TraceAir Technologies

Head of Sales & Business Development

Corey Jordon

Founder, Head of Sales and Sales Development 

RevGenius

Member and Moderator

RevOps Co-op

Member

Pollen

Peoplelogic

Head of Sales and Business Development

Simera

Sales Coach

Erudit

Economic Impact: 
- Responsible for growing the Outbound SDR program; Team was generating 8 SQLs per month and we scaled it to 65 SQLs per month for all of Q3 2023.
- Developed a Sales Playbook in Notion complete with GTM messaging, cadences, cold call scripts, tech stack user guides, and onboarding.
- Monitored the dynamic sales development landscape for the competitive edge; eliminated antiquated processes and pivoted strategies when necessary.
- Successfully hired, trained, and onboarded 4 SDRs; average ramp of < 30 days.

NINJIO Cybersecurity Awareness Training

- Created the Sales Development program; was the first to design any training or onboarding materials for revenue team members.
- Designed projections and communicated expectations to the CEO; collaborated with Marketing and Sales for alignment.
- Effectively hired, onboarded, trained, and scaled 3 representatives to full production in < 60 Days.
- Reverse engineered KPIs for the team that aligned with larger business outcomes; consistently challenged and tested those metrics - making adjustments when necessary.
- Achieved 145% of targets for Q2 - Q3; Generating $775,000 in pipeline.

ButterflyMX®

Economic Impact:
- Led a team of 16 Sales Development Reps.
- Worked closely with the CRO and CFO to implement a commission structure
that aligned with the business impact of the SDR Team.
- Increased proposals generated by 300% in one year, creating an additional
$1.2M in ACV.
- Created over 450 Opportunities in less than 12 Months which was a 400%
increase YoY
- Attended trade shows and conferences; generating new
opportunities for close-won revenue.

Providing Survey-Free People Data for HR Leaders

I'm a lifelong salesperson, 8x Sales Leader, Growth Expert, Coach, and Mentor who has trained more than 150 B2B Revenue-generating Sales reps and xDrs. 

I've been building and managing Sales Development & Revenue Teams for 8+ years and now serve as a consultant for top technology companies all over the world helping them implement, scale, and refine go-to-market revenue and demand generation strategies. 

To learn more about what it’s like to work with me, check out recommendations from some of the awesome people I've been fortunate enough to work with over the years. 

Let's connect: Twitter @coreyjordon | coreyjordon@gmail.com | 407-687-4896

MongoDB

MongoDB is a flexible, scalable, and developer-friendly database that helps organizations accelerate innovation by simplifying how they store, manage, and access their data.

2024 Metrics:

•135% attainment

Enterprise Account Executive, Growth

Aligned

Strategic Advisor

Orum

Orum is a live conversation platform that helps reps get into more conversations with their target market.

2022 Metrics & Awards:

•Rep of the quarter Q2 & Q3
•162% attainment
•2022 AE of the Year

Sr. Enterprise Account Executive

Sisense

Sisense is a business intelligence (BI) SaaS application that empowers developers, data engineers, and business analysts to transform complex data into powerful analytical apps that can be embedded everywhere.

•Sisense Yellow Club Winner FY 2020

Senior Named Account Executive

Call Box

Call Box is a SaaS company that helps businesses identify profit leaks in their phone process.

•Prospect and set meetings within assigned territory through a variety of research methods
•Work with internal resources (consultants, professional services, marketing) throughout sales cycle
•Collaborate, mentor, and coach SDRs to locate business within assigned territory
•Conduct presentations of Call Box’s suite of products via customized web demo or in-person

Senior Account Executive - Mid-Market

•Spearheaded sales for new industries via persona/industry identification, cold calling, and consulting 
•Increased YRR by 54% for multifamily sector and by 28% for home services sector

New Vertical Account Executive - Small-Midsize Business

•Initiate business acquisition process with prospective clients
•Generate additional awareness of Rent Buzz in Multi-Family housing industry
•Assist marketing team to optimize lead generation funnels

Business Development Specialist

•Assist new accounts with quick and seamless implementation of Century Interactive's call tracking technology over the phone and during site visits
•Analyze reports and provide targeted consulting to clients to improve overall efficiency of marketing efforts and improve employee behavior to maximize business profitability

Associate Consultant

Campus Special

•Sold over $22,000 in revenue
•New market individual rank: 13 out of 150
•Initiated and solidified client relationships and sold advertising to local businesses
•Experienced all aspects of consultative selling, from existing account management, lead generation, and cold calling to needs analysis, closing, and post-sales service
•Built and maintained rapport one on one with owners of small and medium sized businesses and executives of large corporations

Account Executive

Capital Educators

•Taught Math section of the SAT to three classes of varying skill levels
•Helped students improve specific areas of Math section through analysis of diagnostic tests
•Improved scores across all classes by just under 85 points
•Received a score 3.9 out of 4 from students on post-course teacher evaluation

SAT Math Tutor

Ivy Insiders, Revolution Prep

•Cold called potential clients, marketed SAT tutoring business, and sold SAT services
•Taught students individually as well as in classes
•Spoke publicly to both parents and faculty about SAT service

Branch Manager, SAT Tutor

Enterprise AE at MongoDB | Coaching SaaS AEs & SDRs | Featured by JB Sales & SDR Nation | Follow me for actionable sales tips & scripts

My first sales job was selling coupon book ad space door to door. It was the worst summer of my life.

Rejection after rejection in the brutal Nashville sun. I almost quit countless times. 

But then I got my first sale. And then another. 

And a few more after that.

I was HOOKED.

Since then, I've made it my life's mission to build financial freedom through sales excellence. I'm passionate about growth and continuous learning. I love coaching others. And I'll never stop prospecting.

I post often on LinkedIn. 

Sometimes it's actionable sales advice based on my 9+ years in the field. Other times it's a cold call script or word-for-word discovery question with which I've had success. Occasionally it's what's rattling around in my head that day.

Regardless of the content, I hope it helps you be better tomorrow than you are today.

And if you like what you see, follow me for more.

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The Battle

Corey Jordon

Avi Mesh

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