PressWhizz

CMO & Partner

ParasiteSEO.com

CMO & Co-Founder

SEO.Careers

Matching Top SEO Talent With The Biggest Brands & Best Agencies

Co-Founder

Charles Floate Training

My all-in-one platform for search engine optimization education - With courses, ebooks, audits, consultancy, keyword research services, topical mapping, link building packages and more on offer!

Founder & CMO

Whether you own affiliate websites, run an agency, ECommerce store or are just looking to get the highest level of SEO expertise in the world.

Charles Floate's consulting sessions will guarantee you improve your knowledge, get results and walk away with a stronger and more confident understanding of SEO than ever before.

Charles has over a decade of experience in digital marketing, has helped thousands of websites gain organic traffic, built a multi-million dollar affiliate portfolio and has published close to 500 different articles & case studies across the SEO industry.

Charles is one of the most respected black hat internet marketers on the planet, has spoken at 40+ conferences across three continents and has won multiple awards in SEO, blogging and business.

If you book a session with him, you'll get quick, actionable information in a no time wasted call that gets straight to the answers you've been looking for.

Search Engine Optimization Consultant

Internet Marketing Consultant and Award Winning Blogger.

Blogger

Topical Map AI

Godlike Marketing

Owner

SEO A.I.

DFY Links

Founder / CEO

God of SEO

SUSO Digital

Head of Marketing & Strategy

I Help My Clients Develop SEO Campaigns That Generate 400%+ Organic Revenue Growth

I started off marketing when I was just 12 years old, running large gaming communities and working with some of the largest YouTube ventures in the world.

I quickly developed my marketing and SEO talents into becoming one of the world's leading consultants in the space today at just 27 years old.

I currently:
- Operate 30+ Websites in multiple languages and differing markets
- I've sold TWO agencies
- I've sold 5 sites I privately owned and 8 in joint venture with other people or organizations
- Top 1% Gumroad Seller
- Published 500+ blog posts, case studies and 20+ eBooks on various SEO topics
- Consultant for Fortune 500 and Inc. 500 companies
- I've ran over 1,000 link building and/or digital PR campaigns, worth well over $25m in combined spend
- I'm a contracted ambassador for Odys Global, WhitePress and Legiit Marketplace
- I manage the EComm sites and IT for my family business (Valued at $70m)

Charles Floate

Had a few people show up for my mini presentation 😅

I've been building backlinks for 17 years, we'll sell over $4.5M of links this year, and I have NEVER seen Google reward authority and quality link signals like they are right now. 🔗

Yet most SEOs STILL buy links that do nothing… because Google neutralizes them.

Here’s my exact SOP for picking links that actually increase rank, ROI and AI visibility:

1 - Ignore Metrics, Do Your Due Diligence
Metrics are EASILY manipulated, even the “organic traffic” inside Ahrefs/SEMRush.

Check link profiles manually. If the site doesn’t rank anything in your niche → the link is a pillow, not power.

2 - Page-Level ROI Test
Before buying ANY link, ask: “How much can this link make me?”

In high-ARPU niches, you can budget links by targeting specific money/supporting pages based on price vs potential return.

3 - Anchor Safety = SERP Reality
Most SEOs choose anchors based on what they want.

Google rewards what the SERP shows is safe.

If the top 10 use:
 • Brand/URL → use brand/URL
 • Soft partials → use soft partials
 • UGC/parasites → stay conservative

Match the consensus. Don’t fight it.

And if competitors have ZERO direct links? Don’t force them unless the individual link has exceptional relevancy/trust.

4 - Outbound Link Neighbourhood Check
If a site leaks outlinks to casinos, CBD, crypto, Viagra — and you’re NOT in those industries, your link is likely devalued.

Google does track link neighbourhoods.

Sit next to trash, you ending up smelling like trash...

5 - Indexation & Editorial Health
Avoid sites that are:
 • Bleeding indexation
 • Losing keywords
 • Publishing AI slop
 • Pushing hundreds of posts with zero rankings

Power sites GROW. Zombie sites DRAIN.

6 - Traffic Stability (6-18 Months)
You don’t want a site that had traffic, you want one that KEEPS it.

Look for: smooth growth, logical seasonality, no update cliffs, no sudden programmatic spikes.

Stability = trust. Trust compounds.

7 - Internal Link Inclusion
A link on a page with no internal links = weak.

A link with supporting internals, topical hubs, and strong navigation delivers 3–10× more power.

