Carina Farrell 🌻

LeverBrands

As a Brand Manager, I leverage my extensive expertise in personal brand management to oversee and enhance all aspects of our client's brand development and strategy, including but not limited to:

- Cultivating and nurturing client relationships, serving as a trusted advisor and primary point of contact.
- Leading weekly ideation and strategy meetings, driving innovative concepts and securing necessary approvals.
- Spearheading the account setup process, ensuring a seamless and efficient onboarding experience.
- Monitoring client accounts for potential leads, proactively identifying opportunities for brand growth.

Brand Manager

Kurogo

- Conduct in-depth research on clients' industries for comprehensive understanding
- Develop robust brand strategies to position clients as thought leaders
- Leverage brand strategy, social media, and PR for clients' benefit
- Supervisor role to the Content Writer and Social Community Executive.
- Run video shoots in collaboration with the team to enhance clients' brand presence

Account Manager

-Creation of positioning strategies for clients to align with their personal brand and business goals
-Create LinkedIn content to align with clients' positioning strategies.
-Maintain strong communications with clients, building relationships and keeping them informed of campaign progress
-Community management of client accounts to ensure high-quality engagement across client accounts
-Track client analytics and share monthly reports to review campaign performance

Personal Brand Manager

Stadt Erlangen

- Translated press releases regarding Coronavirus updates from the City Council and appointment letters to English, ensuring effective communication and citizen awareness during challenging times.
- Provided translation services for mayoral election materials.

Mayor and Press Office Erlangen - Translator

Dialogue Language Services International Ltd

- Managed accounts including quoting, placing jobs, text analysis, invoicing, and handling queries, and complaints.
- Conducted detailed QA checks and formatted translated files (Word, Excel, InDesign).
- Developed client leads and recruited new linguists and VO artists.
- Produced blog content for social media and conducted competitor analysis.

Translation Project Manager & Account Manager

Third Bridge Group Limited

- Managed approximately 3-4 due diligence (DD) projects on a fortnightly basis for a consulting firm in the top 5.
- Supported clients in the DACH market directly on their investment research projects across a wide range of industries, setting up meetings with world-leading industry experts.
- Built up a rapport with over 500+ leading industry experts and conducted custom recruiting.
- Worked and collaborated locally and internationally in a fast-paced environment, handling multiple requests with tight timelines across various industries and time zones.

Key Achievement⭐:
Helped set project flow records by attracting more transaction cases than ever with DACH clients.

Client Manager- European Consulting DACH 

- Built up a rapport with over 500+ leading industry experts
- Working and collaborating locally and internationally, in a fast-paced environment, working on multiple requests on any given day, all with tight timelines, and spanning a wide variety of industries across multiple geographies and time zones.

Key Achievement⭐
I received praise in weekly vertical meetings from the VP for our team and my individual performance in exceeding targets, often working at 200% of my run rate.

Associate - European Consulting

- Translated international project proposals into English.
- Secured and coordinated appointments for international guests with high-end companies to build strong international partnerships.
- Strengthened international relations by interpreting on behalf of guests and companies to ensure clear communication.
- Designed the end-of-year international presentation.

Key Achievement⭐:
Helped to rebuild the twinning relationship between Erlangen and Stoke.

Mayor and Press Office of the City of Erlangen Internship

British Council

- Enhanced foreign language learning of pupils aged 10-18.
- Supported the running of international projects and activities.
- Added value to the school curriculum by designing lessons and resources on UK contemporary culture tailored to class needs.

Key Achievement⭐:
Significantly improved pupils' confidence in speaking English in the classroom.

English Language Assistant

Bell Tent Boutique

- Expanded clientele reach by translating the company's website into German
- Boosted company’s marketing strategy by creating a blog post on German campsites for their customers
- Gained Commercial Awareness in the sector- a strong focus on their social media usage.

Marketing Intern

Top 24 Marketer 2024 | Creating Thought Leaders through Personal Branding

Hey, I’m Carina! I help people stand out on LinkedIn by turning their thoughts, experiences, and expertise into content that gets seen and starts conversations.

As an Account Manager at the world’s leading personal branding agency, I work with founders, execs, and professionals to grow their audience, build credibility, and open doors to new opportunities.

I’ve spent years figuring out what actually works on LinkedIn, what flops, and how to create content that people want to read. 

Personal branding isn’t about chasing likes or trying to sound perfect. The best personal brands are built on real stories, honest opinions, and a clear message. I help people figure out what they want to say and how to say it in a way that actually resonates.

