CB3 Connections

After over 25 years of helping organizations build, scale, and elevate, I founded CB3 Connections to empower female founders ready to transform growth challenges into breakthrough opportunities.

Female founders often face unique roadblocks on their business journey - from strategic uncertainty and implementation overwhelm to confidence barriers that limit their impact and income. 

The A3: Abundantly Above All Coaching Program provides the clarity, strategy, and implementation support needed to navigate these challenges with confidence and purpose.

What We Deliver:
Clear pathways for women feeling stuck not knowing where to start, how to progress or at revenue plateaus and overwhelmed by growth decisions. The program transforms confusion into confidence through proven business principles and timeless wisdom that ensure businesses build on foundations strong enough to support sustainable growth.

Client Transformations Include:
- Breaking free from revenue ceilings without sacrificing personal wellbeing
- Turning market confusion into clear, compelling positioning that attracts ideal clients
- Replacing overwhelm with efficient systems that support scaling
- Building businesses that create both profit and purpose-driven impact

The mission at CB3 Connections is simple: equipping women with strategic insight, practical tools, and the confidence needed to steward their talents effectively and create businesses that bear fruit in every season.

👉 Ready to overcome growth roadblocks and scale effectively and efficiently? Let's connect!

Founder & CEO (Chief Elevation Officer)

Helping Female Founders Build Businesses That Work for Them (Not the Other Way Around) In a private space just for you, no competing voices or distractions, where you can be as candid, vulnerable, and realize transformation at its height.

You’ve poured your heart into building your business—working tirelessly, juggling endless tasks, and doing everything you can to make it successful. And it shows.  But even the most driven entrepreneurs hit moments where they feel stuck. Maybe you’ve hit a revenue ceiling. Maybe your days are consumed by fires and never-ending tasks. Or maybe you’re just tired.  

Through the A3: Abundantly Above All Coaching Program, I work with you to move beyond hustle mode and start making bold moves that lead to real results.  This isn’t group coaching where you’re one of many. This is private coaching tailored to YOUR business challenges, YOUR goals, and YOUR next breakthrough—a place where you can be as vulnerable as needed without wondering if you’re sharing too much. This means faster breakthroughs, deeper clarity, and strategies designed specifically for YOUR success.

Here’s What You Can Accomplish in A3  
1. Clarify Your Vision:  renewed focus and confidence in where your business is headed.  
2. Craft Winning Strategies: a clear plan to grow revenue without adding chaos to your life.  
3. Build Systems That Work: freedom from being the bottleneck so your business can thrive without exhausting you.  
4. Elevate Your Leadership: stepping out of the grind and into leadership with clarity and authority.

This isn’t about working harder—it’s about working smarter and building a business that works for YOU.

Why Work With Me? For over 15 years, I’ve helped organizations uplevel their operations and achieve extraordinary growth as an advisor, consultant, and coach. I know what it takes to turn overwhelm into opportunity—and I’m here to help you do the same.

Here’s what happens when we work together:  
Revenue grows (on average by 30-50% in months), Chaos turns into clarity with systems that free up hours of your time weekly. You finally get off the hamster wheel and start leading your business instead of letting it run you.

YOU get to see measurable revenue growth, more time for what matters most, and a business that supports your life, not consumes it.

Ready for Your Breakthrough?  Apply to work with me! https://forms.gle/jps3pryNHysRZogj9

Cerissa "Cece"💰 B.

Flyte by Pelvital

FLYTE is an FDA cleared product for female stress urinary incontinence that can transform the condition for approximately 70+ % of women. Mechanotherapy is the basis for 5 minutes daily x 6 week in home therapy that allows patients to get sustainable surgical level results without surgery! Prescribed by primary care, urogynecology, GYN and pelvic floor PT, this product can improve patient outcomes, lower risks and costs: triple aim!

Board Member

Traditions Bank

Serve as an independent director at a community bank, where exquisite service, customer relationships and good governance are key, also serve on the Audit(chair), Compensation, Governance committees.

Director, Traditions Bank

Telligen

Director

VaxCare

Chief Medical Officer

VaxCare works with health systems, independent practices and government entities to improve ACIP schedule immunization rates through proprietary tech and innovative business solutions.

Head, Medical Affairs

Family First Health

Provide direct patient care for acute and continuous care needs at several sites, an FQHC, with a focus on quality, prevention and strong patient-physician relationships. A very diverse patient group is served each day, creating strong professional satisfaction.

Family Physician

Strategic Health Institute

Public health and Public policy consultant,lecturer and educator with audiences comprised of health professionals, business and community leaders, health associated nonprofit groups, and legislators on diverse topics in US healthcare. Focus is on strategic planning and advocacy to achieve public health goals, including network building, stakeholder engagement, strengthening media and public testimony skills as well as internal governance to improve effectiveness.

Owner, Strategic Health Institute

American Academy of Family Physicians

AAFP is the leading membership organization for Family Medicine physicians, with 129,000 members! Strong Medicine for America is our philosophy and focus of all efforts. We offer superb quality, patient centered, highly cost effective solutions for American healthcare and our members are the backbone of a transforming system. Collectively, our members provide over 200 million office visits a year, often in parts of this country where they are the only physicians willing and able to meet community healthcare needs.

2016-17 Board Chair and 2015-16 President,  American Academy of Family Physicians

Capital Blue Cross

Served as an independent director for this regional nonprofit Blue Cross health plan, where providing members with high quality, cost efficient, accessible care is key. I also served on the nominating and audit committees.

Director, CBC Board of Directors

AAFP Foundation

The philanthropic arm of AAFP, the AAFP Foundation is a donor supported organization that provides funding to improve healthcare, strengthen primary care. Examples of such work include funding medical student scholarships to attend the National Conference, funding start up free medical clinics with strong Family Medicine leadership and, most recently launched, providing primary medical care and medical education for the people of Haiti.

Director, American Academy of Family Physicians Foundation

Visions of Hope/PCAR

VOH is the advisory board to the PA Coalition Against Rape/National Sexual Violence Resource Center. The goal of VOH is to prevent sexual violence against children through building awareness, promoting research, identifying best practices and fundraising to support innovative programs. I now serve as honorary gala chair.

Chair, Vision of Hope

I am a Family Medicine physician to my core, maybe even in my DNA these days! After almost 40 years of direct patient care along with numerous state and national level leadership roles, I approach every opportunity as a chance to heal, transform, improve and serve. Continual learning gives me the chance to see big pictures, feed my intellectual curiosity, make strategic impacts and leave the world a better place. Building relationships across many sectors: Public health, public policy, finance, communication, business has fueled my passions to grow, improve health and access for patients and communities. 

As PA Physician General in the early years, the Governor told me I had 12 million patients!  Roughly 18 years on an NBC affiliate allowed me to educate and serve 1-2 million households most days of the week with empowering health information. Later, as President of the American Academy of Family Physicians, I served about 132,000 colleagues who care for many millions of Americans. Looking for ways to positively impact frontline patient care in an enduring, financially responsible AND equitable manner, I served as CMO at VaxCare and, along with an incredible team, opened pathways for patients to again get their vaccines in their medical home from their trusted clinicians.

Now, retired from direct patient care, I serve on the boards of companies who look to be transformational, meet critical needs, allow me to learn, lead and grow. Being a Family Medicine physician is an amazing backbone of commitment: caring for the whole patient, the whole community, the whole of a transformational company. I am trained to consider interdependent systems and complex external factors. I have met so many fabulous people along my path! What a privilege! 

taplio

The Battle

Cerissa "Cece"💰 B.

Wanda Filer, MD, MBA FAAFP

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