Segmento

I Segmento tager vi e-mailmarkedsføring alvorligt. Vi forstår, at det er et afgørende aspekt af enhver succesfuld digital markedsføringsstrategi.

Vi brænder for at udforme overbevisende tekster, designe iøjnefaldende e-mail designs og udnytte de nyeste teknologier til at optimere vores kunders ROI. Vi mener, at e-mailmarkedsføring er en kunstart, og vi er forpligtet til at perfektionere den.

Co-Founder

AK Frem

Styrkeløftmentor for et blandet klientel i styrkeløftsektoren.

Træner, styrketræning - Mentor

👉🏻 Denmark’s E-mail Marketing Nerd 2024 | Automation Nerd | 🫡 CEO - Northmarketer | Segmento | #Dosomethinggreatforothers

Hvis du læser dette, er du sikkert enten..: 

- På udkig efter nye måder at lave e-mail markedsføring på. 
- Du er i øjeblikket ikke tilfreds med din nuværende performance eller e-mail opsætning.  
- Du læser bare det her, fordi du synes, mit indhold er ret cool.

Lad mig fortælle dig noget. 

En lang historie kort: 

Jeg er bare en fyr, der er besat af segmenteret markedsføring og den overordnede verden af segmentering, databerigelse, e-mail markedsføring og måder, hvorpå det løser ineffektiv kommunikation i stor skala 🤓.

Født med et "optimeringsgen" fra en anden verden, graver jeg efter "hvordan kan vi gøre dette lettere, mere effektivt og MERE RELEVANT."

Jeg er i øjeblikket grundlægger af et bureau og partner på en mission om at få segmentering, e-mail markedsføring og kedelige kampagnemails til at gå fra at være kedelige og irrelevante --> til at være tilfredsstillende, relevante og segmenterede.

Jeg er vild med at netværke og diskutere alt, hvad der har med marketing og drift at gøre, så hvis du er interesseret i en hurtig snak, er du velkommen til at kontakte mig. 💌

Mine sociale medier:
📥 Instagram: @Christiannoerbjerg
🌎 E-mail: Christian@Segmento.dk
🧑🏼‍💻 Hjemmeside: www.Segmento.dk

Christian Nørbjerg Enger 💌

Søren Lynge Bjerrum 🔷

Helping eCom brands maximize profit & retention | Worked with 15+ brands in more than 5 different countries

I scale 6-9-figure eCom brands through email & SMS marketing.

In the past 2,5 years alone, my team & I have been responsible for the success of MessyWeekend, Møbelkompagniet, Street Bill, ASARAI, Pitaya, Meotine, and 45+ other brands’ email setup.

Today’s email space is filled with “email gurus” showing off screenshots of their Klaviyo attributed revenue and stating they’ve done wonders.

In reality, everyone and their grandma can increase the amount of weekly campaigns, give every subscriber a discount and increase their email revenue.

See, actual profitable growth is not necessarily about ever-increasing attributed revenue, but rather being able to build a full customer journey map and cover every funnel of a brand, work around product margins to increase profitability, honing in on deliverability to increase KPI’s that matter, and so much more.

The things my team & I focus on at SB Digital is exactly this, which in the end is; optimizing for profitability, not revenue.

Some of the results we’ve gotten so far for individual brands include:

MessyWeekend (first 3 months):

➡️ Avg. overall bounce rate: 0,21% - 0,081% (+61,2%)
➡️ Avg. campaign open rate: 28,06% - 48,8% (+72,5%)
➡️ Avg. revenue per recipient: 0,11DKK - 0,20DKK (+82%)
➡️ Overall deliverability score: 46 (in April) - 85 (in July) (+85%)
➡️ Overall campaign revenue (whilst sending to a smaller segment): 24,63% - 31,58% (+28,2%)

Giomi (within 6,5 months):

➡️ Avg. campaign open rate: 34,1% - 49% (+43,69%)
➡️ Avg. returning customer rate: 42,93% - 50,23% (+17%)
➡️ Welcome sign up form submit rate: 2,79% - 8,92% (+219,7%)
➡️ Avg. monthly email revenue: €1.662 (8,25% of revenue) - €8.514 (42,1% of revenue) (+410%)

Pitaya (within 4 months):

➡️ Unsubscribe rate: 0,71% - 0,42% (+41%)
➡️ Avg. campaign open rate: 43% - 67,2% (+56%)
➡️ Revenue per recipient: 0,09DKK - 0,83DKK (+822%)
➡️ Avg. monthly email revenue: €3.502 - €55.084 (+1.472%)

...and the list goes on.

Does achieving more bottom line revenue, increased customer lifetime value and average order value, which in the end also decreases your customer acquisition costs (CAC) long term—sound like something you'd explore for your brand?

Send me a DM—I'll happily do a full audit of your current email setup, for free.

taplio

The Battle

Christian Nørbjerg Enger 💌

Søren Lynge Bjerrum 🔷

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