Context = equity.

8 - Avoid Orphan Links
If the page has:
 • No internal links in or out
 • No social signals
 • No backlinks
…it’s basically a paid nofollow.

Orphan pages = orphan signals.

9 - The AI Visibility Test
If you want to appear in AI Overviews/model citations, your links must sit inside authoritative, entity-rich context:
- Editorial pages ✔
 - Topical clusters ✔
 - Structured data ✔
 - Strong authorship signals ✔
 - UGC authority domains ✔

In AI SEO, context around the link matters more than the link itself...

In traditional SEO though, most SEOs don’t have a link building problem, they have a link selection problem.

Google isn’t rewarding more links… Google is rewarding better signals.

Fix what you buy → fix what you rank!

That's it for this SOP! BUT, I'll be running a $250 PressWhizz LINK GIVEAWAY to anyone who LIKES+COMMENTS on this post 👇

An absolutely packed room for James Oliver going thru Parasite SEO 👀

AI isn't going to kill SEO...

It's going to make us more powerful, able and rich than ever before! 🙌

The EU just launched an antitrust investigation into Google's site reputation abuse policy - Probably the most misguided search policy ever released...

Not allowing ANY third party content is stupid, as if outsourcing has never existed... And the enforcement was inconsistent at best.

This was PR and propaganda to bully publishers into compliance, not to "protect users" - If they really wanted to protect users, they wouldn't have rolled out AI Overviews with no fact checking or verification.

This is going to be very interesting though! Google will likely have to reveal even more of it's search secrets in court if they want to defend this, or they'll have to cancel the policy entirely in the EU.

One way or another, this is at least a small win for the publishers and SEOs that tried to make money the exact same way Google does, with monetization on top of third party content.

Just added PressWhizz to TrustMRR by Marc Lou 👀 
 
Only the verified Stripe revenue, doesn't include PayPal (our main source), wires, crypto etc...

BUT, it does put us at #11 in the past 30 days 😅

At Chiang Mai earlier this year, we had TWO lucky SEOs win $1,000 of link credit from our scratch cards! They were so popular, we had to print more...

We'll be sponsoring a bunch more events next year, including iGB Barcelona, BrightonSEO, SEO Estonia, SBC Lisbon and Chiang Mai again!

We'll be giving away more of these at every event, so make sure you stop by our booth, pick up a card, scratch and see if you'll win $25 - $1,000 in FREE backlinks 🔗

Make sure to follow PressWhizz for more regular updates 🙌

Got some PressWhizz flasks custom made 👀

Our merch game is getting too good 🔥

I'm a regular at this little local Thai restaurant 

So the owner gifted me a papaya today

"100% organic, straight from the jungle" 🔥

Now that is quality customer service...

Thai hospitality is unmatched 🇹🇭

Some people have been complaining that we didn't update ParasiteSEO.com 😢 

Are you high?! We've dropped an ENTIRE AI AGENT, Reddit Planning, Parasite Rank Tracking, Parasite Alerts, Parasite Tracking AND we're working on a whole new series of videos...

This Black Friday, you can pick up a LIFETIME account at ParasiteSEO for 70% OFF! This is a one time only, INSANE deal that if you work in affiliate, lead generation, local, ECommerce or just about anything in SEO... 

Will lead to a HUGE ROI 💰 

For more information, and to access this deal before it closes on Sunday, click the link in the comments down below 👇

Currently working on my slide deck for next months private mastermind presentation... I think it's going to be a masterpiece 🧐

GPT-5.1 is even sourcing URLs from search when I ask if it's 5.1... SEO is so alive! 🙌

We just added over 2,000 NEW publishers to the PressWhizz Marketplace! And we'll be adding ANOTHER 2,000 later on this week 👀

Just in time to get 10% deposit BONUSES for Black Friday and access a ton of new, niche, high authority sites to build guest posts, niche edits, digital PR, parasite pages, AI Visibility, tiered boosting and more...

We'll also be launching our BRAND NEW, FREE AI SEO Tool Suite next month! So every one of our customers can cancel their many, many subscriptions and get a wide variety of industry-leading tools for nothing but showing some brand loyalty ❤️

Make sure to follow the main page for more updates, free SEO guides, webinars, new launches and news 🙌

🚨 I’ve resurrected one of my most popular mini-sites… SEO Black Friday is BACK 🛒

I’ve hand picked the BEST Black Friday deals in SEO! Hosting, links, software, courses, plugins… All the stuff you should ONLY ever buy this week.

