Playbook Academy

Simple playbooks for massive growth. One powerful growth playbook, delivered every Saturday morning. Acquire the mindset, tools, learnings and habits of elite entrepreneurs.

Writer

Saucey

Saucey is the leading e-commerce, compliance and logistics provider to regulated retailers. Powering safer and more convenient experiences for customers and retailers. 

We work with regulated retailers across 1,200+ cities to drive additional revenues, customers and provide insights/tools to help them manage their store online. 

Saucey also powers some of the world's largest brands to connect with and understand their end consumers, including Diageo, AB-InBev, Bacardi, Coca Cola, Constellation and more.

Highlights:
-Millions of happy customers across the U.S.
-Grown from $0 to hundreds of millions in sales
-Sent customers to the Super Bowl, Olympics, Adult Summer Camp and more
-Driven hundred of millions in incremental revenue to independent retailers 
-Built smart appliances that auto re-order beer
-Channing Tatum, Nick Jonas and more have all been delivery drivers
-Launched dozens of new brands into target markets

Founder & CEO

ROARKE

Roarke is an unlimited Design & Web Development subscription for the world's most ambitious brands.

Used by SaaS companies, Startups, DTC brands, Agencies, Franchises, and high-growth businesses to unlock their potential online. Roarke supercharges the design and development process, helping companies move faster and bring big ideas to life seemingly overnight.

Partner

Hampton

Hampton is a private, highly vetted community of high growth founders, entrepreneurs, and CEO’s.

Founding Member

Emjay

Emjay is a leading omni-channel cannabis technology platform.

In it’s first two years:
-Hundreds of thousands of customers served
-6 M&A transactions
-Grew from $0 to 7-figures/month in 6 months
-First native iOS application to sell cannabis in the app-store

textPlus, Inc.

textPlus is one of the largest texting & calling apps with over 70M users.

I oversaw US marketing/growth, user acquisition and CRM through digital and traditional channels. Including being one of the first/largest advertisers on Facebook's native ads platform (brand new at the time). Acquired millions of new users/month, tracking performance, executing & reporting against key KPI’s, and identifying channels that brought in higher LTV customers.

Helped plan our international launch. Oversaw all creative for advertising, marketing campaigns, and the textPlus brand.

Lead our ad sales platform, securing $millions in ad revenue from some of the world's largest brands.

Separately split out a small 6-person team to build an ultra low-cost international calling platform. Took it from concept / design / telco contracts to launch in 2.5 months.

Marketing Director & Head of Partnerships

Jarvus (Acquired by textPlus)

(Acquired by TextPlus) Jarvus was an iOS app that let people capture life's moments with their friends and family. It would analyze the geo-tags and time-stamps in your iPhone's photo album, match you with Facebook friends that were in the same places at the same time, and easily create group albums using you and your friend's photos. 

You could apply beautiful filters, effects and stickers to your content, and upload/share the collective "memories" / albums on Jarvus or across your social accounts. 

Featured on Jimmy Fallon. Celebrities shared moments with their friends and fans. TextPlus tagged us in a post on Jarvus that they wanted to acquire the platform. The rest is history.

Coupeez Inc

Coupeez was an early online deals platform unlocking customer savings across local businesses.  

-Lead product design and built the iOS and Android applications (very early app-store days). This is what opened my eyes to how mobile was going to change every business in the world.
-Designed our UI & UX for web, iOS, and Android from scratch. 
-Curated categories of deals and onboarded thousands of local businesses throughout California to our marketplace.

Head of Product

Over the past decade, I've built three multimillion-dollar businesses while growing a family and raising four children.

I started with no resources, no connections, and didn’t have access to the playbooks that would have made the journey 10X easier. 

As a kid, I made money garden landscaping for families at church, manufacturing merchandise for private clubs, and then developing websites and running ad campaigns for local companies.

By 21, I was founding companies. In the decade since, I've:

➤ Generated $300M+ in revenue
➤ Built operations in 1,000+ U.S. cities
➤ Served over 3 million customers globally
➤ Helped grow hundreds of small businesses
➤ Raised $30M+ in capital from Angels, VCs, Private Equity, and Family Offices
➤ Successfully navigated both successful and failed multimillion-dollar acquisitions
➤ Been featured in leading publications like Forbes, Bloomberg, Entrepreneur, USA Today and more
➤ Worked with and advised the world's most iconic brands, including Diageo, Mars, Tesco, 7-Eleven, AB-InBev, Molson Coors, and Constellation

BUT, the journey was hard (harder than it needed to be).

I’ve faced many of the things you don't think about when starting a company:

→ Fought off (and won) predatory lawsuits
→ Closed a Seed round days after my wedding
→ Negotiated with demanding government agencies
→ Worked with lobbyists to introduce or change legislation
→ Raised a Series A while in the hospital for my first son's birth
→ Navigated a failed multi-million dollar merger while my daughter was born
→ Survived near-extinction events where we had single-digit weeks or days to save the company

Personal interests: Boxing, strength training, being in the ocean, spending quality time with my wife Danielle and our four little ones.

