Chris Mitchell

CubiCasa

- Leading initiatives to convert high-volume free users into paid users through targeted campaigns, customer education, and Plus package improvements.
- Contributing to the continued development of the Preferred Pro partnership program, focused on giving photographers more marketing firepower and higher earnings per shoot.
- Collaborating across product, marketing, and customer success to build programs that actually solve problems and move the needle.
- Rolling out new tools and messaging strategies to support photographers in growing their businesses and capturing more market share.

Senior Strategic Sales Manager

- Landed a partnership with the 2nd and 5th largest MLS in the U.S. in addition to many other top 25 platforms.
- Leveraged strategic press releases and LinkedIn connections in my outreach strategy to land meetings with executives at the top 50 MLSs. 
- Closed one of the largest SaaS-enabled insurance inspection companies in the U.S., and one of the largest real estate photography companies in the nation. 
- Built out marketing & training materials to engage brokerages surrounding our top MLS partners to bolster adoption from large brokerages and agent teams. 
- Ran strategic webinars with top MLS members to gain adoption in order to achieve our mission of getting a floor plan on every listing in the U.S.  
- Helped AMCs, appraisers, and insurance adjusters to streamline their workflow, reduce time on site, and make their floor plan creation process more scalable via our innovative room scanning technology and backend floor plan service.

Strategic Sales Manager

As an SDR at CubiCasa, I have generated over $5 million in the sales pipeline, booked and ran 100's of customer demos, closed nationwide enterprise deals, and implemented new systems and processes which have transformed the way our sales team operates. When I started, there were very limited sales processes in place, almost no marketing automation, and zero lead qualification criteria in place to differentiate between MQLs & SQLs. I am a process nerd, so I created my own processes, many of which were approved for implementation. 

Challenges & Achievements: On challenge I've encountered as a salesperson was the ever-increasing volume of inbound signups & meetings, but no way to filter, qualify and prioritize deals. In addition to centralizing communication in the CRM for better sales & marketing alignment with tools like Kixie, I've also piloted & implemented marketing automation technology to empower our sales team with the tools necessary to prioritize the largest & hottest deals.

Working Remotely With Sales, Marketing, and Customer Success: I've worked closely with our marketing & product teams to create better sales & marketing alignment, establish lead qualification criteria, and engineer inbound & outbound sales cadences designed to activate customers faster and reduce friction in the sales process. In addition to improving sales & marketing processes, I've played an essential role in helping our product team improve features & customer experience by providing feedback from the front lines to help make CubiCasa the leading floor plan solution and playing a part in CubiCasa's acquisition by Clear Capital in 2021.

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Customer Service Assistants
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Executive Assistants
We can manage your inbox & calendar, answer phone calls, screen visitors, compile reports, make travel arrangements, and much more.

Marketing Assistants
We can manage your website & social media, write blog posts, perform SEO tasks, manage your PPC ads & newsletter and create and edit image & video content.

Lead Gen & Sales Assistants
We can generate leads through cold email & LinkedIn outreach, cold calling, schedule and run demos, and manage your CRM & sales pipeline.

Operations Managers
We can onboard new customers, manage internal and client facing tasks and ensure your team stays compliant with budgets and timelines.

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Founder

Chris Mitchell Marketing

In 2011, I founded Chris Mitchell Marketing, a full-service digital agency offering web design, branding, SEO, SEM, and social media marketing to clients across the U.S. We helped many clients achieve record-breaking increases in online sales and improved customer experience through a data-driven approach. Average project sizes ranged from $3,500 - $40,000 with many notable clients like Boston Trade (formerly known as Snowhite Hospitality), Associated Rack Corporation, and Signature Brides & Design. 

Worked with small to medium sized businesses to increase their web presence, generate qualified leads, and improve their sales process through conversion optimized sales funnels, and user experience design.

Founder & CEO

Certified Payment Processing

As a local Account Executive, I took appointments from SDRs and presented innovative payment processing solutions to local business owners to save them money on their transaction fees. I took up to 8 daily appointments set by SDRs to discuss opportunities for lowering credit card processing fees and increasing the business owners’ revenue with solutions such as ATMs. I signed 10 accounts in my first 2 weeks at $500+ per month, per account. Despite my rapid success, the company permanently closed before my pivot to the marketing & lead gen space.

Account Executive

Motor Club Of America MCA

At Motor Club Of America, I was one of the top-performing sales representatives recruiting, and signing up over 100 new accounts within less than a year. I leveraged social selling, YouTube video growth hacking, and email marketing to propel myself to the top of the leaderboard.

Marketing & Sales Associate

Turner Medical, Inc. DBA In'Tech America

I set up and operated CNC Swiss turn lathes producing precision surgical tools, and implantable medical devices. I ran as many as 8 machines at a time. I also ran wire EDM machines, did heat-treating ops, precision grinding, assembled parts, ran a laser etching machine, sandblaster, Mazak, and Haas CNC mills, and ran the chemical processing line.