Oh, and I dropped my own course + eBook deals too. Stupidly cheap, and only available for this one special time per year...

🔗 Full list is live, link in the comments below! And being updated daily.

Go stock up before your competitors do...

If you do B2B marketing, networking will often get you way further than most actual marketing campaigns will...

Officially seeded in 5.1 now too! 👀

In fact, it's actually been easier to get visibility in this new model than 4o was... 

Grounding is becoming much more common, and we know the weighted sources to build upon and some special magic sauce I've invented to make sure OpenAI picks up our pages EVERY TIME.

This isn't new SEO, this is the new algorithm...

AI outputs ARE the new SERPs!

The Black Friday Effect! 👀

We did $60k across the whole platform just on Monday...

Just sent the letter of intent for our potential FIRST EVER acquisition at PressWhizz - Only 13 months into the brand existing, and we're already buying six-figure companies 😅

Should be able to make the big announcement next month, so our customers (hopefully YOU) are about to get a whole new tool suite for FREE 👀

And the site comes with one of the largest organic traffic profiles in SEO, and more specifically link building... Which just so happens to be our exact target market!

This isn’t "buying a website", this is injecting a jet engine into PressWhizz...

We’re talking:
- 50k+ monthly SEOs now seeing (and soon being completely integrated into) our ecosystem by default
- Over half a decade of authority + backlinks instantly merging with our growth curve
- A distribution channel that would’ve taken 3-4 years to build

You can grind for reach… Or you can just buy the reach and then build the products on top.

This acquisition basically pulls forward our roadmap by 18-24 months overnight.

In our first full year, we managed to quite easily break $500k/mo! This deal puts us frighteningly close to $1M/mo in 2026...

I’ll share every detail the moment the ink dries! But just know this: We’re not just building a link marketplace anymore. 

We’re building the home for the entire industry to build, buy, monitor, exchange and grow their link building...

And this acquisition is the first domino. 🚀

Remember, TODAY is the LAST DAY you'll be able to get a +10% DEPOSIT BONUS on the platform...

We already have the cheapest & fastest links in SEO, this is your one time of year to get them for even cheaper 🔥

Here’s what that actually means in terms of REAL WORLD ROI FOR YOU, and why you’d be insane to miss it:

Every single month we’re adding 2,000–4,000+ NEW publishers to the PressWhizz marketplace
(1,373 in April alone + another ~1,000 added to private inventory), and that inventory is going to keep skyrocketing because we’ve just launched our upgrade custom outreach tool (sending over 500k emails/mo), hired even more developers and outreach specialists.

So your deposit today isn’t just “credit”…
It’s early access to:
- Cheaper links
- Faster indexing
- Bigger inventory
- Higher authority publishers
- Better topical matching
- The ONLY REAL Entity Stacking Service in SEO
- Best tier 2 links
- The strongest parasite SEO playground on the internet...
- As well as a growing range of FREE, AI-powered SEO Tools that will replace your subscription costs very soon

And here’s the kicker most people still don’t understand… Links haven’t just held value in 2025... They’ve 10× increased in importance!

Google nuked content signals, boosted authority, and shoved everyone into a pay-to-compete authority economy, which is all ultimately powered by link profiles.

(Yes, this is literally confirmed through the algorithm changes & industry analysis.)

Meaning:
If you’re buying links at full price in 2025…
You’re losing.
If your competitors top up today and you don’t…
You’re losing.
If you wait until tomorrow…
You’re losing.

This is the ONLY 12-hour window all year where you can get: The cheapest links → on the fastest system → with the biggest inventory → before the next wave of publishers drops...

And with Google favouring authority sites harder than any time in history, you either build yours now or you watch someone else outrank you for the next 6-18 months.

(Yes… that’s how long authority gaps take to close.)

This isn’t a hype post.

This is math + momentum + market timing.

If you’ve ever trusted my advice before… Load up your account, take the bonus, and set yourself up to win the rest of 2025.

Because tomorrow? The cost goes back up…

Link in the comments down below 👇

🔥 FINAL REMINDER, ONLY HOURS LEFT! 🔥

 PressWhizz’s Black Friday +10% FREE CREDIT BOOST is about to disappear.

If you’re planning to buy links anyway (you should), this is literally free money added straight on top of your balance.

