RevvSpark

Niche consultancy that helps accelerate lean growth for B2B Sales-led companies, providing revenue operations, marketing operations, GTM operations, and event operations to improve lead flow, generate qualified pipeline, and reduce friction across the GTM tech stack.

Founder & RevOps Consultant

Circle

Marketing Operations role encompassing event operations for 3 global events teams, filling in for email lifecycle and senior marketing operations teammates, supporting cross-functional teams across HubSpot and Salesforce, and spearheading special projects.

Automation, optimization, AI, tech integrations, documentation, strategy, training.
Tech: HubSpot, Salesforce, Cognism, Workato, Coda, Lu.ma, custom GPTs, and more.

Marketing Operations Manager

gener8tor

Startup Mentor

Lighthouse Labs RVA

Springboard Enterprises

Women Founders Network

Bronze Valley

C-Suite On Demand Coach

Scalewise

Scalewise connect ambitious tech start-ups with a diverse pool of VP/ C-level revenue experts. They inject businesses with the exact support they need at every stage of their growth. Core services include hourly scale coaching, project delivery and fractional, Interim and permanent placement.

Scale Expert Delivery Partner

Stealth Startup

Go-To-Market (GTM) and Marketing advisory to AI-enabled data automation startup in stealth mode.

Go-To-Market (GTM) & Marketing Strategy Advisor

Intuilize

(B2B SaaS) Intuilize is a platform that provides AI-enabled pricing and inventory optimization for distributors.

Fractional CMO

Accepting new Clients | I grow tech companies from startup to scaleup ⚡ | Go-To-Market | Marketing Tests | User Acquisition & Retention

Lead quality got you down? Growth stalled? Can't get to the next level of revenue?

Let me guess (and stop me if this sounds familiar)...

Sales says Marketing is sending through junk leads that waste their time. Marketing says Sales can't close the leads they're sending.

You thought once you had the teams in place you'd be able to grow. But things just aren't scaling. And you don't have the bandwidth to try to identify where the friction and gaps are - nor how to fix them.

Here's where I can help.

I started my career in Marketing, I moved into Sales Enablement and Sales Ops. Then back to Marketing. But don't let the titles fool you.

Now, I help the two play nice. Together.

Here are some symptoms you may be experiencing internally that indicate your teams are misaligned:
* lead quality is low
* no lead segmentation
* scoring models do not exist
* inbound and outbound not worked well together
* playbooks and best practices do not exist
* internal team blame and pointing fingers
* disagreement on term definitions ("MQL" "SQL" "SQO")
* the “old way” of doing things is getting in the way
* legacy Marketing & Sales tools and systems have accumulated tech debt
* fast growth and M&As have led to disparate teams no longer on the same page
* process isn’t consistent
* documentation is nonexistent
* new LOBs / new markets are unobtainable
* inability to scale

As a RevOps specialist I help B2B companies spark growth with:
→ Sales + Marketing alignment
→ Inbound / Outbound motions integration
→ HubSpot / Salesforce optimization
→ ICP definition
→ Persona refinement
→ Scoring models
→ Lead routing
→ CRM optimization
→ Team training
→ Tech stack buildouts
→ Documentation and playbooks
→ KPIs and Dashboards

I work with companies $10M+ ARR to accelerate their revenue.

Some stats:
📉 Decreased Sales cycle by 80%
⬆️ 3X MQLs over previous period
⚙️ Improved MQL to SQL conversion by 14.3%
👋 Increased visits to website pages by 160%
💸 Drove $36K in top-line revenue via social media

Sound interesting?

🗓️ Grab time on my calendar to chat.

WBENC certified woman-owned business
Clutch Top 100 B2B Companies in Oregon

✨Carly J. Cais

Leading BDRs at Manhattan Associates | The Premier Cloud-Native Supply Chain Software | ex-Tennis coach | Go Bills 🦬

I’m a former D1 athlete turned sales leader, currently managing the Business Development team at Manhattan Associates,  a global leader in supply chain and omnichannel commerce solutions. Over the last decade, I’ve built a career at the intersection of competitive drive, strategic selling, and team development. Whether I was coaching on the tennis court or leading go-to-market motions in SaaS, I’ve always been passionate about creating momentum, for businesses, teams, and customers alike.

At Manhattan, I’m focused on building a high-performance BDR organization that fuels pipeline growth across supply chain, WMS, and omnichannel commerce solutions. I work closely with sales and marketing leadership to sharpen messaging, improve prospecting strategy, and expand into net new logos. Above all, I’m committed to mentoring the next generation of sellers, helping them turn curiosity and hustle into real-world results.

My superpower? Building trust. I’m at my best when I’m helping clients cut through complexity, define what matters, and bring the right people together to make it happen. I don’t just chase deals—I build partnerships that scale.

Industry Experience: Healthcare, SaaS, Hospitality, Fitness, Aviation, Automotive, Insurance, and more.

About me: I started my professional life on the tennis court, captaining my college team and teaching at top-tier country clubs and academies.  That’s where I learned the power of discipline, leadership, and customer service. After a few years in real estate, I pivoted into tech and found my groove in B2B SaaS and agency sales.

Now based in Roswell, GA with my wife and two dogs. I’m a die-hard Buffalo Bills fan, weekend warrior in the gym, and always up for good conversation about sales, partnerships, social selling, working out, tennis, running, or your most painful Bills playoff memory.

Let’s connect. I’m always down to swap ideas, talk shop, or chat about how tech can solve meaningful problems.

taplio

The Battle

✨Carly J. Cais

Mitch Zenaty

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