🌻 I’ve helped clients reach millions of views and turn LinkedIn into their biggest growth channel
🌻 I know what makes content stand out, whether it’s storytelling, strategy, or saying what everyone else is too afraid to say
🌻 I love working with people who have something to say but don’t know how to put it into words

As an employee, I also like to create content showing the other side of work, the moments outside of client calls and meetings that make work more than just a job. I share many employees' thoughts and experiences in today’s workplace, but are often too nervous to voice them.

When I’m not working on LinkedIn content, you’ll probably find me traveling, volunteering with Girlguiding, or learning a new language.

Always open to speaking opportunities and brand partnerships.

My DM's are always open :-)

Carina Farrell

You can have a strong title, decent pay, and great perks.

And still feel like you don’t belong.

Not because you want attention.
Because you want your voice to count.

(Image credit to Felix Bertram)

Most companies say they listen.
But if they heard what people say after work, they’d realise they don’t.

So, how do you know if a company actually values you?

🌻 You’re asked for input, and it’s acted on
↳ Not just “we’ll take it on board.”

🌻 You can speak up without fear
↳ Respect should never depend on your job title.

🌻 You get credit for your ideas
↳ Recognition shouldn’t get lost up the chain.

🌻 You’re supported when things are tough
↳ Being valued means being backed on bad days, too.

Culture isn’t free coffee and flexible Fridays.
It’s how people are treated when no one’s looking.

If your voice doesn’t matter,
Your job title won’t make a difference.

Would you agree, and have you ever felt undervalued?

🌻 Repost with your network and follow Carina Farrell!

Favikon Top 20 Personal Branding Influencers in the UK in 2025 | Brand Manager at Lever Brands

Helping others doesn’t take anything away from you.

 If anything, it brings out the best in you.

Image credit to Gareth Lloyd.

Every week, I volunteer with Girlguiding.

I work with a brilliant group of girls who are all different and finding their way.

 Some are confident. Some are quiet. Some don’t quite believe in themselves yet.

And I get to watch them grow.
To see them speak up when they were once silent.
To try new things, take the lead, and help each other.

It’s honestly the best part of my week.

And what’s surprised me the most is how much I’ve grown, too:
→ I’ve become more patient
 → I listen better
 → I’m more open

You don’t need to join an organisation to make a difference.

 Just look around.

There’s always someone who could use a bit of time, care, or encouragement.

Helping others doesn’t require anything extraordinary, just the decision to show up for them.

And you’ll be surprised by how much it gives back.

Who showed up for you? Tag them in the comments!

P.s drop me a follow while you're at it Carina Farrell

I thought feeling miserable at work was just part of being an adult.

I graduated into a pandemic and somehow landed what looked like a “great” job.

It paid well. There was a clear career path. The company had a name people recognised.

But I hated it.

Every day, and even the evenings after, felt like a long, stressful slog. I felt flat and disconnected, and started to wonder if this was just how work is meant to feel. Something you push through, not enjoy.

A few years later, everything looks different.

I started making content on the side. That turned into a genuine interest in personal branding.

Now I’m a brand manager.

The work can still be intense at times, but the days go fast and I feel like myself in the work. That alone makes a huge difference.

It’s not about finding a “dream job”.

It’s about doing something that actually fits you.

If your job constantly drags you down, maybe it’s not you.
Maybe it’s time to change direction.

Image credit: Felix Bertram

🌻 Repost and follow Carina Farrell for more!

Favikon Top 20 Personal Branding Influencer | Brand Manager at Lever Brands

Communication consultant and keynote speaker | Europe-Canada | Luxury cars and watches, economics, history, arts, and music

Hi! My name is Patrice. Here’s how I help increase your sales. 

1. Content creation 
I make sure your communications respect the cultural codes of French-speaking markets.

Free your time so you can focus on what built your brand in the first place.

2. Content translation
I adapt your message so your discerning French-speaking customers want to buy from you.

Reach your well established and new audience to sell more while protecting your brand and reputation.

•	Here’s what you’ll get: your message understood by your employees, shareholders, partners, market, prospects, audience or other stakeholders
•	more time by getting your written communications right the first time
•	increased focus on what you do best.

Fill in the form to see if we’re a good fit. 

WHAT MY CLIENTS AND COLLABORATORS SAY

“I have rarely seen such an excellent translation, in light of the complexity of the issues.” [translated]—Canadian Council of Professional Engineers

“I can only highlight the pleasure I have had collaborating with Patrice: his rigour, proficiency in both languages and curiosity about the world are genuine assets that helped us complete the project, not to mention the human qualities he brought to the table. I am left with excellent memories of this experience. I am looking forward to working together and combining our language skills again!” [translated]—Gwennaëlle André, proofreader

Want to collaborate with me? Fill in the contact form or get in touch via email, patricedussault1@gmail.com!

