Colin Gallagher

The AI Marketing Guy — Building a community & bootstrapping an AI writing SaaS to $1 million per year | Join 15,000+ AI marketing newsletter subscribers to future proof your career & build brands with AI.

If you sell b2b these days... landing premium clients consistently is as difficult as finding a needle in a haystack.

You've probably tried:

❌ Daily LinkedIn content — But got lost in the noise
❌ Generic outreach — Getting ignored or attracting tire-kickers
❌ Referral networking — Great when it works, but too unpredictable
❌ Being a "marketing generalist" — Only to compete on price with cheap freelancers

These approaches "work"...

But let's be honest - they're costing you more time and energy than they're worth... especially when you're trying to command $5K-$10K monthly retainers.

That's why we help b2b companies to unlock predictable client acquisition through Linkedin.

Within just 90 days, our team will help you:

✅ Position yourself as the premium choice in your niche (without becoming an "influencer")
✅ Build relationships with 1,000 dream clients (companies you'd be proud to feature on your website)
✅ Generate high-quality leads using a proven system that doesn't require daily posting
✅ Close retainer clients at 2-3x your current rates

Premium clients will be booking into your calendar each month…

All you'll have to do is close deals with prospects who already see your value.

We've helped 100+ businesses to book 2,000+ sales calls and earn millions in revenue through LinkedIn. Here's what our clients say:

"Within 22 days of implementing this system, I went from charging $1,000 to $3,000 per month and signed 4 new retainer clients." — John A., Marketing Consultant

"We added $160,000 in revenue within 6-months" — Ben, CEO @ Seneca Business Solutions

Ready to start attracting premium clients who value your expertise?

P.S. Our approach isn't about posting content every day or becoming another "LinkedIn expert". It's about building a systematic way to attract and close premium clients. Speak soon!

Head Growth Coach

Click the link below for 7 ChatGPT Prompts to help you write 7-days of Linkedin content in 10-minutes a day (...or less).

R.I.P. cold email agencies

Our clients booked 73 calls in the first 18 days of 2026 using ONLY Linkedin.

While most founders think cold outreach is dead.

They're wrong.

Cold email is dying. 

But Linkedin outreach works better than ever. 

I just packaged our entire Linkedin outreach system that's generating daily meetings for our B2B clients right now.

If you're a B2B Founder or sales leader struggling to fill your pipeline consistently, this will change your outbound game.

Want the resource?

1. Connect with me
2. Comment "Send"

PS - Repost this for priority access

The AI Marketing Guy | Done-For-You Linkedin Growth | Go to our website for a Free trial.

Cold email replies should trigger LinkedIn requests.

I was talking to an SEO agency owner who's crushing cold email right now.

14 calls booked this month from two campaigns he launched recently.

I asked him: "What happens when someone gives you a neutral or positive reply?"

Nothing, really. He follows up on email. Sometimes they go cold.

Here's what I told him:

Whenever someone gives you a neutral or positive reply on email, they should get a LinkedIn connection request.

Now you're hitting them on two channels.

If they go quiet on email, DM them on LinkedIn. Share a relevant post. Stay visible.

Even better: if you've got a good piece of content, send it with the re-engagement.
"
Hey, I wrote this on LinkedIn [insert why it's specific to them]- you might find it useful."

Then they see you everywhere. Like a flywheel.

Cold email and LinkedIn aren't separate strategies. They're parts of the same system.

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

You're writing LinkedIn content for people who will never buy from you. 

Content creators who sell LinkedIn courses get insane engagement. 30-40% response rates. Tons of comments. Viral posts.

B2B service providers copy their playbook and get nothing.

Because content creators are writing for everyone. Hooks that stop the scroll. Morning routines. Productivity hacks. Stuff that appeals to anyone with a LinkedIn account.

That's not your buyer.

Your buyer is a CFO who doesn't care about your morning routine. A CTO who isn't looking for life hacks. They're looking for someone who gets their actual problem.

When you write for the algorithm, you attract algorithmically. Lots of randos liking your stuff. 
Very few who can sign a check.

When you write for your buyer, engagement drops and your pipeline fills up.

Content stops being a magnet and starts being a filter. Weeds out the people who were never going to buy. Pulls in the ones with budget and authority.

We've worked with 100+ clients now. The ones who write for their buyer book more meetings than the ones chasing likes.

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

I send cold DMs for a living and I hate pushy outreach too. 

