📲Casey Ashby

Spire Pest Control

Co-Founder

Fox Pest Control

Door to Door Sales Rep

Moxie Pest Control

Progrexion

After returning from a service mission for two years and starting school, I got my first college job at this call center. I was on outbound for about three months and since I did well, I guess they wanted me to take inbound calls. We received calls from people looking to repair their credit and we'd sell a one hundred dollar monthly service that sent letters to their creditors to remove items and fix potential errors.

Sales Representative

Founder @ Vidfee | Selling is easy. Getting a response is hard. 30 second Pay-to-respond video messages. A coffee for a response. Coming April 2023

Getting that face-time with your community is hard. 

I’m passionate about helping communities asynchronously connect with video.

Veply (vee•ply) IS my best attempt to turn your audience into a community—  I truly believe people will love it.

Sales Partner

Casey Ashby

Ben Bartolone

QC Growth

Expert Sales Teams for Early-Stage Startups

GTM Sales Lead (Fractional)

Found Brand Agency

Brand + design that solves problems. Want to clarify your messaging + move forward?

New Business Advisor

Beta Acid

Build Software Like A Startup 🚀 
...even if you aren't one!

Sales Manager (Fractional)

Ryan Ellis LLC (Ryan Ellis Motorsports)

Advisor

Premonio

Revenue growth clarity, removing the headaches.

Strategic Advisor

Fractional

Client list available, feel free to ask me!

THE CHALLENGE
Clients have no outbound process, need to define ICP, messaging, outreach sequencing, and 2-3 months of outreach. Create all, and conduct.

• Define ICP from existing client base.
• Define outreach methods, enable data collection and contact methods at scale.
• Develop messaging for outreach methods in sequence with tested language.
• Conduct 2-3 months of outreach for client, allowing implementation of the process with new sales hires.

GTM / Outbound Messaging & Strategy

RevGenius

RevGenius is a trusted space where curious revenue professionals are collaborating on the future of b2b go to market.

GTM Community Founding Member

CoVent

CoVent was founded with a vision to innovate and streamline the event sponsorship landscape.

My work included a growth engine to build pipeline and community engagement over 3 months. Mission accomplished here! 

The founders are now narrowing down to determine a razor-sharp ICP before they scale back out again and become better, faster, stronger. I look forward to seeing their work in action.

Event Sponsors 🤝 Event Organizers with CoVent!

Director of Growth - Events (Fractional)

Crush & Lovely

Digital products, thoughtfully made. Welcome to the party, pal. 👋

First six months:
-Created GTM foundation in company already creating meaning revenue through repeat client, and referred client business. 

Following six months:
-Focused on recency and networking to drive net new revenue through focus on company client list, company ethos, and company capabilities.
-Let the work speak for itself, very little "selling" and more "guiding."

Ended for a realignment with approach to GTM Outbound, and for my own desire to try Fractional GTM.

Sales Manager

Cantina

Cantina (born Airtime) offers a full suite of real-time audio, video, and social media to build community over 10 years of battle testing, and selling these B2B as software development kits, and AI chatbot companions.

THE CHALLENGE
No sales process, no pipeline, no marketing, new product. Develop pipeline, brand awareness, and revenue.

• Self-sourced enterprise prospects from companies like Electronic Arts, Chess.com, Beatport, and iHeart.
• Led campaign to uncover ICP and PMF through detailed market research and customer interviews.
• Explored Annual Contract Value market fit for $50k - $500k.
• Quota attainment: 120%
• Developed first sales playbook for company use.
• Drove product strategy goals in collaboration with Director of Product.
• Created and implemented analytics & dashboards for tight resource management.

Head of Business Development

GTM at Crush & Lovely 🙋🏻‍♂️ - Ex-Broadway 🎭

Nice to meet you, I’m Ben. Spending life meeting new people and getting excited about new projects. Love being part of a team that brings incredible ideals into the world— for years, that was full-time in the American theater.

Pivoted in 2019 to take a sabbatical in tech, and never left. I’m a product development fanboy, and can always give you Broadway show recommendations.

Let’s chat. 👋 

taplio

The Battle

Casey Ashby

Ben Bartolone

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