Camille Nisich

Instant Equilibrium

60% of growth-stage companies use an advisor.

And the top benefits cited are:

* Business results
* Team effectiveness
* Personal productivity

Our growth advisory focuses on mapping to strategic and development objectives, providing tailored solutions and creating measurable value.

We have spent over 1000 hours advising entrepreneurs on business growth strategies.

𝗥𝗘𝗦𝗨𝗟𝗧: Our clients have secured over $500,000 in corporate grants and have grown their businesses partnering with companies like Salesforce and Comcast.

Growth Advisory

During our Growth Consulting engagements, we spend time assessing the gaps in your business and determining the best strategies to grow your business.

We focus on helping you move quickly to address issues, capitalize on opportunities and open the door to quick infusions of cash without straining your time or adding headcount.

𝗖𝗟𝗜𝗘𝗡𝗧 𝗥𝗘𝗦𝗨𝗟𝗧: Increased revenue 15% during a 3-month business model transition and created an additional sales channel.

𝗖𝗟𝗜𝗘𝗡𝗧 𝗙𝗘𝗘𝗗𝗕𝗔𝗖𝗞:
𝘞𝘦 𝘸𝘦𝘳𝘦 𝘵𝘩𝘳𝘪𝘭𝘭𝘦𝘥 𝘵𝘰 𝘩𝘢𝘷𝘦 𝘱𝘢𝘳𝘵𝘯𝘦𝘳𝘦𝘥 𝘸𝘪𝘵𝘩 𝘊𝘢𝘮𝘪𝘭𝘭𝘦! 𝘚𝘩𝘦 𝘸𝘢𝘴 𝘪𝘯𝘤𝘳𝘦𝘥𝘪𝘣𝘭𝘺 𝘴𝘶𝘱𝘱𝘰𝘳𝘵𝘪𝘷𝘦, 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭, 𝘢𝘯𝘥 𝘬𝘯𝘰𝘸𝘭𝘦𝘥𝘨𝘢𝘣𝘭𝘦. 𝘐 𝘩𝘪𝘨𝘩𝘭𝘺 𝘳𝘦𝘤𝘰𝘮𝘮𝘦𝘯𝘥 𝘊𝘢𝘮𝘪𝘭𝘭𝘦 𝘵𝘰 𝘢𝘯𝘺𝘰𝘯𝘦 𝘭𝘰𝘰𝘬𝘪𝘯𝘨 𝘧𝘰𝘳 𝘢𝘯 𝘦𝘹𝘱𝘦𝘳𝘵 𝘸𝘩𝘰 𝘤𝘢𝘯 𝘣𝘳𝘪𝘯𝘨 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘪𝘤 𝘪𝘯𝘴𝘪𝘨𝘩𝘵 𝘢𝘯𝘥 𝘪𝘮𝘱𝘭𝘦𝘮𝘦𝘯𝘵𝘢𝘵𝘪𝘰𝘯 𝘵𝘰 𝘵𝘩𝘦𝘪𝘳 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴. ~ Jaime, CPG Manufacturer

Growth Consulting and Cash Flow Improvement

In 2023, 67% of employees were not engaged or actively disengaged from their work and the lack of engagement cost $1.9 trillion in lost productivity.

Some of the best strategies for employee engagement involve setting clear priorities and involving them in innovation efforts.

Our facilitated retreats and training focus on fostering new ideas and developing effective, collaborative and engaged teams in the process.

We determine the frameworks to use, point out the truths in your data and then get out of the way to let employees feel the pride and accountability of ownership.

Meeting Facilitation and Corporate Training

Camille Nisich Consulting

I know that event organizers and hosts look for relevance and reliability. My approach to delivering content focuses on thorough research and understanding to meet your and the audience's needs.

I provide the insights, stories and strategies that engage audiences and deliver value long after the event.

