Chris Mitchell

CubiCasa

- Leading initiatives to convert high-volume free users into paid users through targeted campaigns, customer education, and Plus package improvements.
- Contributing to the continued development of the Preferred Pro partnership program, focused on giving photographers more marketing firepower and higher earnings per shoot.
- Collaborating across product, marketing, and customer success to build programs that actually solve problems and move the needle.
- Rolling out new tools and messaging strategies to support photographers in growing their businesses and capturing more market share.

Senior Strategic Sales Manager

- Landed a partnership with the 2nd and 5th largest MLS in the U.S. in addition to many other top 25 platforms.
- Leveraged strategic press releases and LinkedIn connections in my outreach strategy to land meetings with executives at the top 50 MLSs. 
- Closed one of the largest SaaS-enabled insurance inspection companies in the U.S., and one of the largest real estate photography companies in the nation. 
- Built out marketing & training materials to engage brokerages surrounding our top MLS partners to bolster adoption from large brokerages and agent teams. 
- Ran strategic webinars with top MLS members to gain adoption in order to achieve our mission of getting a floor plan on every listing in the U.S.  
- Helped AMCs, appraisers, and insurance adjusters to streamline their workflow, reduce time on site, and make their floor plan creation process more scalable via our innovative room scanning technology and backend floor plan service.

Strategic Sales Manager

As an SDR at CubiCasa, I have generated over $5 million in the sales pipeline, booked and ran 100's of customer demos, closed nationwide enterprise deals, and implemented new systems and processes which have transformed the way our sales team operates. When I started, there were very limited sales processes in place, almost no marketing automation, and zero lead qualification criteria in place to differentiate between MQLs & SQLs. I am a process nerd, so I created my own processes, many of which were approved for implementation. 

Challenges & Achievements: On challenge I've encountered as a salesperson was the ever-increasing volume of inbound signups & meetings, but no way to filter, qualify and prioritize deals. In addition to centralizing communication in the CRM for better sales & marketing alignment with tools like Kixie, I've also piloted & implemented marketing automation technology to empower our sales team with the tools necessary to prioritize the largest & hottest deals.

Working Remotely With Sales, Marketing, and Customer Success: I've worked closely with our marketing & product teams to create better sales & marketing alignment, establish lead qualification criteria, and engineer inbound & outbound sales cadences designed to activate customers faster and reduce friction in the sales process. In addition to improving sales & marketing processes, I've played an essential role in helping our product team improve features & customer experience by providing feedback from the front lines to help make CubiCasa the leading floor plan solution and playing a part in CubiCasa's acquisition by Clear Capital in 2021.

Intelus Agency

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Our virtual assistants have at least 2-3 years of experience in their role, speak & write fluent English, and they can work during U.S business hours or any time zone you prefer.

Customer Service Assistants
We can manage your live chat, answer inbound phone calls and emails, run NPS surveys to improve customer satisfaction, and collect reviews from your best customers.

Executive Assistants
We can manage your inbox & calendar, answer phone calls, screen visitors, compile reports, make travel arrangements, and much more.

Marketing Assistants
We can manage your website & social media, write blog posts, perform SEO tasks, manage your PPC ads & newsletter and create and edit image & video content.

Lead Gen & Sales Assistants
We can generate leads through cold email & LinkedIn outreach, cold calling, schedule and run demos, and manage your CRM & sales pipeline.

Operations Managers
We can onboard new customers, manage internal and client facing tasks and ensure your team stays compliant with budgets and timelines.

Don't See Your Role?
We can source qualfied talent for almost any role you can think of. To get a customized consultation and your first round of qualified candidates, book a call from our website.

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📈 Scale your business & team without adding much to overhead costs
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Founder

Chris Mitchell Marketing

In 2011, I founded Chris Mitchell Marketing, a full-service digital agency offering web design, branding, SEO, SEM, and social media marketing to clients across the U.S. We helped many clients achieve record-breaking increases in online sales and improved customer experience through a data-driven approach. Average project sizes ranged from $3,500 - $40,000 with many notable clients like Boston Trade (formerly known as Snowhite Hospitality), Associated Rack Corporation, and Signature Brides & Design. 

