Tenth Stoa

+ Delivered design, copy & creative strategy across sectors including skincare, investment, supplements, cloud computing, technology & HR. 

+ Scoped out & fulfilled briefs for creative strategy, copy, design & the build of websites, landing pages & ads for customer acquisition, leading creation from start to finish.

+ Conducted research, review & optimisation of copy, design & customer journeys to improve conversion rates across B2B and B2C channels, including paid social.

+ Developed website copy and structure for a new investment company, achieving 170% of their fundraising target (over £1.4m).

+ Created copy & design of a beauty product landing page, generating their highest cold lead conversion % from Meta to date.

+ Built relationships with and pitched to clients, generating tens of thousands in revenue to date.

Freelance Creative Strategist

Pureprofile

Part of Pure.amplify media division under Pureprofile umbrella. 

+ Hybrid agency role helping clients acquire more customers across industries such as insurance, charity, energy switching, phone networks, subscriptions & health.

+ Worked on brands including St John Ambulance, Diabetes UK, British Seniors, O2, RNIB and Hello Fresh.

+ Led design & creative strategy across paid social, overseeing creation, performance monitoring, research, reviews and ongoing optimisation of design & copy.

+ Scored 100% client satisfaction in client feedback surveys for creative and contributed to generating over 8 million leads for clients.

+ Managed campaigns & partner networks, monitoring and allocating budgets based on performance and fostering long-standing relationships with over a dozen suppliers.

+ Owned campaign analysis, developing tools to swiftly identify trends across campaigns.
Led company’s UK & EU Culture team and was a 2x winner of company-wide Above and Beyond Award.

Campaign Manager & Creative Lead

Cohort Global

Part of role with Pureprofile above, business acquired 2017.

Campaign Executive

GRAHAM Construction

Manage thousands of documents for numerous multi-million pound projects; responsible for creation, implementation and review of system procedures across the London and Northern Ireland regions; lead training of both internal and external system users; compile and present information for lengthy legal proceedings; assemble key handover manuals; content and database management; handle constant demands on various projects to strict deadlines without mistakes; maintain relationships with contractors and staff at every level to get information as required. Proud of becoming being a trusted, respected and sought-after member of the team in an industry I had no previous experience with.

Document Controller

Ards Borough Council

Promote and market events across the Ards Borough; shape communications to fit organsation’s ‘tone of voice’ and brand; copywriting (above and below the line advertisements); assemble and design marketing materials (brochures, posters, flyers); update websites; press releases; direct mail campaigns; manage high-profile ‘Experience Ards’ Tour programme; compile and sign off simultaneously on two key brochures with short publishing and distribution timeline.  The Council subsequently made this an annually-recurring, paid position.

Events Marketing Assistant

OCO Global

Identify trade leads and European contracts; research and compile status reports on global companies; assemble news reports for a leading mobile network provider.  Able to develop commercial awareness and ability to pay attention to detail whilst concisely summarising issues from a wealth of information. Offered a full-time position but instead moved to Ards Tourism to work towards long-term goals.

Placement Researcher

Helping you unlock more customers with more website conversions & distinctive design | Digital products & services | 8m+ customer acquisition leads | FSB Member

I'm a Creative Strategist with 9 years of experience in digital marketing and customer acquisition. I have a proven track record of leveraging a hybrid skillset of analytics, strategy, design and client management to deliver high-impact creative which works and want to help businesses get the results their brand deserves.

Claire Fletcher

Technika

Volcanica Coffee

Helping Volcanica Coffee to grow with better design development, CRO, and Speed Optimization.

Shopify Developer

THREAD Consulting

Designed and developed 30+ websites for clients in categories like Fashion, Furniture, Cosmetics, Electronics, Clothes etc.

Helped 20+ stores to increase their Sales with Speed Optimization and CRO.

Helped 50+ Stores with custom coding functionalities and solutions.

Did you know that 95% of E-commerce brand owners are unknowingly sabotaging their own success?

They fail to realize this simple truth:
𝗔 𝗴𝗿𝗲𝗮𝘁 𝘀𝗵𝗼𝗽𝗽𝗶𝗻𝗴 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 = 𝗹𝗼𝘆𝗮𝗹 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀.

As a CRO Specialist, Shopify Expert, and CXL-Certified professional, I've spent more than six years helping E-commerce brands turn their Shopify stores into high-performing sales platforms. 

While many focus on ads and marketing, I work on improving the design, speed, and structure of their stores to boost conversions and get real results.

Here’s why it matters:

✅ Loyal Customers = More Sales
✅ Loyal Customers = Higher Revenue
✅ Loyal Customers = Free Word-of-Mouth Marketing
✅ Loyal Customers = A Powerful Customer Acquisition Tool

Without a conversion-focused Shopify store, every dollar spent on marketing is a missed opportunity.

If you’re ready to stop wasting money on ads that don’t convert and start building a Shopify store that delivers real results:

📞 DM me to schedule a Coffee Call and let’s take your Shopify brands to the next level!

taplio

The Battle

Claire Fletcher

Usman Fahad

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?