𝗪𝗛𝗔𝗧 𝗢𝗥𝗚𝗔𝗡𝗜𝗭𝗘𝗥𝗦 & 𝗔𝗧𝗧𝗘𝗡𝗗𝗘𝗘𝗦 𝗦𝗔𝗬:
𝘠𝘰𝘶𝘳 𝘪𝘯𝘴𝘪𝘨𝘩𝘵𝘴 𝘸𝘦𝘳𝘦 𝘸𝘰𝘯𝘥𝘦𝘳𝘧𝘶𝘭 𝘢𝘯𝘥 𝘸𝘦 𝘬𝘯𝘰𝘸 𝘰𝘶𝘳 𝘢𝘵𝘵𝘦𝘯𝘥𝘦𝘦𝘴 𝘳𝘦𝘤𝘦𝘪𝘷𝘦𝘥 𝘷𝘢𝘭𝘶𝘦, 𝘣𝘢𝘴𝘦𝘥 𝘰𝘧𝘧 𝘵𝘩𝘦𝘪𝘳 𝘪𝘯𝘵𝘦𝘳𝘢𝘤𝘵𝘪𝘰𝘯𝘴. 𝘐𝘵 𝘸𝘢𝘴 𝘢 𝘱𝘦𝘳𝘴𝘰𝘯𝘢𝘭 𝘱𝘳𝘪𝘷𝘪𝘭𝘦𝘨𝘦 𝘢𝘯𝘥 𝘰𝘶𝘳 𝘵𝘦𝘢𝘮 𝘭𝘰𝘰𝘬𝘴 𝘧𝘰𝘳𝘸𝘢𝘳𝘥 𝘵𝘰 𝘸𝘰𝘳𝘬𝘪𝘯𝘨 𝘸𝘪𝘵𝘩 𝘺𝘰𝘶 𝘰𝘯 𝘢 𝘧𝘶𝘵𝘶𝘳𝘦 𝘦𝘷𝘦𝘯𝘵! ~ Krystal, Event Coordinator

𝘐 𝘴𝘵𝘶𝘥𝘪𝘦𝘥 𝘦𝘯𝘵𝘳𝘦𝘱𝘳𝘦𝘯𝘦𝘶𝘳𝘪𝘢𝘭 𝘧𝘪𝘯𝘢𝘯𝘤𝘦 𝘢𝘵 𝘋𝘶𝘬𝘦'𝘴 𝘍𝘶𝘲𝘶𝘢 𝘚𝘤𝘩𝘰𝘰𝘭 𝘰𝘧 𝘉𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘢𝘯𝘥 𝘵𝘩𝘦 𝘸𝘢𝘺 𝘺𝘰𝘶 𝘦𝘹𝘱𝘭𝘢𝘪𝘯𝘦𝘥 𝘤𝘢𝘴𝘩 𝘧𝘭𝘰𝘸 𝘪𝘴 𝘵𝘩𝘦 𝘮𝘰𝘴𝘵 𝘤𝘭𝘦𝘢𝘳 𝘢𝘯𝘥 𝘷𝘢𝘭𝘶𝘢𝘣𝘭𝘦, 𝘱𝘶𝘯 𝘪𝘯𝘵𝘦𝘯𝘥𝘦𝘥 :) ~ Genevieve, Founder

𝘞𝘰𝘸, 𝘸𝘰𝘸, 𝘸𝘰𝘸! 𝘠𝘰𝘶𝘳 𝘦𝘹𝘱𝘦𝘳𝘵𝘪𝘴𝘦, 𝘬𝘯𝘰𝘸𝘭𝘦𝘥𝘨𝘦 𝘣𝘢𝘴𝘦 𝘢𝘯𝘥 𝘢𝘮𝘢𝘻𝘪𝘯𝘨 𝘢𝘯𝘥 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦 𝘪𝘴 𝘢𝘮𝘢𝘻𝘪𝘯𝘨, 𝘢𝘯𝘥 𝘐 𝘬𝘯𝘰𝘸 𝘸𝘦 𝘫𝘶𝘴𝘵 𝘣𝘢𝘳𝘦𝘭𝘺 𝘤𝘢𝘶𝘨𝘩𝘵 𝘢 𝘴𝘯𝘪𝘱𝘱𝘦𝘵 𝘰𝘧 𝘺𝘰𝘶𝘳 𝘧𝘶𝘭𝘭 𝘤𝘢𝘱𝘢𝘣𝘪𝘭𝘪𝘵𝘪𝘦𝘴. ~ Deb, CEO

Speaker: Keynotes, Breakouts & Podcast Guest

Dell

Directed the communications and training to drive a new post-acquisition sales platform for over 35,000 internal sales representatives, marketers and external channel partners.

