Noble Manhattan Switzerland

Empowering leaders, individuals, and organizations through world-class coaching and leadership development programs. Passionate about fostering growth, unlocking potential, and driving meaningful change in the professional and personal landscape. 

Our key offerings include:

- Advanced Applied Coaching Skills for Female Leaders: A transformative leadership program tailored for women.
- Corporate Coaching Programs: Designed to enhance team performance, resilience, and communication.
- Professional Coach Training: Accredited programs to develop certified and impactful coaches.
- Child & Adolescent Coaching: Supporting young people in building confidence, resilience, and life skills.
Life Coaching Programs for Non-Coaching Professionals: Helping individuals master personal growth and effective decision-making.
- Tailored Leadership Workshops: Customized solutions to address unique business challenges.

Co-Managing Director, Master Distributor

NoGap

Women face unique challenges when it comes to negotiating. With over 20 years of experience in commercial roles across diverse industries, I bring a wealth of knowledge to support women in navigating the challenges of the workplace. 

I specialize in advising women on negotiation techniques and strategies, helping them to achieve their career goals and manage difficult conversations with confidence. In particular, I provide personalized coaching and guidance to women on negotiating effectively in the workplace, including salary, promotions, and job offers.

Salary Negotiation to Women in Business, Career Strategist, Lecturer

Chili Pink

Chili Pink is a digital boutique dedicated to spicing up online social selling and personal branding on LinkedIn™. With a spicy mix of innovation, creativity, and expert insights, I empower professionals and businesses to stand out on LinkedIn™. My mission is to spice up your LinkedIn™ game through personal branding, content strategy, profile optimization, lead generation, and comprehensive social selling training solutions and workshops.

Chief Spice Officer

hVIVO

After leading the turnaround and successful sale of CRS Clinical Research to hVIVO Group, I joined hVIVO to take on group-wide commercial leadership responsibilities.

Appointed to lead the commercial strategy across hVIVO Group’s six specialized brands:

hVIVO – Human challenge trials for infectious and respiratory diseases
Venn Life Sciences – Drug development and regulatory consulting
CRS Clinical Research Services – Early-phase and special population trials
hLAB – Biomarker, virology, and immunology laboratory services
FluCamp – Volunteer recruitment and screening for clinical studies
CryoStore – Biostorage solutions and clinical trial logistics

My focus has been on aligning commercial efforts, unlocking cross-brand synergies, and delivering integrated, end-to-end solutions across the clinical development spectrum — from first-in-human studies through to regulatory success.

I also served as Integration Lead for CRS, embedding the organization within the broader hVIVO Group to ensure strategic alignment, operational cohesion, and shared growth.

Working closely with biotech and pharma clients, my goal has been to position hVIVO Group as a high-impact, science-led partner that accelerates development timelines while safeguarding quality and patient safety.

Chief Commercial Officer

CRS Clinical Research Services

As Chief Commercial Officer of CRS Clinical Research Services, a leading full-service CRO specializing in early-phase and special population trials, I spearheaded global commercial strategy and business development efforts that directly contributed to the company’s acquisition by hVIVO plc (London Stock Exchange: HVO).

Leading a cross-functional international team across Business Development, Inside Sales, and Marketing, I drove revenue growth, expanded key client partnerships, and positioned CRS as a strategic asset—culminating in its successful acquisition. The transaction validated CRS’s leadership in Phase I FIM and complex patient populations, while enabling hVIVO to enhance its European footprint and early-stage clinical trial capabilities.

This milestone underscored our ability to deliver scalable value, accelerate market expansion, and attract strategic investment—further solidifying CRS’s legacy in the CRO space.

Chief Commercial Officer & Chief DEI Officer

Stepping into the role of Chief Commercial Officer at CRS Clinical Research Services, a leading Contract Research Organization (CRO) renowned for its 40-year expertise in early-phase clinical trials my mandate is focused on shaping the company’s strategic direction and fostering growth across the global markets. 

As a member of the newly formed CRS management team, I lead a multifaceted international team dedicated to Business Development, Inside Sales, BD Support, and Marketing & Communications.

Labcorp Drug Development

As a Sales Leader at Labcorp, I oversaw the southern Europe biotech sales for the Central Laboratory division. My primary goal was to drive growth and success in the biotech space in Italy, Spain, Portugal, and France. As a Senior Director of Strategic Accounts, I worked as an individual contributor, responsible for developing and executing global commercial strategies for one of our key pharma partners in both Europe and the US. I focused on implementing retention and growth initiatives, driving continuous process improvement, and identifying new opportunities to create mutual value for both partners.

Director of Sales & Senior Director of Strategic Accounts

Sales leader of Labcorp's Central Laboratory European biotech sales team, responsible for driving growth and success in the biotech space. I bring extensive experience in sales and management to the role, leveraging my skills to develop and execute effective strategies that deliver results. My passion for biotech and healthcare drives my commitment to delivering our clients the highest level of service and support. With a focus on collaboration and innovation, I'm proud to lead a team that is positively impacting the industry and helping drive important healthcare advances.