CNC Swiss Turn Operator & Setup Tech

FMI Hansa Medical Products, LLC

I set up and operated CNC Swiss turn lathes producing high-precision surgical tools and implantable medical devices. I ran as many as 6 machines at a time. I also ran wire EDM machines, did heat-treating ops, precision grinding, assembled surgical instruments, and ran the chemical processing line.

CNC Swiss Turn Machinist

Street Shop Inc

As a manual machinist at Street Shop, I built custom chassis components for rare Corvettes that were featured in magazines including Corvette Enthusiast, Corvette Mag, and LSX Magazine. I set up and ran a Bridgeport mill & manual lathe, operated a hydraulic press, assembled complex suspension components, sandblasted, assembled chassis, and built custom welding fixtures.

Manual Machinist

B2B Sales & Marketing Advisor | Strategic Sales Manager at CubiCasa | Founder at Intelus Agency

I’m a Senior Strategic Sales Manager who believes the best ideas don’t come from a boardroom, they come from the people actually using your product. Throughout my career, I’ve helped turn real customer feedback into real product improvements, working closely with product and marketing teams to roll out updates that make a measurable difference.

One of my biggest wins was shaping the CubiCasa Preferred Photographer Program. By rethinking how we positioned the program and making it easier for photographers to see the value, we saw a major spike in inbound interest. That growth led to broader adoption across the U.S. and a solid lift in revenue.

Now, in my current role, I’m focused on converting more of our free users into paid ones by continuing to refine the Plus package and expanding our Preferred Pro partnership program. The goal? Help photographers earn more per shoot and give them better tools to stand out in a competitive market.

I’m hands-on with strategy, sales, and product feedback loops, and I’m always looking for new ways to create value, both for our users and for the business.

In addition to my professional achievements, I’ve personally shared insights and authored articles featured on platforms like Zapier, Forbes, Authority Magazine, Social Champ, and Selling Signals. I enjoy connecting with forward-thinking companies and professionals to exchange ideas and explore opportunities to create meaningful impact.

At Intelus Agency, I productized LinkedIn lead generation and content marketing via a SaaS selling model, the first of its kind in the industry. As a bootstrapped company with zero investors or partners, I scaled the company from $1k per month with a single client to over six figures in 2 years using a combination of inbound content marketing, strategic outreach, and growth-hacking techniques. 
 
Sales Forecasting & Marketing Budget Allocation: I accurately forecasted annual sales projections based on annual historical sales data and sales pipeline forecasts from Freshworks CRM and Freddie AI. Using our sales projections, I established base and stretch goals with bonuses and incentives for the sales & marketing team to exceed our goals at least 7 months out of the year. 

Multi-Channel Outbound Playbook Creation:  I crafted proven data-driven prospecting strategies for cold emailing, LinkedIn outreach, Upwork video outreach, cold calling on different personas, and developing personalized outreach campaigns based on their unique use case. While building and validating an effective outreach playbook, I simultaneously created sales training and enablement materials for SDRs and AEs. 

SaaS + Service Product Development: I analyzed competitive solutions to identify gaps in the market demand and what was offered. Armed with research and a passion for giving customers a better solution for generating leads on LinkedIn without spamming people or tarnishing their reputation in the industry, I developed a truly unique lead generation service with a strong focus on a hands-on relationship-driven approach with very little to reliance on automated messaging solutions. In addition to revolutionizing the B2B lead generation service industry, I developed a unique approach to LinkedIn ads and content marketing by strategically leveraging data which enabled us to reduce wasted marketing spend and achieve a lower cost per lead.

MSCG aka Mark Anthony Richards Security Consulting Group

My specialty as an Licensed Security Consultant-Physical & Electronic Security Specialist is in the matters of providing the right solution and choosing the right physical security/electronic manufacturer products to fit the right solutions. Also a writer for various USA physical and electronic security magazines.

Black Belt in Shotokan Karate

President

M.A.R. Watch Company

Watch designer

MSCG

Product Specialist, Security Consultant and Manufacturer Rep

MSCG Security Inc.

Mil-Sted Data Products Ltd.

Mil-Sted Data Products Ltd. is a dynamic data com distributor that has been in business for over 42 years. I was hired on a short term contract term for Business Development/special projects.

Senior Business Development Manager

Viewpoint

Develop business with strategic partners regarding RVM (Remote Video Monitoring) services responsible for major projects and initiatives. 

Viewpoint offers state-of-the-art, 24/7/365 video monitoring services that provide improved safety and security for residences, municipal facilities, hospitals and healthcare centers, retail establishments, school campuses, commercial and industrial property and virtually any location.
 
Using cutting-edge video IP/MP and voice technology, our Monitoring Center staff conducts remote patrols using your onsite CCTV video surveillance system in real time.

 These security solution tools are integrated with our patented bi-directional audio system to provide unparalleled protection that no other monitoring or processing stations can offer.

With Viewpoint CCTV service solutions we aim to stop the act of crime may it be break and enter, assault, vandalism, loitering, shop lifting and trespassing to name a few before it happens.