Digital Projects - Digital Marketing Studio

Launched Dell’s first branded content marketing site delivering a $1 billion sales pipeline for Dell and its partners, including Microsoft, Intel and VMWare.

Digital Strategy & Innovation

Secured $10 million of ongoing annual strategic partner marketing funding.

Business Digital Marketing

Pioneered the first digital media measurement platform vendor implementation, improving the Net Promoter Score (NPS) by 10%.

Chief Of Staff - Global Communications

Managed $320 million annual capital expenditure budget, redeployed $20 million of savings into initiatives, saved $5 million in annual sales taxes and reduced internal invoicing cycle time by 56%.

Navigated hours of meetings with SEC investigators to explain how multi-million dollar strategic partnerships were properly accounted for.

Centralized North America cash management operations into a shared services organization, delivering process efficiencies and improving the ability generate millions of dollars in overnight investment gains by leveraging the large cash balances achieved from cash conversion cycle optimization.

Corporate Finance Consultant (IT CapEx, Mexico A/R, Corporate Treasury)

Saved $76 million in manufacturing and procurement costs.

Supply Chain Finance Consultant

Harley-Davidson Motor Company

Model for Summer 2008 National MotorClothes Collection.

MotorClothes Model

Henninger Media Services

Increased revenue 20 percent in one fiscal year, while planning film and video editorial projects for 30 advertising agencies and independent producers, including The Virginia Lottery, National Geographic and The Martin Agency.

Account Manager

Do you have a goal and a need to innovate but don’t know which steps to take to grow faster with less risk?

I help IT Services Firms make more sales, so they can grow faster without having to add more staff.

High-growth IT Services firms, as well as other professional firms, are under constant pressure to innovate. They need to be able to sustain growth, compete with enterprise players, and  drive positive impact to the economy.

In short, they must innovate to survive - meaning they must fund it, develop it, and profit from it, and those directives come with challenges.

I use my CASH Compass system to co-create solutions that help corporations get the cash they need to fuel their innovation engine.

✅ 𝗙𝗨𝗡𝗗 𝗜𝗧
70% of middle market firms have a willingness to invest in growth (National Center for the Middle Market), yet 33% say the amount of capital available to them is insufficient (JP Morgan Chase)

I deliver tailored solutions that create immediate cash by leveraging assets you already have.

𝗥𝗘𝗦𝗨𝗟𝗧: During nearly two decades at Dell, I spearheaded a project that delivered over $1 billion in sales pipeline by leveraging internal assets and strategic partnerships.


✅ 𝗗𝗘𝗩𝗘𝗟𝗢𝗣 𝗜𝗧
In order for companies to deliver innovation, they must have talent that is equipped to develop and lead through innovation.

For over 3 years, I have advised executives of a venture-backed firm. 

𝗥𝗘𝗦𝗨𝗟𝗧: They have achieved professional success, and as a company, they recently landed a $380 million deal and were named to Fast Company’s Most Innovative Companies 2024 list.

✅ 𝗣𝗥𝗢𝗙𝗜𝗧 𝗙𝗥𝗢𝗠 𝗜𝗧
67% of business leaders believe their organizations are overly complex and inefficient, yet only 50% feel well prepared for necessary changes. (McKinsey)

In order to profit from innovation, corporations must reduce complexity and manage costs efficiently.

𝗘𝗫𝗣𝗘𝗥𝗧𝗜𝗦𝗘: Drawing on the skills developed while streamlining procurement processes and delivering over $65 million in supply chain cost savings at Dell, our proprietary CASH Compass system  helps corporations reduce risk and deliver bottom line results without having to add headcount.

