US Navy

Command Master Chief

The Optimizer Group

CEO of The Optimizer Group. We are a premier boutique focused on optimizing organizational performance. A Veteran own business.

President

Simple philosophy alert!



1. Managers are the most impactful force in modern organizations.
2. Senior leaders who can direct this force lead successful organizations.

I can help create both.

Who is this guy?

For the past 22 years, I've helped build the World's most powerful Navy. I have led impactful teams in contested environments and I'm responsible for producing over 7K leaders. 

I'm on a mission to help 10 million leaders chart a new path forward, optimize their management, and lead the charge for high performance and well-being at work.

Two more things:

1. I post daily about leadership. Share One Pro Tip. You can hit follow, and you'll see my post.

2. I am known as The Management Optimizer because it sounds better than Management Yoda.

I would like to know about you. 👋Feel free to DM me.

Cesar Rojas

Driverseat

We're building the largest passenger transportation franchise in the world. Driverseat provides incredible opportunities for aspiring business owners to build a super scalable business that is designed to work in every community, rural or urban. 

My vision for the future is to build a company founded on transparency, authenticity and prosperity. Our renewed mission statement is "To create incredible opportunities and epic lives." 
We're refocusing and renewing our foundation to reflect what we've learned over the years as well as where we want to be in the future. 

Leveraging the Entrepreneurial Operating System (EOS), we'll evolve from a founder led company to a systems led company. Processes will be simplified at every opportunity, technology will be leveraged to its greatest extent, data will drive our decisions and we'll solve business challenges with ease. Our team is and will continue to be the best in the industry, working toward a common vision.

Driverseat is North America's fastest growing transportation franchise. We offer shuttle services direct to consumer, to other businesses and to government agencies. Specializing in small group charters, Driverseat is your household name for all things transportation including airport ground transportation, wine and beer tours, wedding shuttles, corporate employee commuter shuttles, and microtransit solutions.

President & Co-Founder

Gregor Homes

Strategic Planning, Operations, Marketing - Migrating the business through a changing home building / renovation market.

Vice President & General Manager

JMP Engineering

Managing two Branch offices with a focus on resource and project management.  Includes developing business plans, career plans, fiscal budgets, and facilitating 7 Habits Training.

Branch Manager

Husky Injection Molding Systems

Leading a team of 17 electrical Engineers and Technologists in Production and Development Engineering capacities.

Engineering Team Leader

Developing global purchasing strategies for electrical components, including risk mitigation plans, eliminating single source suppliers, pricing negotiations, and spend analysis.

Global Commodity Manager

Electrical Designer

Driverseat is a passenger transportation franchise, which means that we move people for a living. 

But I'm not in the transportation business. I'm in the people business. Our mission is to create incredible opportunities and epic lives. Franchising gives you the opportunity to work autonomously with a proven system for making money, using a recipe that was developed by some smart people (namely… me in this case…)

Every day, I have the responsibility and privilege to direct the vision of our company, setting the course for years to come. I embrace servant leadership and believe that if people are going to spend more time in their work than they do with their family, they had better enjoy it. 

I love learning about people, and having the deeper conversations. I reject rhetoric and posturing. There are only so many hours in the day, and I want them to be filled with richness and realness. 

I guess I should add a bit about myself…

I have three young daughters, and I’m a very involved Dad. I have high expectations and want them to grow up to be strong, resilient and independent women who feel they can do whatever the heck they want with their lives. 

I love working with my hands - In 2019 I began a major overhaul on my house and have completely renovated it down to the wall studs… every room…

I’m extremely passionate about coaching others, which makes my role as franchisor a perfect fit for me. Every day, I work with entrepreneurs to help them grow their business. 

I love music and play the guitar. I’ve been dabbling with piano a bit and think it might be my next project. 

I’m great at sales, because I’ve never felt like I was selling anything. I present opportunities to people who need what I have, and partner with those who will fully invest in themselves and the brand.

taplio

The Battle

Cesar Rojas

Luke Bazely

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