Worked with small to medium sized businesses to increase their web presence, generate qualified leads, and improve their sales process through conversion optimized sales funnels, and user experience design.

Founder & CEO

Certified Payment Processing

As a local Account Executive, I took appointments from SDRs and presented innovative payment processing solutions to local business owners to save them money on their transaction fees. I took up to 8 daily appointments set by SDRs to discuss opportunities for lowering credit card processing fees and increasing the business owners’ revenue with solutions such as ATMs. I signed 10 accounts in my first 2 weeks at $500+ per month, per account. Despite my rapid success, the company permanently closed before my pivot to the marketing & lead gen space.

Account Executive

Motor Club Of America MCA

At Motor Club Of America, I was one of the top-performing sales representatives recruiting, and signing up over 100 new accounts within less than a year. I leveraged social selling, YouTube video growth hacking, and email marketing to propel myself to the top of the leaderboard.

Marketing & Sales Associate

Turner Medical, Inc. DBA In'Tech America

I set up and operated CNC Swiss turn lathes producing precision surgical tools, and implantable medical devices. I ran as many as 8 machines at a time. I also ran wire EDM machines, did heat-treating ops, precision grinding, assembled parts, ran a laser etching machine, sandblaster, Mazak, and Haas CNC mills, and ran the chemical processing line.

CNC Swiss Turn Operator & Setup Tech

FMI Hansa Medical Products, LLC

I set up and operated CNC Swiss turn lathes producing high-precision surgical tools and implantable medical devices. I ran as many as 6 machines at a time. I also ran wire EDM machines, did heat-treating ops, precision grinding, assembled surgical instruments, and ran the chemical processing line.

CNC Swiss Turn Machinist

Street Shop Inc

As a manual machinist at Street Shop, I built custom chassis components for rare Corvettes that were featured in magazines including Corvette Enthusiast, Corvette Mag, and LSX Magazine. I set up and ran a Bridgeport mill & manual lathe, operated a hydraulic press, assembled complex suspension components, sandblasted, assembled chassis, and built custom welding fixtures.

Manual Machinist

B2B Sales & Marketing Advisor | Strategic Sales Manager at CubiCasa | Founder at Intelus Agency

I’m a Senior Strategic Sales Manager who believes the best ideas don’t come from a boardroom, they come from the people actually using your product. Throughout my career, I’ve helped turn real customer feedback into real product improvements, working closely with product and marketing teams to roll out updates that make a measurable difference.

One of my biggest wins was shaping the CubiCasa Preferred Photographer Program. By rethinking how we positioned the program and making it easier for photographers to see the value, we saw a major spike in inbound interest. That growth led to broader adoption across the U.S. and a solid lift in revenue.

Now, in my current role, I’m focused on converting more of our free users into paid ones by continuing to refine the Plus package and expanding our Preferred Pro partnership program. The goal? Help photographers earn more per shoot and give them better tools to stand out in a competitive market.

I’m hands-on with strategy, sales, and product feedback loops, and I’m always looking for new ways to create value, both for our users and for the business.

In addition to my professional achievements, I’ve personally shared insights and authored articles featured on platforms like Zapier, Forbes, Authority Magazine, Social Champ, and Selling Signals. I enjoy connecting with forward-thinking companies and professionals to exchange ideas and explore opportunities to create meaningful impact.

At Intelus Agency, I productized LinkedIn lead generation and content marketing via a SaaS selling model, the first of its kind in the industry. As a bootstrapped company with zero investors or partners, I scaled the company from $1k per month with a single client to over six figures in 2 years using a combination of inbound content marketing, strategic outreach, and growth-hacking techniques. 
 
