allies4me

Principal Ally

Vistage Worldwide, Inc.

Vistage

Javelin Semiconductor, Inc.

V.P. of Marketing / V.P. of Applications

NXP Semiconductor

Managing wireless GPRS products including transceivers and power amplifier.
Doing new business proposals.

Marketing Manager

Silicon Laboratories

Manage GPRS tranceivers and power amplifiers.

Applications Manager

RF Micro Devices

Ericsson

Staff Engineer

United States Marine Corps

Member of Marine Tactical Electronic Warfare Squadron 2 (VMAQ-2).

We painted strange and confusing images on enemy radars. 

I maintained and repaired the receivers and exciters that made the magic possible.

Sergeant

Close MORE deals FASTER at HIGHER PRICES.

No sales pitch can overcome a bad offer. But even the worst sales pitch is rescued by an irresistible offer.

I suck at sales, so I learned to create an environment where people want to buy. It transformed my business. Sales are now easy. And I work with better clients.

Now I help high-ticket service businesses do the same. That’s folks like consultants, coaches, and agencies. 
The biggest hurdle I see is the offer is bad. It looks like:

“Hi, I’m Craig. Pleased to meet you. Would you like to sign-up for my 5-figure or 6-figure program?”

That is not a good offer. It’s akin to walking up to a complete stranger in a bar and asking them to marry you. It’s missing at least a coffee date.

We help businesses design finely crafted “coffee dates” that we call irresistible First-Time Offers. The hallmarks of such offers are:
✅ Impulse purchase – nobody has to ask permission to spend the money.
✅ Disproportionate value-to-price – like 10X.
✅ Actually solves a problem – so, NOT an audit or assessment.
✅ Has 3-5 deliverables that represent 3-5 milestones in the direction of the customer’s goal.
✅ Designed to repel non-ideal clients.
✅ Irresistible to ideal clients. 

We also craft broader inbound marketing strategies. They are focused on rapid trust building and delivering value in advance. Properly executed, they generate the ideal sales conversation where the prospect “closes” themselves. The cornerstone of every strategy is an irresistible First-Time Offer which accelerates trust-building and shortens sales cycles. 

Here's a guide to building First-Time Offers:
https://hub.allies4me.com/lp/how-to-build-fto/

Sometimes life throws us curveballs. That’s when we learn the most important lessons in life. 

On August 22nd, 2021 I went into a 6-week coma. The doctors repeatedly told my wife that I would certainly die. On August 24th I went into kidney failure. A few days later, my right lung collapsed. 

A couple weeks after I woke up my wife started telling me how my team ran the business without me. Freelancers reached out to my team and offered to do whatever was necessary as long as I was in the hospital. I consider this my greatest accomplishment in business.

So, I started the Leaders & Legacies Podcast to highlight leaders that are making an impact beyond themselves. Do you know a leader that deserves to be celebrated?

https://podcast.allies4me.com/podcast-guest

Craig Andrews

Matt Zaun

Stories With Traction 

This podcast series is built for you - the leader who is doing everything possible to grow your organization so you can have a significant impact on the world. Whether you are a CEO of an organization of thousands or you are a newer entrepreneur who is doing everything possible to scale your business, this podcast is for you.

Podcast Host

Matt Zaun, LLC

Matt Zaun, LLC is a company that specializes in workshops, executive coaching, and professional development. 

PERFECT FOR: salespeople, executives, and organizations who want to create powerful stories that cut through the noise and connect with their customers. 

Workshops and coaching are focused on strategic storytelling to:

☑ Grab your audience’s attention
☑ Crush your sales goals
☑ Create an amazing brand
  
Each workshop is customized for optimal learning, gives you actionable tools for storytelling strategies and gives you the secrets of the best orators in the world today.

