You don’t have to burn yourself out to build a successful business.

I learned that the hard way.

On paper, everything looked great.
✔ Built three businesses to $200M in revenue
✔ Bootstrapped a service business to $25M with 25 people in five years
✔ Scaled a VC-backed tech company to $28M ARR in under two years with just 12 people
✔ Made a double-sided consumer marketplace profitable in three months with a five-person team
✔ Raised $30M in venture capital

But behind the scenes, I was exhausted, constantly putting out fires, and convinced the business would fall apart if I stepped away.

So I pushed harder, thinking that was the only way.

Then life forced me to stop.

I ran headfirst into a glass window. A concussion took me out for eight weeks. No emails, no meetings, no problem-solving. For the first time, I couldn’t step in to fix things.

And when I came back, I was shocked. The business hadn’t just survived. It had thrived.

That moment forced me to question everything.

I always thought the key to scaling was working harder and building better systems. And systems did help. But what really made the difference wasn’t the business. It was me.

I had built a company that depended on me, not because it had to, but because I didn’t know how to let go. I believed that stepping back meant losing control. That if I wasn’t involved in everything, things would fall apart.

That belief had to change.

Learning to trust my team, step back, and stop being the bottleneck wasn’t easy. But once I did, everything changed.

The systems worked because I let them. My team thrived because I gave them space. And the business grew faster than ever, not because I was in every decision, but because I wasn’t.

Now, I help founders do the same.

Most founders come to me because they feel stuck. They’re scaling, but at the cost of their time, health, and freedom. It doesn’t have to be that way.

If you’re ready to build a business that grows without you being in the weeds, join me for daily insights on scaling, leadership, and personal growth.

Let’s get started.
—--
Curious to know more?
⚫️ Join my newsletter – Get insights on building big businesses with small teams. 
https://bit.ly/4h4PJNK

⚫️ The 20 Hour CEO – My playbooks, systems, and frameworks to help you scale without burnout.
https://bit.ly/4hTrItY

⚫️ 1:1 CEO Coaching – If you want direct guidance to break free from the grind, let’s talk. 

Let’s connect:
Email: hello@christinecarrillo.com
Twitter: @ChristineCarril

Christine Carrillo

Removery

Removery is the world's leading tattoo removal company with over 150 locations and counting. We have performed over 1,000,000 tattoo removal treatments using state-of-the-art PicoWay® lasers at every location. Behind each client is a unique story and reason for going through tattoo removal - we strive to empathize, and understand our clients, and help them move on from their unwanted ink. The Removery staff are highly trained and passionate about what they do and want to make it easy for those with unwanted tattoos to fade or remove their tattoos.

Chief Growth Officer

Jefferson Dental & Orthodontics

Chief Marketing Officer

JDC Healthcare Management, LLC

ChromaDex

Chromadex is a science-based, integrated nutraceutical company devoted to pioneering technologies that improve the way people age through their direct-to-consumer brand, TruNiagen.com

Interim Chief Marketing Officer, GM E-Commerce - TruNiagen.com

Nobilis Health Corp.

Athas Health LLC (acquired by Nobilis)

High Performance Medical Marketing

Founder

Adam Arnette is a performance-driven executive with extensive national and international marketing and multi-location brand-building experience, driving innovation and growth across multiple business lines with high performance teams.

Previously instrumental in the hyper-growth public company Nobilis Health (HLTH) as CMO of 7 direct-to-consumer brands ($340mm+ revenue).  Key member of entrepreneurial start-up team with Athas Health that developed a concierge-level direct-to-consumer platform engineered for optimal customer experience (acquired by Nobilis Health 2014).

Expert and speaker on data & performance driven omni-digital strategy.  Innovator in direct-to-consumer marketing supporting strategic growth.  Multi-location healthcare, Consumer Products, E-Commerce.

taplio

The Battle

Christine Carrillo

Adam Arnette

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?