Sales Forecasting & Marketing Budget Allocation: I accurately forecasted annual sales projections based on annual historical sales data and sales pipeline forecasts from Freshworks CRM and Freddie AI. Using our sales projections, I established base and stretch goals with bonuses and incentives for the sales & marketing team to exceed our goals at least 7 months out of the year. 

Multi-Channel Outbound Playbook Creation:  I crafted proven data-driven prospecting strategies for cold emailing, LinkedIn outreach, Upwork video outreach, cold calling on different personas, and developing personalized outreach campaigns based on their unique use case. While building and validating an effective outreach playbook, I simultaneously created sales training and enablement materials for SDRs and AEs. 

SaaS + Service Product Development: I analyzed competitive solutions to identify gaps in the market demand and what was offered. Armed with research and a passion for giving customers a better solution for generating leads on LinkedIn without spamming people or tarnishing their reputation in the industry, I developed a truly unique lead generation service with a strong focus on a hands-on relationship-driven approach with very little to reliance on automated messaging solutions. In addition to revolutionizing the B2B lead generation service industry, I developed a unique approach to LinkedIn ads and content marketing by strategically leveraging data which enabled us to reduce wasted marketing spend and achieve a lower cost per lead.

You’ve scaled your E-commerce brand past $5M with Meta.

You’ve got momentum. What next?

What used to work isn’t working:
⤬Unpredictable CPMs
⤬CPA creeping upwards
⤬Creative is burning out faster than you can build it

It’s not about doing more. It’s about attacking the right bottleneck. 

That’s what we do;

We partner with DTC brands doing $5-10Million and take them to $20-$100M.

Being CEO (or ‘Chief Architect’) at Venture Beyond, has taught me what it takes. There is no magic bullet and the founders we work with MUST be determined for success, and attack the bottlenecks as fast as we do.

We don’t sit on monthly retainers. And we won’t sit back and wait. 
We attack the result until it’s achieved.
That is why brands pay us on performance only:

A) We spend our own money and work as an Affiliate. If we fail, it hurts. It we win, we get paid.
(currently spending $1M/month of our own cash on brands we partner with). 

OR

B) We earn a % of revenue or contribution margin.

We don’t accept any brand. The opportunity cost for us is too high.
So- we will only ever work with 5 to 10 brands at any given time. 

We need to believe in the PRODUCT, the OFFER, and we need to believe in the FOUNDER.

In return- we won’t do random sparks of ‘creative genius’ when we feel like it. We will systematically engineer creatives through sequential Creative Testing, attentive Media Buying and CRO.

1. We build the ads.
2. We build the landing pages.
3. We run the ad spend.

We have managed over $100M+ in paid media on Meta, generating more than $200M in tracked revenue. We’ve taken brands from inception through to high 8-figures and got one brand into the Meta Disruptors group.

See our Case Studies for results.
Talk to us if you are serious about growth.


➡ BACKSTORY

Before Venture Beyond, I:

‣ Grew a Land Promotion business to 500+ homes under contract (still an Investing Partner)

‣ Flipped 22 properties during lockdown and redeveloped a block of 18 flats

‣ Misc- owned a gym, touted 10,000+ event tickets, car trader, eBay powerseller, grew a property community, ran AirBNBs, short stint in a cleaning business, was a wedding photographer.

‣ Started in Corporate Finance at Deloitte (ACA-qualified, Maths graduate etc etc etc)


➡ IMPACT WORK

We’ve raised £200K+ for water + food security projects in Malawi, bringing sustainable irrigation to over 10,000 people. DM me to Join the mission.

Shahbaz Khokhar

Chris Erthel it was an absolute pleasure to interview you just after we both got off the main stage at Affiliate World Conferences.

A lot of golden takeaways for me from this conversation. Congrats again on the successful exit from Meller. Many founders dream of this day and you made it happen 🫡 and best of luck with the next venture!

E-commerce Growth | Chief Architect @ Venture Beyond | Ex-Deloitte ACA | 20+ Years Entrepreneur

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The Battle

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Shahbaz Khokhar's LinkedIn Performance

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