WHAT OTHERS SAY:

“Matt's training was invaluable, and I'd highly recommend it to any who are seeking more ways to connect and engage with their target audience to inspire action.” – Lauren Campbell

“As Matt speaks, he forms a connection with the audience and converts them from simply being there to being involved.” – Dan Koval

If you're ready to significantly boost your ability to reach your potential audience, call or email today.

✆ +1 (484) 889-1370
✎ matt@mattzaun.com

For more information, check out the video | https://youtu.be/pflQtzgP7X0

Story Strategist | Storytelling ► High-performance Sales/Business Coach

WORKSHOP OVERVIEW:

Powerfully Persuade Through Storytelling

This engaging and interactive session gives Vistage Members the tools they need to influence their employees and customers through the right messages. 

During the workshop, Members will create a “storybank” that harnesses the psychology of inspiration to motivate those around them to action. 

This proven, story-based process improves employee and client conversations to get outstanding results. 

KEY POINTS: 

- Identifying powerful stories 
- Creating your “storybank”
- Utilizing specific messages 

MEMBER VALUE: 

Using their own stories, Members will identify powerful messages that they can immediately utilize in business and their lives.  The result: creating a “storybank” that will inspire teams and increase sales. 

OPENING: 

- Cultural shifts in communication 
- The power of your stories 
- How to craft inspirational messages 

BIG IDEA: 

Members’ will utilize their audience’s emotions to persuade them to action. 

CLOSING: 

- How to quickly come up with the right message 
- How to create a company culture of persuasion
- Why are great leaders so memorable?  

Do you want your members to be able to persuade with power through the art of strategic storytelling?  If so, text me at (484) 889-1370

Speaker

POWER HOUR

Your Weekly MasterMind to Level Up Your Business

Pennsylvania State Representative Eric Roe

The scope of this position has a focus on serving as a spokesperson for Eric Roe, developing messaging strategies, creating marketing campaigns, writing on policy initiatives, managing staff, and implementing the office's strategic plan.  

In addition, I help businesses, non-profits, and constituents navigate through the legislative terrain in the state's capitol, supervise the responses made to telephonic, written and in-person requests for information that come through the Harrisburg and District Office. 

Other duties include running the office budget, tracking pending legislation and voting schedule, managing grant applications and meeting with key decision makers to come up with solutions to policy challenges.

*Eric Roe is one of the youngest elected officials in Pennsylvania and is a rising star in politics.  He was sworn into office on Jan. 3, 2017.

Chief of Staff | Story Strategist | Political Messaging

Pennsylvania House of Representatives

The main responsibility in this role was to ensure that the elected officials I was working with had the right message.  During this experience, I worked with over a dozen politicians to help them with speech writing, communication strategy, and media outreach. 

Some of my responsibilities included:

➜Taught elected officials how to handle the media, preparing the right message.
➜Set up press conferences
➜Trained office staff on messaging, media engagement, and constituent services
➜Delivered community outreach plans for House Members in Southeastern, Pennsylvania
➜Worked with Capitol staff on legislative priorities and Caucus communication of key bills
➜Worked with Human Resources and our Legal Department to help with employee challenges

Regional Coordinator | Speechwriter | Political Messaging

DOES Co.

In my roles with DOES Co, I was responsible for company communication, sales, advertising, and human resources.  Our company offered instant, in-depth content to users, while creating value for companies by promoting their products and services through our digital channels.

Key Contributions:

➜ Successfully gained contracts with over 100 companies in our community  
➜ Efficiently ran all advertisements for business, non-profits and political entities
➜ Worked closely with community police dept, elected officials, and safety personnel to make sure the proper information was going out to the community

*DOES Co is a media & advertising company that specializes in enhancing and broadening community communication in Southeastern, PA.

Co-Founder | Vice President of Sales | Story Strategist

Pennsylvania State Representative John Lawrence

Joined John Lawrence's staff to plan, manage, and execute all events hosted by district office such as town halls, economic development meetings, and senior citizen engagements.

