Write Word Magic

Word Magic (writewordmagic.com) is where bold ideas turn into bestselling books and high-converting copy, all sprinkled with a touch of crystal-clear magic.

Led by Crystal Adair-Benning, a 4x NYT bestselling ghostwriter and creator of the Quantum Copy Method, this isn’t just about writing—it’s about crafting words that transform, inspire, and convert. I don’t do boring. I take your story, your voice, and your vision, and turn them into books that skyrocket you to expert status, and copy that makes your audience stop, read, and click.

Whether you’re an entrepreneur wanting to solidify your authority, a coach ready to put your life’s lessons into a legacy-building book, or a business owner needing marketing copy that actually converts, I’ve got the secret sauce for you.

At Write Word Magic, I specialize in:
* Ghostwriting: Get your book written by a 4x NYT bestseller who’s ghosted for some of the biggest names out there.
* Book Coaching: Work with a pro to bring your book idea to life in just 90 days.
* Createcation Writing Retreats: Travel the world, unlock your creativity, and write your masterpiece alongside a bestselling ghostwriter.
* Quantum Copy Method: Copywriting that blends sales psychology with human connection, resulting in copy that compels, converts, and captivates.

I also offer:
* Website copy that stops the scroll.
* Email funnels that your audience can’t wait to open.
* Sales pages that sell.

Let’s be honest—you’ve got a story to tell, and the world is waiting for it. But writing can be fcking hard.* That’s where I come in.

I take the guesswork out of writing and give you the tools, strategies, and expert guidance to make your book or copywriting dreams a reality. Whether you need a co-pilot for your writing journey or a total takeover, Write Word Magic is here to make it happen.

Are you ready to turn your words into world-changing magic?

Let’s do this. 💫

4x NYT Bestselling Ghostwriter. Book Coach. Writing Retreat Host. Copywriter.

Archangel Academy Inc

•	Manage an event portfolio in excess of $1.5M annually covering both Canada and the USA
•	Liaise with Talent to organise speaking opportunities
•	Place a strong emphasis on Legacy and Strategic partnerships – created an Event Legacy Fund
•	Contact, build relationships and work with local groups on event scholarships
•	Provide leadership and guidance to a team of over 100 volunteers performing a range of tasks across all events
•	Manage logistical and technical activities on an international basis
•	Source and secure quotes from suppliers, deliver production show bibles, handle all logistics relating to events of varying size and scale, and manage communication with all stakeholders
•	Coordinate the vision, from initial concept through to execution – focus on tribe-building, community-mindedness and inclusion

Event Manager

Made For So Much More - Coaching by Crystal

Life Coaching for people who know they want MORE out of life and desire the tools to help them find their unique path.

Life Coach

Distinct Occasions

I founded and oversaw the development of 4 wedding and event planning offices across 3 continents. Through these offices, I have been responsible for over 1000 weddings and events globally. 

HIGHLIGHTS:
•	Created, built and currently manage a successful Event Planning & Celebrity Wedding business – currently organising and managing over 50 events each year for private and commercial clients – maintain a client portfolio of $2M annually
•	In-depth knowledge of working with Privacy Non-Disclosures for VIP clientele and events
•	Highly skilled and experienced in reviewing and assessing event contracts to establish value, logistics and technical details
•	Developed a B2B network of over 5,000 event professionals both locally and worldwide
•	Have worked with dignitaries, VIPs, government officials – very familiar with ceremonial guidelines
•	Able to quickly assess and respond to emergencies that arise in events, such as utility breakdowns, inclement weather and participant involvement
•	Recruit and manage event staff – direct and motivate each team member to work across various roles as required, and provide hands on support wherever needed
•	Able to manage and deliver events in difficult locations, such as personal residences, blank canvases, private islands and far-ranging destinations
•	Creative inspiration and design for CapitalOne Hackathon events
•	Wedding and Event Business Development Consultant – directly responsible for the successful launch of Lightfoot & Wolfville Vineyard in Nova Scotia
•	Manage multiple concurrent projects, reconcile invoices and billing
•	Design, create and manage tradeshows for Distinct Occasions, Luxury London Bridal Show and Lightfoot & Wolfville Vineyard

Event Manager, Owner & Director

Travel CUTS

HIGHLIGHTS: 
- headed development and implementation of marketing plans for over 15 unique Southwestern Ontario office branches in addition to community outreach initiatives aimed at encouraging students to travel globally. 
- Regional Marketing Manager for TravelCUTS working directly with individual stores to foster growth in the student travel market. Created over 50 community action events including speaking engagements, workshops and promotional giveaways.

