I Help My Clients Develop SEO Campaigns That Generate 400%+ Organic Revenue Growth

I started off marketing when I was just 12 years old, running large gaming communities and working with some of the largest YouTube ventures in the world.

I quickly developed my marketing and SEO talents into becoming one of the world's leading consultants in the space today at just 29 years old.

I currently:
- Invest and run half a dozen different industry-leading companies.
- Operate 30+ Websites in multiple languages and differing markets
- I've sold TWO agencies
- I've sold 5 sites I privately owned and 8 in joint venture with other people or organizations
- Top 1% Gumroad Seller
- Published 500+ blog posts, case studies and 20+ eBooks on various SEO topics
- Consultant for Fortune 500 and Inc. 500 companies
- I've ran over 1,000 link building and/or digital PR campaigns, worth well over $25m in combined spend
- I manage the EComm sites and IT for my family business (Valued at $70m)

Charles Floate

ANOTHER BIG UPDATE 🚨

We now own and moderate r/LinkBuilding.

We’re rebuilding it into the best place on Reddit for:
- Real link building case studies.
- Digital PR & outreach.
- Automations & AI SEO.
- Networking with people who actually do this on a daily basis!

We’ll also be running AMAs with industry leaders, breakdowns of campaigns, and link/credit giveaways there over time.

All quietly powered by PressWhizz.

If you’re serious about links and the future of the industry, join using the link in the next comments down below 👇

The best SEO niches for 2026 (if you actually want money) 💰💰💰

- Local lead gen (boring = rich)
- Parasite SEO on authority sites
- AI SaaS SEO (B2B budgets are insane)
- iGaming & finance (still undefeated)
- Non-English SERPs (Google on easy mode)

SEO isn’t dead, organic traffic is still incredibly valuable! Especially in markets that struggle to run ads or can’t rely on paid media at scale.

And the entire SEO industry is expected to double by 2030 👀

Stop taking SEO so seriously!!! 🙌

No site stays #1 forever.
Google updates will mess up your plans.
Links will get devalued.
Traffic will fluctuate.

Take risks. 
Test everything. 
Enjoy the process.

An SEO too scared to experiment is an SEO that never ranks! Like any other investment, rankings aren't something you should be emotionally attached to.

The people who last in this industry aren’t the ones obsessing over every ranking and fluctuation. You’re playing a game controlled by an opaque algorithm run by a trillion dollar company, instability is the baseline, not the exception.

Most SEOs fail because they want certainty in an environment that rewards chaos. They want rules written in stone when the only constant is change. 

And the ones who do often seek out knowledge just end up waiting for confirmation that something works… by which time the opportunity is already dead.

The real advantage isn’t knowing what works today. It’s building the instinct for what might work tomorrow. And that only comes from experimentation, pattern recognition, and a thick enough skin to take losses without spiraling.

Just remember, SEO is supposed to be fun.

90% of SEOs won’t survive the next 24 months!!! 🚨 

Not because they’re bad at SEO.

But because they’re still building for a version of search that will soon no longer exist...

Read this before you "wait" yourself out of business 👇

Google updates don’t usually straight up kill businesses overnight, that has happened a few times, but it’s very rare. Instead, they bleed them out. S

Open article: Google Updates Kill Businesses & 90% of SEOs are NEXT by Charles Floate • 7 min read

Google Updates Kill Businesses & 90% of SEOs are NEXT

Grokipedia is PROOF that pSEO using AI content works! 

You just need MORE depth and MORE pages.

Still, it's got a ton more indexed keywords than traffic, but it won where others didn't even take off because:

- It covered entire concepts, not keywords
- It built thousands of pages that connect semantically
- Each page reinforces the next

And it had the richest man in the world boosting it's PR, link profile and user engagement signals from day one

Strip away the hype and that last part matters, a lot...

