Product & Growth at Bardeen.ai ($15M Series A from HubSpot, Insight, & 468Cap) I share automations you can use for work & life

3 reasons you should read my LinkedIn profile & connect:

1. I enjoy helping others 
2. I love to collaborate and discussing fresh ideas around GTM, AI, and CLAY!
3. I’ve helped 500+ businesses implement AI, nocode, and Clay.

I consider myself a lifelong student and SHARE what I learn.

If you've made it this far. Connect with me here and say hello. 
I love to chat all things tech, social media, fitness, or AI. 
If Twitter is more your thing tweet me at: @chrisviglietta

Chris Viglietta

Yesterday's AI GTM Workshop at Clay wasn't what I expected

It was BETTER - here are some insights I gathered from teaching:

1. Improvisation - the wifi went down for 45 min before we started. Normally, people might panic in this situation BUT this created an opportunity for us to openly talk about what each person THOUGHT they wanted to build during the workshop. HOWEVER, their ideas transformed as we asked more questions. This is a beautiful result of being curious, empathetic, and inquisitive. 

2. Every artist has a medium. We deeply believe this at Clay. So, we brought in a sketch artist (Saki- she's amazing!) to recreate each student's favorite photos and bring THEM into her artistic process. The result? People were beaming with joy when they say the finished art. Every artist has a medium. Saki has sketching. Now they (the students) have Clay.

3. Beginners prefer to be GIVEN 1-2 workflows to build. This is contrary to Intermediates who already know what they want to build but just need a little gut check before starting. Next time, we'll let beginners choose from a set of pre-determined usecases (ex: inbound, outbound, crm, etc...)

4. Don't let students "chase the rabbit". Clay is powerful, but with great power comes great responsibility. Just because you CAN do (almost) anything doesn't mean you should - especially given time constraints. During open build, it makes sense to checkin with students every 10 min to ensure they're not going down rabbit holes and coming back empty-handed.

This is only the beginning.

AI GTM Workshops are coming back to SF and NYC next month (in Feb).

Thank you to EVERYBODY that came to learn, build, & create art (literally!) 🎨🖌️

Lindsey Newman, David Ronen, Brandon Ward, Alex Diaz-Casos, MS, MRED Margy Shomaker, Hakeem Oloritun, Lili Cook, Arthur Julio Nelson Matthew Iles, Sungmoon Lim, Kelvin Sims Katherine Shiff, Emily Limoncelli Carolyn Philip, Dan Sunchu, Joseph Rosenfield 

SPECIAL shoutout to our AMAZING Claymates that helped make it all possible! Katherine Dao Sarah Xu Sayli Godse Natalie Ho, Luda Zhao

Things in 2025 I'm taking into 2026. 

🎵Music I fell in love with in 2025
1. Buena Vista Social Club
2. Bad Bunny salsa 
3. Hamilton 
4. In the Heights


📦 Products I felt were worth the buy
1. Espresso Machine + Coffee Grinder (making coffee is relaxing)
2. Piano (trying to learn 1 song this year)
3. Longboard Surfboard (9.6ft rides smooooth in Malibu)
4. Salsa private lessons (not a product, but worth every $1)
5. Tennis lessons (same thing)
6. Truck - less mess when surfing
8. Physical books (tactile things bring me joy)
9. Whiteboard 
10. Pocket notebooks (i found ones that I enjoy carrying and using to write ideas)
11. Big A$$ calendar by Jesse Itzler
12. Nintendo Switch (I flew a lot this year and it was nostalgic to play Pokemon!)


🧰 Tools I really adopted this year
1. Clay (crazy to reflect on my journey)
2. Wispr Flow (feels like magic!)
3. Claude (reusing projects for convos around life)
4. Lovable (vibe-coded quite a few apps at work and personal)
5. Raycast AI (leveling up my productivity when I use a computer)
6. HotKey (doubling down on using keyboard shortcuts)
7. beehiiv (powers my newsletter)
8. Riverside (started filming B2B interviews with GTM leaders)


📕Best Books I got a lot out of
1. Navalmanack (reread it again)
2. Feel Good Productivity 
3. The Inner Game of Tennis
4. Poison at Breakfast
5. All about Love
6. Barbarian Days
7. Storyworthy


🎰Bets I would take again
1. Invest in community (spent thousands to travel with my core group and created mems)
2. Launch a newsletter (2k, so much to do here)
3. Build in public, permissionlessley 
4. Creating a video series - filming V4V changed my life
5. Work at Clay (I got no's for 5 months, but eventually, it all worked out)
6. Be a friend to have friends (always show up for my friends)