The pushiness people associate with cold outreach isn't about the outreach. It's about the targeting.

When you blast 5,000 random people with a generic pitch, that feels gross. 

Because it is gross. You're interrupting strangers who never asked to hear from you about a problem they might not even have.

But when you message 500 VPs who just liked a post about the exact problem you solve?

That's not pushy. That's helpful.

We've booked 2,000+ meetings at this point. The secret isn't some magic script. It's finding people who are already looking for help and starting a conversation.

We spend the lions share of time on targeting and list building. 

Because a boring message to someone with a real problem books the meeting. A brilliant message to someone who doesn't need you gets ignored.

Our clients book 3-4 qualified calls a week. Not because we're convincing anyone. Because we're reaching people who already want what they're selling.

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

Most people think LinkedIn outreach is a numbers game. Send more messages, get more meetings.

Doesn't work that way.

We had a client sending 45 messages a day. Getting maybe 2 qualified meetings a month. 

They were grinding.

We dropped them to 15 messages a day. Meetings went to 12 per month.

What changed? We spent way more time upfront building the right list. 

Instead of rushing through targeting to get to the "real work" of sending messages, we treated the list like it was the whole game.

Because it is.

Once the targeting was dialed, the daily work got easier. Less volume, better people, more replies.

They're now booking a qualified meeting every day. The outreach itself takes maybe 20 minutes because they're not chasing people that never intend to buy. 

The messages didn't get fancier. We just stopped sending them to people who don't have the problem.

A boring message to someone with a bleeding neck beats a clever message to someone who's fine.

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

Your sales team is wasting 80% of their LinkedIn time on content creation.

Here's what I see:

-> Sales VPs tell their teams to "be active on LinkedIn."
-> They spend 3 hours a week writing posts about industry trends.
-> They get 12 likes from other salespeople.
-> Zero meetings booked.

Meanwhile, their quota gap keeps growing.

The math is backwards:

80% of booked calls come from outreach, not content.

Content supports outreach. It doesn't replace it.

Your prospect sees your outreach message first. Then they check your profile.

If your profile shows you understand their world, they respond.

We've booked 2,000+ sales calls for B2B services.

80% came from targeted outreach to the right prospects.
20% came from people who found us through content.

Your sales team needs pipeline, not followers.

Get them off the content hamster wheel.

Put them back on the phones and keyboards. 

Here's what happened when we ran pure outreach for a recruitment agency — no content, no lead magnets: 

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

Founder @ Growlancer | Done-For-You Linkedin Growth | Go to our website for a Free trial.

You DON'T need AI personalization to book meetings on LinkedIn.

You need relevance.

Here's proof:

Yesterday I set up a campaign in 15 minutes with:

→ No personalized first lines
→ No "saw your post about X" openers
→ No connection request message at all

Result? 

→ 2 meetings booked within 24 hours.
→ The secret isn't in the script.
→ It's in the strategy that happens BEFORE you write anything.

In the video below, I walk through exactly how I:

→ Identified a sub-niche
→ Found their specific pain
→ Matched my promise to their reality
→ Built the list using filters that actually matter
→ Wrote direct copy that earned the right to be direct

If you like the video & want some more examples of how this can apply in your niche...

I put together a comprehensive doc (not the one in the video) with 5 niche example walkthroughs.

This doc has everything you need to get this campaign set up today.

Want it?

Comment "RELEVANCE" & I'll send it over.

PS - If you want us to build a campaign like this for you (free trial, we contact 200 ideal prospects at no cost), book a call: https://growlancer.ai/

1 lead for every 38 Linkedin connection requests to eCommerce brand Founders & CMOs

That's not a typo.

In the video below, I broke down exactly how we built this campaign for a client in the affiliate marketing space.

This one worked because we started in the right place:

- Industry they had native credibility in
- Company size that matched their capacity
- Job titles that actually make decisions
- Social proof so strong prospects would be crazy to ignore it

The script basically wrote itself after that.

If you want the full document with the targeting breakdown, message psychology, and exact scripts we used...

Comment "TEARDOWN" & I'll DM it to you.

And...

If you want us to build a campaign like this for your business (free trial, we contact 200 of your ideal customers for free), book a call: https://lnkd.in/gXS4jJ45

80% of B2B sales leaders think they need more leads. They don't.

They just need better targeting.

I see this pattern constantly: Companies book 15-20 meetings per month but close maybe 1-2 deals.