Grokipedia didn’t just launch with good structure, it launched with instant credibility. Real users, real engagement, real links, real discussion. That alone short circuits years of the usual "prove yourself to Google" phase that most pSEO projects die in.

But even without that advantage, there is still a core lesson here: pSEO doesn’t mostly fail because it’s AI content... It fails because people build thin systems and expect fat stacks in return.

This is also why smaller AI pSEO sites copying the surface level approach won’t replicate the outcome. You can’t fake depth, you can’t fake interconnectedness, and you definitely can’t fake real world signals at that scale.

You can build quality, well researched, formatted, indepth, fact checked and user friendly content at scale using AI systems now though! And it's only getting better, and cheaper to do.

Right now, Google's algo is BROKEN! And there are a bunch of ways you can manipulate it without running into many consequences because they switched off or decoupled a lot of the expensive anti-spam systems.

This is the secret freshness recycling SEO technique ♻️

It works because Google overweight's recently updated URLs, especially from sites with high craw frequency.

All you have to do is update:
- The Page Date
- Intro paragraph
- Add 1 new section
- Resubmit in GSC
- Repeat every 60-90 days

You don’t even need new content... You can essentially "bump" old content for free bonus traffic.

It's taken us just over 9 months to get to $1 million in Stripe revenue from the PressWhizz marketplace 📈

This isn't including PayPal, Wise, Wires, Crypto etc... either, which would 6x this number in our first full year! 🔥

That’s:
- 100% bootstrapped, no VC money
- Product first, marketing second
- Organic, brand building > paid ads
- Only hiring A-Players for each department

Most people will look at this and assume it was luck, timing, or some magic growth hack. It wasn’t.

It was obsessing over a boring problem everyone complained about but nobody fixed properly, and the biggest players in the space hadn't innovated in years. 

The first full month was insane - We went from $60k in January to $240k revenue in February. How?

We setup the processes needed to scale first: Sourcing, vetting, killing bad inventory, fixing delivery, tightening ops, adding AI systems wherever possible to scale beyond human capability. So when demand hit, the system didn’t collapse. It absorbed and grew with it.

Revenue dipped. Growth slowed. Things broke... Customers complained. We realised very quickly what wasn’t scalable, what needed to be rebuilt, and where we’d been naive or overconfident. 

We slowed down on purpose. Rebuilt chunks of the platform. Cleaned house internally. Fixed the stuff nobody on Linkedin ever talks about because it doesn’t screenshot well. Margins, workflows, QC, supplier behaviour, edge cases at scale.

And expanded our service offerings based on what customers and the market asked for most; Primarily being AI SEO, a  Tiered Link Building service that actually WORKS and an entity stacking that offers the entire package in one.

The second ramp didn’t feel exciting, it felt inevitable.

Once the product was solid, the brand carried weight, and customers trusted us with bigger budgets, the curve started bending again - And whilst it inevitably went crazy over the Black Friday madness, 2026 is stacking up to set new records EVERY month! 

The best part of all, this proof of concept was the hardest part! Now we have everything prepped, everything ready, everyone in place, we can let compounding do its thing.

We are still early too! Link building is only set to grow massively over the next few years, and it'll be the only way to truly feed AIs at scale.

Time to hit $1m/mo next! 🙌

I managed to hit 90,000+ followers on X, just a few years in to going all in on my account. Thank you to every one of you following me on here and there 🤝 

From memes to parasite plays, leaks, wins, losses and receipts... Still building, still learning, still breaking things.

Appreciate every follow, reply, DM, lurker & hater.

I will never stop in my pursuit to be the best source of REAL SEO.

100K loading… 🚀

I had an old consulting client DM earlier in the week because his money site had tanked from the December update.

I gave him good & bad news.

Bad news first: His site had dropped from $20k/mo to $3k/mo and probably wouldn't even be able to recover until the next core update (~6-9 months).

Good news: Black hat & Parasite SEO are easier than ever right now! Go buy and build a Reuters press release for your target term...

