Colton Schweitzer

DESIGNPaaL

- Design partner for early-stage through Series C startups.
- We offer an 8-hour free design trial where we resolve a design issue for you.

Co-Founder

Kickass UX

For the past four years, we've been reimagining UX education specifically for graphic designers.

Kitty AF

New comics every so often. 

https://www.facebook.com/kittyasf/

Owner

Smartsheet

- Led the UX design for the "Solutions" pillar of the product team. 
- Redesigned and shipped the Admin Center to help thousands of users better administrate their instance of Smartsheet.
- Designed and shipped 3+ premium products that significantly increased revenue.

Senior UX Designer

UX Designer

At Kickass UX, we're on a mission to empower graphic designers to craft a career they love and achieve financial success.

Christopher Nguyen

UX Playbook

UX education is broken, why?

🤑 Bootcamps are extortion
😵‍💫 Over emphasis on Figma
🫠 No real world preparation
😫 No career focus just skills
🫨 Getting started is confusing
🤥 Theory taught isn’t practical

That's why I created UX Playbook.

At UX Playbook, I help frustrated designers figure out how to take control of their education, make better decisions, and ultimately build the career they want. 

Over 17,000 designers, from 90 countries, are using my playbooks to better their career.

300+ five star reviews.

Learn more: www.uxplaybook.org

Founder

The Design of Everyday People Livestream

Livestream AMAs, where I speak to design experts, from all over the world.

Livestream Host

Play of the Week Newsletter

Get UX mentorship in your inbox. 2-minute read. Every Wednesday. Absolutely free.

Writer

Backlog

Antler

Entrepreneur in Residence

Playstack

Divvy Notion

CoiBoi

BAEMIN Vietnam (Woowa Bros.)

Designing thinking training with Baemin's leadership teams

Design Thinking Trainer

MoMo (M_Service)

Facilitating Design Sprints for multiple product teams inside MoMo for their B2C and B2B2C products

Design Sprint Facilitator

I help UX designers go from Fuzziness to Focused (uxplaybook.org), now Freedom (backlog.design)

I went from 0 experience to Head of Design in 4 years.

Then, in 2020, I quit.

Leaving the high-paying salary and status of working at a FinTech unicorn behind.

The job I once dreamed of wasn't align with my values.

But, I wasn't ready to give up on UX.

I intrinsically want to help other designers succeed. 

Working with 100s of designers, I realised that most designers are in someway self taught, but why? 

Because most UX education is incredibly expensive, lack accessibility, and real-world practicality.

I had a hypothesis.

Designers craved for education that 1) cuts to the core, 2) applies to every day scenarios, 3) templatized execution, 4) affordable, and 5) personalized 

Thus levelling the playing field for equal opportunities in the design industry.

So, I started an experiment in mid 2020. 

And the results were pretty phenomenal.

We grew 1400% in one year.

It was clear people valued UX Playbook.

My mission is to "Make UX Education Accessible & Enjoyable." 

My impact:

→ 14,000,000+ content impressions in the last 2 years
→ 270,000+ weekly newsletters & blogs read
→ 92,000+ people following my daily UX content
→ 17,000+ people downloaded my UX guides & templates
→ 1000+ people, from 84+ countries, bought my products 

If you want to learn more about how I can help you as a designer, you can check out:

FAST TRACK DESIGNER BUNDLE

In this 6 product bundle, you will learn how to thrive in your UX career. Build a kickass portfolio, learn how to job hunt, and master UX frameworks for project success, grow meaningfully, and lead your first design team. It’s packed with 93,000+ words, 130+ videos, 125+ templates, and 200+ examples. Join 15,000+ designers using this system to level up.

→ https://uxplaybook.org/fast

BACKLOG

If you're looking to replace your 9 to 5, become an independent designer, and kickstart your designpreneur journey, join us a Backlog. Be part of our tight-knit community, get personalized coaching, and access our resources made for design founders.

→ https://backlog.design

Email: hello@uxplaybook.org
YouTube, Twitter, IG: @uxchrisnguyen

Co-Founder & CPO

10 psychology rules to 10x your UX Design:


1. Choice paralysis: ↓ options, ↑ user satisfaction

2. Less is more: Cognitive load matters. Keep it simple

3. Feedback is key: Fast responses keep users engaged

4. Reciprocity rules: Offer value, and they’ll return the favor

5. Consistency over chaos : Predictable experiences build trust

6. Endowment effect: Humans love ownership, let users customize

7. Humans err, designs adjust: Foresee mistakes, provide easy fixes

8. Hierarchy guides eyes: Lead users with size, color, and placement

9. Emotions → actions: Evoke the right feeling, prompt the right move

10. Spacing effect: Spaced repetition enhances memory, revisit key info


Design not just for eyes, but minds.

P.S. What’s your favourite principle (1-10)?

—

📌 My biggest (and only) sale of the year — 50% OFF with code: FRIYAY25
https://lnkd.in/gjeKnTka

I study these 7 sites
(not for inspiration)

The internet is full of “inspirational” portfolios.

Sadly, most designers copy the wrong things ↓

✘ They copy the layout
✘ They copy the colours
✘ They copy the branding
✘ They copy the animations
✘ They copy the positioning

The number one thing they should copy

But almost nobody does…

✨ The strategy ✨

Here are 7 sites to “copy” from ↓

✓⃝ pfolios.net
✓⃝ pafolios.com
✓⃝ personalsit.es
✓⃝ bestfolios.com
✓⃝ prettyfolio.com
✓⃝ wallofportfolios.in
✓⃝ portfolioproject.io

The value isn’t only in their visuals.

It’s in their strategic decisions:

→ How they tell their story
→ How they guide attention
→ How they frame problems
→ How they quantify success
→ How they position their role
→ How they simplify complexity
→ How they highlight collaboration

A recruiter’s attention span = one TikTok swipe.

In 3 seconds, they need to see:

• You fix problems
• You know your process
• You can make business impact

If it’s clear → interview.
If not → next.

A good portfolio sells you in seconds.

It makes recruiters think:

“𝘛𝘩𝘪𝘴 𝘱𝘦𝘳𝘴𝘰𝘯 𝘨𝘦𝘵𝘴 𝘪𝘵. 𝘓𝘦𝘵’𝘴 𝘵𝘢𝘭𝘬 𝘵𝘰 𝘵𝘩𝘦𝘮.”

Summer is over.

School is officially in session.

Good luck kids!

—

P.S. In the comments, I tell you how to reverse-engineer great portfolios.

taplio

The Battle

Colton Schweitzer

Christopher Nguyen

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taplio

The Battle

Colton Schweitzer

Christopher Nguyen

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Christopher Nguyen's LinkedIn Performance

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