Mott MacDonald

Support project coordination and technical review activities for Utah Transit Authority rail fleet programs. Work with vendor engineering teams to review design documentation, clarify requirements, and ensure compliance with performance, safety, and regulatory expectations. Contribute to issue tracking, risk discussions, and project communication across internal and external stakeholders.

Project Manager - Rolling Stock

School of Rock Salt Lake City

Co-own and operate a performance-based music education studio serving the Salt Lake City region. Responsible for business strategy, staffing, operational systems, local partnerships, financial planning, and student program development. Focused on building a sustainable, community-centered learning environment that develops confident young musicians.

Co-Owner / General Manager

Writing Architect

Provided brand messaging, website content, and conversion-focused marketing copy for small and mid-sized businesses.

Owner / Copywriter

JKD Products Inc

Served as the sole engineer responsible for electrical and mechanical product design across custom trailer and equipment builds. Converted functional requirements into manufacturable wiring harness and component layouts, coordinated directly with fabrication and assembly teams, and supported testing, troubleshooting, and iterative refinement through release.

Design Engineering Manager

Designed wiring harness systems and electrical layouts for commercial trailer products. Coordinated with suppliers and production teams to implement manufacturing-ready designs.

Electrical Design Engineer

Stadler US

Supported train system integration, resolving cross-system electrical compatibility and performance issues. Worked directly with OEM engineering teams to align design packages with U.S. regulatory and operational requirements.

Electrical Systems Engineer II

Led on-site commissioning and testing of passenger rail vehicles, coordinating issue identification and resolution across propulsion, control, and safety systems. Facilitated collaboration between shop technicians, systems engineers, and vendor reps to meet delivery milestones and acceptance criteria.

Electrical Commissioning Engineer

NJ TRANSIT

Maintained, diagnosed, and repaired electromechanical and control systems across passenger rail equipment. Interpreted technical specifications, wiring diagrams, and system documentation to ensure safe, compliant operations. Collaborated with operations, maintenance, and safety teams to return rail assets to service efficiently and reliably.

Electrician

US Navy

As a Nuclear Electrician’s Mate in the U.S. Navy, I qualified through one of the most rigorous technical training pipelines in the military. I maintained, operated, and troubleshot electrical systems within a high-reliability naval nuclear propulsion environment, performing both preventive and corrective maintenance on power distribution equipment, control circuitry, and safety systems. The role demanded strict adherence to procedures, precise technical documentation, and consistent systems discipline. My time in the Navy built habits of accountability, attention to detail, and composure under pressure — habits that continue to shape how I approach engineering work today.

Electrician's Mate (Nuclear)

I help digital coaches/consultants attract high-quality clients with scalable marketing systems | Marketing Copywriter + Electrical Systems Engineer | 5% goes to Whale and Dolphin Conservation

I’ve always been drawn to how things connect — systems, processes, people, and the ideas that keep them moving.

I began my career in the U.S. Navy as a Nuclear Electrician’s Mate, where I learned to work with high-reliability systems, uncompromising standards, and the kind of discipline that only comes from environments where mistakes aren’t optional. That foundation shaped how I approach technical work and responsibility today.

After the Navy (and a lot of subsequent schooling in physics and engineering), I continued building my career in complex transportation and engineering environments. I moved into hands-on electrical systems work in passenger rail operations and later took on roles in commissioning and systems integration.

Today, I work in multi-stakeholder project coordination and technical review for rail fleet programs while also co-owning School of Rock Salt Lake City, where I manage daily operations, program development, and community engagement. Operating a business alongside a technical career has sharpened my ability to understand people, prioritize decisions, and stay accountable for outcomes.

Earning my Professional Engineer (PE) license has deepened my sense of accountability, not just to technical standards, but also to the people and systems those standards serve.

My goal is to continue bridging the gap between engineering precision and people-centered management, and to grow into a leader who brings clarity, empathy, and structure to complex environments.

Learning to lead through systems and people.

Cian Earls 🐬

Moe Choice

Three years of therapy…

Condensed into a carousel 

Because attention spans are now six seconds

You’re welcome

Swipe through and save yourself about £15k and several uncomfortable conversations about your childhood


Peace ✌️


PS — If this accidentally causes personal growth, please remain calm

That was not the intention

_______________________________

is mentoring solopreneurs to $15k+ months

3 years of therapy

For just $250 a year, I get to live ANYWHERE I choose (And you can too)

In 2020 I decided I wanted a location-independent life

As a Leadership Coach

It was important that I had access to stable internet

And the privacy to take on coaching calls

Most Digital Nomad setups didn't cut it for me

I came across a global housesitting community

Where you get to live in people's houses

While looking after their pets

Yes

I get free rent to hang out with dogs

I love dogs (and don't mind cats)
I love meeting great people
I love exploring new places
And I love travel

All I needed was a passport, a plane ticket
And the ability to fit my life into two suitcases

So 2020 was about building my reputation as a Leadership Consultant

And 2021 was about getting rid of most of my stuff

And 2022 was about building my reputation as a trusted house sitter

In 2024:

• I spent $250 on membership
• About $5,000 on airline tickets
• And less than $1,000 on other transport

I got to:

• Meet incredible people
• Live in wild places
• Experience seriously cool communities

As of today I have:

• Lived in 60+ cities
• Made life-long friends
• Added $350,000 to my wealth

It's not for everyone, but it gives me what I want


Peace ✌️


PS — This was in Switzerland on the border of France

PPS — The dog judged my French accent

Honestly? Fair
________________

Their offer may be shit, but that's not the real problem

The real problem was my due diligence

Even shitter!