Patrice Dussault, s.a.h., b.a.

Your income is tied to the tools you use.

In Canada, for example, here’s your median income if you work with a:

Wrench (you fix sinks)					$67k
Crane (you lift massive objects):	$84k
Gavel (you enforce laws):			$387k
Scalpel (you save lives):				$574k
AI (you change history):				?

In 2025, language professionals made 50% of the 2004 rates fixing AI outputs, allowing companies, governments, NGOs, etc. to function properly.

And AI is the most disturbing technology in history.

So if the tool you use is that important, shouldn’t you be paid accordingly?

Share your thoughts in the comments.

—

Hi! I’m Patrice. Check my profile out and join my 18,000+ community for more insight on the value created by language professionals.

My growth engine revved from 0 to 18,000 followers in 2.5 years.

All while posting niche content.

I did it with a strategy to:
- build trust
- propel my business
- become unforgettable
- be the go-to problem solver
- build my personal brand and authority

It got me:
- new clients
- $$ in the bank
- interview requests
- speaking opportunities
- importantly, conversations with you

Do you know how many books I had to read and courses I had to follow to get here?

None.

I work with someone who did: world-class marketing consultant Debora Prossomariti, M.Sc., the coach who propelled me here.

How do you know me and why did you read this post till the end?

Exactly.

—

Hey! I’m Patrice. Check out Debora’s profile and join her c. 60k community (!) to see how she can propel your business. You will want to DM her, too!

Old habits from my former 9-5 make me a better business partner as a solo pro today.

In my 20s, I learned about business processes and workflows while climbing the corporate ladder.

So when I left my executive position to become a communications consultant helping businesses expand into new markets, I brought my corporate reflexes to my home office:

🔹 Work ethics
🔹 Client 1st mindset
🔹 Processes and workflows

Now that lightning-fast technological and economic changes are pushing language professionals towards consultancy and partnership roles, I feel perfectly comfortable as an expansion partner helping your luxury brand increase its sales.

Because it’s been in me all along.

Are you having a hard time finding an expansion partner?

—

Hi, my name is Patrice. Check out my profile and join my 18,000+ community for more insight on content creation and translation for luxury watch and car brands.

Women’s favourite organ on a man is…

His ear.

I know…

But who doesn’t want to feel heard and understood?

Same for your business.

You write and speak to:

- increase sales
- open new markets
- strengthen your brand

And to get to your audience’s ear, you must speak:

- from human to human
- to their needs or problems
- about your solutions or benefits

So, only you, or the content creators and translators you hire, can become client whisperers.

When was the last time you felt like you were speaking to a wall?

How did you react?

—

Hello! I’m Patrice. Check my profile out and join my 18,000+ community for more insights on content creation and translation for luxury car and watch brands.

Never mind the Devil. The experience is in the details.

In a luxury watch, a less-than-perfect finish can spoil the enjoyment.
In language, a mischosen word can hurt your sparkling brand.

That’s why I help luxury watch brands ensure their story travels seamlessly across borders—in one, smooth running movement.

Because in the luxury lifestyle, details create memories.

➡ What’s the one detail you never compromise on?

—

Hi! I’m Patrice. Check out my profile and join my 18,000+ community for more insight on content creation and translation for luxury watch and car brands.

2 success factors luxe watch makers need to get distribution partner buy-in in the face of uncertainties due to tariffs:

🔹 Local language
🔹 Cultural sensibility

Change is a risk factor you can minimize. You just need to know how to.

How do you share difficult information through your distribution channels?

—

Hi! My name is Patrice. Check my profile out and join my 18,000+ community for more insight on content creation and translation for luxury car and watch brands.

Almost 2026.

You’re a small but growing luxury watch manufacturer, and
trade wars just made one of your largest export markets unprofitable.

You’re anxious about losing time and money over:
🔹 R&D
🔹 market studies
🔹 production launch

And so are your distribution partners.

But here’s the thing:

There’s a market you may have not considered for expansion before:

Canada. The silver (red and white) lining.

Here, you benefit from:
🔹 a 41 million consumer market
🔹 1 of the most resilient economies
🔹 1 of the most stable banking systems
🔹 stable income bases, trending upwards
🔹 passionate enthusiast market for luxury goods
🔹 small or 0 trade tariffs with the UK, the EU, Switzerland…

And we already speak two of your languages: English and French.