No backlinks links, no social signals, no internal links - Just a short, optimized article and a CTA to your main offer.

Just 2 hours and 20 mins after it went live and it was Page 1 for his main term already! His main site which he'd invested $100,000s and countless man hours got beaten by a page that cost $1,000 and took 15 mins to create.

Authority and distribution matter far more than effort, history, or how emotionally attached you are to a domain. That’s the reality most people don’t want to hear, but it’s also the opportunity.

This is the most flexible SEO environment we’ve had in years if you’re willing to think tactically, move quickly, be open to new techniques and stop treating one site as your entire business or having blind faith that Google will do the right thing - It won't.

Go make money whilst it is literally THIS easy to do so!

Two years ago, folks still believed the SEO industry was over... And yet here we are, with more growth than ever before! Never in my career have I ever seen such interest & investment from C-Suite at the biggest companies in the world.

The industry is on track for ~$200B by 2030! Not from bloggers pumping listicles, but from enterprises, AI-powered tooling, and SEO becoming infrastructure.

And the amount of people that have left or given up over AI is staggering, but also less competition for the rest of us.

What’s left (hopefully) is a smaller, smarter, better capitalized industry with closer connections.

If you’re still here, still learning, you are not late. 

You’re early, again 🙌

Looking forward to speaking at BrightonSEO this April 🇬🇧

I’ll be sharing insights from analysing the 1.5M+ outreach emails we sent last year across link building and digital PR - What this data tells us about where links and visibility are heading as AI-Powered search summaries move to becoming the default.

Should be an interesting presentation for anyone working in SEO, PR, or outreach at scale.

I'm sending them a new headshot soon! 😅

Building AI Visibility, Authority & Links at Scale | CMO @ PressWhizz | GEO, SEO & Search Beyond Blue Links

You don’t fight the algo in SEO.

You build for whatever it is favouring.

And Reddit has been the most favoured site for a while!

So, we took control of r/linkbuilding at the start of 2026.

Results so far:
- 55k monthly Reddit visits
- $15k/mo organic traffic value
- Huge boost in new user signups
- AI visibility (ChatGPT / Perplexity citations) increased by 500%+
- Now ranking for multiple keywords with own brand and the sub

Reddit isn’t stealing your traffic...

It’s offering you distribution + authority on a silver platter, and you can often rank with posts that are 3-10x smaller than what you'd need for your own site.

This opportunity has been staring everyone in the face for the last several years now...

Most people are just too proud (or scared) to take it.

PDFs rank disgustingly well right now...

Use cases:
- Reports
- Guides
- Statistics
- Manuals

They aren’t scored the same as HTML pages, so they barely touch your site wide quality score/signals.

And PDFs have minimal competition, they tend to naturally attract links over time and even fewer spam checks too!

There are also a bunch of decent parasites you can host them on, so if your own page won't rank, just convert it 📄😈

International Business and Professional Practice in the Fine Jewelry and Gemstone Sector

Let me know what you do! Drop a comment 👇

9 SEO Trends/Techniques That Have Become Less or Not Important in 2026:
1 - Core Web Vitals
2 - PAA Optimization
3 - E-E-A-T
4 - Keyword Density
5 - FAQ Schema
6 - Exit/Bounce Rate
7 - Author Bios
8 - Meta Descriptions
9 - Metrics (PR, DR etc)

In No Particular Order.

The PressWhizz booth at iGB Barcelona is looking particularly swanky 👀

7 Link building tactics that Google or the SEO industry claimed are DEAD but actually work exceptionally well, when done right:
- Paid Links
- Guest Posting
- Press Releases
- Private Blog Networks (PBNs)
- Forum Links
- Link Exchanges
- .edu / .gov Links (or Parasite Pages)

SAVE THE DATE! MY FIRST WEBINAR OF 2026 🚨

I'll be releasing my FIRST EVER full length Black Hat SEO Training LIVE in just six weeks time 🎩

I'll be doing a FIVE HOUR long presentation on every technique in my private arsenal, real world case studies, step-by-step tutorials, a Q&A and even a special guest who will be showcasing a strategy he invented 👀

This is the exact stuff I actually use day to day when rankings matter, money is on the line, and I'm trying to maximize my own ROI.