So here's how I fixed it:

1- Ask them what the exact outcome will be
2- Ask them how long it will take them to get you there
3- Ask them the MAXIMUM it will cost you to get you there

Then

4- Ask them to introduce you to 3 people who got there
5- And three people who did NOT

Then

6- Ask them what conditions are needed to get you there i.e. What they want/need from you

And finally

7- Ask them what happens if these conditions are met...AND the outcome is NOT achieved

If ALL answers are favourable, they are worth the "punt"


Capeesh? 🤌


PPS - Sports stadiums = worst "due diligence" ever

_______________________________

They took Ayahuasca…and they're still cùnts 

You can sit in the jungle 
You can purge your demons into a bucket 

You can cry under the stars while a shaman bangs a drum 

And if you were a cùnt before you went… 

You'll probably still be a cùnt when you get back 

There's a strange belief right now that transformation comes from experiences 

Ayahuasca Retreats
Ice baths
Breathwork
Jungle ceremonies
"Alignment" weekends in Bali 

People fly halfway around the world hoping a ceremony will fix what's wrong with them 

Real change isn't mystical 
It's boring

It's looking at the way you treat people 

The stories you tell yourself 
The habits you repeat 
The ego you protect 

And asking the one question most people would rather avoid 
"Why am I the problem here?" 

Most people would rather fly to Peruthan sit in their own bullshit 

Because the inward journey? 
That's the one that actually hurts

So where do you start?

Three questions that cost nothing and require no passport

1. Who have I been avoiding a hard conversation with?
2. What pattern do I keep repeating and pretending I don't see?
3. Where am I blaming circumstances for something I control?

Sit with those longer than any ceremony

That's the real retreat


Peace ✌️


PS — Ayahuasca often makes people violently throw up 
Which means the jungle has better comment moderation than most social media platforms

_______________________________

"I don't want to change my offer in case I lose clients"

What clients?

If you had thousands of leads coming in every day
all wanting different things…

Fine
Don't change your offer

But you don't

You don't have the problem of too much demand
You have the problem of no demand

So this idea that you might lose a client
because you say the wrong thing…

Forget it

You can't lose a client that doesn't exist

Most people are protecting a hypothetical customer

A person who isn't in their inbox
Isn't on a sales call
Isn't buying anything
Isn't real

They're holding onto an offer that nobody is responding to
because they're afraid to adjust it

Stubbornness doesn't pay the bills
Feedback does

And right now the market is giving you feedback

Silence


Peace ✌️


PS — You can't scare away imaginary clients

They're not real

_______________________________

You don't need to sell someone on a vision they already believe in

When someone truly has a vision for what they want…

You don't need to convince them
You don't need to motivate them
You don't need to sell them on why it matters

They already know

Your job isn't persuasion
Your job is alignment
You connect with the vision

Then you help them get there

That's the difference between pushing someone…
and partnering with someone

The first one is exhausting
The second one is powerful


Capeesh? 🤌


PS — If your vision is blurry, try squinting
Works for business plans and restaurant menus
_______________________________

Post. Wait. Pray.

That's not a Linkedin strategy. That's a lottery ticket

Then they wonder why they're still stuck at $2k months

Six-figure solopreneurs do something different

They start conversations
Lots of them

But here's the problem…
Most outreach on Linkedin is painfully awkward

Long connection notes
Fake compliments
A pitch in message #2

No wonder people hate it

So I built a simple model for my clients

CACA

Connect
Acknowledge
Compliment
Advance the conversation

No copy-paste templates
No "hope this finds you well" energy

Just a simple structure that turns conversations into clients

I break the whole thing down in the video

Watch it


Capeesh 🤌


PS — Better to break down the process than break down yourself

PPS — Yes, CACA means poop in Spanish

And yes, most people's outreach is exactly that

_______________________________

If you're not closing sales…
You probably don’t have a sales problem

Most solopreneurs think they need to improve

Pitching
Persuasion
Closing techniques

But usually the real issue is earlier

They’re talking to the wrong people

When you’re speaking to the right buyer

The conversation feels easy

They already understand the problem

They already want the outcome

Your job isn’t convincing
Your job is clarifying the path

The right client rarely needs to be pushed

They need to be shown


Peace ✌️


PS — I tried pushing a pull door once

We don’t talk about it

_______________________________

Shut the fùck up and I'll show you how

This happens on calls all the time

Someone says

"I want to make $15k a month on LinkedIn."

Great

"Do you know how?"

No

And five minutes later they're telling me what the strategy should be

That's like going to the doctor and saying

"Something's wrong with me…
but I've already decided what the prescription is."

If you want the outcome…

Stop talking
Start listening

The person helping you only has value if they know something you don't

Otherwise it's just two confused people agreeing with each other

That's not progress

That's a support group


Peace ✌️


PS — If you go to a mechanic and tell them how to fix the engine, don't be surprised if they hand you the wrench


_______________________________

taplio

The Battle

Cian Earls 🐬

Moe Choice

Followers

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Engagements

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taplio

The Battle

Cian Earls 🐬

Moe Choice

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Moe Choice's LinkedIn Performance

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