allies4me

Principal Ally

Vistage Worldwide, Inc.

Vistage

Javelin Semiconductor, Inc.

V.P. of Marketing / V.P. of Applications

NXP Semiconductor

Managing wireless GPRS products including transceivers and power amplifier.
Doing new business proposals.

Marketing Manager

Silicon Laboratories

Manage GPRS tranceivers and power amplifiers.

Applications Manager

RF Micro Devices

Ericsson

Staff Engineer

United States Marine Corps

Member of Marine Tactical Electronic Warfare Squadron 2 (VMAQ-2).

We painted strange and confusing images on enemy radars. 

I maintained and repaired the receivers and exciters that made the magic possible.

Sergeant

Close MORE deals FASTER at HIGHER PRICES.

No sales pitch can overcome a bad offer. But even the worst sales pitch is rescued by an irresistible offer.

I suck at sales, so I learned to create an environment where people want to buy. It transformed my business. Sales are now easy. And I work with better clients.

Now I help high-ticket service businesses do the same. That’s folks like consultants, coaches, and agencies. 
The biggest hurdle I see is the offer is bad. It looks like:

“Hi, I’m Craig. Pleased to meet you. Would you like to sign-up for my 5-figure or 6-figure program?”

That is not a good offer. It’s akin to walking up to a complete stranger in a bar and asking them to marry you. It’s missing at least a coffee date.

We help businesses design finely crafted “coffee dates” that we call irresistible First-Time Offers. The hallmarks of such offers are:
✅ Impulse purchase – nobody has to ask permission to spend the money.
✅ Disproportionate value-to-price – like 10X.
✅ Actually solves a problem – so, NOT an audit or assessment.
✅ Has 3-5 deliverables that represent 3-5 milestones in the direction of the customer’s goal.
✅ Designed to repel non-ideal clients.
✅ Irresistible to ideal clients. 

We also craft broader inbound marketing strategies. They are focused on rapid trust building and delivering value in advance. Properly executed, they generate the ideal sales conversation where the prospect “closes” themselves. The cornerstone of every strategy is an irresistible First-Time Offer which accelerates trust-building and shortens sales cycles. 

Here's a guide to building First-Time Offers:
https://hub.allies4me.com/lp/how-to-build-fto/

Sometimes life throws us curveballs. That’s when we learn the most important lessons in life. 

On August 22nd, 2021 I went into a 6-week coma. The doctors repeatedly told my wife that I would certainly die. On August 24th I went into kidney failure. A few days later, my right lung collapsed. 

A couple weeks after I woke up my wife started telling me how my team ran the business without me. Freelancers reached out to my team and offered to do whatever was necessary as long as I was in the hospital. I consider this my greatest accomplishment in business.

So, I started the Leaders & Legacies Podcast to highlight leaders that are making an impact beyond themselves. Do you know a leader that deserves to be celebrated?

https://podcast.allies4me.com/podcast-guest

Craig Andrews

You’ve built a reputation on being  𝗦𝗠𝗔𝗥𝗧, 𝗦𝗧𝗘𝗔𝗗𝗬, and the one who always delivers. You’re the 𝗽𝗿𝗼𝗯𝗹𝗲𝗺 𝘀𝗼𝗹𝘃𝗲𝗿 — the person who figures things out when no one else can. On paper, you're a success.

But under the surface, it’s a different story.

You 𝗼𝘃𝗲𝗿𝘁𝗵𝗶𝗻𝗸 𝗯𝗲𝗳𝗼𝗿𝗲 𝘀𝗽𝗲𝗮𝗸𝗶𝗻𝗴 𝘂𝗽. You 𝘀𝗲𝗰𝗼𝗻𝗱-𝗴𝘂𝗲𝘀𝘀 𝗵𝗼𝘄 𝘆𝗼𝘂 𝗰𝗼𝗺𝗲 𝗮𝗰𝗿𝗼𝘀𝘀. You 𝗵𝗲𝘀𝗶𝘁𝗮𝘁𝗲 𝗶𝗻 𝗺𝗲𝗲𝘁𝗶𝗻𝗴𝘀 — not because you don’t know the answer, but because part of you still wonders if it’s 𝘀𝗮𝗳𝗲 𝘁𝗼 𝗯𝗲 𝘀𝗲𝗲𝗻.

That’s the hidden cost of relying on intellect alone — and it's exactly where 𝗿𝗲𝗮𝗹 𝗹𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 𝗯𝗲𝗴𝗶𝗻𝘀.

I coach 𝗵𝗶𝗴𝗵-𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗶𝗻𝗴 𝗽𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹𝘀 who are technically brilliant but held back by 𝗶𝗻𝗻𝗲𝗿 𝗱𝗼𝘂𝗯𝘁, 𝗳𝗲𝗮𝗿 𝗼𝗳 𝗽𝘂𝗯𝗹𝗶𝗰 𝘀𝗽𝗲𝗮𝗸𝗶𝗻𝗴, and the pressure to always 𝗮𝗽𝗽𝗲𝗮𝗿 𝗶𝗻 𝗰𝗼𝗻𝘁𝗿𝗼𝗹.

Whether in 1-on-1 coaching or transformational workshops, I help you get to the 𝗿𝗼𝗼𝘁 of what’s keeping you 𝗾𝘂𝗶𝗲𝘁, 𝘁𝗲𝗻𝘀𝗲, 𝗼𝗿 𝘀𝘁𝘂𝗰𝗸 — so you can lead with a confidence that actually 𝗳𝗲𝗲𝗹𝘀 𝗹𝗶𝗸𝗲 𝘆𝗼𝘂.

My work blends:

- 22 years in engineering and technical leadership

- Deep training in Conscious Leadership, Positive Intelligence, and recovery-informed coaching

I’ve lived both worlds:
One ruled by 𝗹𝗼𝗴𝗶𝗰 𝗮𝗻𝗱 𝗮𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁, and the other guided by 𝗰𝗹𝗮𝗿𝗶𝘁𝘆, 𝗲𝗺𝗼𝘁𝗶𝗼𝗻𝗮𝗹 𝗿𝗲𝘀𝗶𝗹𝗶𝗲𝗻𝗰𝗲, 𝗮𝗻𝗱 𝗰𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗼𝗻.

What I’ve found is this:
The real leadership edge isn’t about getting smarter.
𝗜𝘁’𝘀 𝗮𝗯𝗼𝘂𝘁 𝗴𝗲𝘁𝘁𝗶𝗻𝗴 𝗳𝗿𝗲𝗲𝗿.

✅ READY TO LEAD WITH MORE COURAGE AND CLARITY?
Book your complimentary Courageous Clarity Call — a focused, 45-minute session where we’ll:

- Uncover what’s getting in your way

- Clarify the kind of leader you want to become

- Map out your next bold step forward

👉𝗵𝘁𝘁𝗽𝘀://𝗰𝗮𝗹𝗲𝗻𝗱𝗹𝘆.𝗰𝗼𝗺/𝗰𝗼𝗮𝗰𝗵𝘀𝘁𝗲𝘃𝗲𝗻𝟱𝟭𝟮/𝟯𝟬--𝗺𝗶𝗻𝘂𝘁𝗲-𝗮𝗽𝗽𝗹𝗶𝗰𝗮𝘁𝗶𝗼𝗻

taplio

The Battle

Craig Andrews

Steven English, PCC

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