🧠Habits I'll continue
1. Going for a walk first thing in the morning (feel happier)
2. Making a slow coffee in the morning 60-90 min after waking up (no crash)
3. no coffee after 1pm (sleep is terrible)
3. Reading before bed instead of Netflix (i feel more rested)
4. Weekly therapy sessions
5. Working out (Weightlifting 4x, Pilates 1-2x, Tennis 1-2x, Salsa 2x)
6. Use the Big Ass Calendar (it forced me to proactively plan a year of adventure)
7. Contrast Therapy (dry sauna with friends feels amazing for my body and soul)
8. Matcha Mornings with core group to just hang and chat once per week
9. Weekend Hikes (walking in nature feels so good)
10. Going for mid-day walks to change up my location (feels more creative and days are less blurred)

This year's themes for me are creating, thriving, and exploring. Last year was focused on community and expansiveness. Last year, I fractured my L1 vertabrae after getting violently thrown off a horse - was bedridden for 3 months. I'm motivated to feel strong, athletic, and explosive again. Bright side - 7 solo skydive jumps!

✏️ Tell me your best products, habits, music so my 2026 list is even better

s/o 🐰 Jen Igartua for the inspo to write this post

Mohan ‎Muthoo 💬 🇬🇧 🌍

Founder @ Spring Drive | Driving Growth for B2B SaaS/AI | Multi-Award Nominated | 4th Ever Official UK Clay Expert | 👉 springdrive.co

Hey there 👋 I'm the Founder at Spring Drive - we drive growth with GTM Engineering, AI & Outbound for B2B SaaS and AI companies.

This means:

- Running Scaled Outbound Campaigns (Email + LinkedIn) with GTM Engineered data
- PLG Self-Serve Motions to drive signs that turn to paying users
- Cold calling with GTM Engineered Signals and Intelligence

🛠️We've worked with B2B across industries, Y-Combinator backed startups, globally recognized SaaS brands featured in Forbes and the Apple Store, B2B ecommerce companies, and everything in between.

We have a ton of case studies and accolades, having been nominated twice for our work (Finalist in the Standout Use of AI category at the UK Digital Excellence Awards, and for the GTM10 Awards), plus been recognized as Official Expert Partners by numerous top companies in GTM and Outbound.

Head to 👉 springdrive.co ORDM me, I will reply 💬

Founder

Mohan ‎Muthoo 🇬🇧

We didn't turn off campaigns over the holidays.

It's a good thing because we still booked sales meetings.


For this client, we sent 6 sales meetings over that period (one booked on Boxing day).

But this Monday (5th), everyone came back and we started rocking again full swing.

5 meetings booked in 1 day for the same client.


Q1 started already, hope everyone's booking :)


If you'd like to apply for a pilot to work with Spring Drive, head to the website springdrive(.)co and book a call.

Mohan Muthoo

Founder @ Spring Drive | Outbound & GTM Engineering for B2B SaaS/AI | 4th Ever Official UK Clay Expert | 👉 springdrive.co

Irrelevant personalization works.

There's a few nonsense points on LinkedIn about personalization.


You've probably seen a lot of 'relevance' is what matters.

But this space moves quickly.

Relevance is actually tablestakes at this point.


The fact your personalization is relevant does not make it interesting.

yer dull m8.

This is why people who say 'irrelevant personalization' is bad actually don't understand what's happening.


Sales is about psychology.

The reason why irrelevant personalization is 'bad' is because of the way its been traditionally used.


Which is as a disguised opener to reveal a pitch.

It's inherently deceptive.


I can use a door to let someone in or shut someone out.

The door isn't the problem.


But irrelevant personalization, such as some cool things in their location, where they went to school, or maybe something from a photo on their socials...

Can actually be how you build repour where everyone else fails.

You just have to do it correctly, which means 2 things:


1. Structure - don't use it as a way to open a gate to a business offer. That's deceptive.

It should a BY THE WAY.


2. You need to get good at using tools like Clay and prompt engineering to make how you frame those statements genuinely authentic.


'Saw you went to Plymouth University that's so impressive!'

Wtf.

But, saying:

'Omg, I was at Plymouth uni in 2009, did you ever go to Portland's Pizzeria?? I was there every thursday lol'


Irrelevant personalization is HIGHLY effective, if you understand what it is, why it matters, and how to deploy it.


Don't believe all the structural guru stuff on LinkedIn.

Actually some of its good, but a lot of it is dated.

If you are thinking of getting Clay you can sign up using my link and get an Extra 3k credits.

completely forgot I had this lol.


here u go:

Open article: Clay | Go to market with unique data—and the ability to act on it by clay.com

Clay | Go to market with unique data—and the ability to act on it

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