Regional Marketing Manager

York University Student Centre

In this position, I wore many hats and successfully directed multiple aspects of events and projects. Some examples include Ontario’s largest Frosh event, Yorkfest , the COCA Regional Conference and the Leadership Development Conference. 

HIGHLIGHTS:
- Concert Promoter with intimate working knowledge of client contracts, riders and request management
- producer of Yorkfest, the largest one-day Frosh Week program across Canada featuring live bands, vendors and food suppliers and a $1 million event portfolio
- technical production services including audio visual, food & beverage and travel planning

Events & Entertainment Manager

Ryerson Students Union

Event Manager (2001-2003 & 2008-2009)

HIGHLIGHTS:
- planning & coordinating Ryerson frosh week programming
- weekly events at the Ryerson campus pub & Oakham House
- working with student leaders to develop student engagement activities
- fundraising and financial support through sponsorships
- creator of Ryerson University Event Risk Management Assessment Tool
- responsible for hosting and garnishing Christopher Plummer & Nelson Mandela with honorary doctorates from Ryerson University
- development and evaluation of ROI for event spending and promotion
- ability to evaluate event objectives and design program expansions with goal of increasing or diversifying revenue growth/potential

Event Coordinator

Ryerson University

I conceived creative event concepts to engage University students, faculty, staff and stakeholders and interfaced with multiple stakeholders to create Frosh week events. Moreover, I oversaw the success of the United Way Campaign and Paint the Town Red (H&S) fundraiser.

Events Coordinator

You'll know me by my pink heart prescription glasses and ink all over my body, but it's my words that will captivate you. The truth is, I've always had this gift with words. My special brand of magic. I can translate dreams into pages of copy that resonate in the hearts and minds of audiences. I've written books, blogs, websites, speeches, emails, and even wedding vows.

Words are my magic. That's why I launched Word Magic Copywriting: to give voice to your dreams, to make stars of my clients by defining in words exactly what they mean to leave behind in this world.

Crystal Adair-Benning

Graphic designer| Illustrator| Branding| Content & Social Media Strategist| Product designer| Engineer| Reached 30k Connection Limit. (Email Id: Sushmitabiswasformal@gmail.com)

I am Sushmita Biswas. I am a Graphic Designer. I've been working for 7 years in various industries such as OTT platform, real estate, electronics, fashion, e-commerce, healthcare, IT, education, digital agency, media production, non profit start ups etc.

I've been working since 2017 in Freelance/ Part time/ Contract or Full time format.

I am proficient in Adobe Softwares, mainly Illustrator & Photoshop. I also work in Ms PowerPoint, Canva, Adobe Indesign, and know how to use Chat Gpt, Gemini, and other AI tools whenever required depending on the projects.

I‘ve also done Branding, Content Creation, Social media Content strategies for clients, and provided workshops to different companies and individuals as well.

I believe in connecting people and creating awareness through designs, wherever applicable.

It is important to me how the design expresses the value and meaning of the brand when it comes to Branding and other projects.

Sushmita Biswas

*Me on my way to Sunday* 😊
(Pinterest Inspired Series: 03)

This is how I prepare myself for Monday. What do you guys do?

[Software used: Photoshop]


#graphicdesign #graphicdesigner #design #designer #photoshop #Illustrator #illustration #food #spotify #contentideas #socialmedia #marketing

No alternative text description for this image

*It was a PINTERESTY Saturday* 😌

Hello people, how is your weekend going?
Mine is good. I couldn’t do much because working on some things I need to finish, so my eyes look a little dead.

Thought of creating this week’s Pinterest inspired post. So here it is.

I am basically building my Linkedin, Instagram this year. Creating content, designs, trying and learning new things alongside my clients’ work.

I believe the more you learn, the more you do for yourself, you can get better ideas for your clients and deliver them better work.

Let me know what you guys think. And if you are looking for cool concepts like this for your profile, ping me.

