Charlotte Mair

Founder and Managing Director

The Fitting Room

PR and Everything Inbetween (rebranded to The Fitting Room)

Logistik

Logistik Group is an award-winning communications agency and one of the top events, digital and experiential agencies in the UK, delivering innovative brand and customer experiences for some of the world’s biggest names. Our clients include market leading businesses from the retail sector through to utilities. 

With strategic communications, design, events, video and digital teams all under one roof, we have the in-house expertise to deliver key messages through multiple channels, perfectly tailored to our clients’ audiences, both internal and external. 

We take audiences beyond engagement to inspiration and influence, driving businesses forward and delivering tangible commercial results.
 
We create experiences they’ll never forget.
 
Engaging people – it’s who we are, it’s what we do
 
Email - charlotte.mair@logistikgroup.com 

Specialties
 Employee engagement, employee motivation, internal conferences, training challenges, road shows, festival activation, exhibitions, launches, experiential, large scale indoor/outdoor events, internal/external publications, awareness campaigns, video, podcasts, marketing collateral design, social media, business development, web design and digital communications.

Publicist/ PR & Marketing Manager

Vinopolis

As PR, Marketing & Brand Development Manager I am responsible for leading the Vinopolis brand to build and deliver ambitious brand growth plans for the exclusive Wine Tour, 7 event spaces, 4 bars and restaurants, Laithewaites wine shop and Whisky Exchange. Managing all marketing and PR activity across the Vinopolis brand, developing and delivering an innovative agenda that focuses on increasing sales revenue through influencing retail, commercial and marketing activities. Directly  reporting into the Managing Director and attending Board meeting.

* Developing the Vinopolis brand to new audiences to drive revenue through all the departments
* Monitoring all press and journalist visits
* Creating and building further relationships with industry experts, the press and key clients
* On/ offline coverage of the brand
* Hosting client relationship dinners and receptions 
* Multiple stakeholder management across several key areas, e.g. product with the ability to influence across the whole business and drive and articulate Brand vision
* Increasing social media brand awareness through campaigns and promotions
* Identify research requirements and commission where appropriate
* Managing the brand and corporate image
* Accountability for the planning, spending & controlling of the marketing budget budgets

PR, Marketing & Brand Development Manager

The Vivid Event Group

Working as a Creative Events Consultant, Event &amp; Account Director on a range of events conferences, team building, Summer &amp; Christmas functions, charity fundraisers, award ceremonies, product launches. 
Skills gained:
• Clients including Blue Chip organisations
• Proactive and reactive corporate and private event sales
• Managing venue portfolios increasing venue revenues
• Resource management and financial reporting
• Creative and strategic approach to event design/content
• Attending site visits and developing ongoing business relationships
• Building relationships with key clients and negotiating with suppliers
• Developing and delivering a range of events
• Managing events from conception to completion including on-site event management
• Creating and developing ideas for design, decoration, lighting, themes and concepts
• Managing post event debriefs to maintain and further client relationships for future events

Account Director

University of Brighton

Role: Working as an Events Manager to run 8 summer events for new students attending the university. 
Skills gained:
• Pro actively sourcing and pitching for new sponsorship
• Developing the University’s relationship with clubs, bars and industries of interest for new students
• Planning and executing the events
• Driving event sales through online marketing and campaigns

Events Including: Team Builds – Designing, implementing &amp; selling, club nights and venue design

Event Manager (4 month contract)

Charlotte is the Founder and Managing Director of The Fitting Room, an award-winning, independent global cultural brand marketing and communications house.

The Fitting Room creates hype, demand + legacy® by tapping into the power of subcultures—those underground movements that shape mainstream culture and influence behavior.

For us, culture comes first. It’s at the core of everything we do.

Over the years, The Fitting Room has partnered with a diverse range of clients across industries, mastering the art of cultivating hype and demand to successfully launch, position, and transform brands.

Enquiries: chloe@tfr.agency 


Agree to Disagree LIVE 🎤

When the legend and former Head of Social at Ryanair, Michael Corcoran calls - you answer.

Alongside another powerhouse, Grace Andrews  (formerly Marketing Director for Steven Bartlett and The Diary of a CEO), we’ll be debating all things social.

And we’re not coming alone… more names dropping soon 👀

⏰ 6–8 PM
📆 November 26th
📍 The Sweet Factory

The Format:

👉🏾 Agree to Disagree - a LADbible original and one of the most entertaining ways to explore contrasting perspectives on hot topics.

👉🏾 Two rounds of debate, with a break in between for drinks, laughs + good conversation.

👉🏾 Each round features four social pros with very different takes on what’s shaping the industry right now.

👉🏾 45 minutes on the clock. Warm-up questions to loosen up… then straight into the big hitters.

🎟️ It’s going to be a fun one - link in comments to grab your spot!