This is not beginner friendly. There will be no fluff, no moralising, and no pretending Google plays fair. 

If you’re already ranking and want leverage, if you’ve been hit and want recovery options, or if you’re tired of doing everything "right" and getting beaten by people who don’t care about the rules, this is for you.

Details, access, and the full breakdown are coming very soon. Seats will be limited and this will not be replayed endlessly or watered down later.

If you want in, COMMENT "CODEX" and I'll DM you early bird access next week, as well as a FREE technique tip to get you going...

My team made some new ad creatives today, I think this is my favourite so far 😂🤣

🚨 BREAKING: My teams research is showing a significant uptick in reconsideration request REJECTIONS.

From our data, this does not seem random either.

Google has either switched to a new system or significantly raised the bar on reversals.

We’re seeing sites that:
- Mass deleted tens of thousands of pages
- Replaced entire teams, topics & policies
- Fixed every technical issue known to mankind
- Disavowed tens of thousands of referring domains

And sometimes all of the above!

…still getting stone cold rejected.

It looks like manual actions are becoming semi-permanent punishments, not speed bumps. Google is likely now using rejections as a deterrent, not just a filter anymore...

Google isn’t asking "Did you fix it?" anymore.

They’re asking "Should we ever trust you again?"

And in many cases, the answer is now no.

My best bet is they've instituted some sort of AI system (considering they fired all the manual reviewers and a lot of quality analysts) that either now looks at much broader data, or like YouTube, is a complete piece of 💩.

Founder at @Relentless Digital

Most contractors know marketing matters, but few know how to make it work.

I figured it out.

In 2020: I was helping a few local HVAC companies fix their websites and ads.
In 2021: We started getting real results, consistent calls, booked jobs, and growth that didn’t stop.
In 2022: Relentless Digital was born.
In 2024: We helped our clients hit 50%+ year-over-year growth across the board.

Now, I lead a team that helps HVAC, plumbing, and electrical contractors dominate their markets using digital strategies that actually work.

Here’s what we do best 👇

- Build websites that convert (not just look pretty)
- Drive leads through SEO + paid campaigns
- Help brands tell their story and own their market

Before marketing, I worked in the trades.

That’s why I get it.
I understand how hard it is to juggle calls, crews, and customers — while trying to grow.

So we built a system to do that for you.

Here’s how I can help you:
1️⃣ Follow me here on LinkedIn for weekly trade marketing insights.
2️⃣ Listen to our podcast, “The Trades Growth Show.”
3️⃣ Visit Relentless Digital if you’re ready to scale your business the right way.

If you’re serious about growth, let’s connect.
It’s time your digital presence worked as hard as you do in the field.

🐂 Let’s be relentless.

Josh Crouch 🐂🎯

99% Contractors believe local SEO is posting on Google.
But the top 1% treat it like an ecosystem, not a checklist.

This visual breaks down the Local SEO ecosystem for home service brands
The exact system behind consistent calls, reviews, and local map dominance.

Here’s what regulates it:
✅ Google Business Profile & Local Map Pack
✅ Review platforms that boost trust signals
✅ Smart on-page tools that help you rank
✅ Analytics that track what’s really working

The difference between being “listed” and being found lies in how connected these tools are.

Follow Josh Crouch 🐂🎯 for expert Local SEO tactics.

Founder & CEO at Relentless Digital | Home Services Marketing

ChatGPT won’t rank your local business by itself. 
Here’s how contractors are actually using it to win local SEO 👇 

They don't write generic prompts.
They generate hyperlocal content with specific, strategic prompts.