Bye. Have a good Sunday you guys. 😊

#graphicdesigner #graphicdesign #designer #design #illustration #photoshop #branding #contentideas #socialmedia #marketing

*Please STOP STEALING My DESIGNS!* 😡

It’s not the AI which is getting Dangerous. It’s the people using it to get wrongful things done.

So, most of my designs even the template based, which you guys see on my profile are actually created from scratch by me using my PEROSNAL PHOTOS which I take.

Just now, I recently came across a Post which had my PERSONAL PHOTOS, DESIGNS copied end to end, WITHOUT MY CONSENT. They just used AI and altered a minute portion of the design and gave an effect.

The audacity of the person to even write in caption that “it was his own designs which he created”.

See, there are plenty of other posts or designs we often create using online templates and other elements, when the clients need that. We all do and it’s fine. We use stock photos from online or AI designs by giving prompts.

But you can not use anyone’s exact DESIGNS created by them from scratch and use their personal photos without their consent.

Just imagine, if I did not come across this. And I know so many designers face these copyright infringment, or directly stealing of their art and taking their credit.

It’s great if you like my designs and I am grateful for the support my audience, my clients are putting in me. I love that often people take inspiration and they text me and they let me know about that and I am really happy about this whole thing.

But in the name of inspiration you can’t steal. You just can’t steal anyone’s art.

If you want to use AI, take inspiration and then use AI using prompt. Not for copying.

Even I do take reference from pinterest or other pages to see how they are creating better designs.

Take inspiration to create better than others. To learn and to be better and not STEAL!

I had to literally comment on the post to take down the design. You can check my profile and you will see these exact design that I created from scratch and posted a few days ago.

I hope other designers who face these things, step up, stand for their art and creativity and don’t let people use their work and take their credit.

Thank you


#DesignersinDanger
#AI #stolenart #graphicdesign #graphicdesigner #designer #design #illustrator #illustration #chatgpt

*Happy Makar Sankranti everyone* 😊

I miss home because it’s a very important festival for us back in Kolkata. Miss the food and the rituals we follow.

Hope you guys celebrated it and had some amazing food with your family.

Thank you 😊

#graphicdesign #graphicdesigner #poster #socialmedia #design #makarsankrant #makarsankranti #designer #marketing #contentideas

*The only person we thought was SAFE in Stranger Things series on Netflix* 🥹

I have been following and watching the series since its first release 8-9 years back.

Absolutely in love with Stranger Things. How the story evolved over the years in each season and the characters grew and made an impact individually, even the side roles is extraordinary.

The best thing is it was never predictable. They always made us think about things at the end of it.

A part of me grew with them, their acting, their lives and this series. The writers did a great job in making sure the characters had so much to offer to the audience.

It’s a beautiful end to an era. I don’t know if you guys have watched it. This is a Sci-Fi series on Netflix . If you haven’t watched it yet, you should definitely binge right now.

[This is an illustration, not a portrait, so the characters don’t resemble them exactly]

[Softwares used: Illustrator and Photoshop]

Thank you. 😊


#illustration #illustrate #graphicdesign #graphicdesigner #designer #branding #marketing #socialmedia #content

*Posting AFFIRMATIONS at 3 in the morning* 😊
Because my Brain somehow decides to remember every embarrasing thing I have done in my life right now!

So, Breathe in. Breathe out. And Read it.


#quotes #graphicdesigner #graphicdesign #illustrator #illustration #designer #design #contentideas #socialmedia #marketing

*Crayons and our Childhood* 😊

Remember that time when you had nothing to worry about and you would just randomly pick up that colour and draw something?

But now with so much of work, pressure, deadlines and responsibilities, we hardly remember how it felt like, that worry-less life.

We are always on our phone. We have no time to think about our emotions.

I hope we pick up that crayon once in a while to feel alive again, and may be leave behind the worry for a while.


#graphicdesign #graphicdesigner #illustrator #illustration #design #designer #socialmedia #marketing #contentideas #storytelling

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The Battle

Crystal Adair-Benning

Sushmita Biswas

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taplio

The Battle

Crystal Adair-Benning

Sushmita Biswas

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Sushmita Biswas's LinkedIn Performance

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Performance ScoreSushmita Biswas's LinkedIn Performance