Key Initiatives:

➜Created an effective media plan to inform our constituents and bring awareness to legislative agenda
➜Participated in a variety of local economic development groups to work on preparing and implementing strategies to promote business growth
➜Prepared responses to constituent inquiries regarding legislation, issues, and other state-related items

*John Lawrence represents the people of the 13th Legislative District.  John also serves on five committees in the House – Finance, Agriculture and Rural Affairs, Health, Transportation, and Rules.

District Outreach Coordinator | Policy Manager | Public Speaker

Grainger

Recruited to work with nine locations in southeastern, PA and 120 staff members to train them on how to communicate with customers to uncover potential sales.

I was also responsible for developing partnerships with new and existing customers and implementing sales strategies to maximize regional revenues.
 
Key Initiatives:

➜ Successfully worked with thousands of accounts across Pennsylvania to uncover customers’ needs and add additional value.
➜ Helped implement the expansion of 75 sales reps and got them connected to new accounts
➜ Closely monitored teams' progress and aided them in surpassing sales and profit targets from year-to-year. 

*Grainger is an industrial supply company that provides consumers with access to a consistent supply of motors, lighting, material handling, fasteners, tools and safety supplies. Grainger serves over 3 million customers through a network of approximately 600 branches, 33 distribution centers, and online channels.

Market Sales Coordinator | Account Manager | Top in Sales

Curt Schroder for PA

I worked closely with the Campaign Manager on messaging, event coordination, media, fundraising, and strategy. 

Due to the campaign's efforts, Curt Schroder won his re-election by an astounding 27-point landslide.   

*Curt Schroder was a member of the Pennsylvania House of Representatives from 1995-2012.

Campaign Aide | Policy | Opposition Research

Imagine if YOU could inspire anyone around YOU to action through strategic storytelling!

Imagine if YOU had a supernatural ability to persuade YOUR clients!

Imagine if people remembered YOUR words years after they were spoken! 


ALL of this is possible through building and utilizing a storybank!


𝐓𝐇𝐄 𝐑𝐄𝐒𝐔𝐋𝐓𝐒:

"Matt is more than a speaking coach. He’s the Zen master of turning your words into sales. You may need him more than you realize."

-Rod Wallace, Ph.D.

"Matt teaches skills that could be defined as the "dark arts" of public persuasion. I've seen his ideas shift political debates, inspire rooms, and change the lives of individuals."

-Brandon Blackburn-Dwyer

"Matt Zaun is an expert storyteller, and he has changed the game for political candidates, entrepreneurs, and corporate America. Leveraging his experience, he has created a formula that works, and he has packaged this formula into valuable content."

-Tonya Comer


𝐓𝐇𝐄 𝐒𝐓𝐎𝐑𝐘:

Nine years ago, my boss asked me to give a talk that I ended up bombing.  After this disastrous experience, I remember running out to my car, slamming the door, grabbing the steering wheel, and yelling, "THAT WILL NEVER HAPPEN AGAIN!" 

From there, I studied the great orators of our time, and I ended up becoming a political speechwriter for dozens of politicians.  

I took what I learned in the political messaging world (and applied it to business), and I've worked with hundreds of companies to turn their stories into powerful messages.  

I've been able to do all of this by utilizing the concepts I teach in my workshops.  

If I, someone who was once terrible at communication, could show powerful politicians how to be inspirational and business leaders how to persuade through strategic storytelling, imagine what you could do with these concepts!  

If you take the strategies that I teach and inject them into your organization, there is no telling what kind of impact you will have.  

*Check out the video link in the featured section for more details. 


𝐓𝐇𝐄 𝐂𝐎𝐍𝐓𝐀𝐂𝐓:

Call or text me at  (484) 889-1370

or

email me at  matt@mattzaun.com


𝐓𝐇𝐄 𝐖𝐄𝐁𝐒𝐈𝐓𝐄:  

mattzaun.com

A couple of years ago, I made a goal to visit every presidential museum.

