Chris Cicconi

Paying it Forward 👉 One Day at a Time

Salesperson 💸 --> Coach ✍️ --> Leader 🙋‍♂️
Sometimes a content creator 🎥 - always a goofball 【ツ】

I love building things, but not physical things.

I have a passion for building teams, networks, processes, procedures and revenue but most importantly people. 

This had led me to helping founders pivot from founder led sales to a sustainable and scalable sales engine.

Hit me up if you want to talk sales, fractional leadership, 👟or ☕️.
--------------------
I was once given an opportunity that has allowed me to build my wonderful career.
I want to make sure others have the same chance.
#payitforward

Content Creator

Host of "The War Room: The Kards Pre-Game Show" by 983 Media (a game by 1939 games)
Host for all Kards Official eSports events, including the World Championship Series
Host of "The Frontline" The Official Kards Podcast by 983 Media
Gwent Qualifier Caster and Gwent Partner (a game by CD Projekt RED)

Chris 🦄 Cicconi

I don't like picking at bad cold outreach.

It's very rarely the reps fault and usually a leadership/coaching problem.

However, every once and a while I get outreach that really makes me scratch my head. 

Can anybody make sense of this? 

The first message I get it aimed at William.
Ok sure, it's a template, he forgot to change the name, it's sloppy, but it happens.

I respond, playfully saying, I'll check with William.

He replies and says "That would be so great"

I am left with a few questions like WHO IS WILLIAM!?
And why does he think I am a gatekeeper to this William person?

Is he just not paying attention?
Is it AI?
Am I going crazy?
(ok, I am but I don't think I am in THIS situation specifically) 

Help me understand this, please 😆

Building Sales @ KnowledgeNow | Still Fixing GTM. Still Roasting Bad Takes.

While this photo might not be overly flattering.

Joe Fontana 🐘 = Ted Lasso of sales. 

I mean, I'm not sure if he brings biscuits to sales meetings, but I'm fairly certain he does carry a "BELIEVE" sign everywhere he goes

It just so happens that Joe is looking for his next gig.

Joe's playbook includes:
-Building and leading high performance sales orgs from the ground up
-Mastering about every sales methodology known to humanity
-Act as a coach, mentor and bad joke teller, on any team.

Feel free to hit him up directly, or happy to introduce you if you'd like.

I hate New Year's Resolutions.

Saying "I want to get fit" is easy, it costs nothing. 
Committing is different, it requires skin in the game. 

So far I've signed up for:
2 Hyrox Series Quebec events (one singles, one doubles) 
1 HYROX doubles event in Ottawa 
1 Spartan race 

and I'd like to add a Half Marathon to that and maybe another HSQ Event to that.

The difference to me? 
"I want to get faster" is a hope. 
A race registration is a promise.

You don't need a New Year's Resolution to make a change.
You need to put your money where your mouth is. 

Stop Resolving. Start Committing.

Most founders I work with have it backwards.

They think figuring out what to say is the hard part.

So they write a “value prop”, automate the 💩 out of it and call it GTM. 

But GTM has a hierarchy of needs, just like Maslow’s.
And at the very bottom isn’t automation or AI.

It’s identity. 

Too many teams skip the most important question:
Who am I actually talking to?

If you can’t confidently answer:
“Who is this person?”
“Where do they work right now?”
“Is this actually the right person to talk to?”

Then everything above it breaks. 

That’s something that really clicked for me after adding Common Room’s Person360 to my tech stack.

One profile per person. 
Signals, enrichment, job changes → all resolved to an actual human. 

I know who my prospects are, where they actually work and what their reality is.
I get to immediately address the problems we solve for them in my outreach. 

Instead of staring at my CRM trying to figure out whether I should be talking to:
Jonathan Smith
Jon Smith
John Smith
Or Jon Smyth 

If you want to see how Person360 works, I’ll put a link in the comments

Brand partnership • Building Sales @ KnowledgeNow | Still Fixing GTM. Still Roasting Bad Takes.

Recuro Health

Senior Account Manager

Marpai, Inc.

Manage client accounts and develop new business opportunities with existing brokers by bringing business to me.
Collaborate with cross functional teams to deliver high quality service and solutions to clients.
Implemented sales strategies to exceed sales goals.
Manages proposal, project/implementation management process and account management of clients.

Account Executive

HR2fit

I develop and implement customer success and support strategies. Resolve customer issues and oversee client-relationship management and sales. Responsible for growing revenue, finding and developing new business opportunities and expanding our brand.

Customer Experience Manager

Best Buy Health

Oversaw book of business with 150 accounts, which generated $250,000 per month. Negotiated contracts and service agreements.

Account Manager

Critical Signal Technologies (CST) (Acquired by Best Buy Health)

Oversaw book of business and led 3 business lines which generated $350,000 per month.  Negotiated contracts and service agreements.

Vice President of Business Development

CST your link to life

Oversaw book of business within our hospital channel, while providing excellent customer experience.

Account Executive, Hospitals

Trinity Medical Center

Supervised administrative, and customer service employees’ work and verified product quality.

Patient Registration Supervisor

Genesis Health System

Senior Service Coordinator

Account Management / Client Success / Business Development / Communication Skills/ Relationship Building / Teamwork / Problem Solving / KPI's / Project Management/ SaaS

I am a market-savvy, relationship-driven professional with significant experience in medical account management, marketing, and leadership. I demonstrate expertise in developing and managing productive sales funnels, all while evaluating business needs and processes.   I am able to do so by utilizing tenacity, strategic thinking, and industry knowledge to implement value-driven solutions that maximize revenue and bottom-line profitability. I excel independently, and as part of a team, in fast-paced environments.

I am best known for my positive, "can-do" attitude and for the relationships that I build with my clients.  Those clients may be internal or external, they always know that they can count on me to follow through with what I say I will do. One of my best attributes is complaint management and resolution.

taplio

The Battle

Chris 🦄 Cicconi

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The Battle

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Amanda Martin

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Engagements

Likes

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