Speaking Up Your Game, LLC

Helped 250+ busy professionals grow their careers, their income and their influence in the workplace by increasing their confidence, skills and credibility when speaking and presenting.  

We offer 4 services:  1) 1:1 Coaching,  2) Team Workshops,  3) Cohort Coaching and 4) Our Signature Online Course to help business professionals and teams maximize their impact with communication.  

We've developed a UNIQUE process for helping you understand the REAL reasons you get nervous and how to transform those nerves into confidence and excitement.

We've developed a 4 PART FORMULA to help you drive more VALUE when you speak and present - to your organization, clients and customers when you speak and present thereby helping you win more business, serve more people, make more money and grow your impact.

We've coached since 2018 and early in our days were rated as one of Thumbtack's Top Professional Public Speaking Coaches for 2019, 2020 and 2021 with 40+ 5 star reviews.

Founder & Business Speaking Coach

Trend Wise Insights, LLC

We help small & medium size businesses leverage their existing data for more actionable insights to grow revenue and margin.  Small businesses have lots of data, but often, it requires a savvy skillset to know how to leverage to bring insights and action 

Examples:  
1) Marketing Analytics - we help ensure Google Analytics is capturing your web traffic data properly to gain more insights to know where you customers are coming from.  H
2) Customer Analytics - discover your best customers so you lean in and grow their accounts.  We also help you uncover who is 'at risk' of churning and why so you can course correct and retain revenue.
3) Sales Analytics - understanding the bottlenecks in your sales process can unlock greater revenue growth.

Chief Insights Guy

Amyris

Lead the analytics and insights team to support our growth with scalable action from insights for 9 different Shopify stores, Klaviyo accounts and Google Analytics accounts.

Lead DTC data platform build project across 9 brands to ingest, transform, join and standardize data to create automated PowerBI dashboards, integrating data from Google Analytics, DTC store and ESP.  

Facilitate the migration and transition for all Ecommerce brands to implementing and adopting Google Analytics 4.

Director, Analytics

Coca-Cola Bottling Company UNITED, Inc.

Primarily responsible for creating scaled and commercialized solutions to help us grow top line revenue and margin by leveraging data.   Includes product recommendation engines, customer clustering, churn modeling, reporting and feedback solutions.

Manager - Outlet Execution and Insights

Key responsibility is ensuring quality advanced analytics and machine learning to transfer outputs to action within the organization.  Build initiatives from pilot to long-term, sustainable processes across channels of Coke United’s business.  
* Winners of 2017 Data Analytics Business Impact Award from the Technology Association of Georgia for implementation of a product recommendation engine.
* Finalist of 2019 Data Analytics Business Impact Award from the Technology Association of Georgia for predictive ordering solution implementation.

Go-to-Market Innovation Manager

Coca-Cola Refreshments

Leverage business analytics to determine, implement and steward the strategies (presenting results) that help Coca-Cola prospect and retain more local market Food Service and Retail Customers.
- Recommended, implemented and commercialized key improvements to customer retention strategy resulting in greater retention of customers as well as increased revenue and profit.  
- Implemented performance management changes for inside sales team that drove 19% improvement in increased productivity for obtaining new business leads.
- Responsible for new data discovery and analysis which led to new recommendations, performance management routines and process improvements that resulted in increased revenue as well as faster customer onboarding for new accounts.
- Led pilot program through design, creation and implementation for a sales support role for new customer onboarding resulting in 20% improvement in sales performance for front-line sales team.
- Led division in content creation of supplemental training materials to improve front line sales effectiveness.
- Completed Lean Six Sigma Green Belt Training following completion of 2 projects delivering over $5M in revenue over 2 years.

Manager, Strategic Initiatives

Primary responsibilities included:
- Conducted comprehensive analysis and provided insights surrounding business performance and key company initiatives for Coca-Cola's national retail customers (WalMart, Kroger, Walgreens, etc)
- Created and developed innovate business solution to enhance performance management routines and solve for gaps in business performance
- Supported development of company annual business plan by providing key analyses

Business Analysis Manager - National Retail Sales

- Delivered analysis and insights surrounding internal and competitive strategies, initiatives and products, creating actionable insights for senior leaders.
- Developed actionable scorecards, reports and routines to drive profitable business growth
- Initiator of providing solutions for new methods of data collection and reporting that create time-efficiencies which are easily analyzed and reported to organization leaders for faster decision making.

Business Analyst, Marketplace, Competitive and Business Intelligence

Primarily responsible for maintaining and growing retail accounts.  Grew volume 14% and profit 9% in 4 months by understanding customer goals, leveraging great customer service and building client relationships.

Market Development Manager

Marcus & Millichap

Compensated as an investment real estate broker, selling over $90M in commercial real estate.  Built and maintained relationships with private and institutional commercial real estate investors.  Leveraged financial analysis, market analysis and DCF Modeling to underwrite commercial property portfolio values.

Investment Sales Broker

InterVarsity Christian Fellowship/USA

Invested time in students to help grow their leadership, character and faith through mentoring and speaking.  Responsible for fundraising salary and ministry budget through personal donations.

Campus Staff

Generating ROI from better insights from data. Growing your Confidence and Credibility at Work through Better Speaking and Presenting.