- Open or Close Doors to Authorized Personnel
 - Process Vehicles for access/egress into Client Facilities
 - Conduct "Live Voice Down Command's" to deter the Criminal Element
 - Perform Security Patrols or Extend Security Patrol Coverages for Client Site Locations
 - Adjust Environmental Alarms when called upon to act
 - Provide a Better Security Solution in Certain Scenarios at Fixed Posts

Vertical markets:

- Automotive (car dealerships and car wharves)
- Aviation
- Construction
- Insurance
- Cities-Municipalities
- Oil & Gas
- Parking 
- Property Management companies*****
- RCMP
- Retail
-Telecom*******
-Transportation

Vice President of Business Development (Canada)

Stanley Security Solutions

New Business Development (building strong relationships) in enterprise security in reference to promoting Stanley Security Solutions as a brand.

Vertical markets I sold and built relationship with are:

- Aviation 
- Insurance companies
- Oil & Gas
- Property Management companies
- Retail
- Telecom
-Transportation


Focus was selling and promoting Physical and Electronic security solutions such as:

-Integrated Security
-Access Control
-Alarm Intrusion
-Video Surveillance
-Intrusion Detection

Target marget of businesses I mention above were medium to large size fortune 500 companies that HQ's were located in Western Canada. Specialized in Standardized pricing, Master Agreement negotiation of terms and conditions, and Project Implementation Processes.

Senior National Account Manager (Western Canada)

MSCG (aka) Mark Anthony Richards Security Consulting Group

Some of the physical and electronic security products I used to represent:

Alarm Lock
Aventura Technologies
AWID (Certified)
Benolli (Certified)
Cansec (Certified)
CBC Computar Ganz (Certified)
Channel Vision
Energy Eye Inc.
GVD (Certified)
GVI Samsung (Certified)
Inomati (Digital Video Technology)
Napco Security Group (Certified
NEDAP AVI (Certified)
NICE (Certified)
Ortega Infosystems (Certified) nka GVD
Rainbow CCTV
RCS=Remote Control Solutions-Product Management (Certified)
Siedle Security Systems (Certified)
STR=Security Technology Research (Certified)
Toshiba CCTV (Certified)
Vivotek (Certified)

"Some" of the Physical & Electronic Security products I have worked with include (all of the above) as well as these.

Aiphone
AMAG Technology
American Dynamics
Avigilon
AVTECH Corporation
AXIS Communications
Bosch (HD Surveillance products)
Brickcom
Camden Door Controls
DSC
Fortem
GE (Alarm Intrusion & HD Surveillance products)
HID
HIKVISION
Honeywell (Alarm Intrusion, Access Control & HD Surveillance products)
Kantech
Keyscan
Lenel
Linear
March Networks
Messoa
NVT
Optex/Redwall
Panasonic
Paradox
Pelco
Position Technology (CDVI)
RCI
Sony
Southwest Microwave
Stanley (Commander)
Vicon
Videotec
VIDEO IQ (nka) Avigilon
Visonic

Some of my skills and task at MSCG SI:

At the moment specializing in RVM (Remote Monitoring) services.

Proven supervisory, leadership, and problem-solving, analytical skills; able to organize for efficient day-to-day operation and dealing with client-customer relations as well as consulting on Physical & Electronic Security matters.
 
Excellent trainer and motivator with excellent communication and listening skills; relate well to people at all levels.
 
Highly organized; decisive, direct yet tactful; calm and great under pressure, loyal, responsible, dedicated, personable and a awesome sense of humour.

President-Owner

ADT Security Services

Responsible for increasing sales by pursuing new opportunities, visiting business owners to promote ADT equipment/services and communicating product information.
Lead generation and sales of company products and services.

Assessed customers’ security needs and promoted/illustrated ADT’s suitability.

Designed appropriate physical security systems and produced sales proposals.

Followed up and closed leads provided by administrative/telemarketing staff.

Sales Executive

Professionally trained in Physical and Electronic Security along with sales and consulting and twenty solid years of industry experience. A Licensed Security Consultant-Risk Management Advisor for over fifteen years. Expertise in tough video security applications requiring an assortment of video analytics Video Monitoring Services (internet or intranet).  

A proven track record of large scale video deployments to Fortune 500 companies in North America such as TELUS and SHAW G.P.

Have integrated Intrusion, Access Control and Video to small-medium and very large Fortune 500 companies in North America. I am great at building business relationships and enjoy learning in detail about my clients.

My specialty as an Physical & Electronic Security Specialist is in the matters of providing the right solution and choosing the right physical security/electronic manufacturer products to fit the right applications. 

I am dedicated, persistence and care about my customers. These are the same qualities I bring to a employer.

Very experience in dealing with companies/manufacturers from North America and EMEA.

Specialties: Physical & Electronic Security Specialist
Problem solving-Negotiator 
Action Oriented 
Persistence 
Organizational Leadership 
Strategic Communications 
Ethics

taplio

The Battle

Chris Mitchell

Mark Anthony Richards, L.SC

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