Director of Sales - Biotech Europe

Fortrea

As a former strategic partner commercial liaison for Covance, my main focus was on developing and executing a global commercial strategy for one of our key partners in Europe and the US. 

My role encompassed overseeing account strategies, integrating therapeutic and pipeline profiling, implementing retention and growth initiatives, and driving continuous process improvement. As a strategic business developer, I was driven by a commitment to uncovering new opportunities that drive mutual value for both partners. My approach centered on identifying areas of need, offering innovative solutions, and leveraging partnerships to achieve both organizations' strategic objectives.

Senior Director of Strategic Accounts, Business Development

Premier Research

During my tenure at Premier Research, my primary responsibility was to drive business growth by promoting clinical development services to emerging biotech and medtech companies in Europe. I was entrusted with covering various territories, including Southern Europe and the DACH region, where I successfully identified new business opportunities and established meaningful relationships with potential clients.

Director, Business Development

Worldwide Clinical Trials

As an International BDD for Worldwide Clinical Trials, I successfully penetrated several mid-size and emerging pharmaceutical accounts across six different countries, including Italy, France, Germany, Austria, Switzerland, and Israel. My work focused on promoting therapeutic solutions across a wide range of specialties, including oncology, rare diseases, and cardiovascular and central nervous system clinical trial research.

In this role, I developed and maintained strong relationships with key stakeholders, through targeted sales initiatives and effective communication, I was able to build a solid pipeline of business opportunities, resulting in significant revenue growth.

Director, International Business Development

Signant Health

As a key contributor to Bracket eClinical Technologies' sales team, I was primarily responsible for driving business development efforts across Europe. My responsibilities encompassed overseeing the implementation and delivery of sophisticated eClinical technology solutions such as IVRS, IWRS, ePRO, and eLearning.

Director, Account Management Europe

Portfolio Career Strategist | Business Development Veteran | Negotiation Expert | LinkedIn Personal Branding Trainer | Keynote Speaker | Noble Manhattan Partner | Contact me for Certified Coaching Training

C-suite executive and entrepreneur at heart, passionate about turning strategy into measurable growth and leadership into lasting impact.

I’ve spent my career driving commercial transformation across clinical research organizations, leading global teams, and shaping partnerships that accelerate innovation from early development to market.

Alongside that work, I’ve become deeply committed to advancing female leadership — helping women navigate pay equity, visibility, and influence at the highest levels.

I share insights on:
💡 Leadership at the Top: What it really takes to grow, lead, and sustain performance in the C-suite
💡 Female Advancement: Practical strategies to close the gender and power gap
💡 Commercial Growth: How inclusive leadership drives better business outcomes

I also lecture at leading business schools including EHL, IMD, St. Gallen, and EPFL, where I teach salary and contract negotiation, networking, influence, and strategic personal branding — the very skills that have taken me to the top of my career.

Founder of NoGap, a women’s negotiation consultancy dedicated to closing the pay and power gap, and Chili Pink, a digital marketing agency that helps leaders and brands tell their story with purpose and precision.
Co-creator of the Advanced Applied Coaching Skills – Female Leadership Program with Noble Manhattan, and co-Managing Director of Noble Manhattan Switzerland.

Swiss-Mexican-German executive near Geneva.
Mother to three remarkable young men and one silly dog.
Committed to building high-trust teams, elevating women in leadership, and turning ambition into action.

Catherine Canales

Mike Norton

Brivah

[Brivah's not going anywhere. Just going in stealth mode for now]

Currently recruiting vendors.

At Brivah, we're redefining e-commerce by blending innovative technology with a human touch, fostering a Rapport Economy that enriches interactions between vendors, consumers, and influencers. Our platform offers a direct marketplace, unique Shopping Buddy feature, and robust solutions for community building and vendor collaboration.

My Role:

➢ Lead Brivah's strategic vision, driving growth and operational excellence.
➢ Oversee fundraising and investor relations, securing capital for innovation and expansion.
➢ Spearhead market entry and scaling strategies, particularly in the hospitality and fitness sectors.
➢ Champion product development, ensuring a user-centric approach and technological advancement.
➢ Cultivate a strong company culture, fostering innovation and team growth.
➢ Represent Brivah as a brand ambassador, enhancing our presence in the e-commerce space.

Skills:

➢ Strategic Planning and Vision
➢ Leadership and Team Development
➢ Investor Relations and Fundraising
➢ Marketing and Branding
➢ Operational Management
➢ Product Innovation
➢ Connect with me to explore how Brivah is changing the face of online shopping through genuine human connections and cutting-edge technology

Chairperson of the Board

Norton's Gourmet

Norton's Gourmet is just a cute, small family project that I started to teach my kids how to run an online business. 

Our primary product is our signature lemonade.

-- I develop the recipes and overall marketing strategy for the company.
-- Contracted SDRs reach out to restaurants, grocery stores, and other relevant venues to generate sales. 
-- My wife and children fulfill the orders.

This is NOT a full-time position for me. I have listed it on my LinkedIn profile because it is an official, money-making business. However, it almost runs on autopilot with the help of my family and remote contractors.

