and please consider reposting. 

#Jobseeker #Help #HireMe #Jobs #WFH

Thank you so much for sharing and your kind words 🙏

Advanced Technical Support | Product Knowledge Leader | Solving High-Impact Issues

Can anyone help Julia out? She’s one of the kindest people I’ve met here on LinkedIn.. always putting others before herself, trying to get others help when she herself needs the help.. let’s get Julia hired!

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The Battle

Caleb Whittle 💭

Julia Mc

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taplio

The Battle

Caleb Whittle 💭

Julia Mc

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Caleb Whittle 💭's LinkedIn Performance

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