Chris Cicconi

Paying it Forward 👉 One Day at a Time

Salesperson 💸 --> Coach ✍️ --> Leader 🙋‍♂️
Sometimes a content creator 🎥 - always a goofball 【ツ】

I love building things, but not physical things.

I have a passion for building teams, networks, processes, procedures and revenue but most importantly people. 

This had led me to helping founders pivot from founder led sales to a sustainable and scalable sales engine.

Hit me up if you want to talk sales, fractional leadership, 👟or ☕️.
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I was once given an opportunity that has allowed me to build my wonderful career.
I want to make sure others have the same chance.
#payitforward

Content Creator

Host of "The War Room: The Kards Pre-Game Show" by 983 Media (a game by 1939 games)
Host for all Kards Official eSports events, including the World Championship Series
Host of "The Frontline" The Official Kards Podcast by 983 Media
Gwent Qualifier Caster and Gwent Partner (a game by CD Projekt RED)

Chris 🦄 Cicconi

I don't like picking at bad cold outreach.

It's very rarely the reps fault and usually a leadership/coaching problem.

However, every once and a while I get outreach that really makes me scratch my head. 

Can anybody make sense of this? 

The first message I get it aimed at William.
Ok sure, it's a template, he forgot to change the name, it's sloppy, but it happens.

I respond, playfully saying, I'll check with William.

He replies and says "That would be so great"

I am left with a few questions like WHO IS WILLIAM!?
And why does he think I am a gatekeeper to this William person?

Is he just not paying attention?
Is it AI?
Am I going crazy?
(ok, I am but I don't think I am in THIS situation specifically) 

Help me understand this, please 😆

Building Sales @ KnowledgeNow | Still Fixing GTM. Still Roasting Bad Takes.

While this photo might not be overly flattering.

Joe Fontana 🐘 = Ted Lasso of sales. 

I mean, I'm not sure if he brings biscuits to sales meetings, but I'm fairly certain he does carry a "BELIEVE" sign everywhere he goes

It just so happens that Joe is looking for his next gig.

Joe's playbook includes:
-Building and leading high performance sales orgs from the ground up
-Mastering about every sales methodology known to humanity
-Act as a coach, mentor and bad joke teller, on any team.

Feel free to hit him up directly, or happy to introduce you if you'd like.

I hate New Year's Resolutions.

Saying "I want to get fit" is easy, it costs nothing. 
Committing is different, it requires skin in the game. 

So far I've signed up for:
2 Hyrox Series Quebec events (one singles, one doubles) 
1 HYROX doubles event in Ottawa 
1 Spartan race 

and I'd like to add a Half Marathon to that and maybe another HSQ Event to that.

The difference to me? 
"I want to get faster" is a hope. 
A race registration is a promise.

You don't need a New Year's Resolution to make a change.
You need to put your money where your mouth is. 

Stop Resolving. Start Committing.

Most founders I work with have it backwards.

They think figuring out what to say is the hard part.

So they write a “value prop”, automate the 💩 out of it and call it GTM. 

But GTM has a hierarchy of needs, just like Maslow’s.
And at the very bottom isn’t automation or AI.

It’s identity. 

Too many teams skip the most important question:
Who am I actually talking to?

If you can’t confidently answer:
“Who is this person?”
“Where do they work right now?”
“Is this actually the right person to talk to?”

Then everything above it breaks. 

That’s something that really clicked for me after adding Common Room’s Person360 to my tech stack.

One profile per person. 
Signals, enrichment, job changes → all resolved to an actual human. 

I know who my prospects are, where they actually work and what their reality is.
I get to immediately address the problems we solve for them in my outreach. 

Instead of staring at my CRM trying to figure out whether I should be talking to:
Jonathan Smith
Jon Smith
John Smith
Or Jon Smyth 

If you want to see how Person360 works, I’ll put a link in the comments

Brand partnership • Building Sales @ KnowledgeNow | Still Fixing GTM. Still Roasting Bad Takes.

Switch Communications

Content Strategy Specialist

Addx Studio

Copywriter

Dragonfruit Media

I write scripts for YouTube shorts for Dragonfruit's clients in make money online, entrepreneurship, eCommerce and educational niches.

Script Writer

BBC Urdu

I work with BBC Urdu as a freelance translator, converting their news packages from Urdu to English. This helps BBC Urdu to broadcast their stories with translated subtitles to a global audience, reaching English-speaking nations and countries that share a connection with those stories.

Translator

Pactera

B2B freelance e-commerce copywriter

- creating content outline
- researching and writing blog copy
- optimizing it for the search engine
- adding images and ctas
- affiliate marketing for Alibaba's products

E-commerce Blog Copywriter

Content writer responsibilities for writing blogs on online money making, passive income, entrepreneurship niches:
- making content outlines
- researching, writing, editing blogs
- optimizing for Google
- satisfying search intent
- organically placing Keywords

Copywriter responsibilities:
- making social media content calendars
- writing social media post copies, captions and hashtags
- basic post designing on Canva

Content Writer/ Copywriter

Confidential

I assisted a home-based chef in creating their Facebook page from scratch, managing everything from crafting and editing content to addressing the needs of their target audience. Collaborating on Facebook reels, we garnered organic engagement to reach 1.3k followers within a year. Through organic postings of testimonials, client reviews, and showcasing their offerings, we 3X'd their sales in just six months. Additionally, we distributed the content across various food-focused groups to expand their reach.

Social Media Marketing Manager

uSERP

Wrote in-depth guest blog posts for USERP's clients in the marketing and e-commerce industries. 

Strategically incorporated links within the content to assist USERP's clients acquire valuable backlinks through link placement.

Blog Writer

Metric

Entrepreneurship Content Writer

Digitara

I assisted Digitara in strategizing and implementing social media content for its clients, which involved developing content calendars, writing copy for static posts and reels, and producing short blogs for Digitara's website. Additionally, I created captions for one of the agency's clients' news articles. Through these efforts, Digitara's clients reached 15.8k people on Facebook, increasing their follower count by 1k in June 2022. Moreover, one of the retail clients achieved 28.5k impressions on their Instagram content during the same period.

Freelance Writer & Long-form Blog Copywriter| WOW-ing Your Audience One Blog at a Time

I'm a writer with a degree in Journalism. These two make an explosive combination, helping me create engaging content for long-form blogs, full-length YT scripts, copy for static social media posts on Facebook, Instagram, LinkedIn and Twitter, and short scripts for Instagram and Facebook reels. 

I'm a Jill of multiple trades!

To reach out DM or email me at khaulahahmed00@gmail.com

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Chris 🦄 Cicconi

Khaulah Ahmed

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The Battle

Chris 🦄 Cicconi

Khaulah Ahmed

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Chris 🦄 Cicconi's LinkedIn Performance

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