How it works (for the last few hours):
 ➡️ Deposit anything → get +10% instantly
 ➡️ No codes
 ➡️ No limits
 ➡️ No cooldown
 ➡️ Instant link-buying firepower

Examples:
 • $500 → $550
 • $2,000 → $2,200
 • $10,000 → $11,000

If you miss it, it’s gone.
If you deposit now, you lock in 10% more links for the same spend.

⏳ Black Friday ends in a few hours. Final call.

Go top up your PressWhizz dashboard before it shuts off.

Targeting Agency

Co-Founder and CEO

Simple Solutions Armenia

CEO and co Founder

LinkedIn Local Yerevan

Amcham Armenia

AmCham is an independent business association operating in Armenia since 2000. AmCham represents the interests of 170+ member companies from almost all sectors of the economy. AmCham’s goal is to enhance US-Armenia business relations and improve business and investment climate in the country. AmCham is a member of US Chamber of Commerce and European Council of American Chambers of Commerce

Mamber at 

Union of Advanced Technology Enterprises (UATE)

Member at 

Entrepreneurship & SMEs Commission - ICC NC Armenia

Member

Mantashyants Entrepreneurs Union

Armenian State University of Economics

Lecturer

Armenian Dream / Հայկական Երազանք

Founder

Children of Regions NGO

Mentor

Helping B2Bs Scale with SEO, PPC & Digital Strategy | 1K+ Businesses Ranked on Google & Grown Globally | CEO @ Targeting Agency

I’m an entrepreneur, educator, and CEO at Targeting LLC, helping businesses grow through SEO, LinkedIn, and smart marketing systems.

For businesses: we scale visibility and ROI with SEO, PPC, and digital transformation.

For events & media: I speak and train on marketing, leadership, and the future of work.

📚 Author of The Hidden Side of Success & Proactive Leader.
🎤 Speaker at LinkedIn Local and international business events.
👥 Mentor to 3000+ students and young professionals.

👉 Let’s connect if you’re looking to:

Scale your marketing with proven systems.

Book a speaker with real-world business experience.

Explore leadership, marketing, or future trends on your podcast.

Gor L. Karapetyan

Some moments don’t break you.

They brand you.

“Aren’t you trying to wear shoes 
that are too big for you?”

That’s what a board member told me years ago,
during an interview I desperately wanted to win.

The room went quiet.
I smiled.
But inside, I knew ,
that was the end of it.

I didn’t get the job.
And yes, it hurt.

But I didn’t stop.
I worked. I failed. I learned.
And I kept showing up.

Years later, I walked into the same organization again.
Not as a candidate.
As a board member.

Later, chairman.
The one choosing directors, not begging to become one.

And I still remember that sentence.
Those “too big” shoes.

Maybe they were too big back then.
But I grew into them.
And wore out a few more pairs along the way.

Now, when I meet someone who is “not ready,”
I don’t measure the size of their shoes.
I look for the size of their willingness to grow.

Failure is not a wall.
It’s a fitting room.

P.S. This story became a chapter of my first book, The Hidden Side of Success.
The cover? Shoes.
For a reason.

B2B Marketing Navigator | Guiding Leaders on Google & LinkedIn | 1K+ Clients | Co-Founder & CEO @ Targeting Agency | Keynote Speaker & Published Author

No alternative text description for this image

Sometimes, my students 𝐮𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝 SEO faster

 than 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞𝐝 executives.

And that says something important.

This week, one of my students presented
 her homework on 𝐊𝐞𝐲𝐰𝐨𝐫𝐝 𝐈𝐧𝐭𝐞𝐧𝐭.
Clear. Structured. Confident.

She explained why choosing the right intent matters,
how people search,
and what types of keywords actually drive real business results.

And while she was speaking,
I caught myself thinking about so many conversations
 I’ve had dealings with business owners:

A furniture company trying to rank for “𝐰𝐨𝐨𝐝.”
A pharmacy insisting on keywords like “𝐟𝐥𝐮.”

Ambition is great, misalignment is expensive.

Because SEO isn’t about fighting for the 𝐛𝐢𝐠𝐠𝐞𝐬𝐭 𝐰𝐨𝐫𝐝.
It’s about choosing the 𝐫𝐢𝐠𝐡𝐭 𝐨𝐧𝐞.
The one that matches the 𝐛𝐮𝐲𝐞𝐫’𝐬 𝐢𝐧𝐭𝐞𝐧𝐭.