The problem isn't volume. It's that they're talking to anyone with a pulse and a LinkedIn profile.

You already know there's a lot of wasted time.

Real lead generation has two phases:

1. Get the meeting
2. Qualify before the meeting

We pre-qualify every prospect with 3 simple questions before booking:

- Budget range confirmed
- Decision-making process mapped
- Timeline established

So our clients average 3-4 qualified conversations per week instead of 15 unqualified ones.

Less work. Better outcomes.

You don't need a bigger funnel. You need a better filter. 

Do you pre-qualify?

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gpPtqmis

Your LinkedIn content got 500 likes and zero sales calls. Here's what happened: 

You spent 2 hours on it. Felt productive. Got engagement. Comments. Little dopamine hits.

Your competitor spent 30 minutes sending 15 messages to people who actually buy what you sell.

They booked 3 calls. You got likes from other marketers.

Content feels like work because it is work. But it's work that lets you avoid the thing that actually books meetings.

Outreach feels pushy. Salesy. So you convince yourself that posting is the play.

Here's what we see across 100+ clients: 80% of booked calls come from outreach. Not content.

Content isn't the thing that gets the meeting. It's the thing that answers "should I take this call?" after you've already reached out. 

Prospect gets your message, clicks your profile, sees you know what you're talking about. Then they reply.

That's the order. Outreach first. Content supports.

We've booked over 2,000 calls this way. Not because the content was incredible. Because the outreach put it in front of people who were already looking for help.

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

9 meetings booked in 17 days — all from cold outreach, zero content.

Everyone's obsessing over "becoming a thought leader" while their pipeline stays empty.

Here's what actually happened:

This client had been posting 3x per week for 8 months. Great engagement. Lots of comments.

Zero qualified meetings.

We paused content entirely. Focused 100% on outbound.

• Identified 500 sales VPs at target companies
• Sent personalized connection requests
• Followed up with simple, direct messages
• No clever hooks. No thought leadership.

We got him 9 qualified calls in under 3 weeks.

Content builds your reputation. Outreach builds your revenue.

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

Bad leads don't just waste money. They burn out your sales team. 

I see this constantly. Company hires a lead gen agency. Agency floods their calendar with meetings. Everyone celebrates the volume.

Virtual 🚀's  all round.

Then reality hits.

20 meetings booked. 2 show up. 0 close.

Sales team sits through bad-fit demos all week. 

Prospects who don't have budget. Prospects who aren't decision makers. Prospects who took the call because someone pestered them into it with their 7 step outreach sequence. 

After a few months of this, your best reps start avoiding the calendar. They stop trusting the leads. Pipeline dries up and nobody can figure out why.

The lead gen worked. The meetings got booked. So what's the problem?

The problem is most lead generation ignores everything that happens after the booking.

We've booked 2,000+ calls for B2B services at this point. The clients who see real ROI aren't obsessing over meeting volume. They're qualifying before booking. They're tracking show rates, not just book rates. They're optimizing for deal size.

Your sales team should be excited when a meeting hits their calendar. If they're groaning, your lead gen is broken. Doesn't matter how many meetings you're booking.

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

A creative Solopreneur building personal brands for the top 1% entrepreneurs on LinkedIn and sharing what I learn along the way.

In December 2022, I was building my personal brand to land a UX design internship.

I didn’t expect it would turn into a business serving 80+ CEOs.

Here's my story:

I met my first client - a UX Design Agency founder who looked at my work and said,

“Your design skills are good… but your ability to position people is rare. You should build personal brands, not interfaces.”

He handed me his LinkedIn account.

I built his personal brand from scratch.

He loved it. Then he referred his brother... a co-founder whose account had been poorly managed by another agency.

I took over.

Both profiles grew. Both businesses did, too.

Then in October 2023, I started freelancing.(it didn't worked out well)

So I positioned myself as a solopreneur.

By early 2024, I was working with CEOs, entrepreneurs, and founders across the U.S. - including Silicon Valley startups backed by top venture capital firms.

Then I launched Mikaios, a personal branding company built on one belief:

If people knew your story, they’d trust your brand.

→ 80+ CEOs and founders served globally
→ 5,400+ posts written.
→ 200+ qualified leads generated.
→ 10M+ views generated organically.

In 2025, I founded Brand By Content, a media company that helps people build authority at scale through newsletters, systems, and education.