Can’t wait gang Michael Corcoran + Beth Thomas 👏🏾

Founder and Managing Director, The Fitting Room | Creating Hype, Demand and Legacy | Ad Age Leading Women in Marketing, Advertising and Media

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Juicy Brick

Co-Founder & CEO

We at Juicy Brick are here to make ‘Edible’ product innovation as easy as possible. We’re an end to end B2B agency who will take a completely new Product Concept from the imagination through to shelves, hitting all back end touch points along the way. From product development – compliance & testing – artwork – manufacturing through to the delivery of goods we’ve got experience + a skilled team to do it all. We also can offer modular alternatives to support in one part of your R & D/ Product development so you can also have us tag in and tag out as easily as a freelancer. Product innovation is no longer like getting blood from a stone, we’re one hell of a juicy brick.

Co-Founder & Chief Customer Officer

SMITH & SINCLAIR

NEW PRODUCT DEVELOPMENT   |   CUSTOM MOMENTS   |    SIGNATURE EXPERIENCES 
We are London (& NYC) based creators of disruptive, category first food & drinks products designed to make entertaining more exciting and gifting more glorious. We partner this innovation with engaging, boundary-pushing Signature Experiences, custom brand experiences and product development.  Our mission is to make ‘Adult More Fun’, delivered through indulgent alcohol and confectionery fusions, multi-sensorial experiences, new product development for brands with end to end delivery along with offering a white labelled solution based on products from both the Smith & Sinclair & Pollen brands.
We are passionate about innovation & bringing the 'something different' to the party.

Head of Events & Brand Partnerships

We create incredible products & experiences, that bring excitement to consumers & offer something totally unexpected. We offer a point of difference through ingestible products, taking the mundane & make it extra-ordinary. We work with brands to create multi-sensorial experiences which play with the senses & ignite curiosity. 

I create & deliver all events, brand activations & pop-ups from concept to execution. I work closely with Melanie & Emile, the co-founders, to ensure we are the forefront of innovation for events & experiences.

Events & Brand Partnership Manager

TGP International 

From Concept Development to Operational Management, Brand Management to Project Delivery, TGP International aims to support our clients, whatever their needs are.
My role is to oversee the sales & events over our opened & to be launched sites along with assisting with concept documents. Each site has its own personality and owns a unique concept. I look at a wide range of activities, promotions & ideas to attract new customers along with keeping our current crowd entertained. I have a clear understanding of the brand for each venue along with who our target audiences are which helps with what promotions/activities would work and engage the correct crowd. I have also developed skills with finance, team management, staffing, recruitment, training & cost control. 
Venues we have worked with and successfully launched include Ma' Plucker, Melt Room, Crab Tavern & Reform Social & Grill London. In addition to this we have a number of upcoming exciting launches.

Sales & Events Manager

Crab Tavern

My main role was to bring in clients for private functions from meetings, dinners, networking/drinks receptions to exclusive hires along with promoting Crab Tavern as a foodie destination. Although my role was for sales & events a large amount of my day to day tasks were focused on marketing and creating relationships with 3rd parties, influencers & partners to build the brand awareness. 
Working with TGP I was able to build up my knowledge with regards to financial documents & reports, staff wages, promotional and brand activity along with working with an operational mind set to ensure everything was delivered to a 5 star standard. 

Following on the launch of Crab Tavern I was then invited to join the TGP team full time.

The Hippodrome Casino

The Hippodrome is one of the most unique event spaces in London. It is rare to find someone who has not had an unforgettable experience with us from back in the Talk of the Town days to an amazing steak in the Heliot Restaurant! My role starts with bringing in new and exciting clients as well as hosting networking and evening events for our fabulous existing clients. 

I assist our clients from start to finish of their booking and am always here to say hello on the day of the event and have often stayed beyond just to ensure everyone is having the best time possible! I work alongside the requirements and also try to come up with some unique add on's to make sure the event is as unforgettable as possible! Our fantastic relationships with suppliers helps us to deliver these incredible events. 

Due to my very personal approach I often find that we receive a large amount of repeat business which varies from marketing and PR companies to the financial and law industries.
If you are looking for a fun & sensational event space, we are ready for you!

Sales and Events Coordinator

CH&Co - It's The Agency

THE Event Solutions Company for London! 
Our 40+ venue portfolio includes Palaces, traditional Livery Halls, comtemporary conference centres, a Ship on the River Thames, glass atriums in Canary Wharf and London Zoo! We work with the best two caterers in London - Ampersand & Chester Boyd (also part of our CH&Co family). 

It's The Agency is a free venue finding service, awaiting your call....'We've certainly got London covered'! 

See our famous Little Black Book for evidence....

Events Co-ordinator

Crazy Cow Events

Crazy Cow Events (part of the Concerto Group) is a free venue finding service. My roles included website publishing and design, events coordinato and also admin assistant to the director of company. Here I have gain experience in the events industry and have also been able to better my coordinator skills as well as knowledge of London venues.  

* Dedicated client database- KPMG, Deloitte, Munich, Miller, PWC 
* Contact for venues signed up to Crazy Cow events 
* Events Coordinator- Weddings and Corporate specialist 
* Website publishing and design 
* Collecting and meeting new clients and venues 
* Join clients on viewings and attend meetings to confirm bookings 
* Update and edit database

Juicy Brick, creates, develops & produces innovative F&B products for brands, globally. 
Check out our website - https://juicybrick.com

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Charlotte Mair

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The Battle

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Charlotte Mair's LinkedIn Performance

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