Sometimes students see this faster,
because they’re not held hostage 
by old habits, old assumptions, or ego.

And maybe that’s the reminder 𝐰𝐞 𝐚𝐥𝐥 𝐧𝐞𝐞𝐝:
Expertise 𝐝𝐨𝐞𝐬𝐧’𝐭 𝐦𝐞𝐚𝐧 we stop learning.
Experience 𝐝𝐨𝐞𝐬𝐧’𝐭 𝐦𝐞𝐚𝐧 we always know.

By the way I invited her to join my new 
SEO + GEO course starting next week.

I think she’ll surprise us again.


P.S. Anna G. Hovhannisyan thanks for sponsoring this post 😎

I was sitting in a taxi yesterday, 

AirPods in, listening to a podcast.

About communication, of all things.
How ironic.

Then a thought hit me:
Why am I learning how to communicate from strangers online,
while ignoring the real human sitting half a meter away?

So I paused the podcast.
Took out my AirPods.

2 minutes later we were discussing electric cars,
charging stations, battery life, road experience.

He even gave me advice 
I actually needed
simple, practical, human.

And all I could think was:
How many beautiful conversations do we miss
because we are too busy learning how to communicate instead of actually doing it?

Sometimes the world isn’t asking us to search harder.
Just to look up.

P.S. Try it next week, start a conversation with someone new.
You might walk away with more than you expected.

I’ve been doing SEO for 10 𝐲𝐞𝐚𝐫𝐬 𝐧𝐨𝐰.

 And every year, I hear the 𝐬𝐚𝐦𝐞 𝐭𝐡𝐢𝐧𝐠:

Every new technology, new algorithm,
new social platform, voice search,
 And now AI, all come with the same verdict:
 “𝑆𝐸𝑂 𝑖𝑠 𝑑𝑒𝑎𝑑.”

𝐁𝐮𝐭 𝐒𝐄𝐎 𝐧𝐞𝐯𝐞𝐫 𝐚𝐜𝐭𝐮𝐚𝐥𝐥𝐲 𝐝𝐢𝐞𝐬.
 O𝑛𝑙𝑦 𝑜𝑢𝑡𝑑𝑎𝑡𝑒𝑑 𝑚𝑒𝑡𝘩𝑜𝑑𝑠 𝑑𝑖𝑒.
 SEO simply evolves.
The form changes, yes,
 but the essence stays the same:
 a solid structure, clear semantics, 
technical clarity, trustworthy content, and strong brand signals.

Now AI has introduced a whole set of new terms,
 𝐀𝐄𝐎, 𝐆𝐄𝐎, 𝐋𝐋𝐌𝐎, 𝐒𝐗𝐎, 𝐀𝐈𝐒𝐎, 𝐗𝐄𝐎…

 I’ve counted more than ten that 𝐜𝐥𝐚𝐢𝐦 𝐭𝐨 “𝐫𝐞𝐩𝐥𝐚𝐜𝐞” 𝐒𝐄𝐎.
They may sound new,
 but at their core, the principles are almost identical.

In fact, the professional community 
still has 𝐧𝐨 𝐟𝐢𝐧𝐚𝐥 𝐜𝐨𝐧𝐬𝐞𝐧𝐬𝐮𝐬 on terminology,
 though the two most widely discussed ones
 are GEO and AEO.

Search has evolved.
 It now happens 𝐞𝐯𝐞𝐫𝐲𝐰𝐡𝐞𝐫𝐞, 
ChatGPT, Gemini, TikTok, YouTube, Reddit, and beyond.

Today, the real challenge for businesses 
is not only appearing in search results,
 but also appearing in AI-generated answers.
If I sum it up, my conclusion is this:
𝐒.𝐄.𝐎. = 𝐒.𝐄.𝐎.

Today SEO is no longer just Search Engine Optimization.
 It has become Search Everywhere Optimization.

We’ve turned all of this into a complete system,
 and I’m launching a new program:
 SEO + GEO - a combined modern methodology.

So this is not the end of SEO.
 𝐓𝐡𝐢𝐬 𝐢𝐬 𝐚𝐜𝐭𝐮𝐚𝐥𝐥𝐲 𝐢𝐭𝐬 𝐦𝐨𝐬𝐭 𝐞𝐱𝐜𝐢𝐭𝐢𝐧𝐠 𝐩𝐡𝐚𝐬𝐞.

Details about the program are in the comments.