Welcome to Canada.

Had you thought of expanding here?
—

Bonjour / Hi! My name is Patrice. DM “More sales” to know more about the money-making Canadian market.

You’re a luxury motorcar manufacturer:

🔹 Struggling in the regulators’ ping pong game
🔹 Electrifying, then reinvesting in internal combustion
🔹 Closing and re-opening plants, moving your workforce
🔹 Considering the switch to synthetic e-fuels or biofuels
🔹 Producing less than 1,000 or 10,000 units per year

And on top of it all:

You have to rally:

🔹 distributors
🔹 employees
🔹 customers
🔹 investors

In their respective languages

Well here’s the thing:

You can protect your:

🔹 reputation
🔹 labour force
🔹 market share
🔹 financial results

By rallying all stakeholders around your journey.

Don’t wait ‘til it’s too late.
Get help from specialized translators and interpreters.

A special thank you to Johnny Romero, CMI Spanish and Michael C Hillanbrand for the video!

—

Hi! My name is Patrice. Check out my profile and join my 18,000+ community for more insight on luxury watch and car content creation and translation.

You’re a pro racing driver with 10s of trophies, but not making the impact you’d like on your French-speaking audience.

What if I told you that your next LinkedIn posts can:
🔹 widen your fanbase
🔹 create solid engagement
🔹 build long-term relationships
🔹 maintain the conversation after the race
🔹 attract potential sponsors or keep current partners

All you have to do is hire me as your ghostwriter, and I’ll:

1. Sit with you to talk about your target audience, key messages, voice and tone
2. Interview key informants if need be
3. Conduct necessary research
4. Draft outlines for you
5. Get your approval
6. Write, edit, proofread
7. Submit posts for your review

8. Your posts will be ready to go, and you’ll see partnership opportunities come in.

This way, you retain control of the process while focusing on what you do best: top podiums.

If you know someone in your network who fits this profile, tag them below.

If it’s you, DM ”ghost” to have a 1st chat!

—

Hi! I’m Patrice. Check out my profile and join my 18,000+ community for more insight on content creation and translation for racecar teams.

You’re a language professional, and confused about how to:

💠 Clear the fog and find a way forward?
💠 Develop new auditing and consulting offers?
💠 Become a consultant helping businesses grow?

You’re in luck.

Our 2025 More Than Bilingual LIVE stream event will present multilingual language professionals from across the globe 🌍, thought leaders, and culture brokers, that will share their stories, experience, and subject matter expertise!

And yours truly will be a co-host and moderator of the event.

📝 Here’s your fog clearing agenda:

💠 Tips for beginners
💠 Language advisory and Cultural Audits
💠 The art of copywriting and building authority
💠 Pricing with confidence without sacrificing quality
💠 Artificial Intelligence vs. Bespoke Human intervention
💠 Value of professional translation and interpreting services

Our panel of guests will include Award-Winning Copywriter - Voice Actor - Composer Larry Payne, who will interact live with the audience and engage in a virtual roundtable Q&A session.

—

Hi! I’m Patrice. Don’t miss the train by clicking https://lnkd.in/eNrmt5tZ and hitting that button.

Our 2025 More Than Bilingual LIVE stream event will present multilingual language professionals from across the globe🌍, thought leaders, and culture brokers, that will share their stories, experience, and subject matter expertise!

📝 Topics will include:

💠 Value of professional translation and interpreting services.
💠 Tips for beginners.
💠 Language advisory and Cultural Audits.
💠 The art of copywriting and building authority.
💠 Pricing with confidence without sacrificing quality. 
💠 Artificial Intelligence vs Bespoke Human intervention.

Our panel of guests will include Award-Winning Copywriter - Voice Actor - Composer Larry Payne who will interact live🎙with the audience and engage in a virtual roundtable Q&A session. 

Shout out to our 2024 alumni: Francesca Conti, Marie B., Patrice Dussault, s.a.h., b.a., Carmen Križanič

#MoreThanBilingual Live Stream Event by InterSys, LLC

taplio

The Battle

Carina Farrell

Patrice Dussault, s.a.h., b.a.

Followers

Posts

Engagements

Likes

Performance ScoreCarina Farrell's LinkedIn Performance

Performance ScorePatrice Dussault, s.a.h., b.a.'s LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Carina Farrell

Patrice Dussault, s.a.h., b.a.

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Carina Farrell's LinkedIn Performance

Performance ScorePatrice Dussault, s.a.h., b.a.'s LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreCarina Farrell's LinkedIn Performance