Recognition

🏆 Ranked 28th LinkedIn Creator on Taplio’s Growth Challenge (out of 2,600+)
🏆 Ranked 12th Best Storyteller & Writer in India by Favikon

Today, I help CEOs and founders who already have the results (but not the visibility) build personal brands that attract opportunities, partnerships, and recognition.

If you’re ready to become known for what you do best, book a private strategy call with me:https://cal.com/johnnaveen/strategycall

John Naveen

Last year, I took my grandma to Sri Lanka.

It's been her dream for more than a decade.

She always wanted to visit, meet relatives there, and explore the country.

I still remember (when I was in grade 3 or 4) I told her:
"Wait a little… one day, I'll take you."

She laughed. I laughed.
But deep down, I meant it.

Last year, it finally happened.

We visited different cities, explored new places.
She enjoyed everything with the curiosity of a child.

It was one of the very few times in my life where I felt:
"Okay… this is what happiness actually looks like."

On one of the bus rides, a man sitting near us asked where I was from and what we were doing in Sri Lanka.

I told him, "I brought my grandma here. She always wanted to visit."

He paused. Looked surprised.
And then said something that stayed with me:

"This is the first time I'm seeing a grandson take his grandma on a trip."

I didn't know what to say.

It felt strange… and honestly, it hurt a little.

Because to me, it wasn't anything special.

A happy elder in your home is a blessing,
that's how I've always seen it.

But after that moment, I started noticing something:

Many people my age barely speak to their grandparents.

Some don't visit.
Some don't sit with them.
Some don't even know their stories.

I'm not judging… life gets busy, people move, routines change.

But that bus ride made me realize how rare simple love has become.

Even today, whenever I go to a new city or achieve something small, I tell my grandma first.

She doesn't understand most of the work I do (it's all tech and internet things) but she listens with full attention.

And maybe that's what life is.
Not just growth. Not just ambition.

But moments you create for the people who once created your world.

***
When was the last time you spent real time with your grandparents?

John Naveen Kennedy

CEO & Founder @ Mikaios - A personal branding company

I stood in front of 1200 students last year.

Ten years ago, I couldn't speak in front of 10.

As a kid, I loved speaking.

My audience was small: my mom, my sister, a few people at home.

I would talk, sing, shout, share whatever was in my head.

Even back then, I enjoyed standing in front of people.

Not to show off. Not to impress anyone.
Simply to share what I knew.

Then school happened.

Stage fear crept in, and insecurity followed.

"What will people think?"
"What if I mess up?"

So I stopped.

I forgot about public speaking entirely.

Last year, I made a simple decision:

I'm going to speak publicly, no matter the outcome.

If I fail, fine.
If people laugh, fine.
If someone mocks me, fine.

I wasn't attached to the result.
I was attached to the process.

I wanted to prepare.
I wanted to try.
I wanted to show up.

Soon after, I got an opportunity to speak at a college.

The first talk went well.
Students told me it helped them.

The staff appreciated the session.

Then came the second opportunity… this time, with 3x the audience.

The fear came back, briefly.

But I still went up on stage.
And once again, it worked :)

I've been writing content for three years.
I work closely with CEOs.
I help build personal brands.

But standing in front of students, sharing what I've learned, that gives me a kind of happiness nothing else matches.

It reminded me why I started in the first place.

***
What was the bravest thing you did in 2025 that turned out to be a great experience?

We recently rolled out a new internal rule at Mikaios.

Before any client post gets approved, it has to pass three checks.

No exceptions.

1. Does this post have a story?

If it's just information, tips, or opinions without a narrative — it doesn't go out.

People don't remember points.
They remember stories.

2. Is there a clear idea behind the story?

A story without an idea is just noise.

Every post must answer:
What should the reader think differently after this?

If there's no takeaway, we don't approve it.

3. Is there a supporting visual?

A photo. A carousel. A screenshot.
Something that grounds the post in reality.

On LinkedIn today, this matters more than ever.
The platform is flooded with AI-generated content.

Everyone is using AI. Even my friends tell me:
"I just give context and publish whatever it generates."

That alone isn't a differentiator anymore.

The edge now is:

A real story.
A clear idea.
A visual that proves it happened.

AI can help you write faster.
It can't replace lived experience.

So instead of fighting AI, we design around it.
This checklist is our filter.

And it's how we make sure every post feels human in a feed full of machines.

***
What's your filter for deciding whether content is worth publishing?

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The Battle

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