Marketing Leader | B2B SaaS | Driving growth through brand awareness and demand generation

I’m a Brisbane-based marketing leader with over 10 years of experience helping organisations achieve sustainable growth by integrating brand storytelling, data-driven demand generation, and customer advocacy.

I’ve built a career in marketing because I love helping brands tell their stories and connect with their ideal customers. Over the years, I have helped global B2B and enterprise SaaS organisations elevate their presence across APAC and reach their business objectives.

I strive to cultivate collaborative and supportive work environments that foster creativity and innovation. I understand the value of building cross-functional relationships and know that great ideas can come from anywhere.

When I’m not working, you’ll find me hiking, running, or having some quality time with my little girls. Having lived in France, China, and Australia, I love evolving in multicultural environments and discovering new cultures.

My expertise includes:
Team Leadership | SaaS Marketing | ABM Strategy | B2B Marketing | Brand Awareness | Go-to-Market Strategy | Demand Generation | Multi-Channel Marketing | Content Creation | Digital Marketing | Search Engine Optimisation (SEO) | Search Engine Marketing (SEM) | Product Marketing | Event Planning | Project Management | Change Management

Charlotte Cailleaux

dimedis GmbH

Senior Marketing Manager

Momentus Technologies

Senior Marketing Specialist EMEA

Marketing Specialist EMEA

optimed

- Planung, Organisation und Logistik für nationale und internationale Messen & Kongresse, sowie Kundenevents 
- Betreuung des internationalen Außendienstes und der internationalen Händler
- Social Media Content Erstellung und Pflege
- Konzeption und grafische Gestaltung von Werbematerialien (Print und Online)
- Presse, PR, Anzeigenschaltung, Mailings
- Planung und Verwaltung der Werbemittel
- Allgemeine administrative und organisatorische Tätigkeiten
- Übersetzungsaufgaben
- Unterstützung des Produktmanagements
- Pflege des Vertragswesens
- Budgetüberwachung

Marketing Specialist

Marketing Assistant

Sparkasse Karlsruhe

Lorraine Brock

taplio

The Battle

Charlotte Cailleaux

Lorraine Brock

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