So far, I’ve been to:

-George Washington 
-Thomas Jefferson
-James Buchanan
-Abraham Lincoln 
-Rutherford B. Hayes
-James Garfield
-Grover Cleveland
-William McKinley
-Woodrow Wilson
-Warren G. Harding
-Franklin D. Roosevelt
-Lyndon B. Johnson
-Richard Nixon
-Jimmy Carter
-Ronald Reagan
-George H. W. Bush

Each one has been a masterclass in leadership, filled with stories, strategy, mistakes, and moments that have shaped history.

Today is President James A. Garfield’s birthday.

Most people know very little about the man who became the 20th President of the United States…and that’s a shame.

Here’s what struck me about Garfield:

-He grew up poor, worked on canal boats, and taught himself Latin and Greek so he could attend college.
 
-He was a Civil War general, college president, preacher, and congressman all before becoming President.
 
-He fought hard against corruption and political patronage but was assassinated just 200 days into office.
 
Garfield wasn’t flashy.

He was thoughtful, sharp, and principled.

He once said, “The truth will set you free, but first it will make you miserable.”
I think about that a lot in business.

Transparency is hard. Integrity is costly. But the long game demands it.

Today, I’m honoring Garfield by reflecting on the power of humble beginnings, quiet strength, and leadership rooted in learning.

Have you been to his museum or gravesite in Ohio? I think it's worth the visit.

Story Strategist | Showing leaders how to persuade with power through the art of strategic storytelling | Workshops for CEOs, VPs, and sales professionals

Workshop # 33 of 2025 is officially happening! This time, I'm going back to Cleveland.

Excited to be speaking to business leaders in Uniontown, Cleveland, and Akron, where we’ll be diving into the power of strategic storytelling and how it can:

-Boost Sales
-Transform Company Culture
-Radically Improve Internal Communication

After the sessions, I’d like to check out some museums in the area.  

Have you ever been to Cleveland? If so, what would you recommend I do while I’m there? 

P.S. The picture at the Pro Football Hall of Fame was taken the last time I was in the area.

Two months ago, The StoryBank launched into the world. 📖🙌
 
To say these past couple of months have been humbling would be an understatement.

What started as an idea in 2019 is now a book that leaders are actually using to transform their communication.
 
The feedback has been incredible:
 
-Sales teams rethinking their client conversations

-Executives finding new ways to inspire their people

-Speakers gaining confidence to step on stage with impact
 
That’s the point of the book...because I believe strategic storytelling is the most powerful tool leaders have.
 
If you’ve been meaning to grab your copy, I’d love for you to join the journey. 

👉 Link here | https://a.co/d/aO6F6nv
 
And to those who already have… thank you! Every message, review, and conversation reminds me why this mission matters: helping leaders use stories to connect, persuade, and drive meaningful change.

Jimi Hendrix recorded enough music to fill 70 albums, despite only living to be 27 years old.  
 
Never allow your youth to limit you. 👇
 
I know 16-year-olds who act like men, and I know 61-year-olds who act like little boys.  
 
The marketplace doesn't care about your age; it only cares about your contribution!
 
💪

👇 Do any of you know what this ❌ is doing in the middle of the road? 
 
This is the spot where John F. Kennedy was assassinated. 
 
62 years ago today. 
 
Recently, I had the honor and privilege of speaking in Dallas. 
 
After I flew into DFW, I had to stop by the site of the JFK assassination. 
 
For years, I studied our 35th president. How could this man connect with his audience the way he did? How are some of his speeches etched in history? 
 
President Kennedy’s speeches were poetic in nature. In fact, you could spend hours dissecting some of his talks. They inspired. They were thoughtful. They went deep. 
 
In a world of 5-second superficial, B.S. TikTok videos, be different; empower your people like JFK.
 
Inspire. Be thoughtful. Go deep.

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The Battle

Craig Andrews

Matt Zaun

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taplio

The Battle

Craig Andrews

Matt Zaun

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Matt Zaun's LinkedIn Performance

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