I run two businesses:  1) helping professionals grow their confidence and skills when it comes to communication and speaking in business.  2) helping small businesses leverage their existing data to gain clarity and take impactful action thru actionable reports, insights and dashboards.  

Speaking Up Your Game started 6+ years ago and now helped over 500+ workplace professionals.  Today, we have a customizable 1:1 process as well as a digital online course focused on helping busy professionals get the critical elements of communication right to advance their careers.

Trend Wise Insights uses data & analytics to improve revenue and profit.  Experienced in leading collaborative business environments to affect change.  Seasoned in financial planning, statistics, performing advanced analytics and driving actionable insights for positive business outcomes.  Project management experience in commercializing analytic solutions, utilizing Six Sigma and driving business change.

Cooper Camak

Trisha Bright

Bright Event Strategies

Advising B2B organizations on transforming events from cost centers into revenue engines. Focused on leveraging AI and data-driven strategies to maximize ROAS (Return on Attendee Spend), accelerate decision-making, and strengthen executive relationships.

Selected focus areas:
	•	Designing event portfolios that directly influence pipeline and deal velocity
	•	Applying AI tools for precision audience targeting, attendee journey design, and ROI 
                 measurement
	•	Partnering with CMOs, CROs, and event leaders to integrate events into the broader  
                revenue engine
	•	Developing thought leadership on the evolution of executive engagement in the AI era
        •       Exploring strategic full-time opportunities to apply these principles at scale

Independent Consultant | Executive Engagement & AI-Driven Event Strategy

The Salvation Army

Provide strategic leadership on large- and small-scale fundraising events, from VIP donor receptions to 300+ attendee galas.

Partner with staff, volunteers, and vendors to design experiences that strengthen donor commitment to the cause and drive giving.

Advise executive team on event ROI frameworks and donor engagement strategies to improve sponsorship growth and community outcomes.

Mentor and coach the junior events lead, strengthening skills in planning, sponsorship management, and ROI measurement.

Vice Chair and  Member of the Board of Advisors 

Trisha Bright Coaching

Provide leadership and performance coaching to executives, with a focus on communication, emotional intelligence, and influence.

Leadership & Advisory Coaching

WAGMAS, web3summit

•	Led strategic conception, messaging architecture, and event format development for an inaugural Web3 industry conference, targeting key audiences to establish early market leadership.
•	Developed audience-centric programming to translate complex blockchain concepts into compelling value propositions, educating stakeholders and fostering early community engagement.
•	Created sponsorship packages, partnership framework, and revenue projections to drive monetization and scale.

Web3 Event Strategist & Consultant 

GoodSocial, Inc

Founded SaaS platform for nonprofit engagement; raised venture capital and built leadership team.

Founder and CEO

Technology Services Industry Association (TSIA)

Scaled a portfolio of 60–100+ events annually, including Advisory Boards, Executive Summits, and 2,000+ attendee global conferences.

Built playbooks, workflows, and operating rhythms that standardized execution and improved predictability.

Partnered with Sales on targeting and post-event follow-up, driving $50M+ in pipeline and accelerating conversion.

Managed and coached a 9-person remote team; coordinated vendors across logistics, creative, and fabrication.

Deployed Salesforce-integrated event tech stack (Cvent, HubSpot, Asana) to track ROI and improve targeting.

Produced 100+ webinars annually to expand digital engagement.

Vice President, Marketing + General Manager, Events

Directed a 4-person remote team producing global executive programs for F1000 technology leaders.

Delivered 11% YoY event revenue growth and achieved 18% average gross margins.

Reduced customer attrition by 15% through targeted event engagement.

Vice President, Executive Events & Progams

Sun Microsystems

Directed global marketing and business development teams with $200M+ P&L responsibility.

Delivered $500M+ revenue through product launches, upsells, and renewals.

Managed EMEA marketing operations across 10 countries, generating $50M annual sales.

Senior Director and Director Roles 

20-year tech executive now empowering female leaders to break free from unfulfilling careers. Stop settling! Reclaim your drive + ambition and step boldly into your full potential. 🔥🔥🔥

I turn events from cost centers into revenue engines that deliver measurable pipeline, adoption, and executive influence.

With 15+ years of experience leading global event strategies, I’ve scaled 100+ annual portfolios and delivered $50M+ in attributable pipeline, 20% YoY attendance growth, and 90%+ satisfaction ratings. My work has consistently accelerated sales cycles, elevated brand perception, and proven events as critical levers of business growth.

What differentiates me is the ability to bridge strategy and execution:
🔹 Strategy: Aligning event design with business goals and the decision-making journey
🔹 Innovation: Advancing new frameworks like Return on Attendee Spend (ROAS) and exploring AI-driven attendee targeting, personalization, and ROI modeling
🔹 Impact: Measuring outcomes not by attendance, but by adoption, influence, and revenue impact

Currently, I publish thought leadership on next-generation event metrics and advise B2B organizations on transforming events into growth engines. I’m exploring the right strategic leadership role where I can apply this approach at scale and help organizations capture the next wave of 
growth and adoption.

taplio

The Battle

Cooper Camak

Trisha Bright

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