OMI Firm

OMI Firm is a sole proprietorship I established that consults startup entrepreneurs, established corporations, and even other marketing firms to hit their quarterly sales goals with award-winning digital strategies. I am the sole owner and employee with a support network of other freelancers I tap into on an as-needed and as-agreed-upon basis with a respective client.

I'm an expert in consumer psychology, and throughout this time, my niche has narrowed into SaaS and technology startups.

I specialize in answering the following questions:

1. How can I make my launch have the most impact?
2. How do I improve my conversion rates?
3. How can I scale my content production and repurposing?
4. How can I increase my following?
5. How can I organize my team for the highest ROI?

I've also won two different awards from Full Sail University: One in online campaign management; the other in global Internet marketing strategies.

And I've got a long list of accomplishments for varying clients I've worked for over the past ten years.

I perform the following duties:
•	Manage teams with SMART (specific, measurable, agreed upon, realistic, and time-based) and OKR goals. 
•	Set up and manage paid online advertising campaigns, with ad copywriting and graphic design using Adobe Photoshop
•	Manage and develop SEO-optimized content 
•	Manage e-mail marketing campaigns for E-Commerce marketing communications
•	Plan, develop, and schedule social media marketing content plans with a variety of integrated marketing software
•	Perform targeted market research with conversion optimization using Google Analytics
•	Teamwork leadership and problem-solving: interviewing, hiring, and firing staff, as well as keeping team morale high
•	Maintain online marketing budgets for team salaries and advertising
•	Nurture client/customer relationships on behalf of companies customer relationship management (CRM) software
•	Managed employee training criteria

Marketing Strategist

Wolven Industries

Wolven Industries is a passion-project startup in my garage that helps to protect, repair, and prepare the family for the future with technological solutions. I converted my garage into a fully functional physics and engineering lab (as you can see in the pictures).

While I am the legal CEO of it as an Alaskan and Estonian LLC, it is not a huge business. It's great for passive income with a small but loyal growing audience that may become huge in the future.

I dual-wield knowledge in physics and marketing to develop our upcoming products. Nearly 100% bootstrapped by my primary income as a marketing strategist.

www.wolvenindustries.com

View our premiere commercial here: https://www.youtube.com/watch?v=Vgnl1exThP8

NortonsMind.com

A thought-provoking blog connected to a YouTube channel that focuses on many academic fields, such as ancient mythology, philosophy, psychology, socioeconomics, advanced mathematics, literature, and politics. It is also the platform from which books and independent academic courses are sold.

Blogger

William's English School

Teach English to students ranging from age groups between toddlers and college students alike.

English Teacher

US Navy

SEAL Class 269, then became a computer IT managing Top Secret satellite communications managing classified messages for maritime support.

-Expert Pistol
-Two tours to the Middle East both at sea and on land
-Two Global War On Terrorism Medals (one of them expeditionary)

Computer IT

Award-Winning Marketing Strategist, Investor, & Physicist

Having a product or service is one thing; marketing it is another.

During the day, I play a direct role in companies exceeding their sales goals by leveraging my expertise in consumer psychology by developing, executing, and managing award-winning digital marketing strategies for them. 

Usually, I accomplish this as either a fractional CMO or CEO.

During the night, I reinvest the cash earned from those direct contracts into private ownership of shares in new startups.

My noteworthy milestones include:
-- Top Rated & Expert Vetted on Upwork with a 95-100% job success rate
-- Over 5,200 tracked & verifiable hours worked
-- Millions of dollars in leads generated for over 140 companies contracted throughout 10 years of experience
-- Bachelor’s degree in marketing with two awards won from Full Sail University: 1) Global Internet Marketing Strategies; 2) Principles of Online Campaign Development

In my spare time, I so happen to be a physicist, having built an at-home physics and engineering lab in my garage.

If you’d like to learn more about me and what I could do for/with your company, connect with me.

Currently recruiting vendors.

At Brivah, we're redefining e-commerce by blending innovative technology with a human touch, fostering a Rapport Economy that enriches interactions between vendors, consumers, and influencers. Our platform offers a direct marketplace, unique Shopping Buddy feature, and robust solutions for community building and vendor collaboration.

My Role:

➢ Lead Brivah's strategic vision, driving growth and operational excellence.
➢ Oversee fundraising and investor relations, securing capital for innovation and expansion.
➢ Spearhead market entry and scaling strategies, particularly in the hospitality and fitness sectors.
➢ Champion product development, ensuring a user-centric approach and technological advancement.
➢ Cultivate a strong company culture, fostering innovation and team growth.
➢ Represent Brivah as a brand ambassador, enhancing our presence in the e-commerce space.

Skills:

➢ Strategic Planning and Vision
➢ Leadership and Team Development
➢ Investor Relations and Fundraising
➢ Marketing and Branding
➢ Operational Management
➢ Product Innovation
➢ Connect with me to explore how Brivah is changing the face of online shopping through genuine human connections and cutting-edge technology

taplio

The Battle

Catherine Canales

Mike Norton

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