Here is how you can do that;
1️⃣ Ask it for service + city + near me keywords homeowners really search
2️⃣ Turn those into Google Business Profile descriptions that sound local (not robotic)
3️⃣ Write review replies that quietly reinforce keywords
4️⃣ Build service + location page outlines in minutes
5️⃣ Generate local FAQs customers already Google in emergencies
6️⃣ Fix title tags & meta descriptions without stuffing

I've been testing ChatGPT for local SEO over two years, and these 10 deliver results every time.

Feel free to customize these prompts according to your content requirements.
Save the post for reference.

Follow Josh Crouch 🐂🎯 for more insights on how to use AI for Trade businesses.

If your Local SEO reports end with we got more impressions
You still don’t have ROI.

AI-driven Local SEO doesn’t win on vanity metrics.
It wins on:
    ◾ Phone calls
    ◾ Bookings
    ◾ Form fills
    ◾ Store visits
    ◾ Revenue

If you can’t tie your Maps rankings and GBP activity to real dollars, you’re confused, not scaling.

These are the exact metrics that separate we’re visible from we’re profitable.

Save this if you manage local SEO.
Share it with a client who still thinks rankings means revenue.

Follow Josh Crouch 🐂🎯 for more local SEO updates

You Are the Master of Your Destiny

I had to pause during my webinar last week and share something that's been on my mind...

After spending 9 years in the HVAC industry and now working with over 150 contractors, I keep seeing the same pattern.

The blame game.

"Google changed the algorithm again..."
 "LSAs don't work anymore..."
 "My market is too competitive..."
 "The economy is killing my business..."
"PE is hard to compete with..."

And look, I get it. 2025 was ROUGH for a lot of you. 

Hardest year post-COVID. New equipment regulations, tariff anxiety, and homeowners not spending like they used to.

But here's what I've learned:

The contractors who crushed it this year? They stopped waiting for things to get better and started controlling what they could control.

One of my clients was convinced he had a lead problem. Spending $40K/month on ads. Always chasing more.

When I pulled his data, 44% of his qualified leads never got booked. He wasn't losing because of Google or the economy.

He was losing because of what happened after the phone rang.

We fixed his booking scripts. Trained his CSR. Set up automated follow-up.

Same market. Same competition. Same economy.

Different results.

Here's the quote I shared that hit different:

"You are the master of your destiny. Stop letting everyone else control or having that control. Take it back and realize you can do things differently. You can influence, direct, and control your own environment. You can make your life what you want it to be."

As we head into 2026, I want you to ask yourself:

What am I blaming that I actually have control over?

Your booking rate? 
Your follow-up system? 
Your team training? 
Your database sitting there untouched?

You don't need permission to fix these things.

You don't need a better market, a new algorithm, or perfect timing.

You just need to stop waiting and start doing.

What's one thing you're taking control of in 2026?

I'd genuinely love to hear it. 👇

Have you ever thought about where you get the customers if Google deranks you?!

If you don't know the answer, this is the talk you need to hear.

Last week, we sat with Peter Murphy from Strategic Pete to discuss how contractors can build direct relationships with customers.

If you want to know how to own your customer list and build loyalty.
Watch the complete episode now. Link in the pinned comment. 👇

View company: Service Business Mastery Podcast

Search is about to change in a big way, and a lot of what service businesses rely on today won’t work the same tomorrow. 

AI is already reshaping how people find information, which means depending on search alone is getting riskier by the day. That’s why owning your audience matters. Your customer list, your relationships, and your loyalty are the few things you actually control. 

Ignore that, and you’re building on ground that can shift overnight. 📉📈

This and more real insights in the full episode, link’s right here: https://lnkd.in/dWZXV8Gk

Josh Crouch 🐂🎯
#servicebusinessmastery #leadershipinthetrades #ownyouraudience #aiforcontractors #businessmindset

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The Battle

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