Some things look like Lego.

Until you try to build with them.

Last week my son received a gift 
a construction set that looked like LEGO.

Same colors. Same shapes. 
Same pictures on the box.

He spent an hour building an emergency car.
Focused. Excited. Confident.

But when he finished the pieces wouldn’t lock.
The car kept falling apart.
Everything looked right… but nothing worked.

I checked the box:
It wasn’t LEGO .
It was COGO, a cheaper copy.

And in that moment it hit me:
This is exactly what happens in business.

So many teams copy the form:
the website design,
the social media format,
the “best practices,”
the competitor’s strategy.

But they ignore the nature:
the real problem,
the purpose,
the function,
the depth.

And then they wonder why everything falls apart under pressure.

Copying the shape never replaces building the substance.
In product. In marketing. In leadership.

Anyone can imitate the packaging.
Few do the hard work of understanding why it works.

So ask yourself today:
Are you building a LEGO… or a COGO😜

𝐋𝐚𝐬𝐭 𝐰𝐞𝐞𝐤, I was invited to speak 

at the 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐋𝐢𝐛𝐫𝐚𝐫𝐲.

Room full of curious minds.

Before the event, they asked me one question:
“𝐖𝐡𝐢𝐜𝐡 𝐛𝐨𝐨𝐤 𝐬𝐡𝐨𝐮𝐥𝐝 𝐰𝐞 𝐝𝐢𝐬𝐜𝐮𝐬𝐬?”

I didn’t pause.
I chose 𝐙𝐞𝐫𝐨 𝐭𝐨 𝐎𝐧𝐞 Peter Thiel

Not because it’s perfect.
Not because I agree with every chapter.

But because it demands thinking, not copying.

It shakes you out of “improve slightly, compete harder”…
and asks:
“What are you building that never existed before?”

Here are the 5 ideas that hit hardest for me especially as a founder working with founders:

1) 𝐅𝐫𝐨𝐦 𝐙𝐞𝐫𝐨 → 𝐎𝐧𝐞
Don’t polish what already exists. 
Go where nobody has gone.

2) 𝐄𝐬𝐜𝐚𝐩𝐞 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐨𝐧
Real wins come from uniqueness, not fighting in the same sandbox.

3) 𝐁𝐞 𝐭𝐡𝐞 𝐥𝐚𝐬𝐭 𝐦𝐨𝐯𝐞𝐫
Build something that outlives hype, noise, and trends.

4) 𝐒𝐭𝐚𝐫𝐭 𝐰𝐢𝐭𝐡 𝐚 𝐬𝐞𝐜𝐫𝐞𝐭
Every great business begins with a truth others don’t see yet.

5) 𝐏𝐞𝐨𝐩𝐥𝐞 𝐟𝐢𝐫𝐬𝐭
A strong team turns a good idea into a living reality, not the other way around.

I reread it this month
and still walked away with new questions, 
new tension, new ambition.

That’s what important books do:
they bother you into building.

I shared my lessons, now it’s your turn.
Which book shaped your thinking the most?
Leave the title below. 

P.S. I’m adding them to my 2025 list and 
𝐬𝐡𝐚𝐫𝐢𝐧𝐠 𝐭𝐡𝐞 𝐟𝐢𝐧𝐚𝐥 𝐬𝐞𝐥𝐞𝐜𝐭𝐢𝐨𝐧.

You don’t need people to open your email

for your email to work.

That’s the part most businesses miss.

For months I kept receiving newsletters from a company
I don’t even remember subscribing to.
I never opened a single one.

But every subject line followed the same formula:

“Partnering with X.”
“Trusted by Y.”
“New collaboration with Z.”

Just names.
Big names.
Names that meant something.

And something interesting happened:
Every time I saw their email sitting unopened in my inbox,
my perception of their brand quietly grew.

They didn’t push.
They signaled.

And signals build trust long before content does.

Most brands beg for clicks.
Smart ones build reputation in the subject line.

So here’s a question worth sitting with:

Are your emails trying to be opened
or noticed?

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The Battle

Charles Floate

Gor L. Karapetyan

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Performance ScoreCharles Floate's LinkedIn Performance

Performance ScoreGor L. Karapetyan's LinkedIn Performance

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taplio

The Battle

Charles Floate

Gor L. Karapetyan

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Charles Floate's LinkedIn Performance

Performance ScoreGor L. Karapetyan's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreCharles Floate's LinkedIn Performance