Want to learn more?
Visit instantequilibrium.com for a free assessment and custom 3-step plan.

Managing Partner

I show manufacturing and tech sector scale-ups how to find and capture the cash flow that's leaking from their business, draining profits and costing them much more than it should to grow.

I'm not an angel investor or venture capitalist, and I don't write checks.

I invest by adding value.

I turn your problems into profits.

I've been making critical cash flow decisions since I broke free of my father's financial tyranny at 19, and went on to make billions of dollars of cash flow decisions for Dell Technologies.

Our partnership focuses on helping you achieve the right balance between the 3 core elements of the Cash Flow Pyramid (TM)- Sources, Uses and Levers.

I'm building a portfolio of private businesses that I help grow, scale or exit at maximum valuation.

If that sounds like your business, we start by assessing where your biggest cash flow opportunities are and then focus on one of the following: 

💲 Liquidity - Grow cash reserves and have the numbers to access capital when you need it.
💲 Growth - Enter new markets, acquire profit centers, secure strategic partnerships and generate  repeat sales.
💲 Profitability - Beat profit margin benchmarks, drive high lifetime value (LTV) and achieve the the highest possible valuation multiple.

WHAT PARTNERS HAVE TO SAY:
We were thrilled to have partnered with Camille! She was incredibly supportive, professional, and knowledgable. I highly recommend Camille to anyone looking for an expert who can bring strategic insight and implementation to their business.  ~ CPG Manufacturer

Working with Camille has been a real pleasure. She makes herself part of your company. She's also very, very analytical, so we understand what we expect to happen in the future. ~ Co-Working Spaces Owner

Take the free Cash Capture Assessment to get started: www.growthandscale.com/ assessment

Nontraditional publicist and communications consultant for companies as early as startups and as established as Global 500s.

I believe communication is the perfect blend of creativity, innovation and strategy. Through storytelling, I turn powerful messages into compelling narratives. I founded elssus to help clients uncover unique stories that engage desired audiences and garner awareness, business results and credibility. 

Two industries I specialize in are tech and healthcare. In tech, I gravitate to B2B, SaaS and verticals applying tech to solve industry-specific challenges. In healthcare, I partner with clients across women’s health, medical devices and pharma.

Many think of me as a nontraditional publicist because my work spans public and media relations, internal, corporate and crisis comms, executive ghostwriting and more. 

I provide fractional communications, consulting, advisory and interim solutions for startups and Global 500 companies. 

From strategy to execution, I help ensure your communication reaches (and resonates with) your intended audience. 

I can also help:

• Leverage a funding round announcement or a launch to secure press
• Position you as an expert through consistent thought leadership
• Build and grow your company’s reputation

Which:

• Piques investor interest in advance of your next raise
• Attracts and retains talent (candidates are Googling - get them excited!)
• Establishes and increases trust, authority and influence
• Increases visibility to potential and existing customers

Every media relations pro can say securing top-tier press hits never gets old (so I’m saying it). My most recent hit in TechCrunch was no less exciting than my first. Not to mention The Verge, The Next Web, Forbes, Harvard Business Review, MedCityNews, NPR and more.

I speak and write about effective communication, visibility and reputation management. My most popular talks and workshops are:

• Cracking the PR Code: Unearthing a compelling hook 
• Mindful Communication: Who are you unknowingly excluding?

Previously, I held senior marketing, communication and business development roles at world-class organizations like Verizon, World 50, NBCUniversal and DDB. 

Still reading?

I’m very good at: Scrabble (I'm a word nerd)
Places that hold a soft spot in my heart: Argentina, Uruguay and Croatia
I’ve vowed: Never to hike seven hours on a glacier again, though it was spectacular

If any of these resonate or you want to talk about how I can help support an upcoming launch or funding announcement, let’s chat.

taplio

The Battle

Camille Nisich

Lori Sussle Bonanni

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