———

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Chris Vaughn

lebleu enterprises

Owner

Strategic Advisor

Comcave Recruitment Services

Coach

Freelance (Self employed)

Broker

Corrupt Design

Manager of Sales

Weaving positive thought trampoline tapestries | Jump.

Daily LinkedIn drops about

Art, Ai, Development, Education, Mindset, Transculturalism and more

Torben Nils von Spreckelsen🫂

Secret creativity innerbloom recipe

The secret art of sowing the seeds and reaping the fruits of creativity

Where do creative thoughts come from?

Do you change perspectives?

What and how do you see?

How do you come up with creative thoughts?

#1 Aspheric thinking

It is the ability to think multidimensionally, revealing patterns and criss-crossing and applying those to other fields.

#2 Juxtaposing 

is a great technique to connect the un- or disconnected.

#3 Reverse-engineering 

the texture and structure of white shark fin surfaces to develop skins for airplanes to improve their aerodynamics

#4 Spatially Visualize to Crystallize

Have a grand spatial picture vision to granulize patterns and fragments creating a tapestry

#5 Changing Perspectives

A bird's eye perspective is essential for the corn art presented in the video which is a pre-requisite in any art form

#6 A grand pineal gland

How do I make my pineal gland grand?

A 5 year old's pineal gland is up to 5 times bigger than that of an adult.

It is a very small gland found in the centre of your brain.

It synthesizes and synchronizes energetic mind, body and soul frequencies, serving as a radio receiver and may be responsible for the origins of your ideas.

How do you sow the seeds of creativity and how do you make it blossom?

I have coached some 
science geniuses and here are my observational inferences.

What you can do to be more creative

1 Walking 

(almost all geniuses walk a lot)

It increases oxygen, oscillates, and lets your mind roam. 

2 Being multilingual

I have been thinking in a different language other than my mother tongue and it really helps me with recognising patterns more easily.

The more languages one knows, the easier it becomes to learn more languages and to spot and see meta structures/patterns.
 
3 Musical instruments

Playing musical instruments really helps you in becoming more creative as you have to memorize algorhythmns and sounds.

4 Repititive tasks

A mentor of mine cleans a window for 2 hours at a nano level, leaving it looking as if it just got out of the factory.

Repetitive daily chores serve as a great trampoline for our brain to oscillate our thought frequencies.

5 Timing

Early morning and late at night is when our brain waves are in theta, a natural creative state. 

6 (Circular) Art

Looking at the creating of art like the one in the video beautifully demonstrates the concept of a loop of juxtaposing corns to the image of birds and then being eaten by them.

We are all artists after all and our artistic vision shall be filled with love and excitement for our craft.

So be daft. 

What do you do to invoke your creative frequencies?

How do you stay creative ?

Torben Nils von Spreckelsen ✍️📚

ThoughtPollinator | Subconsciousness Synchronizer | Art and Ai Affiando |

ThoughtPollinator | Art and Ai Affiando | eternal refinement is our assignment | Subconscious Synchronicity

🎨 When We Design Memories, We Reprogram Ourselves

I recently watched someone turn a memory into art —
a seashell, a photo, a pressed flower — sealed inside glass.

That’s when it struck me:
“Every time we preserve a memory, we reshape it.”

We think we’re freezing the past.

In reality, we’re rewriting it.

I’ve noticed this in my own life.
Years ago, I framed my first solo trip boarding pass — a symbol of courage.
But when I later remade it into a collage, it told a different story — one of transformation.

That’s when I realized: I don’t collect memories to remember.
I collect them to renegotiate who I’ve become since.

What I felt emotionally, neuroscience later confirmed biologically.

There’s a process called reconsolidation — every time you recall a memory, your brain reopens it like a file, updates it, and saves a new version.

In other words:
 → Every recall reshapes emotion.
 → Every artifact redefines meaning.
 → Every creation teaches your brain what to remember next.

We aren’t just saving memories — we’re editing identity.
In my view, it’s not about avoiding nostalgia — it’s about using it consciously.

Here’s how I try to keep memory creation honest and healing:
✅ Reflect before preserving. I ask, “What emotion am I choosing to keep?”
✅ Capture feeling, not perfection. Beauty without authenticity becomes fiction.
✅ Revisit memories with gratitude. It transforms regret into understanding.
✅ Leave room for evolution. Some memories should keep growing with you.

I think memory-making isn’t about holding on to time — it’s about teaching yourself what to believe next.

Every time you design a memory, you’re shaping the architecture of your future self.

So I’ll leave you with this:
👉 When you turn a memory into something beautiful — are you preserving who you were, or redesigning who you want to become?

#Neuroscience #MemoryDesign #Creativity #Reflection #HumanMind #GrowthMindset

Video credits: Ahmed Rashed

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Torben Nils von Spreckelsen🫂

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The Battle

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Torben Nils von Spreckelsen🫂

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